120 Singles' Day
After the meeting, at eight o'clock, He Naixuan discussed some things with Sister Tang again, and when he came out of the conference room, it was already half past nine.
Out of the conference room, He Naixuan looked at the hero list outside the conference room and was slightly distracted, looking at the names of people who became famous in China with each of their own stories, he was thinking that one day he would be respected like this?
It's not good to think too much, He Naixuan shook his head and tried to relax, and when he walked out of the small building, he took out his mobile phone and looked at it, nine thirty-five, huh? At this time, He Naixuan, who had been busy all day, suddenly remembered that today was Singles' Day!
November 11th, tsk! This is not an easy day.
Singles' Day is an entertaining holiday for young people to celebrate their pride in being single, and the so-called "single" means "single".
November 11, Singles' Day, originated from the fact that there are four Arabic numerals "1" in the date of this day resembling four smooth sticks, and singles have the meaning of single in Chinese, so Singles' Day is an alternative holiday for singles, and this day is designated as "Singles' Day".
Singles' Day was born on campus and spread through the Internet and other media, gradually forming a culture of Singles' Day. Nowadays, more and more people are choosing to get married on Singles' Day, and at the same time, it is also a period when major merchants are discounting and promoting on the grounds of stripping.
Speaking of the topic of promotion, He Naixuan quickly remembered the Tmall Carnival created by Ma Yun Taobao Tmall in 2009!
The promotion held on November 11, 2009, when the number of participating merchants and the promotion efforts were limited, but the turnover far exceeded expectations, so November 11 became the fixed date for Tmall to hold a large-scale promotion.
In recent years, Singles' Day has become an annual event in China's e-commerce industry, and it has gradually influenced the international e-commerce industry.
He Naixuan clearly remembers what happened to the Tmall carnival in later generations, only 1 minute after the opening of 0 on November 11, 2014, the transaction volume of Tmall exceeded 100 million.
He clearly remembers that when the time reached 0:02:53, the transaction volume reached 1 billion. At 0:02:53, the transaction volume of Tmall's "Double 11" shopping carnival exceeded 1 billion yuan. This figure took 6 minutes and 7 seconds in 2013, and in 2014 it was more than 3 minutes faster than in 2013. And by 0:14:02, it had exceeded 5 billion.
In addition, several records were also broken, at 0:15:00 in the morning, the first order of Tmall Double 11 home appliance delivery was delivered at 0:15 on the 11th
In 2014, the Tmall 11.11 shopping carnival was at 0:38:28, with a total turnover of more than 10 billion yuan, of which wireless transactions accounted for 45.5%. According to Tmall's official Weibo data, after 7 hours, 36 minutes and 6 seconds, the wireless turnover of Tmall's Double 11 shopping carnival reached 10 billion yuan.
The 2015 Tmall Double 11 Carnival is even more exaggerated, 18 seconds 100 million; 72 seconds, 10 billion; The 105-second cross-border trade turnover exceeded that of last year's Double 11; 5 minutes and 45 seconds exceeded 5 billion; In just 12 minutes and 28 seconds, the transaction volume exceeded 10 billion yuan. Among them, wireless transactions accounted for 74.83%. Last year, the transaction volume exceeded 10 billion yuan, and it took 38 minutes and 28 seconds; 74 minutes and 18 seconds exceeded 30 billion ......
In 17 hours and 28 minutes, the trading volume of Tmall Double 11 exceeded 71.9 billion yuan. According to the data of the National Bureau of Statistics, the total retail sales of consumer goods in China in 2014 were 262394 billion yuan, with a daily average of 71.888 billion.
At 24 o'clock on the 11th, the transaction volume of 2015 "Tmall Double 11" reached 91.217 billion yuan, far exceeding the 57.1 billion yuan of "Double 11" in 2014.
It's real money! What does the data say? It shows that in the context of the current increasing downward pressure on the economy, the surging passenger flow and extremely large single-day transaction volume of the 1111 shopping carnival show the strong consumption willingness and high consumption capacity of the people, which is undoubtedly a positive signal for stimulating domestic demand. Relevant experts believe that the "blowout" of e-commerce demand against the trend reveals the huge potential of China's online consumption.
