Chapter 473: Profiteering Products
"Almost!"
Tang Yu responded casually, and then added: "Anyway, what he does is almost the same health care products in this regard, but his products are not deliberately exaggerated, saying that they can lengthen and thicken and other functions to fool the ignorant people to pay." β
"Oh, you've got a good conscience!" Lu Xuan grinned after hearing this, and praised it playfully.
What is true is true, what is fake is fake, and he will never put on a layer of hypocrisy on himself, and show everything really in front of everyone, this is how Lu Xuan knows Xiao Ershao.
To be honest, some profiteers who sell fake sheep medicines, buy 400 yuan a kilogram of sildenafil mixed flour, cornmeal, etc., and sell them wholesale for two or three yuan at the cost of a few cents each, are more conscientious than the kind of guys who hide behind the scenes and frantically hype up the price of a certain product and exaggerate all kinds of propaganda.
The profiteers who sell counterfeit drugs will personally let the employees try it out every time they come out to ensure that the immortal talents are sold, anyway, the effect is to make the buyer's younger brother sing the national anthem, even if it is fake, as long as it can be snapped, the people feel refreshed.
But those bastards who deliberately hype up and exaggerate their effects only think about whether they can make money, and don't care how the people feel!
"This is Xiao Ershao's new company product, take a look." Tang Yu said and opened the drawer, took out a small boxy box from the drawer, handed it over, and said softly.
Lu Xuan took it and saw that the packaging box was very new, and the plastic film on the outside had not been opened, thinking that it was the original product that Tang Yu had just gotten and had not yet opened.
"Thirty-six flavored rehmannia pills?" Lu Xuan looked at the name outside the box, and saw that there were a few eye-catching big characters written on it, accompanied by a picture of herbs.
The three words Rehmannia Pill are of great significance in Huaxia, as long as the name is mentioned, almost everyone knows what this medicine is used for.
The most famous is the six Rehmannia Pills, which is a great tonic for a weak man!
However, Xiao Ershao's new product turned out to be a thirty-six flavor Dihuang pill, which is more than thirty flavors of medicine than the miracle medicine.
"Not bad." Lu Xuan smiled lightly, and secretly sighed that Xiao Ershao was really good at doing this business, and he actually chose such an industry that could rival or even crush jewelry.
"Thirty-six flavors of Rehmannia Pill, mainly for kidney deficiency and backache, kidney yin deficiency, kidney yang deficiency, strong kidney and kidney, cold and cold, backache and ......" Lu Xuan looked at the product efficacy description behind it again, and found that the description was reasonable, in line with the characteristics of Rehmannia Pill, and there was no exaggeration to fool consumers such as lengthening and thickening the sheep.
However, if you take a closer look at the description of the product's efficacy, the front row is all kidney-related effects, which is very lethal to consumers.
You must know that when ordinary consumers buy things, especially medicines, few people will pay attention to what the formula is, but the efficacy of the product is almost everyone will look at it.
Think about it, when consumers see the words about kidney tonic in front of them, what will they think in their hearts? That must have been a good thing, and then I took out my pocket and paid for it in style.
Even if there are many effects, there is a large row in the back that basically no one reads, and most consumers only simply look at the front a few glances, Xiao Ershao came up with the word "strong kidney", which added a lot of points to their products.
"Hiss-" Lu Xuan scratched the outer packaging with his fingernails, then opened the package and took out the medicine inside.
"Pit daddy!"
The moment he saw the finished product inside, Lu Xuan was stunned by it for a while, and couldn't help but scold.
Because this box is at least two packs of cigarettes as thick, one palm's wide, and twenty miles long, it must be a very atmospheric package.
Originally, Lu Xuan thought that this package was so big, and it must contain a small bottle like a rehmannia pill, and there might be more than one bottle.
Who knew that when I opened it, I saw that there was an instruction manual inside, and there was a version of the capsule that was bigger than the cigarette box...... That's right, it's a capsule, and there is only one version.
