Zheng Fangcheng said: "Actually, I've heard people say that there are actually a number of old shops in Huxi that used to specialize in customization, and now they are all a little tepid." It turned out that when the economy was at its best, even if these points were in full swing, more than a dozen high-end handmade cheongsams could be sold every month, but now the overall economic shape is falling, and the triangular debt crisis is emerging one after another, so most of the enterprises and owners in this province or nearby provinces and cities have shrunk a little in various consumption pleasures. The handmade cheongsam itself is not a necessity, and it is not something that everyone can appreciate, the market has shrunk so much that many shops are almost unable to open, and only a few of the more famous ones can still operate normally. ”

"Actually, I think that according to Mr. Lin's request, we can find a few such stores, contract the store, sign a contract with the store owner, and then let them make zuò clothes according to our style, and we will be responsible for sales...... However, if this is the case, the cost will be relatively high, and the pricing will definitely not be kind at that time. ”

Lin Shu said: "The price I have prepared is about two to five thousand, and I think this price is very affordable for some players. Nowadays, many online games have tens of thousands of cheats, a figure is thousands large, and a set of setting sets plus a virtual prop of five or six hundred...... I haven't seen anything that can't be sold. Instead of making such peripherals, we should come out with this kind of haute couture clothing, at least we can wear it. ”

That's really a pragmatist approach.

Then Lin Shu said again: "What do you say...... Generally speaking, many companies only regard peripherals as a way to increase revenue, but in fact, peripherals are in a sense a secondary promotion of goods. Many companies that do well in the peripherals have people who are attracted by the peripherals to appreciate or buy the original works. ”

"Many foreign film and television game companies can do this, but domestic ones are much worse. I think the main reason is piracy and shoddy production. So this time, we will try to make a few classic peripherals, the number does not need to be too much, but no matter which one is good enough to attract attention and can stir up popularity. ”

Zheng Fangcheng said: "If this is the case, then I will let people try to find a few cheongsam Tang costume custom shops to find out the situation first." ”

After that, Zheng Fang collected a lot of information about similar tailor shops, and then consulted them one by one. In the end, after he picked a few, he took the other party's photo catalog to show Du Sitong and Lin Shu together.

These companies are all hand-embroidered cheongsam Tang costumes, and some make bridal dresses, with different styles, but the handiwork is very exquisite.

In fact, there is not a lot of embroidery on a dress, but it looks very beautiful, and the texture is very different from the ordinary cheap clothes that imitate embroidery. If there's one thing that's not so fashionable, it's that these clothes are more old-fashioned and heavy in style.

The color is also mostly dark. In fact, for the clothing style of cheongsam, it is indeed a darker or more gorgeous color that can be suppressed and show style.

There are a few light-colored cheongsams on the map, and the decisive effect on the model's body is not as good as that of dark colors. Although the models are good-looking and the clothes are beautiful, it is the feeling of looking alone. If you compare it with the others, you can feel the difference.

Du Sitong thought about it for a while, and then felt the problem.

After she finished flipping through the catalog, she said to Lin Shu: "Although it is very beautiful, the color is too heavy, and this kind of cheongsam cannot be suppressed by ordinary people." Not to mention that the cheongsam is a kind of clothing that also picks up the figure. Our designs are a little more casual and open, and I think ready-to-wear will be more like small dresses and fashions, suitable for young men and women. ”

Lin Shu said: "We can use a variety of modern or Western elements more boldly in design, such as balloon sleeves, pleated skirts, ruffle sleeves, puffy skirts, etc., but we must pay attention to three points in style, one is to highlight ancient elements, such as the use of embroidery, buckles, tassels and other decorations; The second is that the clothes must look beautiful and stunning, comfortable and casual to wear, not only to enter the banquet, but also to roll up the sleeves to play the arena; The third is to be of good quality, so that you can see at a glance that your clothes are very expensive, at least worthy of the price...... We can't make players feel like we're making money from inferior goods. ”

These three requirements are actually not difficult to say, Lin Shu is ready to spend money, and this requirement is naturally impossible to do.

