While the craze for "fighting abduction" outside the movie is being staged, the three-party New Year war of "Assembly Number", "Casting Name" and "Dear" has come to the third week. 【】

The momentum of "Casting the Name", which received 160 million at the box office in two weeks, has declined rapidly, while "The Assembly" has shown its momentum after Christmas, and has already won 180 million, and the two sides have won and lost.

Originally, two weeks later, Huayi Brothers had already begun to hold a celebration party to celebrate winning the Lunar New Year championship again......

However, in the third week, when "Dear", which had a box office of just over 100 million in two weeks, broke free from the shackles of the number of screens, the dream of the entire Huayi Brothers' Chinese New Year hegemon was almost shattered.

In the third week, when "Assembly" won the highest 220 million in the history of Huayi Brothers' films, "Dear" relied on the anti-abduction boom of the whole society to get 90 million box office in a single week, and the box office chased to 190 million ......

This sudden change made Huayi Brothers very nervous, can "Dear" catch up with the gap of 30 million box office?

The "anti-abduction" craze in society continues, Gu Xiaofan and Gao Yuanyuan have become news figures that various TV media are eager to follow, when Gu Xiaofan's "Dear" has almost certainly exceeded 200 million, all media are exclaiming, my God, this young director, editor and actor is a genius who grabs money, he has unknowingly created multiple history.

"The first actor to shoot two movies with a box office of over 100 million within a year."

"The first director with an investment cost of no more than 30 million and a box office of more than 200 million."

"The youngest 200 million movie stars in history."

The Douban score of this movie also continued to soar, reaching 8.9 points, second only to Chen Kaige's "Farewell My Concubine" and Zhang Yimou's "Alive".

Even director Chen Kexin, who is a competitor, admitted that Gu Xiaofan is the mainland director he admires the most, and the "Dear" craze is "a movie miracle that is happening, and he praises "Dear" is incomparable.

"Using a movie to change people's lifestyles is where this movie is truly extraordinary."

Of course, although the praise of competitors is pleasant, it is far less exciting than the actual thing, which is about to exceed 200 million movies, which makes the entire Shanghai Film Studio laugh.

Chu Qiubai directly doubled the bonuses paid to all employees at the end of the year.

He Tiejun even joked to Gu Xiaofan: "I have been the director of the art factory for so many years, and I haven't made much money this year, I think I can retire now~"

"I'm just starting to retire now, and I'm going to have to be busy in the future." Gu Xiaofan didn't relax at all, and he didn't mean to joke at all.

Of course, not everyone thinks that "Dear" is so amazing, and there are many film critics who pour cold water, they reprimand the film as a by-product of social propaganda throughout the whole process, and the "anti-abduction" action on Weibo has hyped the movie, and the movie itself is not so valuable.

When the famous director Chen Kaige asked about the evaluation of this movie, he was very dissatisfied with everyone's comparison of "Honey" with "Farewell My Concubine".

"The film "Dear" is good, but it is not as good as others say, whether it is commercial or artistic, it cannot be regarded as a representative of Chinese films."

Although the craze of this movie has aroused the dissatisfaction of the older generation of filmmakers, this has not affected the mood of Chu Qiubai's senior executives in Shanghai Film in the slightest, they have already made a lot of money because of this movie, and they have also greatly launched the name of Shanghai Film Studio.

Chu Qiubai accepted some media interviews, and through the film promotion of "Dear", he piggybacking on promoting his Shanghai Film Group, so that the national audience would know that the original film overlord Shangying is now back.

And now they have another piece of good news.

Chu Qiubai has been proud recently, because of the popularity of "Dear", the leaders of the Film Bureau have personally exchanged for awards, promising that in a few years, he will also be transferred to the Film Bureau, and now he personally Gu Xiaofan's office announced a good news to him.

"What's the news from Mr. Chu? Let you come in person? Gu Xiaofan looked at Chu Qiubai with a deep face, and couldn't help but ask curiously.

Did you come to ask him about his plans for the lower part? It shouldn't be, "Dear" is still hot, and he still has some promotional activities to run.

Chu Qiubai smiled and said, "Before I talk about this, you have to promise me first." Gu Xiaofan nodded, and he officially announced the news:

"Director Tang of CCTV just now, I called me, I hope you will join the director team of this year's "Spring Festival Gala", and I want you to participate in a program"

"Spring Festival Gala? Looking for me to join the director's team? Really? Gu Xiaofan couldn't help but widen his eyes in surprise, the Spring Festival Gala is an annual event of CCTV, it is a cultural symbol of China, he grew up watching this party, and now he is going to the Spring Festival Gala? It's not a dream, is it?

Chu Qiubai smiled awkwardly and nodded: "I know, the Spring Festival Gala is a little too old-fashioned for you, and you young people don't like it, but this is the task given to me by the organization, I hope you can behave well." ”

Chu Qiubai was still afraid that Gu Xiaofan would think the Spring Festival Gala was too vulgar and didn't want to go.

Now the ratings of the Spring Festival Gala are not as good as a year after year, and they are seeking innovation and change, and the leaders of CCTV have recently discovered that the "Weibo crackdown" has triggered an unprecedented upsurge in society, so they want Gu Xiaofan to join the crew, which is the same as last year's "Soldier Assault", which caused a social effect and invited Wang Baoqiang to the Spring Festival Gala.

Spring Festival Gala...... Gu Xiaofan thought to himself that his popularity was only between fans and netizens, and if he promoted it across age groups at the Spring Festival Gala, it would be of great help to his film plan next year.

Whether as an actor or a director, he still needs to accumulate more prestige.

"Okay, I'm willing to join." Gu Xiaofan thought about it for a while and nodded: "However, I have to bring my own program to the Spring Festival Gala." ”

This result surprised Chu Chu Qiubai very much, but he seemed to sense something in Gu Xiaofan's eyes.

"You're going to go to the summer next year." Chu Qiubai asked.

"Yes." Gu Xiaofan said as a matter of course, now it is a foregone conclusion that "Dear" will break 200 million, but after the New Year's Day holiday, it is about to be the busy period of the Spring Festival, and the general public is working overtime to prepare for the Spring Festival, and the box office will definitely drop sharply next week.

It is not a big problem to defeat "The Assembly" and "Casting the Name", but it is very difficult to hit the 270 million box office of "Transformers" this year, which makes Gu Xiaofan angry.

If he can't beat these Americans on his own soil, how qualified is he to go to Hollywood to challenge them, and no one will support him to make "The Dark Knight" and "Game of Thrones......

His big win this time didn't live up to his expectations.

To put it bluntly, the niche genre of "Dear" and the lack of popularity of the lineup of this movie have caused this movie to not go further, and he wants to go further, and he needs to continue to accumulate his popularity