With such a large volume and volume, the function is just to make people look atmospheric, but there are capsules that can be filled with a cigarette box.
The drugs in the capsules are very thin, each one is very small, about the same as a soybean.
Lu Xuan counted, and there were 36 pills in such a large capsule version, which made people drunk when they thought about it.
He opened one, put it in his mouth and gently bit it open with the tip of his teeth, and instantly a strong smell of Chinese herbs swept through the entire taste buds, and the cavity was filled with the smell of herbs.
"Phew-" After tasting the taste, Lu Xuan turned around and bent down, and spit the Rehmannia Pill in his mouth into the trash can.
He took two pieces of paper from the tissue box on his desk, wiped his mouth, and sighed: "The herbal taste is very positive, and there are indeed thirty-six kinds of Chinese medicinal materials that nourish the kidneys in it, which are not made of chemical ingredients, but are real medicines." With Xiao Ershao's temperament, he will definitely not cheat. β
"Giggles-" Tang Yu smiled happily and quipped, "It's genuine, and you still spit it out?" Is it bad to swallow it straight into your stomach? It can also replenish the body and strengthen the kidneys. β
Lu Xuan glanced at her and said, "Over-reliance on supplements will weaken one's own immune system and weaken physical functions. β
"Haha." Tang Yu smiled, and then said, "Do you know how much he sells for this medicine?" β
"I don't know." Lu Xuan first shook his head, then pointed to the box of opened capsules and said, "But just now I tasted a particularly rich taste, much stronger than ordinary Rehmannia Pills, I think it is made by high-purity concentration, such a rehmannia pill has at least twenty or thirty pills." β
"That's right, it's made by refining and concentrating with high purity. According to their advertisement, one top fifty ordinary Rehmannia pills, one pill a day is enough. Tang Yu nodded and said.
"It's quite fierce, about 30 pieces of Rehmannia pills are 200 pills in a bottle, and only four of them are here. A version of 36 capsules is nine times as much, so the price is in the range of 250 to 300, right? Lu Xuan compared the 270 prices and selected the sales range after the discount and price increase.
"Young man, you think Er Shao is too simplistic, or you think he is too ambitious!" Tang Yu shook his head, and immediately denied Lu Xuan's reasonable range price.
"That's?" Lu Xuan asked.
β688γβ Tang Yu said with a straight face.
"Lying down...... What a robbery! When Lu Xuan heard this, he couldn't help but scold.
Pharmaceuticals are always the most profitable industry, a box of Liuwei Dihuang pills is 30 yuan, the pharmacy will definitely earn about 10 yuan, plus the local wholesaler and distributor make a little, the factory price may be about 10 yuan a box.
Subtract the few dollars that the manufacturer earns, deduct taxes and workers' site wages, and the cost of real medicinal materials for a box of medicine is at most five or six yuan.
Xiao Ershao's Thirty-six Flavor Rehmannia Pills, although they are thirty-six kinds of medicinal materials, have been purified and concentrated, but because the volume of medicinal materials will also increase, it is estimated that the estimated cost of this plate capsule is not much, counting the wages of the workers in the packaging site, the cost of a plate of capsule medicinal materials is about fifteen yuan.
Fifteen yuan of things sell for 688, this Xiao Ershao is really ruthless and bold enough, that is dozens of times the price difference, almost the same as drugs.
The price is ridiculously high, he didn't lose anything, on the contrary, it became a hot-selling hot product, which is enough to see that Xiao Ershao still has the ability, not just that he is crazy on the surface.
Also, the courage is too strong, and the palm-sized things are sold at sky-high prices, and he is not afraid that few people will buy them, and all the investment will become wasted?
"I also think it's incredible, this price has become a hit, almost all pharmacies across the country are in short supply, and there are many consumers who come to buy but find that there is no stock." Tang Yu shrugged his shoulders and said in surprise with a completely incomprehensible look.
"Xiao Ershao is indeed very strong." After Lu Xuan had a general understanding, he sighed.
