Chapter 95 Packaging Design
"Yin Xiu, look at the product packaging style designed by me and Shining, what do you think?" Ji Xueqing called Yin Xiu over and showed Yin Xiu the packaging sample that she had discussed with Jiang Shanshan.
On the table are freshly printed out packaging design drawings, and on the laptop next to it is also open drawing software, on which is a very fashionable bottle design.
Yin Xiu glanced at the drawings on the computer, then took the drawings handed over by Ji Xueqing, and looked at them one by one.
Ji Xueqing had studied design for a period of time before, and Jiang Shanshan herself was also involved in this aspect, coupled with women's natural keen sense of fashion and beautiful products, I have to say that the packaging designed by the two of them looks pretty good.
"This squeeze bottle is for scar removal liquid, right?" Yin Xiu pointed to the appearance of the bottle on the computer and asked.
Ji Xueqing nodded, "Well, that's right." It is more appropriate to use this squeezed bottle for scar removal liquid, and I feel good about the appearance of the bottle. ”
"Hmm." Yin Xiuying said, "The scar removal liquid can be served in this bottle you designed, and the outer packaging carton can be slightly changed to make the whole design style more concise and generous." ”
Ji Xueqing looked at the top drawing in Yin Xiu's hand at this time, which indicated that it was the outer packaging carton of scar removal liquid, thought about it, nodded slightly, and said, "Okay." I'll change this in the next two days. ”
Yin Xiu responded, took out another drawing in his hand, put it on the table in front of him, and said, "This drawing is used to hold the bottle of beauty pills?" ”
"Well, yes." Ji Xueqing responded.
Yin Xiu looked at it twice, pondered for a moment, and said, "I think we can use the more delicate and small porcelain bottle for the beauty pill, which is more elegant and high-end." It is also more in line with the positioning of the beauty pill itself, and it makes people feel a kind of ancient charm on the packaging, which is more in line with the 'ancient prescription beauty' in the marketing promotion......"
Ji Xueqing and Jiang Shanshan's design is not bad, but Yin Xiu feels that the bottle they designed has lost a bit of its simple charm and has a slightly stronger sense of fashion.
This is not so consistent with the marketing promotion of 'ancient recipe beauty' that was discussed with Ji Xueqing before.
Now Yin Xiu is the major shareholder of the company, and Ji Xueqing naturally attaches great importance to his opinions and opinions. Hearing this, she couldn't help but carefully look at the drawings designed by her and Jiang Shanshan, and at the same time roughly imagined the appearance of the porcelain vase mentioned by Yin Xiu in her mind, and compared it briefly in her heart.
"Yin Xiu, can you roughly draw the appearance of the porcelain vase you came up with?" Ji Xueqing asked.
Jiang Shanshan also interjected, "Yes, your opinion still feels very good." It just so happens that the beauty pill is a pill, using the delicate small porcelain bottle you said as a container. The grid should indeed make people feel more atmospheric and classy. ”
Yin Xiu suddenly said: "You wait a while, I'll go over and get something and come over......"
"Oh."
Ji Xueqing and Jiang Shanshan were both a little puzzled as they watched Yin Xiu get up and run over to the house over there.
After a while, Yin Xiu quickly came over again, but he already had one more thing in his hand. It was a delicate jade vase about the size of two fingers.
This jade bottle originally contained a few spirit pills in it, but just now Yin Xiu deliberately went over to his side to take out the jade bottle from the storage ring and temporarily vacated the spirit pill inside, and only brought the jade bottle over to Ji Xueqing and the others to see.
"In terms of appearance, it's good to follow this jade bottle. On the surface, you can design some patterns and patterns that are in line with the positioning of the beauty pill product......"
Yin Xiu said and placed the jade bottle on the table in front of Ji Xueqing and Jiang Shanshan.
