Chapter 77: Receiving Atari in All Its Possession (2)

"How many are there?" Roland asked. Pen "Fun" Pavilion www.biquge.info

"There are more than 3,000 people." Ye Kai smiled bitterly. "It's hard to imagine that a game console company will have so many employees, I'm afraid that the whole Silicon Valley will never find a company of such a large scale, simply surpassing Apple, HP, Intel and other large companies, but actually profitable? It's a completely unpopular company. So, I need your help, Roland. ”

"Boss, how do you need me to help you." Looking at Ye Kai with a sad face, Roland felt a little distressed inexplicably.

"I need you to help me take care of the hardware and software departments of the entire company." Ye Kaizheng color road. "Now that the company structure is very chaotic and siloed, I decided to split the company, and the Atari company that was spun off was only responsible for sales, and the rest of the companies were not called Atari brands。。。。。。"

"Why?" Roland asked.

Why? Ye Kai smiled bitterly in his heart, can he tell Roland that the new generation of game consoles launched by this company this year will occupy 44% of the market share next year, and set a record of $1 billion in revenue the year after next, driving the rapid development of the entire game industry, with revenue exceeding twice that of the Hollywood film industry and three times the combined revenue of baseball, basketball and football tickets. With sales of $2 billion in the following year, it will be the fastest-growing company in U.S. history, accounting for 80 percent of the gaming market and reaching 17 percent of U.S. households.

However, in early 1983, Atari ceased stock trading, could no longer support its huge expenses, and began the largest mass dismissal in Silicon Valley history, as a result, Atari's profits plummeted to the lowest point, with a loss of $537 million, exceeding the previous year's profit of $400 million.

Since then, Atari is Wang Xiaoer's New Year, a year is not as good as a year, after many resales, the company started with 500 US dollars, until it soared to 2 billion that shocked the world, and finally only 5 million US dollars worth "GameOver" The game console company disappeared from people's sight, leaving nostalgic emotions on the Internet pages, leaving that unforgettable time in their own good memories.

However, it was because of the short-term glory of the Atari company in the previous life that Ye Kai decided to separate the Atari brand from the company, but then the problem came again, the Atari VCS2600 game console that will be launched this year is the hero who pushed the Atari company to the peak, and the company not only invested a lot of manpower, financial resources, and even the entire game department is operating around this machine.

If it is shelved like this, not to mention whether it will cause turmoil in the company's personnel, the key is what products the company will launch this Christmas?

It's late March, less than 9 months before Christmas, and it's too late to redesign the game console, so the only possibility is to add the certification system to the development tools of the 2600 game console, and take back the game card production rights developed by other game companies for the Atari game console platform.

Of course, Nintendo's royalty system should also be introduced to prevent other game developers from making shoddy games and tarnishing Atari's reputation, so that although there will be strong opposition from other game developers, what does it matter? With so many employees in the company, they can develop more good games under their own guidance!

"Can I say that I personally don't think the name Atari sounds good?" Ye Kai smiled roguely: "The name Atari comes from the Japanese word for Go, which is a cry when you are about to win. Don't you think it's strange that you want an American company to use a Japanese transliteration? ”

"Boss, what are you going to name?" Angela, who had been acting as a background all along, asked suddenly.

"I'm going to name a new company, Phoenix."

"Phoenix? Immortal birds? Angela asked, surprised. The kind of bird that will be reborn from the fire? ”

"Yes." Ye Kai said. "The immortal bird has another name for us Chinese, called Phoenix."

Phoenix is commonly translated as phoenix in China, but in fact, although Phoenix and Phoenix in Chinese culture are both legendary creatures, they are not of the same origin, let alone the same species. However, Ye Kai is very troublesome to explain, so the phrase phoenix, Ye Kai is pronounced in Chinese.

"Roland, would you like to help me take charge of the software and hardware department?" The name of the new company was inadvertently decided, and then, Ye Kai turned the topic on the right track. "It's a far cry from what you initially expected when you first joined the company, but it will help you grow as quickly as possible."

Roland looked at Ye Kai's eyes that were as clear as water, his heart suddenly beat fast, and he had forgotten all about the original intention of joining the company, and couldn't help but blurt out: "Boss, I'm honored to help you." ”

"Roland, thank you." Ye Kai sincerely thanked him. "With your help, I feel like my burden is much lighter."

Speaking of this, Ye Kai found out the documents related to software and hardware from a pile of documents, handed them to Roland and said: "These are all documents related to software and hardware, you take a look at them first, and then think about the focus of the work of this department, and consider the direction of future work, and then, let's talk about it." ”

Roland stood up, took the papers, and sat down to the side to read them carefully.

"Angela." Ye Kai set his eyes on Angela, who was also charming and moving. "The work I gave you before remains the same, but there will also be some extra work that I want to give you, I wonder if you are willing to help me share it?"

"Boss, what work do you have to ask?" Angela sat up straight and replied with a spring breeze on her face.

"In addition to the product design mentioned earlier, I would like to add two additional pieces of work to you." Ye Kai thought for a while and said. "The first is to ask you to be responsible for reviewing all the game graphics for flaws and inconsistencies from an artistic point of view; The second is that you need to participate in the sales of Atari in your free time, and when the time comes, that is, after you are fully qualified for the job, these three departments will be handed over to you. ”

"Boss, you say that, it makes me feel so stressed!" Angela was very happy when she heard Ye Kai attach so much importance to herself, but she also said a little unconfidently. "I'm not sure I'll be able to do it myself."