Clickββ
Tang Yu took out another cigarette from the lady's cigarette case on the table, lit it for herself in a chic manner, took a deep breath and slowly exhaled the smoke and said, "He's good, Xiao Shao's life won't be easy." β
"You're smoking again, this is already the third one, smoke less, you know?" Lu Xuan saw that Tang Yu had less than twenty minutes, so he lit three cigarettes, couldn't help frowning, and admonished her seriously.
Tang Yu didn't respond to the question of smoking, continued to take a deep breath, slowly exhaled the smoke, and said with a hazy face: "Guess how Xiao Shao is doing now?" β
"I don't know, but you're coming to me, I don't think it's too good!" Lu Xuan rubbed his neck and said.
"Miserable, very miserable!" Tang Yu took a deep breath of his cigarette, looked tired, and said: "In the past, the support rate for Xiao Shao in the older generation was fifty percent, the second one was forty percent, and one percent were some very selfish parents, who pressed on their uncompetitive waste sons, or neutrals. β
"The last time you helped Xiao Shao set up a jewelry company and made a lot of money, Xiao Shao's status has skyrocketed, and the support rate is more than sixty percent, and the second Shao still has less than three layers of support left. At that time, he felt very uncomfortable and couldn't help but do something to us, but can you imagine Xiao Shao's current family support rate? Tang Yu glanced at Lu Xuan and muttered curiously.
"How much?" Lu Xuan raised his eyebrows and asked curiously.
Looking at Tang Yu like this, Xiao Shao seems to have been really miserable recently, much worse than Xiao Ershao at the beginning, otherwise she wouldn't be so uncomfortable.
"One floor?" Lu Xuan saw Tang Yu stretch out a slender finger, and immediately exclaimed in surprise.
If it is only a layer of support, it is almost the same as no one supporting, because compared with the support rate of Er Shao, it is simply a small wave in the ocean.
"It's a little bit more." Tang Yu opened his mouth and added.
Lu Xuan was speechless, is there a difference between more than one percent and one percent? There's no difference at all, okay?
That's half a percent, almost the same as zero support, when it's really time for the family to change elections, how can a little bit of opposition overpower the voice of most people?
"But fortunately, most of this Cheng/people are more people with higher status in the family, otherwise if they are those who don't have much power, then Xiao Shao may not last long." Tang Yu took a deep breath of cigarette, feeling a sense of happiness for the rest of his life.
Hearing this, Lu Xuan roughly understood that the status of Xiao Shao's family had changed, that is, Er Shao suddenly developed a lucrative industry, and the income immediately soared, not only exceeding the total income of the jewelry company so far, but also throwing off a few streets. Otherwise, how could those old antiques support Xiao Ershao all the time?
Although the jewelry company is profitable, the jadeite worth tens of millions is processed into more than ten or twenty jewelry, and the unit price of each is more than 10 million, and the single cost is only four or five hundred thousand. Due to the high cost, the profits are naturally abundant.
To put it bluntly, every time a ring is sold, the profit of the jewelry company is more than 9 million, which is quite a huge profit, and it cannot be fully described as a robbery.
But...... With a population of 1.3 billion in China, who has the most people?
Don't think about it, of course it's poor!
Although Xiao Ershao's products are also very profitable, his cost is low, and even if the price is very high, it is within the acceptable range of the people.
It's only 688 yuan, anyone can afford it, and you can eat a plate of capsules for a month and six days, and you can buy it for the next month after eating and paying your salary.
The unit price seems to be quite high, but if you think about it another way, consume one box a month to strengthen your body and care for your kidneys, which man is not willing to spend this little money?
688, minus the cost, the dealer and then the pharmacy may have 150 yuan divided by the three of them, the pharmacy is the big one, then the remaining 500 yuan is Xiao Ershao's net profit. β
One five hundred, one hundred fifty thousand, ten thousand five million, one hundred thousand fifty million, one million fifty million, one million a month is 500 million!
