"What? Is 15% still low? My bottom line is 10%. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 info," Zheng Xiao said.

In the previous life, after the Voice landed on fire in China, the annual copyright fees paid were also rising, and in the last year, the copyright company asked for three or four hundred million.

The copyright owner, TALPA, wants to take as much as three or four percent of the 1 billion or so profits generated by The Voice of China every year.

It's really ruthless.

According to international practice, the general copyright royalty is about 10%.

I asked for a 15% commission, and I thought it must be a bit high, but it wasn't too unkind.

What's more, this is a profit share, not a final royalty based on the previous year's program revenue, as Talpa did.

I can also be regarded as sharing market risks with ABC.

He didn't expect that Daisy thought that the 15% share ratio still had room to rise. It seemed unlikely.

"Boss, please believe me, I will definitely get a bigger percentage." Daisy said.

"Well, you're making me look forward to the outcome." Zheng Xiao shrugged.

After talking to Zheng Xiao, Daisy took the initiative to get in touch with Lisa Brown.

"Miss Brown, I have just asked our boss for instructions, he is very happy to reach a copyright cooperation with ABC, how to cooperate, I think we should meet and talk in detail, what do you think?" Daisy said.

"I think so, Miss Bryant, I want to fly to China tomorrow to talk to you in person, I wonder what you think?" Lisa. Brown said happily.

"Welcome Miss Brown! Let's meet and talk about it in detail, how about it? Daisy said.

"Okay, let's talk later, I'm looking forward to our meeting." Lisa Brown said.

Thirty hours later, in a conference room at Dinghong's office in Fucheng, ABC and Dinghong sat on both sides of a conference table and began to negotiate the cooperation of the copyright of the "Voice" model.

Lisa Brown took the lead in putting forward her own conditions: "Miss Bryant, we hope to buy out the rights to the 'The Voice' program in the United States for $30 million, and we are very sincere in cooperating. ”

30 million US dollars is a lot of money, and when converted into RMB, it is more than 200 million.

The price is still quite high.

After all, the other party is just using your copyright, and you don't have to worry about anything else.

This money is equivalent to picking it up for nothing.

In the minds of many, this is a good deal.

However, ABC's buyout of the copyright of The Voice in the United States is equivalent to saying that no matter how popular The Voice is in the United States and how good the income is, it will have nothing to do with the copyright owner.

Daisy wouldn't agree to this anyway.

"Miss Brown, we are not going to sell our rights to your company, that is not in line with our goal of maximizing profits." Daisy said.

"How do you want to work together? Miss Bryant, please. Lisa said seriously.

"We hope to share the risk of the show landing in the United States with you, our idea is that we have signed an agreement to share benefits, after the voice lands in the United States, 20% of the annual benefits will be extracted by us, of course, if the program has a loss, we will not bear the loss, if there is a loss, we will not take a penny to show our support for you, Miss Brown?"

Daisy increased the benefit-sharing ratio to 20 percent. Because after all, you have to share a lot of risk! If the show loses money, Dinghong Times Company will not get a penny. What should I do if the sharing rate is not high?

The kind of cooperation that Daisy said is also occasional.

Under normal circumstances, if the copyright owner is willing to cooperate in this way, it is because of strong confidence in the program in which he owns the copyright.

Lisa. Brown is not reluctant to do so.

After all, this is also quite beneficial to oneself.

At least when the program fails, the cost of buying the copyright will be greatly reduced.

However, Daisy's sharing ratio is a bit too high.

even wants to mention one-fifth of the program's interests, if the program is a hit, it will be equivalent to grabbing ABC's money.

"Miss Bryant, actually, I have no objection to the cooperation you proposed, and it would be best if we could reach a cooperation in the way you proposed, but I still think that your share is a bit too high, and you have to take one-fifth of the proceeds, isn't that a little too high?" Lisa Brown objected.

"Miss Brown, I don't think it's too high, we only take one-fifth of the proceeds, but we also have to share the risk of the show's failure with you, all we share is your success, if the show is really popular, it is also successful in our program model, we take one-fifth of the benefits, it's really nothing, what do you think?" Daisy said with a faint smile.

"15%, okay? If your share is 15%, we can sign a cooperation agreement now. Lisa Brown made her own terms.

"No, it's absolutely not going to work! The 15% share is not enough to offset the risk we are taking, and we insist that the 20% share is no less. Daisy didn't budge.

"However, you have to take away 20% of the profit just by relying on copyright and nothing else, which is really a bit too high, and our board of directors will not agree to it." Lisa Brown looked embarrassed.

"Miss Brown, you can ask your boss for instructions, I can wait, there is no problem, however, I heard that NBC TV is also in contact with us, and they are also eager to reach a cooperation with us to bring 'The Voice' to the United States." Daisy said with a smile.

"NBC also wants to buy the rights to 'The Voice'?" A hint of vigilance immediately rose in Lisa Brown's heart.

The competition between the three major television broadcasters in the United States is heating up.

Previously, ABC has always been the role of the younger brother, and now, this younger brother has surpassed the two older brothers and has become the No. 1 television broadcasting company in the United States.

How does this make NBC and CBS embarrassed?

The competition for ratings between the three has always been tense.

So, Lisa. Brown will have a sense of crisis about NBC's sideways kicking.

"Yes, not only NBC, but also Fox, CBS, etc. I believe that under the conditions I just mentioned, there will always be one that is willing to cooperate. Daisy said.

"Okay, okay, I'll report to the boss now, I suggest that our negotiations be suspended, give me ten minutes, and when I come back, we can determine the final result." Lisa. Brown said.

"No problem, we can wait, if ten minutes is not enough, it is not impossible to wait for a few days, just enough time to talk to other companies and see what their intention is to cooperate." Daisy. Bryant said. (To be continued.) )