Chapter 598: The Bet Was Right
The next day, Zhang Hongyu flew to the capital in person. Pen "Fun" Pavilion www.biquge.info
He Wei represented Dinghong Times Company and Zhang Hongyu represented PPS, and the two parties signed a buyout agreement for the live broadcast rights of MJ China concerts.
After the agreement was signed, PPS put 250 million cash into the account of Dinghong Times Company on the third day.
At the same time, PPS and Dinghong Times Company held a press conference to release the news that PPS bought out the online live broadcast rights of MJ's Chinese concert for 250 million yuan.
CCTV immediately broadcast this news on four or five important channels.
The gist of the news was:
In order to satisfy the wishes of MJ fans to watch MJ's concerts in China, Dinghong Times decided to exclusively grant the right to broadcast the concert to PPS, allowing them to launch a paid live broadcast business for MJ concerts.
At the same time as the MJ concert will be held on April 28, the concert will be broadcast live on PPS for fans across the country on multiple live streaming ports.
Fans only need to pay 50 to 100 yuan to watch a high-quality and high-level concert of the world's top superstars.
After this news came out, domestic public opinion boiled again.
"Oh my God! It's really great. ”
"This news is just in time! I was wondering how I could see the live broadcast of MJ's concert. ”
"The fee of 50 yuan to 100 yuan is not expensive, so when the time comes, go and register a PPS account, charge some money, and buy a ticket for the live webcast."
"I didn't grab the tickets, and it was good to have a live webcast, which made up for the regret."
The above is a cheering voice.
Of course, there are also complaints that Dinghong Times Company only thinks about collecting money in the eyes of money.
"An MJ concert has already made a lot of money, right? I read on the news that just all kinds of sponsorships are hundreds of millions, so can't we carry forward Lei Feng's style, hand over the live broadcast rights to CCTV, and let the people of the whole country enjoy the style of MJ's concert for free? ”
"Dinghong Times Company is really in the eyes of money, there is only money in the eyes, in order to make money, they really want to do anything! 250 million to sell the exclusive live broadcast rights to PPS, is this to suck the blood of the people of the whole country? ”
"Phew! Shameless! Since it's a live webcast, isn't it all free? Why not pull some sponsorship and let those corporate brands give their money out and give the people a little benefit? ”
There are also doubts about the effect of PPS webcasting.
"Webcast, can the effect be guaranteed?"
"yes, it doesn't seem like clarity is guaranteed, right?"
"Isn't it stuck?"
"With so many people watching the live webcast together, it is estimated that the quality of the broadcast must be very poor!"
But this question was immediately refuted by other netizens.
"Who said PPS live broadcast is not clear? They're pretty clear, right? ”
"There's no problem with the playback speed, and anyone who has watched the movie with PPS knows it. There is no doubt about that! ”
"Is PPS the best video playback platform in China? Those of you who are skeptical, why don't you download one and give it a try? ”
In short, because of the blessing of CCTV news and publicity, the news that PPS is going to carry out online paid live broadcasts has spread all over the country in a short period of time.
Then, PPS quickly felt the surging flow of people brought about by the big hot spot of the MJ concert.
On the first day after the news broke, local downloads of PPS software surged by more than 300 percent compared to usual. The next day, more than seven million new users were added at once.
Zhang Hongyu smiled happily when he saw this data.
There is still some time before the MJ concert.
Judging from the current growth trend, there is no problem with PPS adding 20 or 30 million new users.
For video playback software, the more users increase and the more people use it, the more money they make. If the advertising effect is good, the advertising price will naturally rise, and advertisers will rush to come more quickly.
I really took advantage of it! Zhang Hongyu thought to himself.
Originally, Zhang Hongyu wanted to launch a pre-sale event for the online live ratings of the MJ concert when it was ten days away from the MJ concert.
But seeing the current good situation, Zhang Hongyu thinks that it is better to strike while the iron is hot and lock in paying users in advance.
Soon, a banner appeared at the top of the first page of the PPS software interface:
Title: The pre-sale of paid ratings for MJ's China concert webcast is in full swing!
The following small print explains: If you want to lock in the viewing quota in advance, please click on this advertisement to enter the purchase page and participate in the MJ concert webcast viewing quota snap-up activity.
In order to stimulate consumer participation, PPS has also launched promotional activities.
Every day, 10 lucky viewers who have successfully booked will be selected to reward them with the opportunity to watch the live webcast of MJ's concert on the HD port for free.
Li Xingtao is a North Drifter and an amateur singer.
His singing style is rock 'n' roll.
He sings in several bars and nightclubs in the capital on weekdays. He has been mimicking the typhoon of MJ.
Li Xingtao feels that MJ is the kind of passionate singer, and MJ shines brightly and attracts attention as soon as he takes the stage.
He was eager to take a closer look at MJ's stage performances.
On weekdays, he often watches MJ's concert videos or MV videos on the Internet, and of course, he has also bought a lot of MJ's song tapes.
It's a pity that he never went to the scene of MJ's concert.
This made Li Xingtao quite regretful.
This time, when he heard that MJ was going to come to Beijing for a concert, he was very excited, and he thought, no matter what, he should go to the scene to see and feel the suffocating atmosphere of MJ's concert.
However, it is a pity that he was not able to snap up tickets for the MJ concert.
For the past few days, he has been looking around to find someone who can transfer his own tickets to him.
Unfortunately, it has never been possible.
It was also at this time that Li Yifeng saw the news from CCTV news that the MJ concert was exclusively bought out by PPS.
"Pay to watch online? It's fresh! Li Xingtao immediately became interested.
As a Beipiao who works alone in Beijing, Li Xingtao often watches movies and TV series with PPS at night, and knows that this software is very easy to use.
"It would be great if you could see the live broadcast of the concert for the first time." Li Xingtao thought to himself.
So, he hurriedly turned on his computer and clicked on the PPS software.
Then, he spotted the booking ad at the top of the app's interface.
Li Xingtao nodded excitedly.
He read the instructions first.
There are two types of viewing ports, one is the live broadcast port with high-definition picture quality, and the other is the live broadcast port with ordinary picture quality. Because the quality of the ratings is not the same, the charging price is also different.
The port with HD quality charges 100 yuan.
The average picture quality is 50 yuan.
The difference between the two is exactly half the money. (To be continued.) )