::5,000 words chapter, because the content is straightforward, it will not be divided into chapters. In addition, ask for recommendations, ask for subscriptions, ask for monthly passes, and all kinds of requests anyway.

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Because it was not a one-word business, it was just the icing on the cake, so it didn't take too long to talk about everything.

The first of all the negotiations was Wang Manfu's cooperation.

The reason why Wang Manfu is so active in cooperating with Ding Wei is that he thought that when the company was about to enter the sports and fitness product market and acquire many small brands, he noticed the role of Ding Wei's publicity in promoting the sales of those small brands in the accounts of one of the factories.

Although the influence of this kind of star on a product is less obvious when the brand is bigger and the capital is stronger, Ding Wei's situation is somewhat special.

Just Ding Wei plus its own team and sports and fitness products online store for more than half a year of operation, it has formed an authoritative level of influence in sports and fitness products, from wrist pads, knee pads, elbow sweat absorbent towels and other small commodities, to shoes and clothing medium-sized items, to treadmills and other fitness equipment, in Ding Wei's website every day formed millions of views, hundreds of thousands of purchases, from small brands to big brands, among which the best sales, or the fastest profit growth have Ding Wei's endorsement and promotion, Of course, this also has something to do with the fact that as long as the products promoted by Ding Wei on the website are placed on the first page.

But in any case, a large number of consumers have already trusted Ding Wei in sports and fitness products. Therefore, for Wang Manfu, to enter the sports and fitness product market, using Ding Wei as the spokesperson is a very perfect choice, which will directly face millions of sports and fitness product consumers to fixed-point publicity. This publicity effect can be expected, and you can make yourself perfect in this market.

As far as the daily new number of views on the website of Ding Weina's sports and fitness products monopoly is concerned, multiplying this increase by two or eight, we can probably calculate the lower and upper limits of the number of consumers of new sports and fitness products in the country every day.

Whatever the number proves that the market is expanding, and it can be expected that the market will eventually grow to 100 million people or 200 million or more.

This is because since the post-80s, with the continuous improvement of life, a large number of Chinese people are not lacking calories in their bodies, but excess calories, and at the same time, in order to make their lives more quality and health, the weekly exercise and fitness time will be one of the important indicators for a person to show off with people in the social circle. So take the initiative and it's an emerging fast-expanding market.

With a population of more than one billion people in Europe and the United States, how much profit is created by the sports and fitness market every year, we can expect what kind of situation it will be when China's billion-dollar market is cultivated.

In a market of 100 million or 200 million people, it can directly affect the consumption of millions of people can already affect the entire industry, if it can have an impact on tens of millions or even tens of millions of people, then it can be said that it is the bull ear of the entire industry, and the development planning and layout of the entire industry can be influenced.

Therefore, when Wang Manfu was about to enter the sports and fitness market, after doing market research, he keenly found that Ding Wei had almost become an impossible existence in the rapid development.

Of course, Wang Manfu will not say these judgments on the future industry, and he is already secretly thinking about how to use this cooperation to eliminate the influence of Ding Wei and its website on consumers in the sports and fitness product market, or replace it. Therefore, during the negotiations, Wang Manfu's instructions should try to focus on Ding Wei's personal influence and charm, and do not mention anything else.

Yes, during the negotiations, Ding Wei's fame and influence were praised, as well as her appeal to her fans, in this regard, Wang Manfu's team would admit without compromise that the direction of the negotiation and struggle was just as if "begging" Ding Wei's representative Qin Yue'e to think that they were operating difficult and asked for a little less price.

This kind of negotiation situation that Qin Yue'e has met for the first time in many years, she doesn't know how to talk about it.

What the two sides of the negotiation have often done is to reduce the importance of the other party, emphasize their own advantages, probe each other's bottom line, and turn the price over at once, sing praises to the negotiation opponent, and have no objection to the other party's demands, but only beg for concessions, which is ......

