After the first stage of the ratings of "The Voice" came out, Song Yulong felt that his whole person was so excited that he was about to explode. Pen ~ fun ~ pavilion www.biquge.info

When he first heard the ratings data, he thought he had misheard.

What the?

The ratings have rushed to more than 40%?

This, this can't be!

In China, except for the CCTV Spring Festival Gala, there is no program whose ratings have ever reached such a bullish point.

Song Yulong's biggest expectation before the broadcast of the "Voice of China" program was that the ratings of this program could catch up with the ratings of fast men 5 into 3, and it could reach more than 17%, which could be regarded as a real take-off.

The reality is that "The Voice of China" not only took off, but simply jumped like a rocket, and rushed to the height of the clouds in one swoop, making it difficult for all other programs to match.

Song Yulong began to call the leaders of the station to report the good news.

The leaders were also very excited when they heard it.

With such a strong "The Voice of China" talent show in charge, it is entirely possible for Fujian Satellite TV and Mango Satellite TV to compete for the supremacy of satellite TV.

It's really exciting to think about!

After calling the leaders, Song Yulong thought of Zheng Xiao.

He quickly dialed Zheng Xiao's number.

"Mr. Zheng, hello! You also got the ratings, right? After the phone was connected, Song Yulong asked excitedly.

Zheng Xiao did get the first stage of the ratings report at this time, and He Wei sent it to her on his mobile phone.

The ratings were much better than he expected.

He expects a national rating of around 30 percent.

This is more than expected.

Zheng Xiao was also very happy. The best result he envisioned was finally achieved, and The Voice has laid the foundation for his first singing talent show in China.

It has become popular all over the country and has become a reality.

The next thing he has to do is make it popular all over the world.

It's not hard to do.

When the phenomenal ratings of this program are known to TV stations in other countries around the world, they must have stepped up their actions to negotiate with themselves about the purchase of copyrights, right?

That's for sure.

"Mr. Song, I've already got the results." While listening to the phone, Zheng Xiao finished drawing the last stroke of the portrait of Han Bingyu standing on the African savannah with Kilimanjaro Peak standing in his hand holding a full moon.

He nodded in satisfaction, thinking that his painting was very imposing.

Han Bingyu in the painting is vivid, just like a goddess who guards the earth.

Han Bingyu, who was on the side, witnessed the whole process of the birth of this painting, and was so shocked by Zheng Xiao's magnificent painting that he was speechless.

Zheng Xiao finished the last stroke, threw the brush onto the paint plate, took two steps back, and looked at his painting.

"It's unimaginable! The average viewership reached 45.7%! Song Yulong shouted in the microphone.

"Mr. Song, stay calm, I think this 'The Voice' is worthy of such high ratings. It's going to be the hottest TV show of the year, and there's no other show like it. Zheng Xiao said calmly.

The success of The Voice was verified as early as the last life.

No matter how hot it is, it's normal.

"Oh yes, I'm out of shape." Song Yulong was a little embarrassed.

Zheng Xiao is much younger than herself, and she can maintain such a calm and elegant attitude in the face of such good news, but she seems to be a little frizzy.

"Mr. Song, you're going to be busy next, I guess there will be advertisers flocking to it, and they will desperately want to stuff their own advertisements into the package plan of the Voice program." Zheng Xiao said with a smile.

"The Voice is already full, I'm afraid I can't add it." Song Yulong said.

He regrets it now, the agreements he signed with those big advertisers have filled up all the advertising time, and the price of advertising is really a little too low compared to the current hot situation of the show.

It's impossible to raise the price yourself.

Moreover, the total length of advertisements inserted between programs has reached 15 minutes, and if you want to increase the advertising duration, I am afraid that it will cause extreme dissatisfaction among the audience.

I knew that now, I shouldn't have signed an advertising agreement with those advertisers for the whole season of The Voice, so I am so passive now.

Song Yulong's heart wants to be known by advertisers, and they are expected to scold his mother.

You must know that when the Fujian Provincial Satellite TV Advertising Department signed a good voice broadcast agreement with advertisers, the price of a five-second standard version broadcast once reached 12,000 yuan, which is already the highest price of set advertising on domestic satellite TV. The price is at least three or four orders of magnitude higher than that of other satellite TVs.

This is already struggling for advertisers.

"Mr. Song, when you sold advertisements, you were a little too eager, if you can take a more flexible form of advertising package contract, your channel can at least earn tens of millions more advertising fees this time." Zheng Xiao said with a smile.

"Who's to say it isn't? In the end, I was still not confident that the ratings of 'The Voice' would not be satisfactory after the broadcast, so I sold out all the set ads in advance. Song Yulong smiled bitterly.

Zheng Xiao and Song Yulong chatted a few more words, and then hung up the phone.

He exhaled deeply, thinking to himself that in the next few days, it is estimated that there will be a lot of advertisers on his side who want to place advertisements.

The advertising interests between Dinghong Times Company and Fujian Satellite TV have been distributed in accordance with the agreement, and Fujian Satellite TV enjoys the rights and interests of inter-program advertising, while Dinghong Company has all the rights and interests of soft advertising operation in the middle of the program.

Dinghong Times Company has relied on the auction program sponsor quota to pocket more than 100 million, and now the program is on fire, and the sponsors will increase their sponsorship amount by 200% according to the agreement, and now it can be said that this year's "Voice of China" has been able to ensure that the income can reach 400 million.

The voice has also done its best to implant advertisements in the content of the program, and it is not easy to develop new forms of advertising.

Zheng Xiao didn't plan to be insatiable, and then continue to dig out his heart to implant soft ads, which would harm the content of the show.

His plan is: from now on, or he can devote himself to attracting investment in the second season of The Voice commercial. There are also follow-up commercial performances of outstanding students of The Voice, and Dinghong Times Company can also start to do it as soon as possible to achieve a win-win situation with the students. These are all good ways to maximize benefits.

When Zheng Xiao was thinking about the next plan, the first episode of "The Voice of China" was still being broadcast.

Almost all music lovers in the country are following the broadcast of this program.

The vast majority of music lovers are very excited after watching the program "The Voice of China".

The charm of the mentorship system has formed a great attraction for them.

Watching the mentors of the top domestic singers fighting for an ordinary singer in the show, how eager they are, the person who is being fought for is themselves. (To be continued.) )