Chapter 326: The Strongest Association
"Spider-Man 3", which has been released for more than half a month, has swept the box office of 120 million, and this superhero masterpiece produced by Columbia has surpassed "007: Casino Royale" at the beginning of the year, and has become the box office champion in the first half of the year without any suspense. 【Reading.com】
In comparison, the domestic film romance film "Very Love", the horror film "Mailbox", "Different Mound", and "The Earth Has Love" released at the same time combined, the four domestic films combined, did not have one-fifth of the box office of this blockbuster.
Domestic films, as expected, are completely unable to lower the pace of Hollywood blockbusters in the summer file, and they have all been crushed to pieces.
When Hollywood's new generation of actor Tobey Maguire's Spider-Man is shining, in the coming June, he will encounter the resistance of two other superstars.
Nicolas Cage driving "Soul Chariots" and Johnny Depp at the helm of "Pirates of the Caribbean: The End of the World" are about to arrive in the Chinese market, and everyone can expect that these two masterpieces will be swept up in the summer movie-watching frenzy.
And in the following July, another film that is exciting for Chinese audiences will also land on the domestic film battlefield, and the king of commercial films, Michael Bay, is coming with his "Transformers".
Wave after wave of Hollywood giants are coming, just looking at these names is enough to make domestic filmmakers shudder, and the three months of this summer file are definitely purgatory-like days for domestic filmmakers.
Whether it is Zhang Yimou in the new picture, or Chen Kaige in China Film, or Feng Xiaogang in Huayi Brothers, the three kings of the domestic film industry, no one dares to touch its edge head-on with Hollywood blockbusters in the summer file, this is not cowardice, but the survival of the weak who knows their own strength.
Only at the end of the year, the Chinese New Year file is the stage where domestic films can breathe, and at that time, the China Film Distribution and Projection Association will let all Hollywood films go down the file and leave the schedule to domestic filmmakers to perform.
And in the cruel summer season of June, let's see which domestic movies will be launched, right?
the detective film "Confession of Heaven and Earth" with an investment of 5 million;
invested 7.5 million Luo Jialiang, Liu Ruoying starred in the crime film "Serial Bureau";
with an investment of 6.5 million, Ren Dahua and Liang Jiahui starred in "Tracking";
With an investment of 8.3 million, Zhao Wei and Masahiro Motoki starred in the romance film "Night Shanghai"
With an investment of 5.7 million, Zhao Wenxuan and Li Xinjie starred in the biopic "Night Ming".
With an investment of 4.3 million, the animated film "The Secret of the Treasure Gourd".
With an investment of 6.7 million, starring Yang Qianhua and Eason Chan, the comedy movie "Whenever Changes".
With an investment of 9.5 million, Huang Qiusheng and Karen Mok starred in the literary film "The Story of Old Port......
8 films are on the file at the same time in a month, including comedies, literary films, animations, and crime films, which seem to have a lot of momentum and rich genres, but they all have the same characteristics - there is no small cost of more than 10 million, 6 are Hong Kong and Taiwan films, and there is almost no publicity......
Why are there only these low-budget movies without first-line stars at this time, and they are all Hong Kong and Taiwan films? It's not because these small-budget Hong Kong and Taiwan films are brave, it's because if they weren't on at this time, they wouldn't have had the opportunity to go to theaters.
This is the practice of the China Film Distribution and Projection Association, small productions can be launched, but you can only face difficulties, and a good schedule will not give you these Hong Kong and Taiwan films.
So when they learned that Gu Xiaofan wanted a 45 million investment movie "Chinese Partner" to be launched in June, everyone thought this guy was crazy......
You must know that there is a consensus in the industry, that is, this kind of domestic film with an investment of more than 30 million, if you want to hope to recover the investment, then it must be released at the end of the year.
What's more, this "Chinese Partner" is almost inferior to the lineup of which Hong Kong films in the same schedule without any celebrities taking the lead, Ren Dahua, Liang Jiahui, Huang Qiusheng...... But they are all well-known old actors in the film industry.
In comparison, Gu Xiaofan, Huang Lei, and Deng Cao, the three TV series actors, are simply not worth mentioning.
Chu Qiubai did not have any confidence in this movie before the filming of "Chinese Partner", but after watching half of the edited film, Chu Qiubai felt that this movie was far better than he expected, and he extremely hoped that "Chinese Partner" could be scheduled for the Chinese New Year.
For all domestic film companies, there is only one way to fight for a good schedule: to make a proposal in the China Film Distribution and Projection Association, and it will be approved by the representatives of all parties at the meeting.
For ordinary people, the China Film Distribution and Projection Association is a rather unfamiliar organization, but for people from various film companies, this is the most powerful state department.
Since its establishment in 1995, the China Film Distribution and Projection Association has been controlled by the State Administration of Radio, Film and Television, and its biggest function is to distribute and coordinate the productions, partners and release arrangements of various film companies.
The function of the association is to directly control the lifeblood of major film companies, and you must know that a large part of the box office of domestic films in China is the arrangement of schedules.
For example, in December every year, the Distribution and Projection Association sets aside a separate month every year to not screen any Hollywood blockbusters, and only shows domestic films.
To put it bluntly, the Distribution and Projection Association controls the lifeblood of almost all domestic film companies, and has naturally become the authoritative organization of Chinese films.
The film schedule coordination meeting hosted by the association every quarter is also a major event that 700 domestic film companies and cinema executives will never miss.
The schedule coordination meeting before the summer vacation was presided over by Director Shen of the Film Bureau under the State Administration of Radio, Film and Television and held at the Ruihua Hotel next to the Chengde Summer Resort.
Seeing all kinds of high-end brand-name cars at the door constantly in front of you, shuttling non-stop, the first two uniformed security guards of Ruihua Hotel also chatted quietly.
"Third child, did you see the people who passed by just now, that's Li Lianjie, Liu Dehua, I heard that Jiang Wen and his wife Zhou Yun are also coming later, right? I really don't understand, this projection association is meeting, what are these stars doing? ”
"Didn't I say you, Lao Jiang, you can't understand this? You think they're here to join in the fun, tell you~ They are here to canvass for votes. ”
"What kind of ticket? Is it possible to sell movie tickets here? ”
"You're stupid...... When waiting for the next movie schedule, it needs to be voted by the major theater managers, and these theater managers vote, in addition to seeing which movie has a promising future and a strong star lineup, it depends on who has a good relationship with them, to put it bluntly, it is necessary to have a good relationship with these snobs, otherwise the stars are so busy, who wants to run here to consume~"
As they were talking, another car stopped in front of them, and three people got out of the car, but their eyes saw a peerless beauty wearing a white off-the-shoulder dress, like a celestial being.
Chu Qiubai walked in the front, and under the obsessive gaze of the two venue security guards, Gu Xiaofan held Gao Yuanyuan with a slight smile, stuffed the invitation letter to them casually, and led Gao Yuanyuan into the hotel venue with his head held high.
Gu Xiaofan couldn't help but feel a little excited in his heart, after all, this was the first time he had stepped into the main battlefield of Chinese films......