"If there's anything more shocking than Real Madrid's draw away at 'vice-captain' Almeria, it would have to be Cristiano's assessment of the game in the tunnel after the game. Cristiano said, 'Yes, we are very sad that we have conceded two points away from home, but that doesn't change our goal and it doesn't make us lose confidence'. ”

Real Madrid coach Jose Mourinho also updated his social media post-match information, saying, 'I'm glad I only have to face one problem at a time, and I wish @CristianoRonaldo a happy fourth birthday'. Casillas then replied to the message, 'Glad we got a good core player'. The well-known La Liga commentator and breaking news blog BOOM blogger updated, 'It's a very sad thing to lose two points, but after losing two points, I was forced to watch the players show affection, and I don't know whether it was happy or sad', and released the relevant vote. So far, more than 8,000 netizens have participated in the vote, and more than 75% of them have chosen the option of 'unity is good'. ”

"Oh, dear audience friends, we just received the news that Ronaldo's rumored girlfriend and famous lingerie model Elena. Shayk announced his romance with his assistant - poor Cristiano, who had just suffered an emotional blow to the vice-president in the away draw, let us wish the Real Madrid superstar a speedy escape from the period of spiritual mourning and lead Real Madrid to the rest of the season. ”

Gu Bei stretched out his arm, hooked the TV remote control from the front of the yoga mat, and turned off the TV.

Cristiano has been in excellent form of late, and despite the poor result in this game, the Portuguese's individual efforts were somewhat recognised, and the decent post-match statement was a plus.

As for Yelena's incident, it's not worth mentioning at all.

This kind of news, Gu Bei feels that anyone can handle it - it's too simple, just send a message with Cristiano's account, such as 'I wish you are finally done, and I also wish myself to finally clear my suspicion', and then @ Yelena.

All is well, and if things are good, there may be a wave of topics like 'good girlfriends warm for a lifetime' - in short, there is no room for zài to deal with it badly.

But as the so-called world is so big that there is no wonder, this thing that seems to have no room for problems at all has just happened.

Just ten minutes later.

"Haven't we all said it hundreds of times? There's nothing like that between Elena and Cristiano! Ali yelled at Gu Bei on the phone, "What do you mean by that twitter?" Now the whole world says that Yelena abandoned Cristiano! ”

Gu Bei took the phone away a little, and waited for Ali to finish yelling before putting it back in his ear, "Calm down, Ali, calm down." Didn't I sue you? I'm not in charge of Cristiano's twitter anymore, so ...... You sue me first, what did Cristiano send? ”

"He said 'Congratulations'!" Ali roared.

Gu Bei's whole person lay on the yoga mat weakly. Of course, she understood what Ali meant - 'congratulations', which looked perfunctory and indifferent, and coupled with the previous scandal between Cristiano and Yelena, it did look like she was hurt but reluctantly blessed out of politeness. This kind of response is simply worse than not responding.

Not responding is indifferent at best, but the word is simply cautious.

"But this is also the image of Cristiano...... If you want to be angry, I should go to his assistant. Gu Bei struggled in vain, "Look away, Yelena won't be hurt." ”

Great, this sentence is so hypocritical that Gu Bei himself doesn't believe it.

Sure enough, Ali sneered loudly.

Gu Bei immediately became honest, "Don't worry, I'll tell Mr. Mendes right away." The new assistant had just picked up Cristiano, and there were a lot of things he didn't know - you should have said hello to Yelena before announcing her relationship. ”

Gu Bei couldn't help but defend Cristiano's side.

"You don't have to ask." Ali sounded really angry, "I've already asked Mr. Mendes about this!" He sued me, he said that you didn't want to bring Cristiano, and then recommended this assistant to them! Are you crazy? Even if you don't want to take him, can't you find him a brain? ”

It's very good, the black pot from all over the world has been given to me, is Mendes still doing something? In addition to counting money......