Qin Yue'e will not be able to do it as a whole, although the other party is begging to cooperate, but in what is it, it is also a party A who pays money, where is Party A's confidence? Is your strategy embarrassing me?

Although Qin Yue'e understands a truth: your opponent seems to show you great kindness for no reason, there are often huge traps hidden behind it. However, at this time, Qin Yue'e couldn't see or judge what the trap behind this was, and now the bait given by the other party was too sweet, and it seemed that the traps behind it could not make up for the opponent's interest in this bait.

After knowing Qin Yue'e's reaction from his subordinates, Wang Manfu was relieved on the one hand, but he was a little regretful on the other. This Ms. Qin is a very powerful high-end business person, but she is still one step away from the business elite. Some people have the ability to work hard but lack vision, some people have vision but no ability to work, and their final achievement is just promising, and they can't become elites.

Ms. Qin used to do e-commerce, so her thinking and judgment on business were limited to the perspective of e-commerce, and she did not jump out, jump out of the dream woven by e-commerce practitioners themselves, take a look at the entire business environment, and look at the entire industry. Whether it is a supermarket on an electronic platform or a physical supermarket, a supermarket or a supermarket, even in a large supermarket chain, it cannot influence the pattern of a toothbrush industry.

As the daily manager of Ding Wei's online store, Qin Yue'e still fixes her thinking on the perspective of e-commerce, and she doesn't know what kind of resources she has, which makes Wang Manfu happy.

However, this joy was soon broken by the appearance of Ding Wei.

Originally, it was negotiated, as long as Ding Wei came to sign, but after Ding Wei read the contract, he directly gave it no, and in the case of taking the initiative to give up a lot of benefits, he listed many anti-check rights for the title products and other sports products of Wang Manfu Company, and the last few clauses of no responsibility to terminate the contract.

After Wang Manfu read these terms, he smiled bitterly.

If he cooperated without any selfish thoughts, the terms listed by Ding Wei would have no practical effect, and they would have ceded some of their benefits, but ...... Well, that's not a bad result either.

It's impossible to swallow each other in one bite. So in order not to really arouse the suspicion of others, Wang Manfu still agreed to this contract with many restrictions.

Because Qin Yue, as the executor, does not know the true value in her hands, but Ding Wei, as the owner, has a clear plan for her future.

Of course, this plan is also because things have developed to this position.

At the level that this sports and fitness products monopoly website has reached, Ding Wei's plan for it is neither a simple online store as Qin Yue'e thought, nor is it a control over a large number of consumers as Wang Manfu wants to form his own control over the market.

On the Internet, it is said that controlling the market is an illusory dream, how is it possible, if you can't meet the requirements of customers, there will be no one to communicate and discuss with you at all, most of them are directly × in the upper right corner, and a small number of people will scold in your customer service. Therefore, most of the customers recruited by website services are liquid, and the website that can get better and better is more people than walking, and finally a almost fixed consumer group will eventually become a giant company that sweeps the country. The other is that when the development reaches a certain level, there is no new idea or improvement in several changes, but there is no very bad means, and the customer inflow and outflow of the website will be considerable during the development period, and finally the pace of the website card owner can not develop. There are also bad websites, when they need to make changes to stimulate the market after the development of a bottleneck, they always use the wrong way or the purpose is not pure, which directly leads to the outflow being greater than the inflow, and the company will soon be finished.

But in this part of China, it is very peculiar that there is too much population here, and the next thing that says that the population is large here is not that there is a gap in quality, but that when it comes to the problem, it comes down to quality, which is the style of lazy scholars.

The large population leads to a problem, all websites know that the speed of customer inflow and outflow is directly related to the existence time of the website, but in China, a country with a large population, they do not have to bother to improve the quality of the website, optimize services, open up the market, innovative functions and so on to retain customers, they only need to constantly create gimmicks, hot spots, swipe, and constantly attract new customers through the eyeball effect, and save time and effort, and the effect is good. In a populous country, they can always attract new customers to come by doing this, so they can pull people out and pull people out, and in terms of China's population base, they can live a very nourishing life without improving the quality.

