Chapter 224: Motorola's Attitude

Just when European and American electronics companies, such as Atari and other game giants, were ready to sharpen their knives and make great plans to kill pigs and sheep and decide to kill pigs and eat meat, they suddenly received a notice from Taiyu Technology and Motorola that they were preparing to hold a joint press conference at the management center of Lok Ma Chau Industrial Park on May 1. Pen ~ fun ~ pavilion www.biquge.info [Fengyun Novel Reading] ⊥?≤≤≈≠ to v≡ read the book ≮≮v≮·1┼k╳a╬n╬s┼h╬u╋·c·c·c

In the face of this sudden change, everyone was a little overwhelmed.

Atari is one of the world's most important gaming giants, and its main business is more in the home gaming market. Arcade games are still after Taiyu opened the situation, in order to make more profits to join, far less important than home game consoles, it produces a year of home game machine cartridges, as many as millions of boxes, with an output value of billions.

But such an industrial giant, compared with Motorola, a well-deserved behemoth, is nothing in between.

Motorola is not so much an electronics enterprise, but more accurately positioned as a military-industrial complex enterprise.

It's just that instead of producing aircraft, artillery, tanks, and other weapons, it is military communications equipment, and it is one of the main suppliers to the United States.

If Atari had someone in Congress to speak for him, he could use executive power within a certain range. Then Motorola is directly a giant across the political, military, and business worlds, and its interests are the interests of the political, military, and business circles.

Taiyu Technology can smoothly enter the U.S. market because he has made great contributions to Motorola's performance. Motorola is happy to see that Taiyu Technology relies on its strong software research strength to force other game manufacturers to adopt the hardware structure of Taiyu Technology in its entirety, and chooses the 65O2 processor produced by Motorola as the core of the motherboard.

This eight-bit processor, produced in 1975, also had a brief period of popularity, and became the choice of many computer manufacturers because of its low price.

However, the good times did not last long, with Intel's more advanced 8o88 and 8o86 processors, and the Z8O microprocessors produced by Intel's authorized manufacturers came out one after another, 65O2 has fallen behind the times, and sales have shrunk sharply.

Seeing that this processor was about to be eliminated, it turned out that Taiyu Technology used it as the computing core and opened up a new market for arcades, making its old trees sprout and explode the second spring again.

And due to the advancement of integrated circuit technology, the production cost of 65O2 is lower.

The selling price of $25 in '75 has not changed to this day, but the profit has risen from a small profit of one or two dollars to $10, $15, and $20......

The monthly sales of 120,000 pieces are enough to bring Motorola a net profit of more than 2 million US dollars, and the annual profit is as high as 250 million!

That's pure profit!

With such a big benefit, even Motorola, which has a big business, cannot be ignored, and specially dispatched a senior business manager to Hong Kong, which is a treat and a gift, and the senior management of Taiyu Technology is provided as a father.

For them, giving away a few villas, luxury cars, diamond ornaments, and high-end furs is not even a sesame seed compared to the annual profit of more than 200 million yuan. ≧≥ depends on the ≈ book v·1┼k┼·c·c, they send it confidently and willingly, that is, the management is unanimously in favor.

It is also because of the net profit of more than 200 million US dollars that they have made great efforts to help Taiyu Technology gain a firm foothold in the United States under the resistance of domestic game manufacturers and electronics manufacturers.

But that's how they helped.

Their goal is to maintain this fixed income of 250 million per year, and as long as the profits are guaranteed, they don't care who it comes from.

Taiyu Technology is the foundation for maintaining the existence of Taiyu Board, so he can't fail, and he must have enough market share to exert influence. Therefore, Motorola was very considerate to stand in front of him when he was in the United States of Taiyu, helping him resist open guns and arrows from all sides, and constantly opening up new markets.

But they also don't want to see Taiyu Technology dominate the country, so as not to lose the tail.

Therefore, when the local American companies joined forces to pit Taiyu, they did not do their best 100% and sat back and watched the opponent form a tug-of-war with Taiyu Technology. At the lowest time, it even suppressed Taiyu's market share to 38%, driving it from the central city to the small and medium-sized cities.

Later, it was able to return to the situation of half open, relying on Taiyu's own excellent software strength, and he grabbed it back little by little, but Motorola never made a move, just watched coldly.

Because of this, when the new version of Taiyu Technology abandoned the 65O2 and launched a processor of unknown origin, the anti-Taiyu series of games led by Atari would be ecstatic, thinking that Taiyu Technology had finally made a decisive mistake.

Without the protection of Motorola, it is no fool's dream to drive Taiyu Technology from the U.S. market. To read the book 1 ┼ k ╳ a ╬ n ┼ s ╳ h ╳ u · c · c

Everyone thought that they had a falling out on both sides, and when Atari and other companies were preparing to launch congressional lobbying work to force Taiwoo Technology out of the U.S. market, the two companies actually announced that they would hold a joint press conference, which was tantamount to a thunderbolt from the sky, and everyone was dizzy.

In view of the change in the situation, all the intrigues and tricks that were being carried out in the shadows immediately came to a halt, and Atari and other companies sent people to inquire about the news, and on the other hand, they did not move, intending to wait and see the news before making a decision.

……

In May, the temperature in Hong Kong began to rise rapidly, although it was only 8 o'clock in the morning, the temperature had reached 26 degrees, long-sleeved shirts could not be worn, and most of the office workers on the street who were in a hurry to go to the company changed to short-sleeved.