Gu Bei crossed his legs, pressed his upper body on the yoga mat and continued to practice, and said sullenly: "So if you don't come to me to talk about a solution, I will hang up." ”

"No, Mr. Mendez said he had transferred the assistant back to his original position and wanted you to take over Cristiano again." Ali said dryly, "So, yes, I'm here to talk to you about it." ”

Gu Bei's back hurt a little, she relaxed slowly for a while, until Ali was about to explode before she said, "You first help Yelena reply to the one sent by Cristiano, and write 'Honey, are you jealous'." She stopped Ali before he could scold her, "You can either figure it out yourself or listen to me - I don't care anyway, Cristiano is just a little boy who has been hurt by love." I'm also good at building the image of the weak. She unceremoniously threatened Ali.

Ali muttered something in Russian, Gu Bei recalled it carefully, and it felt like the 'old witch' that her Russian classmates had taught her before, but for the sake of world peace, she didn't bother to pursue it, she just turned on the phone and put it next to the mat, and made a memo in order to prevent herself from forgetting the steps.

"Okay, I'm done," Ali said reluctantly, his voice a little distorted by the amplification, "but is that really okay?" I now think that Yelena is a person who empathizes and hurts her boyfriend's feelings. ”

"I'll hang it up when I'm done." Gu Bei lazily ordered, "If there is a problem with the follow-up effect, if there are any lines that need your cooperation, I will send them to you - but theoretically, there will be no such possibility." After speaking, Gu Bei didn't think about whether Ali still wanted to ask anything, so he hung up the phone directly.

It's obviously not a good idea to reply immediately with Cristiano's account, after all, as a world superstar, Cristiano obviously can't really hold his phone anytime and anywhere. And this moment is too sensitive, and if he does reply immediately, there will inevitably be speculation about whether he has been waiting for information from Elena - what is the difference between that and admitting a crush?

Just when Gu Bei got up and was about to take a shower and change clothes, go to the supermarket to buy some food, and come back to reply to the message, Mendes' phone call disrupted her arrangement.

"I guess you already know?" Mendes got straight to the point, "I really didn't expect such a big problem to happen in a short time." ”

Gu Bei walked to the table barefoot and picked up the yogurt and took a sip, "To be honest, I didn't expect it, I thought that this kind of scandal handling was the most basic homework of any public relations person - I'm not blaming him, but what he handled really surprised me." ”

Mendez was silent for a while, and said a little weakly: "Okay, let's not talk about this matter, I called you to ask you another thing." He paused, "Do you have any creative ideas for Cristiano's personal branding?" ”

It feels like a forced change of subject.

Gu Bei wasn't quite sure what Mendes meant - Mendes had never revealed the slightest hint of saying that she would be involved in the promotion design of her personal brand, and she would naturally think that Cristiano's brand would be assigned a special team to design the promotion.

She frowned and thought for a while, but finally didn't give up this opportunity, "The biggest selling point of personal brand is my popularity and image. I don't know what the final positioning of the brand will be, but I think the men's aspect of men's products is of course focused on Cristiano's personal charm - all menswear has a characteristic that it is aimed at not men, but men's wives and partners. Attracting a male partner is a very simple task, because Cristiano himself is very attractive, and this can be done with a little advertising design. It was enough for us to highlight Cristiano's masculinity in the propaganda and at the same time to embody his gentlemanly sensibilities. Gu Bei clamped his mobile phone and rolled up his yoga mat, "I can only say that the overall public impression of Cristiano's personal brand is definitely not suitable for conflict with his personal image." ”

A personal brand is an existence that relies on personal charisma in a great way, and if the brand goes against Cristiano's own image, its appeal will undoubtedly decay.

Although Gu Bei really wanted to get this opportunity, she obviously realized that she was not a capable person in this area, so after a little hesitation, she still said her opinion, "Brand design is not a simple problem, I think it is better for them to form a special team." ”

"I know it's good to have a dedicated team, but I have an idea right now." Mendes deliberately stopped at this point very badly, as if he wanted to make Gu Bei anxious.

"And what do you have in mind for Mr. Mendes?" Although Gu Bei knew that Mendes meant this, he still jumped into the trap with a smile. She asked, replying to Elena on her iPad, 'Huh'.

"I want to hand over the team I have on hand to you." Mendes said slowly, "Ann, I want to make this brand part of Cristiano's identity design – a talented player and a smart investor, or rather, a perfect example of what a professional team looks like, you know what I mean?" ”

Cristiano will be a banner for Mendes, proving to everyone what a professional team can mean for a professional athlete.