In countries with small populations, the rate of customer saturation is much faster, so in the fierce competitive environment, it is inevitable to choose the path of innovation and quality improvement.

It is easy to conclude this reason by deducing from the mathematical model, and it has nothing to do with the so-called national character and the so-called national quality Mao. The principle of business itself is to achieve higher profits at a lower cost. This principle can easily lead to a lot of things that everyone thinks are strange in a large population market.

For a market, when there are always a large number of fresh people, there is no incentive to improve the quality. Even if there are a lot of homogeneous things, everyone is still alive and well, unless a saturation line that has become bigger and stronger and is close to the number of people in the market, there will be motivation to improve.

Only here in China is that many things are overcapacity, and many people will have the pressure to survive and think about upgrading.

Therefore, no matter how big or small these websites are, their own survival is a matter of urgency, how can they control a market left and right by virtue of the large number of people?

If you want to do this, you can only rely on the following points, one, increase customer stickiness, which can only be maintained through habit, ease of use, and trust. Second, specialization, professional things to professional people to do, the more information age, the more people rely on the judgment of others, and if this person is professional enough, then as long as you don't mess around for money, then it will be easy to travel the chain of trust. (Compared to the chain of suspicion in the dark forest designed by someone, the chain of trust is actually what people often encounter in their lives.) Imagine what would happen to our society if we couldn't trust our parents if we couldn't trust our parents, and our parents couldn't trust everyone who provided food? So breaking a society's chain of trust is the most terrible thing. ）

The third point is to become a platform, at this time consumers are no longer important to the innocuous sense of the website, becoming a platform is equivalent to becoming a resource distribution center, a supermarket is not important, but the largest distribution center of a certain kind or a class of goods in the professional counterpart, become the existence that others rely on, the importance of this existence is far greater than as a supermarket.

Ding Wei's plan for his website specializing in sports and health care products is to become a platform for such products.

After becoming a platform, it will no longer be a threat to practitioners with uncontrollable consumers, but through nearly 10 million levels of customer stickiness, to achieve the influence of industry manufacturers, and bind them to their own websites, so repeatedly, because of the mutual needs of manufacturers and customers, they will have stickiness to the website, so that their websites will be completely transformed into a platform, and after becoming a platform, they will no longer be people who eat meat, nor are they people who grab meat, but people who send meat and cook meat.

All this Ding Wei can only secretly plan in his heart, just like the map of martial arts, it must form an established fact before those big capitals notice, and then the market will finally have its own right to speak.

This is Ding Wei's plan.

Ding Wei doesn't understand e-commerce, but it doesn't prevent her from finding this path from her future memory, there is no need to know why she does it, as long as she knows that it has an effect, as for the 'why' is the homework that those executives and experts need to do.

Therefore, when Ding Wei was ready to open an online store, he went in this direction intentionally or unintentionally.

Initially, the sports goods website was only optimistic about the sports goods market, but when the online store became more and more popular, more and more small and medium-sized manufacturers took the initiative to find the door, Ding Wei began to actively promote in this direction, in several meetings, proposed to ensure the quality of the items sold on the website, establish a counter-inspection mechanism, establish a persuasion system, and even take part of the after-sales service belonging to the manufacturer into their own hands, alleviate the after-sales pressure of some small manufacturers, increase the stickiness of small and medium-sized manufacturers for the website, and so on. They all began to pay attention to quality rather than repeatedly pursuing profits.

At first, these suggestions were regarded by Qin Yue'e as the simplicity and beauty of the little girl's heart, and later found that the stability of customers increased greatly after spending money like this, and they began to actively promote it.

