New York, USA, the headquarters of Sony Records. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

Abigail, the head of the PR and Media Department, is assigning work to his men.

Like Zheng Xiao, a person who was already well-known in the United States before the album was released, it was actually relatively simple to promote the album before it was released.

All you need is for the record company to issue an album release announcement, send the new songs of the album to major radio stations in the United States for them to play, and then sign a cooperation agreement with iTunes to upload the electronic version of the album to iTunes for fans to pay for download; Uploading a featured clip of a video from a video to YouTube gives people a sneak peek and gives them a taste of how stunning and beautiful the MV is, and that's pretty much it.

In the United States, the most influential list is naturally billboard, referred to as the 2B list.

The Chinese translation is the Billboard leaderboard.

Billboard is a music magazine in the United States, it began to do pop music charts earlier, since the 50s of the last century, the Billboard music charts have controlled the national pop music industry, including the list information of various pop projects and the ranking of the ranking statistics professional authority.

Today, in the 21st century, it is naturally the most authoritative music list in the United States.

Its launch of the Hot 100 singles chart has a huge impact, and it is a huge win for a singer to make it to the top of the list, and being at the top of the list often means that the record is going to be a hit.

The formula for calculating the Billboard music charts has changed significantly in 2006.

It adds the calculation of the influence factor of iTunes electronic music downloads.

Overall, in order to be on the Billboard Hot 100 singles chart, a song needs to be very good in the following aspects. These are: single sales, BDS radio broadcasts, digital music downloads, streaming times, and so on.

Only if you perform well in these areas and score high enough can you make it to the Billboard music chart.

Sony's public relations department also mainly starts from these aspects when it carries out publicity.

Abigail divided the work among several of his subordinates, each of whom was responsible for one aspect of the work, and he himself was in control.

According to Abigail, there is nothing more difficult than getting through the joints of the nation's major radio stations.

"Those damn radio stations have been spoiled by the record company people, they are now looking down on us like high-ranking old men, we let them broadcast our singers' songs for free, we don't ask them for a single copyright fee, they still pick and choose, and even start charging fees, this dog-mother-raised is really unbearable!" Abigail cursed at the meeting.

He glanced at his subordinates and fixed his eyes on Swift's face: "Mr. Swift, how about you do the work of dealing with national radio stations?" ”

Swift is a young man, he has just joined Sony's public relations department for less than a year, this young man is very resilient, his brain is smart enough, and a lot of difficult work, Abigail gave him, and Swift has done it well.

Therefore, Abigail handed over the work of opening up the radio joint to Abigail this time.

It's a very challenging job, and it's not easy to do it well.

"Mr. Gale, no problem, leave it to me, what I want to ask is, in the radio station, how much budget do we have to use?" Swift asked, scratching his head.

"Aha! That's a good question! Mr. Swift, I'm sorry to tell you that the boss of our company is very picky, they think Zheng Xiao's songs are all great, very good, send them to the radio station, they will definitely be very happy to broadcast them, so, you know, the public relations budget, there is no! Abigail said with a laugh.

Swift listened and frowned, he felt a little incredible, in the radio station, Sony didn't plan a budget?

It's not scientific!

Some very good radio stations definitely charge a certain fee for newcomers who release albums for the first time, and they use this as a means to make money and broadcast the songs of new singers, and they think that they are advertising for the singer, rather than treating this song as a work of art to cultivate the body and mind.

This is already the consensus in the circle, right?

Now, the head lets himself play the radio station, and he doesn't even give a penny!

It was really unexpected.

"But, Mr. Swift, you know that the most influential radio stations in the United States, especially those in the BDS system, have to charge singers according to the convention, and this generally cannot be reduced." Swift said with a frown.

"Swift, I'm sure you'll be able to do that! Man, don't let me down. Abigail said.

"Okay, okay! Then I'll try it, but, head, if this task is not completed, it can't be blamed on my head. Swift said.

"Swift, the stakes are high, and this work must be done! There is no room for negotiation, and the same goes for several other people! Without further ado, let's dismiss the meeting, and then, everyone will start to act separately! Abigail said.

After the meeting, Swift returned to his desk and began to get busy.

His task is still very heavy.

He first had to send Zheng Xiao's English album to the 50 most important radio stations in the United States, and send an e-mail to recommend Zheng Xiao's songs to the other party.

Then, he will start performing in the United States, visiting those important radio stations, communicating with each other, and persuading each other to play Zheng Xiao's songs.

It's a daunting task.

After Swift finished the groundwork, he first visited Mr. Thomson, a person who specializes in liaising with people at the record label at NYPR in New York State.

Thomson was a white man in his fifties, with a chubby, round body, his head resting, and only a few hairs covered the barren barren land like weeds.

Thomson received Swift in his office.

"Mr. Swift, I have received the album of the Chinese kid you sent, but what I want to say is that it is very unwise for you to promote the album of the Chinese kid so much, I don't believe that Chinese can sing English songs well! I haven't listened to that album yet, but I know for sure that his singing must be terrible! Thomson said not without arrogance.

When Swift heard this, he was stunned.

He didn't expect that the other party would be so rude, and first belittled the singer who was heavily packaged by his company.

God knows why this old gentleman is so prejudiced against China. In his eyes, it was full of arrogance.

"Mr. Thomson, I think you must be wrong in this guess! You can listen to Zheng Xiao's songs now, he sings really well, you will definitely like it! Swift said with a smile.

PS: New week, begging for subscriptions, referrals, and monthly pass support! Thank you, book friends. (To be continued.) )