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Is the video game over? Is the video game over?

Parkinson's on the other end of the phone, one moment said that the video game was over, and the other time he said that the company was over, listening to his crazy voice, it seemed that if he didn't take a few pills, he would be finished.

Parkinson's slowly took control of the situation.

It took about twenty minutes for Nick to understand the ins and outs.

Christmas in 1983, video games were the hottest spot. And in the new hot spot of video games, the hottest pearl is the new film directed by famous director Steven Spielberg, the game adaptation of the same name of "E.T. Alien".

Because the movie "E.T. the Extra-Terrestrial" is so popular. The game adaptation rights to the film, Atari spent a full $21 million to acquire. As soon as he won the adaptation rights, he handed over the production of Atari to Scott Howard, the first game producer in Atari.

The latest and hottest movies, the most beloved directors, and the most senior game producers. and Atari's big capital operation, which hyped up the topic of "E.T. Extra-Terrestrial", which was already red and purple, to the point that it was about to burn.

Although it is not too early to get the adaptation rights, there are still less than two months before Christmas. However, Atari said that there is no need to worry, everyone will definitely see the game on the shelves at Christmas. Because, the Atari version of "E.T. the Extra-Terrestrial" is the best Christmas gift for children.

After extensive customer research, Atari decided to print four million copies of E.T. the Extra-Terrestrial at once.

You know, although Atari has also had several games that have sold more than one million before.

However, these games are printed and sold in batches. Because the price of the game cartridge is expensive, it can only be burned once, and if the game is unsalable, it will cause a huge cost burden and inventory burden.

However, according to Atari this time, they fought hard in order to provide the best Christmas gifts for the children.

The Christmas shopping spree, while not as crazy as Thanksgiving, is not to be underestimated.

The Atari version of "E.T. the Extra-Terrestrial" on the shelves was sold one after another.

On the first day of Christmas, more than 400,000 tickets were sold. Following this momentum, a total of 4 million cartridges were sold out in less than 10 days.

However, the good times were short-lived, and from the next day, the sales curve began to decline, and the Christmas season ended with a total of 1.5 million units sold.

But looking at the number of 1.5 million sales, it is very good, but compared to the production of 4 million, it looks bad.

Retailers are either returning unsold games to Atari or selling them off for five dollars a bargain.

In November, Atari was still a video game giant with annual sales of more than $2 billion, and by the end of December, Atari had a loss of more than $300 million.

The market was in a panic, and the video game industry, which had absorbed a lot of hot money, quickly depreciated due to bearish expectations. Voices of selling off shares in video game companies are flying all over the United States, but few people are taking over.

In this process, Parkinson's, which used financing leverage, and Parkinson's, who used Parkinson's Trading Company as collateral, could not hold on and entered the brink of bankruptcy.

If it weren't for the fact that the sales numbers were too good on Thanksgiving, which made him overly confident, he used financing leverage, and increased investment in video games, maybe he wouldn't be so miserable.

The popular "Catch" on Thanksgiving, due to production capacity problems in China, was cut off for more than a month.

Parkinson's, who is optimistic about the prospects of video games, and Parkinson, who has been cautious for decades, decided to increase investment in the field of video games in order to obtain high returns.

Unexpectedly, he has just increased his investment for less than a month. The video game market has changed.

Hearing this, Nick comforted Parkinson and asked what he should do next.

"Come back, it's useless for you to stay there. After settling your wages for these few months, you are a free man. ”

"Got it......" Nick put down the phone, silent.

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