Chapter 487: Crisis
Time flies.
A month has passed since Jiang Tiantong came to the sunset, and the climate has gradually warmed up.
Tang Yun Group, Office.
Jiang Tiantong leaned back in the boss's chair and silently flipped through a fax that had just been sent again by Guangyue.
She was only wearing a thin beige woolen sweater, and under her cold and beautiful face, there was a lingering layer of fatigue at this time.
Du Bing took a cup of coffee and put it in Jiang Tiantong's hand. He reminded in a loud voice, "Miss, you should take a rest first." ”
Jiang Tiantong shook his head slowly, handed the document in his hand to Du Bing and said: "Let Tiannao analyze how to continue to reasonably maintain the current profitability of Shengtang without additional investment, and give me a report in the evening." "Estimating the number of saints.
Compared with the previous management of the Jiang family, since Jiang Tiantong began to be in charge of several industries in Tang Shuo, the actual profits generated have not increased, but the workload has increased greatly.
Anyone who understands the current situation facing Jiang Tiantong will not think that it is a wise move for her to take over these industries.
The Jiang family actually has an inherent investment method, and it has accumulated several years in its own field. But these are not applicable to several industries in Tang Shuo, so everything now is tantamount to groping from scratch.
Especially after the pressure from Kerry Baber, Jiang Tiantong personally began to take charge of some specific things of the company, and began to prepare in full swing.
Even though he has tried his best to change the current situation, Jiang Tiantong's achievements are still very limited.
Looking at Tang Shuo's industries. Whether it's a pharmaceutical company that started to grow or a luxury group that has made the latest investment. There is no connection between the three at all, and they are all in different fields.
This model can be called diversified development at a good point, but there is a very important premise for diversified development, that is, a huge amount of financial security.
But the problem is that Tang Shuo does not have any financial guarantee at all, and he used to reluctantly rely on dismantling and repairing everywhere to maintain the operation of the enterprise. However, his industry has not formed an industrial chain that can resist risks, and after encountering the blockade of rivals like now, they can only operate independently.
Tang Shuo's success did not have any replication at all, and if he were someone else, he would not be able to complete these measures at all.
Du Bing took the information, turned around and walked out of the office helplessly.
Jiang Tiantong took a sip of coffee. After stretching, he walked to the office window and frowned at the rows of buildings outside the window.
Looking at the series of problems that are happening now, it is easy to guess that someone is behind the deliberate destruction.
And now it's not that Jiang Tiantong doesn't want to continue to invest in these industries, but that almost all the funds available to the Jiang family have been used, especially in Tang Yun Group, which has been overwhelmingly advertised in North America and Europe this month. It can be described as burning money.
If you continue to insist recklessly, even the Jiang family will fall into a crisis at that time.
Consider the long-term interests of the enterprise. The most important thing Jiang Tiantong should do now is to give up the two industries of pharmaceuticals and real estate, and the investment plan for Tang Yun should also be canceled immediately, and the funds invested should be recovered as much as possible.
Because the first two do not have enough returns, even if they barely resist the risk this time, it is not worth it. And the latter one is completely a bottomless pit of burning money, and even Jiang Tiantong himself does not have an accurate number in his heart.
But some things can't be considered only from the perspective of interests, and the reason why Jiang Tiantong insists on it is that he hopes to see a miracle happen.
But how long can this situation last?
Knock knock knock......
Hearing a knock on the office door, Jiang Tiantong turned around and said, "Come in." ”
Yang Chen walked into the office and said to Jiang Tiantong: "Mr. Jiang, the advertising fees of North American TV and the Internet will expire, what should we do now?" ”
"Compress the advertising cost on TV stations to 30 million US dollars, and keep the advertising costs on the network unchanged." Jiang Tiantong replied very quickly. Apparently already thinking about the answer to this question in my mind.
The corners of Yang Chen's mouth twitched twice, and he stood in place with a heavy face, not answering immediately.
