Chapter 273: Super Trailer (Thank you for the Moonfall Prince!) )
[God, what did the old donkey see, did the first one in this book finally appear red, the moonfall prince?! Let me wipe my eyes...... Rub, it's really red! I'm going to cry, it's really not a shame that I'm sweating all over my body and fighting until zero o'clock, and I'm going to code out the sixth watch! Is this a reward...... Congratulations to the prince for breaking the old donkey's place, quack! I would also like to thank the 588 students of "Selling Souls to Each Other", thank you very much! The prince gave such a powerful reward today, does the old donkey insist on writing one more chapter......]
The final release date, after Hu Yifei looked at the list of films in theaters, chose May 6.
This week is the opening day of the summer file, although it is not the best day for traditional blockbuster competition, but the summer file has always been a must for every inch of land, and it has been frantically occupied by several blockbusters. Two weeks later, it will be the monster-level "Star Wars Prequel 3: Revenge of the Sith". If he succeeds in grabbing the first week, he will have two weeks to pave the way.
"Are you sure you want to release it on May 6?"
Antonio said with a look of a madman's expression: "On May 6, there will be the epic blockbuster movie "Heavenly Dynasty" directed by Ridley Scott and starring the elven princes Orlando Bloom, Eva Green, and Edward Norton. With a total investment of more than $130 million and a total of 3,200 theaters across the United States, it's a dead end for you to collide with them. ”
"No, I insist on this day of release." Hu Yifei's expression was indifferent.
"HY, give me a convincing reason? And convince those high-level executives. ”
Hu Yifei smiled: "Dear Antonio, don't you know, epic movies are outdated, and not all epic movies can become "The Lord of the Rings". This schedule is just right for me. ”
Antonio shook his head speechlessly and said, "I think they won't agree to this reason." ”
"No, I have the right to decide what day it will be released."
"Of course you have that right. Well, since you insist. ”
……
The pre-release publicity work has been launched, and there is no viral marketing plan, just a simple Internet bombardment; There are also magazine and newspaper covers and interviews, outdoor poster advertisements, theatrical screen trailers, TV 30-second promotional videos, and so on.
Before a movie has not seen the world, the most important communication link with the audience is the 2 and a half minute theatrical trailer.
After all, during this period of time, Hu Yifei's name has been swiped across the United States for a long time. Whether it's because of the unexpected ratings of "Prison Break" in CBS, Changhong, or a rich guy on Wall Street who has no one in his eyes and his face is swollen, it's always okay to watch the trailer of his new movie.
In theaters is Will Smith, starring Eva Mendes in "Enemy of Love", which has been in theaters for four weeks in North America and has already earned $138 million. It's the weekend, and a few San Francisco area students meet to go to the movies.
I bought a ticket and walked into the screening room with popcorn in my arms, and now it is a pre-screening advertisement.
Many people have mixed reviews for pre-screening advertisements, and some people feel that going to the cinema to see these trailers feels pretty good, almost like watching a movie...... But some people think that going to the movies and watching commercials is really not a good thing. However, no matter what the audience thinks, the theater chain will not miss any opportunity to make money anyway, and pre-screening advertising is one of the most profitable theaters.
The opening of the movie flashes, melodious music plays, and the trailer begins with a beautiful wedding preparation scene under the bright sun.
The picture flashed alternately, accompanied by pleasant music, and Wu Yanzu's mixed-race handsome face began to appear, and he was sorting out the buttons of his favorite suit.
"It's our stripping party (bachelorette party), and after this party, I'm not single anymore." On the big screen, Wu Yanzu was talking to his brother-in-law Zack, "I think Phil and they all want you to go, and they will like you too." ”
Everyone in the theater watched boringly, but the camera unexpectedly slowly turned to the dialogue characters, Zack with a beard and hands on his waist, wearing diapers, and showing two thick thighs, the image of a fat man suddenly appeared on the big screen, and naughtily flicked the panties strap on the fart-thigh, which was really shocking.
"Poof!"
There was a burst of laughter in the movie theater...... Who put this in the movie? Who is this dead fat man? Why does it look so funny?
Also, is this a bachelor party?
The title of "The Hangover" popped up on the screen.