And what makes Ding Wei really confident to turn the online store into a platform is because of the success of the martial arts map, the sports goods website only sells items, and it is too easy for others to copy it, but when the martial arts map with great cultural connotation is grafted together, a very wonderful chemical reaction occurs. The sports goods website that represents the material, the martial arts map website that sells intangible kung fu skills on behalf of cultural and spiritual beliefs, and after the two websites are shared by internal customers, the sports goods website immediately becomes an existence that cannot be copied by others, and the influx of people in the fighting world immediately improves the professionalism of the website. Finally, coupled with the cooperation with the fighting competition, this is to have something, ideas, and a place to go, the three are balanced and complementary, there are a large number of customers and manufacturers and there is no need to worry about stickiness, and the addition of martial arts people and fighting people has ensured professionalism, and it is the last step to become a professional platform.

There is a saying that hides a sharp blade and often harbors murderous intentions.

On the other hand, there is another sentence, there are huge treasures hidden in the depths, and there are thieves all around.

Wang Manfu's abnormal behavior, no matter what his subtext was, made Ding Wei vigilant, making her think that her plan had been guessed, so after signing the contract, Ding Wei no longer thought about playing secretly advancing, and when everything was formed in the trick of uncovering the mystery, he directly gathered Qin Yue'e and Qiu Mulan together for a small meeting again, and informed everyone of his goal plan.

After hearing Ding Wei's far-sighted remarks, everyone was stunned. One day, Ding Xiaoxiao, who was stupid, actually played such a big game of chess?!

Seeing everyone's surprised expressions, Ding Wei said proudly: "I've told you that the big guy has great wisdom, how about it?" Stunned by my wisdom and vision, right? ”

"How do I feel that this plan can get to this day, and a large part of the credit will give you that super luck value?" Although Qin Yue'e reacted to her short-sightedness after listening to Ding Wei's plan, it did not prevent her from complaining about Ding Wei.

"That's what she said, the first step is right, the second part is right, or something......" The other women complained.

"Fortunately, you told us about your plan earlier, if you really want to complete the plan with the implementation steps that are as wrong and missing as your mesh sieve, you don't want to have a fait accompli in your life." Qiu Mulan said solemnly: "Just one point, without more than five big brands settled in and recognized, your platform is just a joke that is not recognized by the market." ”

"Uh......" Ding Wei thought about it, it was indeed so, and he was speechless.

"So, now that I know my boss's plan, it's my job to complete it." Qin Yue'e said: "I will catch the rebels perfectly while quietly entering the village." ”

"So, for our team, is the future sports goods website the focus of future operation?" Qin Yue'e asked.

"Well, that's the focus of our team, but for me personally, the focus is on the martial arts map." What Ding Wei said was a bit winding.

"There can only be one point, there can only be one, there will not be two." Qiu Mulan said.

"Women can have two main points." Ding Weidao.

"Speak well!" Ding Wei's head was pumped by Qiu Mulan with a file.

"The previous one is well run, it is a business that comes to make money, so that everyone can be rich, but for me personally, between rich and powerful, I choose to be powerful." Ding Wei explained.

Qiu Mulan and Qin Yue'e understood the meaning of these words in seconds.

One state is that a person becomes rich through hard work, and then uses money to obtain resources, uses resources to control the crowd, and then gains power through the crowd, and finally can gain power through power to protect his own monetary interests.

However, in reality, for the most part, a group of people combine to form a power group for various reasons, and through the power group, they seize resources and obtain benefits, and at the same time expand their own power, and then elect power representatives to obtain various rights to obtain legal and public opinion support for their power group.

The first people tend to think of things like the great American dream, and the second thinks of Japanese gangsters, Chinese clans. But in fact, the second is what most games are essentially like. Even the games we played when we were children, and the video games we play now, are all from gangs or predetermined characters, and the origin of this origin is the natural power class or group.

If Ding Wei doesn't want to take refuge with a certain force and wants to protect his own interests, he can only run a force or group through his own ability.

And what made Ding Wei realize this very deeply, the tragic experience in his future memory was not as profound as the previous group of killers standing in front of him and telling him that he could order them to kill someone at any time.

The future Ding Wei was killed by such a group of people. (To be continued.) )