"Boss, it is very difficult to replicate the miracle of Magic Baby, we might as well retreat to the second, this time we still use the method of dark labeling, and choose a company's new products to promote, so that we don't have to be afraid of others comparing them with Wahaha. Pen & Fun & Pavilion www.biquge.info"

Andy Fan's strategy does have a certain amount of truth, using new products or promoting the products of small companies can indeed rely on the strength of the virtual plane itself to bring high benefits to the other party, after all, the sales volume is small, and a little promotion can have a great effect. Because Wahaha has a strong brand awareness, this success is also largely based on Wahaha, and it will not be compared by others.

But this way is too risky, if one party leaks the news, the remaining bidding companies know, it will definitely make a big fuss, and then the brand of the virtual plane is completely stinky, and the company's reputation is very important for future development, not to mention that a small company can compete with those giants in the bidding? Now several giants are coming with the intention of winning the bid, and the chips will definitely not be low.

Just when Zhao Chenfeng was hesitating, Li Sanjin hurriedly pushed the door in, his face was full of eagerness, and said.

"Boss, several bidding companies jointly asked for a clear bid, and they want to bid fairly! If they continue to use the dark label method, they will choose to withdraw the bid! ”

Zhao Chenfeng frowned, it seems that those companies have seen the operation behind the last bidding, this time Zhao Chenfeng will never be allowed to continue to secretly bid and hype with their fame, these giants are not stunned, this kind of loss-making business will never be done, thinking of this Zhao Chenfeng has a little headache, pinching the bridge of his nose and not making up his mind for a while.

"Boss, this is troublesome, we can't choose to bid at a lower price now, the price offered by the other party will definitely be higher than the previous bid, several companies require clear bidding, and send us money, but if the bidding price is sky-high, and we don't come up with the corresponding promotion effect, it will be bad."

Listening to Andy Fan's words, Zhao Chenfeng sighed, he was completely forced to a dead end, and looked up and asked Li Sanjin.

"Brother Li, which companies are bidding for us?"

At present, we can only calculate the plan, first bid and then think, and it is not a way to wait, now we will analyze which company has the strength to win the bid.

"There are three giants such as Wahaha, BBK, and Harbin Pharmaceutical No. 6 Factory, which have bid before, as well as Gome Electric, Zhuhai Gree Electric Appliance and Master Kong, who came because of this promotion."

After listening to the names of these companies, Zhao Chenfeng had the urge to smash the table, all of them are the most famous companies in China, and there are some second- and third-tier companies behind them, which also have the potential of dark horses, but they can't be compared with these companies in terms of financial resources, but they may also pay a high price to buy this legendary advertising placement.

"So much? Isn't it just Wahaha, BBK and Harbin Pharmaceutical No. 6 Factory? Why is there such a group of big guys again? ”

Zhao Chenfeng is completely dizzy now, this is definitely happiness for others, but it is a disaster for him, just such an advertising bidding, the scene is the same as the prime-time bidding of the news broadcast of CCTV, so many large companies? I'm still a start-up company, should I be so exaggerated?

"Boss, you also know that our company's magic baby promotion is famous this time, and many companies think that there are talented people in our company who plan advertising, don't they all come to us? The monthly sales increased by 8.7%, which is still Wahaha's monthly sales! Even if it is placed on an ordinary beverage company, it is a big increase in sales! ”

Li Sanjin said helplessly, he didn't expect the boss's advertising planning to have such a big effect, this is really an epoch-making promotion plan, I didn't expect Zhao Chenfeng, who has always been omnipotent, to have no tricks this time, and he couldn't help but secretly feel bitter, the boss is really too strong.

Zhao Chenfeng also smiled bitterly and shook his head, he is not engaged in advertising and marketing, just this kind of promotion, in the future, many beverage companies will print a serial code under the bottle cap for lottery to stimulate sales, I didn't expect it to have such a good effect now.

"Except for Wahaha, there is only one food company in these companies, and the rest are basically electrical companies and pharmaceutical companies, these two types are not suitable for promotion with games at all, do you want me to put a refrigerator and add an air conditioner in the legend? Moreover, most of the people who play games are student parties and young people who have just started working, and many of them will not have such high purchasing power at all, and there will definitely be no big increase in sales. ”

Looking at these strange companies also coming to join in the fun, Zhao Chenfeng really couldn't cry or laugh, backgammon can also do a promotion, after all, many products are for students, Master Kong's agent can also do it, it is not uncommon for food companies to rely on online games to promote, but I haven't seen much of this electrical appliance myself, and I'm afraid no game company dares to accept this kind of implantation.

Andy Fan looked at the list of companies on the paper, and was also a little silent, he thought about it for a long time and didn't make a move, he couldn't help sighing, and looked at Zhao Chenfeng with a smile, now he has thought of all the tricks that can be used anyway, it depends on whether Zhao Chenfeng can come up with a big move with brain cramps.

"Now there is no way, I can only copy the promotion method of the magic baby, print the serial number into the product, and then launch some game peripherals on the legend, or cash prizes, Brother Li, you look to see if there are any reliable manufacturers, and produce a batch of watches, pillows, glasses and NPC dolls with legendary style, as prizes."

Listening to Zhao Chenfeng's idea, Li Sanjin nodded, and completely replaced the prize with a physical reward, although the promotion method is new bottled old wine, but it also has a great promotion effect, and a few companies will not object, after all, there is Wahaha as an example, as long as it can increase sales, it doesn't matter what the way is, the black cat and the white cat catch the mouse is a good cat. Andy Van was still a little entangled and asked.

"Boss, if Master Kong wins the bid, then this method will work, and backgammon can be used reluctantly, but what if it is the remaining electrical appliance companies that win the bid? Do you want players to buy refrigerator color TVs? This is obviously unrealistic, who would buy an expensive appliance for such a small prize. ”

Zhao Chenfeng sighed, this is also no way, anyway, he has no tricks, and now he can only pray that those electrical appliance companies do not have such a strong belief in winning the bid, and said.

"I can only gamble, even if the electrical company finally wins the bid, we also have a period of preparation, if it is not good, find a few famous advertising planning companies, and give them a plan to come out."

Andy Fan still wanted to persuade, but seeing Zhao Chenfeng's bored look, he knew that the boss also knew in his heart, this time there was no way, sighed, got up and left the office, he could only honestly sort out the things of the bidding meeting, in case it really let the electrical company win the bid, they could only see the move. (To be continued.) )