This will also be a direct confrontation between traditional retail formats and new retail formats. Alibaba Group CEO Jack Ma said on Tmall on October 10, 2015 that the 1111 shopping carnival is a signal of China's economic transformation, a war of new marketing models against traditional marketing models, and let all manufacturing traders know that the situation has changed today. For traditional industries, this battle may have begun!
Some professional analysts said that with the successful breakthrough of 10 billion nodes, China's retail format is "undergoing fundamental changes" - the form of online transactions has been transformed from one of the previous supplementary channels of the retail industry to the mainstream form of stimulating China's domestic demand, which has begun to comprehensively force the upgrading of traditional retail formats.
Ma Yun succeeded, the success was a mess, 1 Who could have imagined that in 1993, Ma Yun and his 18 Arhat Ma Yun team would create a glorious dynasty with 500,000 yuan?
The 2015 Tmall Carnival party was held at the Water Cube, how many rich people in China can hold such a party here? Director Feng Xiaogang, He Jiong, Wang Han, Xie Na, Wang Kai, Yu Haoming, Jolin Tsai, 007 and many other big names gathered, and everyone envied such financial resources! He Naixuan may never be able to achieve this goal again, but there is no impossibility in this life.
In this life, He Naixuan wants to be more crazy than Ma Yun and more proud than Wang Jianlin! To achieve this, he must be richer!
What's the use of having money?
The old man on TV, the number two man in the country, called Jack Ma's team on Singles' Day, what is this? This is the performance of ** to a certain point, this is the treatment of the head of a business empire!
Ma Yun has his eighteen Arhats, He Naixuan has his ability to be a prophet of rebirth, and he will also tap talents, and many super conditions together will be worse than a few people? Of course, there is also the need to seize opportunities.
He Naixuan on the side of the road smiled, professional habits, remembered a Singles' Day, he can actually think of so many things, is he going to celebrate Singles' Day again?
Wrong! I seem to have a girlfriend!
He Naixuan opened the contact column of his mobile phone, flipped through it, the first one was Mi Ke, he continued to pull down after a few glances, and the second one he saw was Li Min.
At this time, He Naixuan suddenly remembered that Li Min seemed to be his girlfriend?
"Toot ~ Toot ~ "
He Naixuan dialed the phone, and when the third rang, the phone was answered.
"Hey~"
The gentle and delicate voice came from the other end of the phone, He Naixuan unconsciously became happy, and he also said in a gentle voice: "Is it convenient?" ”
"Convenient."
The other end of the phone seemed to be silent for a while before replying, He Naixuan's voice became softer and softer: "Today's Singles' Day, I don't want to spend it, come out and accompany me!" I was back in half an hour. ”
"Well, I'll be waiting for you under the dorm."
Li Min hung up the phone after saying this, He Naixuan smiled, and walked towards the Jiangdongyu vehicle parked on the side of the road, and now it will be half an hour at this point.
At this moment, Li Min's face in the 319 dormitory was a little red, several married women in the dormitory had gone out, and those who had no object didn't know what they were doing. Except for Li Min, there is only one Li Lu left who is putting on makeup, and it seems that he must be going out with Liang Yu.
"Minmin, I'll go out later, are you afraid alone? That He Naixuan is really, pure-hearted, right? Don't know what day it is? ”
"Minmin, don't be afraid, Yan Yan and they will be back in a while."
Li Lu was talking while putting on makeup, but she didn't see that Li Min had already changed her clothes in the back.
Seeing that Li Min didn't speak for a long time, Li Lu turned her head and looked at it, and suddenly she couldn't turn her mind, why did Min Min change her clothes?
Li Min looked at Li Lu with a slightly flushed face, rubbed the corners of his clothes with both hands, and then said in a slugging voice: "Sister Lu, can you put makeup on me too?" ”
"Huh?"
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