Chapter 363: The War on Cultures
Just as Gu Xiaofan was about to take Gao Yuanyuan to the countryside to experience life and sort out the storyboard script of "Dear", he received a call from He Tiejun. ใใๆจๆnovel|
The phone rang, interrupting his train of thought to write a storyboard, and he had to stop what he was doing and step aside to pick up his phone.
"What's the matter?"
"Director Gu, have you heard the news of the recent criticism of "Dear"?"
"See, it's just some boring people's hype, ignore him." Gu Xiaofan never cared much about this kind of thing.
"I think it's better for us to have a press conference to explain, if the media is allowed to spread like this, I'm afraid things will get out of control more and more, I think there is someone behind this artificially manipulating public opinion."
He Tiejun's tone was a little complicated, obviously he had been harassed by the media recently, and he was a little exhausted.
"It's not that serious, is it?" Gu Xiaofan is still immersed in the joy of system upgrades, so he doesn't care too much about other things, for him, filming "Dear" well is the most important thing.
Therefore, the matter of explaining the press conference ended without a problem, Gu Xiaofan always believed in his heart that rumors stop at the wise, and even if these gossip scolds him for a while, they will stop after a while.
It's also good to help him heat up the topic of the movie.
In fact, although the Internet is full of negative news on the theme of "Dear", it does not seem to have dealt a fatal blow to Gu Xiaofan's current popularity......
But Gu Xiaofan and Shangying Group still didn't realize that this was different from the ordinary hype of the media, or the events of the people's gossip, this matter was initiated by media celebrities, followed up by various media, and there is a trend of intensification.
This kind of all-round control ability is definitely not a natural phenomenon, but there is an invisible black hand operating behind the scenes.
At this time, Ed Wharton, the regional director in charge of China business at Columbia's American headquarters, was constantly on the phone and discussing with people from Warner and Disney's publicity department.
"Mills ~ Yes ~ You Disney side is to maintain this rhythm of public opinion, and you only need to use celebrity benefits to question the theme of "Dear" at the beginning, don't make too much trouble, we have to wait for the opportunity."
"Aisener~ I know that you Warner has already controlled several Internet celebrities in China, and that Li Chengpeng's article is very beautifully written, wait until they are halfway through the shooting, we will exert our strength again, and now if we defeat them, their loss is too small, and we must let that Gu Xiaofan's vitality be greatly damaged."
"Howard~ How's your contact going? Did the PR agency in China find the right person? Have you found a non-governmental organization to fight abduction? Will they come forward to file a complaint? Good...... Tell them that as long as they cooperate with us, they will greatly increase the visibility of their organization, and will help them improve the success rate of recovering their children, and we will help them complain and let Shangying compensate a sum of money as their fund for pursuing children, yes, as long as they are willing to file a complaint~ Be sure to guide them well. โ
After Ed Wharton finished deploying his plan, Kyle, the Minister of Propaganda next to him, took a deep breath and said:
"To deal with a rookie director, we don't need to go through such a lot of trouble, I heard that China is not optimistic about his work this time."
"A lot of trouble?" Ed Wharton looked coldly at his propaganda minister with those brown eyes:
"You know, how much he cost us in the summer? It's tens of millions of box office, and Warner is the same, the impact of "Chinese Partner" on us this time is far greater than Zhang Yimou's "Ambush on All Sides" three years ago......"
Kyle nodded and said, "But if this matter is dug up by China Film or the China Film Bureau, I'm afraid it will be bad for us." โ
"What's at stake?" Ed Wharton disagreed:
"Don't you know the habits of those media in China? Whoever has money they listen to, a few years ago they collected money and directly destroyed one of the most popular female stars, just because she wore the wrong clothes...... So, even if we don't interfere with them, they will do it, the Chinese don't have any faith at all, they will only fight in the nest. โ
Kyle shrugged his shoulders helplessly, "But I really hate those Warner villains......"
Ed Wharton couldn't help patting his propaganda minister on the shoulder and taught:
"Kyle~ You have just taken office, but you have to remember that no matter what conflicts we have with Warner, we must do things in the same direction as the White House, and we will use various ways to promote the cultural superiority of our country.
We must let the Chinese know how wonderful and desirable our civilization is at every moment, so that ~ they will like our stars and love our directors.
At the same time, we must let them slowly and imperceptibly decide that their Chinese movies are a bunch of garbage, bad movies that cheat money, and a tool for government brainwashing, only the ones produced by our six major companies are good and excellent, and let them exclaim ~excited~
When these Chinese audiences feel proud to see the films of our American partner countries, they cheer for us...... Then we will be able to completely occupy this market. โ
Kyle smiled and nodded, agreeing with the theory.
Yes, the success or failure of a movie is only temporary, the victory or defeat of the cultural forces on both sides is decisive, when the Chinese are proud of watching Hollywood movies from the bottom of their hearts and despise their domestic films, then they will always occupy an absolute advantage and stand tall.
This market of 1.2 billion people will always be their territory.
And ordinary audiences will always only care about what movies are good, and they will never care about the game between the two countries behind the cultural field.
And in the domestic film industry, it is not that no one has seen this undercurrent surging situation, Han Sanpin has long known what Hollywood wants to do, but he has remained silent.
He had expected this situation for a long time, thinking that when Zhang Yimou's "Ambush on All Sides" was released in the summer, why didn't he face such negative news about the tsunami?
A movie with a high score of 7.6 on IMDB is known as the bad movie of the year in China...... was scolded by countless Chinese people.
At this point, China's chief commercial film director no longer dares to release his own works in the summer file.
And this year, Gu Xiaofan's "Chinese Partner" touched the ass of the tiger in Hollywood, and it is normal to be attacked by public opinion.
Han Sanpin looked at all this coldly, but he didn't plan to help Gu Xiaofan, because Gu Xiaofan's position of asking for more imported films was obviously a "pro-American faction", as if he didn't know that Hollywood was not a good man and a woman at all.
This time, let this young man learn a hard lesson, let him know the true face of these American businessmen