Zheng Fangcheng said: "There is another problem, these companies originally made Tang costume cheongsam, and they are not good at Hanfu, not to mention that our design has added a large number of modern fashion design elements...... Although they are all old tailors, after all, there are some techniques that they have not been exposed to, so they may not be able to do it well. ”

Lin Shu said: "It doesn't matter. Although it is nominally hand-made, we don't need to let the master personally handle every stitch and thread. When necessary, you can arrange for others to do the work, or even directly hire a few tailors to make dresses and work together to make zuò ready-to-wear. Then he paused and said, "Although it is said to be high-end customization, according to the usual peripheral output of several peers, even if we have limited customization, I am also ready to order the limit of each model at more than three digits, so even if we don't get through the guò factory, we need to sign a few more stores, otherwise it will be absolutely difficult to complete." ”

"That's what I intended. At the beginning of the launch of each costume in the game, we have a limited edition live-action costume, players only need to upload their personal figure number jù and pay a deposit, we can tailor this set of fashion for him, and at the same time add a corresponding physical symbol to the character fashion in the game such as hanging ornaments, exclusive details and decorations. ”

It sounds very good, but Zheng Fangcheng thought about it and said, "It sounds very good, but there is no way to guarantee the order quantity at that time, right?" ”

Lin Shu is actually still a little confident, because about a few years later, this model of high-end clothing will be very popular. However, hearing Zheng Fangcheng say this, he also considered the time difference and market maturity, and then said: "Anyway, it has to be tailor-made, we just set it as a reservation." Now make a preliminary preparation, and when the game comes out, we will open a small amount to test the water, and decide whether to continue depending on the situation. ”

"It's still early for the game to come out, isn't it too early for us to start preparing?"

Lin Shu shook his head and said, "It's okay, you can make a few sets of sample clothes first, and you don't necessarily have to sell them." At present, several designs that have been drawn are very popular on the Internet, and we make clothes and invite models to stir up the atmosphere, and it is okay to do publicity in advance. ”

Du Sitong said with a smile: "Not only are players looking forward to it, but in fact, many people in the company also want to see the finished product." Let's do it, it's not much anyway, just a sample doesn't cost much, even if it is put in the company's showcase after the publicity is finished, maybe it will become a priceless treasure in ten or twenty years. ”

The priceless treasure is too exaggerated, but Du Sitong's expected radio wave has been received by several people. Zheng Fangcheng is very loyal to her, although he doesn't see any sweet words on weekdays, but he will seriously consider Du Sitong's opinions, so as soon as Du Sitong speaks, Zheng Fangcheng doesn't insist.

After that, Zheng Fangcheng asked a few stores again with the specific design, and the men's clothing was just a bit complicated, and the design of women's clothing was a combination of Chinese and Western, which was really a bit complicated, so several masters said that they needed to study it again. As a result, only one of the female masters surnamed Han responded the fastest and most neatly, saying that she was seventy percent sure that it could be done, but there might be a little deviation in the details.

Zheng Fangcheng asked her to try to make a sample first.

Master Han said: "These four sets of clothes, men's clothing, women's clothing are more complicated designs, and if you want to say that the embroidery on it is best to embroider it by hand, I will do this set for at least four or five days, or without doing anything else." I don't have much work on hand right now, it's not that I can't do it, but if I want to see a sample, it's better to choose a set first, and you can come and take a look after I'm done, and if it's okay, I'll continue with the rest. ”

Zheng Fangcheng nodded, and chose the white silk pleated skirt with a small tulle coat. This skirt is a small suspender cutie and tulle coat, with a pleated skirt on the lower body, but with silver thread embroidery and light gray auxiliary colors, and tassels with disc buckles, which looks very Tang style.

The tulle jacket has long sleeves that reach just below the elbows, and the whole outfit looks classic and modern, which fits the game's setting. In this case, the amount of embroidery is not very large, mainly on the cuffs, skirts and suspenders. However, the little cutie connected by a flower-shaped buckle is more troublesome, the shape of the buckle is actually peony-shaped, but it is not the peony knot that you usually see, Han Jing really has to think about how to show that effect.

Then Han Jing was not afraid of difficulties, but it was really because business had been difficult recently, and her family was short of money, so it was rare to have such a large business, even if it was difficult, she gritted her teeth and took it.

Zheng Fangcheng also heard about her situation from the introducer, and knew that she had a pair of twins at home, one was currently in middle school, and the other was paraplegic because of an accident when she was a child, so Han Jing was very burdened and short of money, and her enthusiasm for business was also high.

About five days later, Han Jing told Zheng Fangcheng's assistant to look at the sample. It happened that Lin Shu was also there, so he followed the assistant over.

Han Jing saw that the assistant was not with Zheng Fangcheng this time, and brought two children, but thought that Lin Shu and Ju Mingfeng were the children of the assistant's family, and the assistant didn't say anything, but Han Jing was a little shocked when she looked back and saw Lin Shu go up to inspect the finished clothes.

Han Jing opened her mouth and asked, "Who is this ......?" ”

The assistant girl was a little entangled before she said: "This is our President Lin and President Ju, the CEO and director of our company...... We all work for them. ”

Han Jing was stunned for a moment, and was at a loss as to whether the other party was telling the truth or brushing his own hesitation, but at this time, her daughter's voice sounded, but she opened her mouth and shouted: "Lin Shu? Ju Mingfeng? ”