"Okay, don't sell it, just say it. Pen & Fun & Pavilion www.biquge.info "Gu Wenwudao."

"You said you are really boring, okay, then I'll be blunt, according to the statistics fed back by Wanda Cinema Line, the box office of "The Hangover" yesterday reached 3.71 million." On the last few numbers, Wang Shicong accentuated the voice, obviously this result made him very satisfied.

The box office on the first day can reach nearly four million, so according to this trend, it seems that it is not impossible to break 100 million. There is still a big difference between a movie that breaks 100 million and doesn't. If it really breaks 100 million, then Gu Wenwu is the director of the 100 million yuan club. This is only a second-tier director. Of course, the box office on the first day alone doesn't say much, but the possibility is enough to make him happy and moved.

"Really, great." Gu Wenwu was completely sleepy, and his heart was full of joy.

"Don't be happy too early, the specific situation depends on the next box office data, if the box office in the next week does not fluctuate much, then that is the time to be really happy." Wang Shicong said.

He was happy too, but not yet inflated.

"I understand, perhaps, we can change the propaganda strategy." Gu Wenwu said.

"Oh, what a strategy, let's hear it." Wang Shicong said.

Gu Wenwu's main intention is to come, and the publicity methods of "The Hangover" were also his ideas before, and the effect was very good, this time he said that he wanted to promote it in a different way, how could Wang Shicong not care.

"We can start from the Internet and hire a water army to build momentum for us." Gu Wenwu said.

"Water army, what is water army?" Wang Shicong asked. This is a new term for him.

"It is to hire people to post on major forums and communities on the Internet to promote our films, and the people who post are the water army, through continuous posting, to expand the influence and popularity of our films." Gu Wenwu said.

Wang Shicong is a smart person, and he understands after listening to it. But he still hesitated: "Does this work?" ”

It is normal for him to have doubts, this method of network marketing has not appeared in Daxia, at least Wang Shicong has never seen it. So it's normal to have doubts.

"Rest assured, this method is already a common marketing method in the United States, it is very effective, and the cost is very low, hiring someone to post a post is only a few cents, even if it is useless, the loss is small." Gu Wenwu said.

"Okay, then I'll go and tell someone to do it." Wang Shicong said.

"Okay, that's it, hang up." Gu Wenwu hung up the phone after speaking.

Gu Wenwu also thought of it at the beginning of the online promotion, but it was obviously inappropriate before the release of "The Hangover", because the movie has not been released yet, so the post has no credibility, and others will not care. And now, the timing is perfect.

The efficiency of Wanda Entertainment is unquestionable. Soon a large number of people were hired to post on forums, communities, and post bars. For the first time, the power of the water army was manifested on the network of Great Xia. In just a few hours, they have captured the main forums, communities, and post bars on the Great Xia network.

In this era, it's not too simple to register an account, each water army has registered an account that I don't know how much, and I post my own top, and through continuous replies and posts, I firmly put the post about "The Hangover" on the homepage.

Many netizens habitually click into the forums and communities to browse the topics they are interested in, and then all the posts that come into the eyes are about "recommending a good movie to everyone", "This movie, kill "Wuji" in seconds", "This movie is so funny", "Highly recommended, you will definitely regret it if you don't watch it". These posts immediately attracted a lot of attention, and then everyone knew that there was a new movie called "The Hangover" recently, and I heard that it was very good and funny.

In these years, online marketing has never appeared, and almost no one realizes that these posts are actually advertising posts. They feel that since so many people think this movie is good, then this movie should be really good, otherwise there would not be so many people who recommend it. People who don't watch movies are okay, and people who like to watch movies see this situation and are already thinking about when to go to the theater to see this movie that is respected by everyone.

Gu Wenwu didn't expect the effect of network marketing to be so good. When Wang Shicong called him, he was still eating.

The box office of "The Hangover" on the second day was not much different from the first day, although it increased slightly, but it only increased a little, and it could reach the point of four million. But by the third day, the box office had surged to 6.1 million.

"How can it be so much?" Gu Wenwu said in surprise.

"I think there are two reasons, one is that the water army you said has worked, and the other is because yesterday was Saturday, everyone was off, and there were more people watching movies than usual." Wang Shicong said.

"Maybe there is another reason, that is, the quality of our movies is good, and people who have seen it have spontaneously promoted it to their friends for us." Gu Wenwu said.

"Whatever the reason, the box office is real." Wang Shicong said with a smile.

"Makes sense." Gu Wenwu also laughed.

On Sunday, the box office of "The Hangover" was still strong. The next day, it was learned that the box office of "The Hangover" reached 6.32 million on this day. This means that "The Hangover" has only been released for four days, but the total box office has already exceeded the 20 million mark.

For big productions like "Wu Ji" and "Hero", the box office on the first day is more than 20 million, but for a small production film with only three well-known leading actors and rookie directors and an investment of more than one million, 20 million is simply astronomical for it. 20 million is already nearly 20 times its investment, even if this figure is its final result, it is still a lot of money, not to mention that this is only four days of box office.

The latest issue of the Movie Weekly, published by the Star Review Club, has the last page of the newspaper with the top 10 domestic box office films of the previous week. The number one is naturally "Wuji". Although it has been released for three weeks, and there is a storm of Chen Kaige talking nonsense in the middle, its advantages are still infinite compared to other movies. In this week, "Boundless" still holds the top spot with a whopping 89 million horror figures.

"Wu Ji" is the weekly box office champion, and the media is no longer surprised, what they care about is whether there will be any movies that stand out under the shadow of such a movie. Of course, they didn't find much in the first three weeks. Those movies with a weekly box office of only a pitiful few million are really different from the weekly box office of "Wu Ji" with hundreds of millions.

However, this time, they really found a movie that had a little bit of interest. That was "The Hangover", which was at the second place in the box office charts last week. The film came in second with two million and one hundred and one hundred thousand. The most important thing is that it has only been in theaters for four days.