Zhang Xirong, who was awakened by Liu Gaowei, said: "Our Xiaohuaniu Dairy was founded in the last century, almost 60 years ago, and on the 25th anniversary of the founding of the People's Republic of China, the products produced by our factory were also brought to the capital as a National Day thank-you gift, and accepted the review of the great leader, and the leader also specially mentioned the word ...... for our Xiaohuaniu. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo”

He said for half an hour, without exception, he was telling the glory of Xiaohuaniu in the past, and the words revealed a meaning, Xiaohuaniu is an old brand, and its brand value should be higher and more expensive.

Xu Ting retorted: "Mr. Zhang, the value of the brand is not the length of the year, but how much value it can create for the company. The small flower cow dairy you mentioned in your mouth was indeed founded in the sixties of the last century, and at the beginning of the new century, there was also the myth of paying two billion profits and taxes, but with the rise of Mengniu and Yili, the two first-class product giants. Xiaohuaniu has not kept up with the form, the market share is decreasing year by year, last year Qingcheng City and surrounding counties and towns still have Xiaohuaniu dairy sales, but this year will you see Xiaohuaniu's products in the local market? In addition to Linxian County, Xiaohuaniu's products can be seen on sale, and Xiaohuaniu's products are not seen in other places. Even Linxian, which now sells Xiaohuaniu products, is reducing its market share. ”

In the entire conference room, only Xu Ting's crisp voice sounded, "There are a total of 650 tobacco, alcohol and non-staple food stores in the entire Linxian County, of which 477 sell Mengniu products, 522 sell Yili products, how many sell Xiaohuaniu products, less than 100, in the large stores, Mengniu and Yili have a total of 12 image piles, and we have only three Xiaohuaniu." According to the results of our prediction, at most one year, Xiaohuaniu will be eliminated by the market, is a brand that has been eliminated by the market still valuable? ”

In the end, Xu Ting asked very unceremoniously.

Zhang Xirong and the others were a little dumbfounded, because the data they collected on Sunday was too detailed, and in the business war, they were afraid of encountering such a well-prepared opponent.

Wang Xiangshui, deputy general manager of Xiaohuaniu, retorted: "As long as we have funds, we can develop new products and packaging, and at that time, we will definitely grab back the lost market." ”

Xu Ting pursed her lips and said: "Mr. Wang, it's not me who hits your confidence, according to the data we have collected, Xiaohuaniu used to have twenty-three single products at its peak, and there was only one of the most profitable, that is, pure milk, and pure milk was successfully developed in the last century." In other words, more than a dozen products newly developed by Xiaohua Niu Dairy are not profitable! By the time you get the funds and develop new products, Meng Niu and Yili have already eliminated you. ”

After she finished speaking, Zhou Tian added, "The situation is such a situation, the fact is such a fact, I suggest that the meeting be adjourned for ten minutes, and both sides should think about it carefully before talking." ”

Ten minutes is not long, it is not short, Zhou Tian they don't care, they are very calm, and they have a posture of leaving without talking.

But Zhang Xirong and the others are a little entangled, they can't leave, they can't stay, because the situation they encounter now is clearly different from what they thought before they came.

If they are not acquired, they are still leaders and can command people; On the contrary, whether people want them or not is two different things, even if they do, they will have to act according to their faces in the future, which makes it very difficult for them to choose when they are used to being leaders.

In the end, under the pressure of Tang Tianhua, Zhang Xirong and the others agreed to Zhou Tian's request and acquired Xiaohuaniu Dairy with 10 million funds.

After the acquisition, Zhou Tian and his entourage, under the leadership of Zhang Xirong, came to Xiaohuaniu Dairy, perhaps Zhang Xirong notified in advance, and nearly 300 employees of Xiaohuaniu Dairy gathered in the company's auditorium.

The 300 employees also knew that their factory had been sold to a private owner, which meant that they would never be able to do the same thing in the future.

Sure enough, after some greetings, Zhou Tian announced that Xiaohuaniu had changed its name to Linxian Sunrise Dairy, and promulgated new factory regulations on the spot:

First: it is not allowed to be late and leave early, every time it is found, the assessment is five yuan, and those who accumulate three times a month will be deducted from the bonus of the month, and those who accumulate more than 12 times throughout the year will be expelled.

Second: all employees must wear work clothes and wear work cards, no reason to wear work clothes and do not wear work cards, assessment of 100 yuan, and deduct the bonus of the month.

Third: Employees should dress according to the requirements at work, such as wearing masks, hats, gloves, etc., and once they find that they are not satisfied with the dress code, they will be fired immediately.

Fourth:......

……

After the assessment regulations were finished, Zhou Tian's tone changed, and he shouted at the audience: "The above is our new factory rules, I hope you can strictly implement them, of course, we have others, otherwise you should discuss it in private, this boss is so deductible!" As soon as he came to power, he said a lot of regulations on fines, why don't you talk about some rules for rewards! Brothers and sisters, you must listen carefully to what I am talking about, it is the terms of the reward. ”

Hearing that there was a reward clause, more than 300 employees applauded in unison, the applause was thunderous, and the sound was scary.

But when Sunday's voice sounded, the whole auditorium became silent, and all the workers were concentrated, for fear of missing a word, after all, it was in their own interests.

First: Those who do not violate the factory rules for a month will receive a bonus of 50 yuan per month. Those who do not violate the factory rules for three months will receive a bonus of 100 yuan per month. Those who do not violate the factory rules for a year will receive a bonus of 100 yuan per month and an additional reward of 100 yuan.

Second: all employees have a physical examination once a year, and those who are particularly outstanding in their work will also enjoy the company's publicly-funded travel every year.

Third: Saturdays, Sundays and statutory holidays, in addition to this, each person has seven days of paid leave per year.

Fourth: all employees will enjoy five social insurance and one housing fund, in addition to wages every month, there is also a certain benefit bonus, there is a year-end bonus at the end of the year, there is a heatstroke prevention fee in summer, and there is a cold protection fee in winter, etc.

……

Compared with the applause just now, the applause of the employees this time is more intense, the applause is also accompanied by their cheers from the bottom of their hearts, they are all old employees who have stayed in the factory for more than ten years, although they are a little lazy, but the heartfelt heart of the factory is still commendable.

In the past ten years, Xiaohuaniu's sales are not as good as a year, even if Xiaohuaniu's sales are not as good as a year, Xiaohuaniu's heads and brains are still eating and drinking every day, and they don't take Xiaohuaniu's future to heart at all.

Not only did he not take it to heart, but even took advantage of the name of inspecting the market to carry out a publicly-funded tour, which Zhang Xirong, the last general manager of Xiaohuaniu Dairy, deeply understood.

On the first day of his tenure, he held a general meeting and made bold statements in front of all employees, saying that he would take Xiaohuaniu Dairy to catch up with Mengling Dairy within three years, catch up with Guangming and Wandashan within five years, and catch up with Mengniu and Yili within ten years.

Mengling Dairy is also a local dairy enterprise in Mengxi Province, which is third-rate in the industry, and its sales scope is roughly in Mengxi Province, with sales of 6.57 billion yuan last year and a profit of nearly 300 million. (To be continued.) )