Baker drove his Buick, carrying the editor-in-chief Walker, cautiously on the inside of the road, occasionally avoiding the vehicles behind him to let them drive. When passing through the intersection, he was even more vigilant and paid attention to avoid the cars jumping out on the right.

Baker is an American, and he has been in Hong Kong for less than a year, and he is not used to cars with the steering wheel on the right side, so he bought a second-hand car made in the United States and sat on the left side of the familiar cab before he felt comfortable. The traffic rules of driving on the left side of the car here made him even more uncomfortable, and he often turned to the outside involuntarily when driving, and then because of the obstruction of vision, there were many collision accidents.

So he is very careful when driving now, never daring to drive fast, and when he turns, he looks around, for fear that he will miss the oncoming car on the opposite side. ∈ should ≈ read ≦ 1 ┼ k ╬a ╳ n ┼ s ╬ h ╳u ╬ · c·c ·

Walker also knew that he was not used to the traffic rules in Hong Kong, so he closed his eyes and did not talk to him after getting on the bus so as not to be distracted.

From the Harbour Tunnel to Kowloon, then through Kowloon onto Tsing Kwai Highway, after Tsuen Wan Park turned left to Tuen Mun Road, there were many fewer cars on the road, and his heart gradually relaxed, and he turned part of his attention to today's press conference.

Baker, who works for the Wall Street Journal Asia, went to Lok Ma Chau Industrial Park in the New Territories today to attend a joint press conference between Taiyu Technology and Motorola.

The Asian Wall Street Journal is the media closest to the United States on the island, and since its inception in '74, the editor-in-chief of the newspaper has always been an American. Most of the newspaper's editors-in-chief and reporters are American-Americans, and some of the reporters are recruited locally.

The daily newspaper is a serious English-language newspaper aimed at high-level white-collar workers, intellectuals, and financiers who can read English proficiently.

The newspaper, called Asian Wall Street, naturally focuses on Asia's financial and economic current affairs, with a focus on Japan, South Korea, Taiwan and the local area, as well as Southeast Asia. At the same time, it has also opened a special page for publishing economic news in the United States and Europe, writing commentary, and has considerable influence in Asia.

In today's press conference, one of the protagonists is Taiyu Technology, which has considerable influence in the global game industry, and the other is Motorola, a giant of communication electronics in the United States and the world.

A single company can make headlines, not to mention two companies working together.

With such a big news, even the editor-in-chief was almost ready to go out in person, but considering that the New Territories was too far away, the newspaper needed someone to sit in the newspaper office, and if there was big news, it was good to dispatch people to immediately organize writing and printing, so he sent Walker and him to attend the press conference.

For this reason, the newspaper reserved all the pages, and as soon as their manuscript arrived, it was proofread and printed.

"Have you arrived?"

Maybe it was because there were few cars on the road, and the number of cars was increasing, Walker woke up from a state of sleep with his head up, opened his eyes and looked at the desolate sides of the road, and asked in a daze.

"Not yet, we just got on the Qinglang Highway, there are few cars on this road, we can drive faster, there will be about twenty minutes left." Baker saw that the editor-in-chief had woken up, and hurriedly replied.

"Mike, what are your thoughts on today's press conference?" Walker asked, rubbing his eyes and letting the wind blow his head, leaning against the window.

Baker's name was Macmillan, and his nickname was Mike.

Beck has made careful preparations since receiving this interview task, and he already has a case in his heart, and when he heard the editor-in-chief's question, he replied without thinking: "I think it should be related to the processor turmoil!" ”

The tone of his reply was in an affirmative rather than a hypothetical one.

Regarding today's press conference, all media people in Hong Kong can guess that it is not far from ten. The link between Taiyu Technology and Motorola is the processor, and now the revised new arcade machine has abandoned Motorola, and Motorola has not made a sound until now, who knows if it is an angry negotiation, or intends to break with Taiyu Technology.

All the answers should be revealed today.

If the two companies can't reach an understanding, it will be enough to part ways, and if it doesn't work, it will shake the foundation of the entire game console market.

Enterprises and media that have a good relationship with Taiyu Technology are naturally very worried. But for those media who hate, or even hate, Taiyu Technology, I am afraid that the two companies will break up completely, so that they can strike at Taiyu Technology, which has lost its reliance, and watch him rise up, watch him feast, and watch him collapse.

Taiyu Technology has risen in four years, although it is an economic miracle, but there are not a few people who have offended during this period. On Hong Kong Island alone, those who hated him could be lined up from the Governor's House to the Victoria Harbour Pier. When he wanted to kill him the most, it was the Hong Kong government.

However, Taiyu Technology currently has a protective umbrella from China, and Motorola, half of its allies who are not allies, are cared for, and all parties dare not act rashly.

From the press conference, the level and attitude of the representatives of Motorola can get a glimpse of their decision.

In the early stage, they did not express their position, and the representative in Hong Kong did not even see each other, and kept his mouth shut. But the media can still see through some clues, Motorola is not happy, at least not so happy, and is obviously very dissatisfied with the sudden interruption of cooperation with Taiyu Technology.

Once Motorola decides to abandon Taiyu Technology, there will be a horde of people who rush up and fall into the ground.

Although it is not possible to decide life and death today, if Taiyu Technology is a man with his tail between his legs in the future, as long as he does not have much leverage, he should be able to operate dismally in the future. But assuming that Motorola really broke up with him, today's press conference can be regarded as a symbol of Taiyu Technology's transformation from prosperity to decline, and it will go down in history.

Baker looked forward to the meeting with great interest with the mentality of witnessing history himself.

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