Jiang Tiantong raised her eyebrows when she saw this, and she also had an ominous premonition in her heart, and she immediately asked out loud, "Is there any more questions?" ”
"North American television is asking us to increase our fees by 10 percent, and the Internet is asking us to increase our fees by 15 percent." Yang Chen said with a resentful expression: "This must be the Burberry family's troubles. ”
Jiang Tiantong's expression also began to become a little solemn, frowning and calculating the use of funds in his heart.
With the Jiang family's financial resources, even dealing with Lawrence or the Burberry family alone is a bit reluctant, let alone the situation of the two families joining forces. And now there are still a few people in China who are watching the situation with great care, and Jiang Tiantong has to be more cautious.
According to her expected advertising investment, the Internet should be about 100 million US dollars, which means that the total investment in advertising in the North American market has accounted for more than 140 million US dollars.
If only that's the case, she'd be okay with it, but the question is, what about the European advertising costs that are due in a week?
However, Jiang Tiantong is also very clear in his heart, fortunately, the advertising contract signed before stipulates that Tang Yun has the priority to compete for advertising broadcasting, otherwise it is not certain whether there is a chance to spend money this time.
Although the funds are already a little stretched, Tang Yun's current investment in advertising cannot be interrupted at all. Kerry Barber and Todd have not directly banned Tang Yun's management rights at the cost of breach of contract, and it is precisely because of these current advertising at any cost that Burberry has not carried out such a detrimental thing to the brand image for the time being.
But once Tang Yun disappears from the public eye, Burberry and the Lawrence family are unlikely to be merciful at that time.
"Grant their requests." Jiang Tiantong replied.
"Mr. Jiang ......"
Yang Chen said in a loud voice: "Our expansion this month has consumed more than a billion US dollars, is the progress slowing down a little?" ”
Jiang Tiantong shook his head and said in an unquestioning tone: "Do as I say." ”
"I'll do my best." Yang Chen replied with a solemn expression, and then turned around and walked out of the office.
Knock Knock......
As soon as Yang Chen left, there was another knock on the office door.
This time, without waiting for Jiang Tiantong to say anything, the other party had already unscrewed the door, poked his head in, and said, "I didn't bother you." ”
Perhaps at the beginning, many employees of the company, including Yang Chen, were a little unconvinced by Jiang Tiantong. But after seeing Jiang Tiantong's style of acting and courage in doing things, everyone's attitude towards Jiang Tiantong was only admiration.
Now there is only one person in the entire company who can speak to Jiang Tiantong in this tone, and that is Li Yihe.
After seeing Li Yihe, Jiang Tiantong's tightly knit brows stretched a little, shook his head and said, "No, it just so happens that I also have something to look for you." ”
"Looking for me?" Li Yihe walked into the office and wondered, "What's the matter with me?" ”
"What are you going to do first?" Jiang Tiantong asked.
"I heard Jia Ting say that you haven't eaten yet, so I'm here to ask if you're hungry." Li Yihe replied.
"That's right, let's talk while we eat." Jiang Tiantong walked to the hanger and picked up the coat on it.
Li Yihe nodded and said, "I know there is a very delicious Chinese restaurant, I'll take you there." ”
……
The relationship between Jiang Tiantong and Li Yihe is very delicate, and the reason why the two became acquainted is entirely because of Tang Shuo's relationship.
But in the process of getting along, the two almost never talk about topics involving Tang Shuo, and they will only talk about trivial matters in their own lives. However, it is generally Li Yihe who is talking, and Jiang Tiantong acts as an observer.
"You woke up at five o'clock in the morning?" Li Yihe took a bite of food and asked out loud, "Why didn't you wake me up when you left?" ”
"There's so much going on during this time, you can rest a little longer." Jiang Tiantong replied.
"Call me later, or I'll be late."
Jiang Tiantong didn't know what he remembered, and after hesitating for a while, he nodded in agreement.
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