"Well, Mr. Niu, I can't be the master of this matter! CCTV estimates that it has negotiated cooperation agreements with other brand companies for special advertising, and once it is negotiated, it can only suppress our fierce bull's program advertising. Pen %Fun %Pavilion www.biquge.info"

Qiu Yang said in embarrassment, but he was also a little surprised in his heart, how could he spend 50 million yuan this week to let the show continue to promote the bull in the morning? Could it be that the advertising effect came out so quickly? If that's the case, then the advertising effect is too awesome!

Mr. Niu frowned and said, "Then you can help me talk to the person in charge of the CCTV program team about this matter." ”

"Alright! I'll help you ask later, and you can also negotiate directly with Director Hu, after all, it was CCTV that signed the contract to determine the advertising cooperation and not me. ”

Subsequently, Qiu Yang called Director Hu to explain the situation.

Listening to Qiu Yang's instructions, Director Hu was dumbfounded and said, "This ...... Isn't that good? If Mr. Niu repented, wouldn't we have lost 50 million yuan in vain? ”

Qiu Yang coughed and said, "Now he took the initiative to contact me, which shows that our advertising effect should come out!" Today happens to be Saturday, and there are more people visiting shopping malls and supermarkets, and it may be that in this morning, the sales of fierce cow milk have increased significantly, so he took the initiative to call me and say that he would pay 50 million yuan for the title fee of the program. ”

"Do you think he will pay an extra 70 million yuan?" Director Hu said in surprise that if the Mengniu Group really paid an additional 70 million yuan in naming fees, then the naming fee of "I Am a Singer" would break the highest record in the industry!

Qiu Yang smiled and said: "It's hard to say, but even if the Fierce Bull Group refuses to pay this money, it's okay, we can still earn this money back on the special advertisement, anyway, now that the ratings have come out, we don't have to worry about the loss of the show." ”

"That's right!" Director Hu agreed, at this moment, he admired Qiu Yang so much!

The headquarters of the Mengniu Group of Companies.

"How's the sales going now?" Mr. Niu hurriedly asked.

"Several city dealers are buying in large quantities, saying that many private small supermarkets and convenience stores are urging the purchase, in the morning, the sales of our fierce cow organic milk has suddenly increased by more than 200,000 boxes, and the sales of other milk and dairy products have also increased significantly, and now almost half of the partners are making appointments to purchase."

Hearing that, Mr. Niu's mood is simply refreshed!

In the past, it was very good to be able to ship 100,000 cartons of milk in a week, and according to a box of 12 cartons of milk, this is equivalent to selling more than 2.4 million cartons of organic milk from a fierce cow in one morning!

The advertising effect of "I Am a Singer" is too powerful, right?

It was only broadcast last night, and you can see such a noticeable effect today! Wouldn't the next sales skyrocket?

Thinking about it, Mr. Niu is excited! According to this situation, the first brother of the dairy group must be him!

Soon, the news of the best-selling beef milk was also reported!

"God-given good milk, fierce cow organic milk is a panic buying frenzy"

"Following Youshi Electric, Qiu Yang's title advertisement once again set an astonishing sales volume"

"In the battle of the dairy industry, the fierce bull group has won at the starting line!" 》

Seeing these latest news, Zhang Jiang and others were dumbfounded.

"Director Qiu, this news can't be deliberately hyped by the Fierce Bull Group, right?"

"I also feel that this news is fake! It looks like there's a milk shortage. ”

"The advertising effect of Youshi Electric is not so powerful, and the fierce bull is too exaggerated, right? It's as if it's free. ”

Qiu Yang said: "Milk is a fast-moving consumer product, a box doesn't cost much, and a few hundred yuan or a few thousand yuan for electrical appliances and mobile phones can be used for several months, so it is normal for fierce cow milk to be snapped up." Nowadays, people pay attention to the brand, and the fierce cow is also one of the top brands in the dairy industry. Therefore, many consumers' preferred targets will choose fierce bulls. Qiu Yang's analysis makes a lot of sense.

Zhang Jiang asked: "Is this fierce cow milk really pollution-free and additive-free?" If it is found that there is pollution and additives, it will be a big deal! ”

"Don't worry! I have consulted the Fierce Bull Group carefully, otherwise I would not have dared to design such an advertisement for them. ”

As he was talking, Mr. Niu called Qiu Yang!

Hearing Mr. Niu's words, Qiu Yang smiled in his heart, this Mr. Niu really couldn't hold his breath! That's 70 million yuan!

"Okay! Now that you have negotiated with CCTV, I will put a little more effort into the next program advertisement. ”

"Hey, great cooperation! One day I went to the capital, I will definitely thank you! ”

hung up Mr. Niu's phone, and not long after, Director Hu called and said excitedly: "Haha! Yours is it! The Fierce Bull Group really paid an extra 70 million yuan in program naming fees! ”

"That shows that the advertising effect of our show is really powerful!"

"Well, the news has just come out, and it is said that many shopping malls and supermarkets are now rushing to buy majn milk. I didn't expect that the advertisement of our show was so terrifying, and the show was only broadcast for more than a dozen hours, and it could produce such an exaggerated effect! ”

Qiu Yang thought for a while and said: "Let's bid for the next special advertisement like "The Masked God of Songs"!" Let those brand companies regret it before! ”

"Haha! Manager Xu of Dongfeng Motor called me just now, and I was too lazy to deal with him! This guy used to keep saying that the naming fee of "I Am a Singer" is worth up to 130 million yuan, but now he is stupid! "The more Director Hu talks, the more excited he becomes, according to the current situation, "I Am a Singer" will not have the problem of losing money at all!

At this time, after learning that there was a sudden rush to buy fierce cow milk, the chairman of Yili Group couldn't help frowning. Some time ago, the "dairy dispute" between the Fierce Bull Group and the Yili Group had just begun, and now it is obviously the Fierce Bull Group that has the upper hand. As an old brother in the dairy industry, this really gives him a headache!

……

Soon, a week passed, and the second episode of "I Am a Singer" was about to start recording.

At this time, a man hurriedly walked over and said to Director Hu: "Oh no, Mr. Hu, Radio and Television has just issued the latest entertainment ban, and this time it will be aimed at all variety shows!" ”

"What? Is "I Am a Singer" going to be banned? Director Hu jumped up instantly.

The man shook his head and said: "The list of banned entertainment has not been announced, but I heard that radio and television are focusing on music programs this time!" ”

"Focus on music programming? Radio and television are really idle and have nothing to do! Director Hu hurriedly told Qiu Yang that if "I Am a Singer" was banned by radio and television, wouldn't it be a big loss!

Hearing this, Qiu Yang said unhurriedly: "This is a public welfare program!" Radio and television are not good to ban, right? ”

"What? Charity programs? Director Hu was stunned, what nonsense was he talking about in broad daylight! When did this show become a public welfare program?

Qiu Yang said solemnly: "That's right, "I Am a Singer" is a public welfare program that spreads positive energy and love! I'll make a call later! ”

Spreading positivity? A public welfare program that spreads love?

I believe in your wickedness!

What does that mean? (To be continued.) )