As long as there are 700 million men in 1.3 billion people, minus children and the elderly who can't be used, there are at least 200 million people who need to replenish their kidneys and strengthen their bodies. 200 million people and 1 million customers are equivalent to one out of 200 people who will buy.
But in fact, there are more people who can buy, maybe Xiao Ershao already has three or four million customers across the country, so he will earn more than a billion or even twenty a month!
China has a population of more than 1.3 billion, and the poor have 1.3 billion, and the rich will certainly not exceed a fraction of the total population.
Jewelry companies have a single profit of more than nine million, and if it is a bracelet limited edition pendant, the profit may be even higher.
How many rich people are there in China? There are hundreds of millions of family assets, and there are one million in China?
Don't think about it, there are certainly not a million billionaires in the country, and 100,000 is not bad.
Lu Xuan and Tang Yu are all high-end products, positioning high-end and high-quality products, firstly, the profits are high, and secondly, because the sales volume is not very large, everyone can work easily, and they can free up time to play and do other things, so that they will not be busy with the jewelry company every day.
There are 56 provinces in China, and excluding the first-tier cities of Shengjing and Beijing, Shanghai and Guangzhou, as well as the coal bosses of Shanxi, there will certainly not be more than 1,500 billionaires in other provinces and cities.
The minimum starting price of jewelry companies is 10 million ring necklaces, think about 10 million How many people in Ninghai can afford it?
There are a lot of multimillionaires, but if all the net worth is smashed down to buy a broken ring, isn't that water in the head?
People who can bring tens of millions of glass jewelry are basically the kind of rich people with a waist of more than 100 million, because they bought a favorite jewelry to go to 10% of their assets, which does not have a great impact on their lives.
It's like an ordinary person has ten yuan on him, and he takes one dollar to buy buns to eat and a bottle of mineral water to drink, he will definitely not feel distressed!
Under normal circumstances, most of them are local tyrants and foreign tyrants who come to buy, and the products of jewelry companies are about ten or twenty pieces a month.
According to this momentum, the net profit of jewelry companies will probably fluctuate between 200 million and 300 million yuan per month.
If Lu Xuan goes out to purchase specially, the cost will be lower and the net profit will be higher.
But no matter how high the profit is, it can't change the sales of about 20 pieces a month, after all, the local tyrant Ninghai is so small, and the total number of local tyrants in the country is only hundreds of thousands.
Without sales, how can he have millions or even tens of millions of customers per month compared to Xiao Er?
His customers will only increase through word of mouth, and they will send him money every month, and their income will grow, and if they continue to ferment, it may be possible to make billions of profits a month.
In this case, jewelry companies that are limited by sales cannot compare with drugs.
"Alas...... Xiao Shao is indeed quite sad. Thinking of it in his heart, Lu Xuan couldn't help but mourn for Xiao Jie, and then proposed: "Why don't we also attack the low-end market and do some small things for tens of thousands of yuan?" β
Tang Yu shook him and denied it in one bite, "There are too many jewelry stores and jewelry companies in the low-end market, and there is a lot of competition pressure. In addition, the amount of low-end purchases will increase, and you must not be able to serve the company every day to go out to find stones, so the company found a jade appraiser with no technical content and spent a lot of money to buy a bunch of broken stones back, which is very damaging to the company's operation, and it is better to continue to do high-end. The competition is small, the quality is high, and the word of mouth is circulating in the circle of the rich, and it won't take long to get out of the door. β
"Yes." Lu Xuan nodded in agreement.
Then he thought of the last time the jewelry company opened and was destroyed by Xiao Ershao's Yi Gang, so he said: "Their products are so popular, can't we make a fuss about the drugs they sell, such as publicizing fake drugs and so on, affecting their reputation and secretly suppressing them?" It's like when the second young man gave us a horse. β
"Nope." When Tang Yu heard this, he immediately shook him and denied it: "This can't be done, and it can't be done." β
"Why?" Lu Xuan asked.
Tang Yu didn't speak, snuffed out the cigarette in his hand, and pointed to the ceiling with a solemn expression.
This novel comes from reading books