Ji Xueqing and Jiang Shanshan had already attracted their attention to the delicate jade bottle, and Jiang Shanshan said with a look of surprise: "Yin Xiu, this jade bottle is so exquisite!" And this jade texture, it's rare to see the best jade! ”
The jade bottle that Yin Xiu used to hold the elixir would naturally not be bad.
"Hmm." Yin Xiu nodded his head and said, "Anyway, you should design according to the appearance of this jade bottle." As for the size and specifications, it is estimated that a bottle can hold more than ten beauty pills, which is too big and unnecessary, and it will lose the feeling of being delicate and small. ”
"That's right. I plan that at that time, a bottle of beauty pills will be enough for a maximum of eight to ten pills, not too many. Ji Xueqing responded.
Jiang Shanshan put forward his opinion, "I think it's better to fill a bottle with seven, isn't the dosage of beauty pills just one a day, a bottle of seven is good from Monday to Sunday, hehe!" ”
"That's okay, anyway, Xueqing, you can just watch it." Yin Xiu nodded.
Ji Xueqing responded: "Okay." Then seven in a bottle. What about scar remover? How much do you think is the right amount of scar removal in a bottle after all? ”
"I think a bottle of twenty or thirty milliliters is enough, and good things have to be more expensive, not too much. Moreover, the effect of your scar removal liquid is so good, there are twenty or thirty milliliters, as long as there is no large area of scarring, it is properly enough......"
Jiang Shanshan interjected.
"Well, that's right." Ji Xueqing nodded in agreement and said, "If there is too much scar removal liquid in one bottle, our price is bound to be higher." The average person is just a little scarred, with the effect of our scar removal liquid, there is no need for so much amount, a bottle of scar removal liquid is controlled at twenty or thirty milliliters is just right. ”
Yin Xiu didn't have any opinion on this, and said, "Then so be it." ”
"By the way, the effect of your scar removal liquid and beauty pills is so good, you'd better find someone to design an anti-counterfeiting logo, so as not to be impersonated by some fakes in the future and affect your reputation." Jiang Shanshan said suddenly.
Yin Xiu said: "Well, this is true. ”
After coming back for more than a month, Yin Xiu has some understanding of the proliferation of counterfeit and shoddy products in this era, and he knows very well what Jiang Shanshan said is very necessary to take precautions.
"That's ...... In the past two days, I have made an icon that can play an anti-counterfeiting role, and then the anti-counterfeiting icon will be printed on the outer packaging box and bottle. ”
Ji Xueqing said: "Then is this anti-counterfeiting icon printed directly by the manufacturer who helps us produce packaging boxes and bottles, or will it be printed by yourself when you come back?" In addition, if this anti-counterfeiting icon is not copied and forged, there must be some unique anti-counterfeiting means in it......"
Ji Xueqing was a little skeptical.
Yin Xiu said: "Don't worry about this, the anti-counterfeiting icon I made ensures that no one can copy and forge it." ”
"The anti-counterfeiting icons on the boxes and bottles naturally have to be printed with our own equipment to make people feel at ease. I'll get this device printed with security icons. ”
Since Yin Xiu said so, Ji Xueqing no longer had any doubts, nodded and said, "Okay, then I'll leave it to you." ”
"Don't worry." Yin Xiu smiled.
This anti-counterfeiting icon Yin Xiu already had a general idea in his heart.
In fact, it's very simple, just make a simple pattern of the structure of the circle. At that time, the laser engraving equipment will be 'transformed', and a slight aura will be automatically injected into the structure of the circle icon, so that the icon can emit a faint glimmer of light to play an anti-counterfeiting role.
Yin Xiu didn't believe that modern technological means could completely replicate the glimmer of light emitted by the forged magic circle after it was infused with aura.
Someone may be able to forge the structure of the circle, or even make the circle icon glow, but the color and brightness of the light, the softness, and so on will certainly not be exactly the same.
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Finally, the score is strong, sprinkle flowers~
By the way, let's get some recommended tickets~