The background music is a song that sounds high...... Originally, everyone was bored, but after the fat man's tight underwear, I don't know why, they all began to pay attention to the screen involuntarily, and many people remembered that "The Hangover" is Hu Yifei's new film that has been promoted a lot these days.
And the fat man at the beginning of the trailer of "The Hangover" immediately attracted everyone's attention. Then the role of Hu Yifei also appeared, he played an unscrupulous teacher who actually defrauded a group of elementary school students into paying for a visit to the observatory in order to cope with his bachelorette party. There is also the fool dentist Furuta Le, who behaves like a purebred in front of her girlfriend. The posture of putting his hands in the middle of his legs and twisting his body is almost like squirting.
The picture flashed, a luxury sports car speeding down the road to Las Vegas, and Zach was frantically slapping the car, "Wow, Vegas, Las Vegas." A little girl on the side of the road gave him a middle finger with a sneer, and the active fat man immediately became dumb.
"Puff~~Haha~"
Seeing this, some viewers couldn't help but laugh, "It's so funny." This fat man. I'm starting to look forward to it, it seems that the plot of the story takes place in Las Vegas? ”
As soon as the camera turned, the four of them appeared in suits and leather shoes at the Caesars Hotel in Las Vegas, and the classic "ho-let-the-dog-out" music sounded, making people feel like they wanted to follow along.
After drinking and toasting on the roof of the Caesars Hotel, the whole camera spins, and then there is confusion.
A white chicken crows on an expensive black piano, and Furuta Le's toothless face lies crooked on the ground. Ellen, played by Zach, is still wearing his hilarious panties, thundering and tripped over the clutter in the luxury suite.
"What's going on?!"
Many people's minds are full of questions.
At this time, some of them also remembered the name of the movie, "The Hangover"!
Now basically, those who like to watch pre-screening advertisements in the cinema have temporarily put down the popcorn in their hands and looked at the big screen with an expectant expression...... A reasonable, eye-catching ad is indeed very important, such as now.
"Ahh Fat Zach was peeing, and suddenly in a daze, he saw a big tiger on his right, and he didn't pay much attention to it at first. Turning his head again, he suddenly reacted, and "snapped" the whole person against the wall to make a gesture of surrender, and the mosaic hit him very appropriately where he was still releasing water ****** exposed.
"Poof...... Laughing pee! Damn mosaics. ”
"Where did the tiger come from? What happened to them here? "A lot of people have this question on their minds, and they're even more interested in the trailer...... At the same time, more and more people were amused by Zack's fat man who didn't wear pants.
There's a tiger in the toilet, there's an extra white rooster on the piano, there's an extra baby in the closet, and the pretty foursome is now a confused amnesiac trio. Gu Tianle also lost several front teeth, which looked really embarrassing.
The search began, and they ran into Chenlong, Charlize Theron, Mike Tyson, Will Smith, ......
"Wow, there is also Will and Charlize Theron in this movie...... Chenlong also appeared? Many people were surprised, and when Mike Tyson appeared and knocked out the dead fat Zack with a punch while dancing and singing, many people had already opened their mouths wide.
"Am I right, Mike Tyson?! Oh-my-god! Mike Tyson acted in a movie?! ”
While the audience is counting the stars in amazement, the trailer has already teased a series of bizarre things. Even gangsters appeared, gradually pushing things into the abyss of unpredictability.
"We lost Doug."
In a desert, Hu Yifei was talking on the phone in embarrassment. They finally couldn't hold it anymore and decided to have a showdown with the bride.
"What do you mean by that?"
Scarlett Johansson, who was wearing a white wedding dress and was glamorous, made a look of wanting to punch people, gritted her teeth and looked angry, and her mouth seemed to be about to say a word that began with the letter F.
As soon as the picture darkened, the name "The Hangover" reappeared.
Director: Hu Yifei.
On May 6th, it will be released worldwide!
The 2-and-a-half-minute theatrical trailer ended, leaving many fans a little unsatisfied. On May 6, a movie of "The Hangover", they suddenly expressed strong expectations for this movie that was not on the program list.
Now it seems that pre-screening advertising is not so unacceptable. (To be continued.) )