Chapter 265: Release of "The Hills"

In the afternoon of the same day, Beyond sent the mother belt of "White Birch Forest" to Caidie.

This version of "White Birch Forest" recorded by Lin Zaishan before is already very perfect, and the color butterfly can be directly sent to the factory for recording.

A single album is different from a complete album, and there is no need to do post-production volume adjustment for different songs, and the speed of publication and distribution is very fast. As long as it passes the review of the publishing and distribution department, it can be distributed to the national channel stores within a few days at the earliest.

Caidie set up a temporary publicity team for Lin Zaishan's single album, efficiency first, and immediately after the team was established, a meeting was held in the afternoon to agree on the cover and content introduction of Lin Zaishan's album.

This album was mainly released to ride the momentum of sand painting to win the championship, so the cover was finally decided to use the composition of the birch forest in the sand painting as the cover, and the content is mostly about the behind-the-scenes story of Lin Zaishan and Windsor's production of the sand painting work "White Birch Forest", this single album is a bit like a peripheral product of sand painting.

Lin Zaishan specially called Windsora in the afternoon to invite Butterfly Records, and he took a group of creative photos with Windsor, which will be published in the album's story page to enrich the content of the album.

Windsor was purely here to help, and didn't want to earn, but this was a genuine distribution job, and Windsor's portrait was used, so Caidie was still on official business, and paid Windsor a one-time portrait usage fee of 380 yuan, which was included in the publicity and distribution costs.

According to Caidie's plan, this single album will get the publishing and distribution rights next Monday, and then send it to the major charts to hit the charts, and strive to distribute it to the whole country next Friday. In mid-January, the album was released to record markets across the country, so that music fans could buy it when they visited bookstores or record stores.

The distribution efficiency of Caidie is very high, and Lin Zaishan asked Liu Jingjing, the company's newly recruited director of the publicity and distribution department, to help him. Come over and assist Caidie to do a good job in this publicity work.

Such an opportunity is rare, Beyond Records has just been established, we should cherish this opportunity to cooperate with large companies, especially the members of the publicity team, we must take this opportunity to learn more, and contact more distribution channels, accumulate contacts, and lay a good foundation for their company to release records independently in the future.

Liu Jingjing, the newly recruited director of the publicity and distribution department of Beyond, is a good friend of Liu Mengmeng, and it was Liu Mengmeng who poached Liu Jingjing from FXCM Records to Beyond Records.

FXCM Records is a medium-sized local record label in Tokai. It can release more than 50 records of various types every year, which is relatively large-scale.

Liu Jingjing, who is one year older than Liu Mengmeng, is the deputy general manager of the publicity and distribution department of FXCM Records, and her position is relatively high.

This time, Liu Mengmeng poached Beyond Records, and Liu Jingjing brought her team of four assistants over, which was a necessary condition for her to join Beyond Records.

In order to dig this team, Beyond paid a considerable price, and directly doubled Liu Jingjing's annual salary - to 300,000 per year! Winnings are also subject to additional calculations.

The salaries of the four people brought by Liu Jingjing have also increased to varying degrees. The total annual salary of their team. It will reach 600,000 per year, which is not a bonus, but a pure pre-tax fixed annual salary.

In the context of the general recession of the record industry, this annual salary is already quite high. Senior staff of the publicity and distribution department of the four major record companies. That's pretty much the same for the annual salary.

But there is no way, in the initial stage, Beyond Records wants to dig up talents in the industry, so it can only pay a high salary. There is no other way. This also depends on playing the friendship card to dig it up for others.

Otherwise, few people in the industry are at this stage. I am willing to come over and work hard with Lin Zaishan, a black spot uncle whose prospects are not very clear.

Lin Zaishan and Liu Jingjing have only eaten two meals, and after a little contact, he has a good impression of this woman, after listening to some of her thoughts, Lin Zaishan can feel that this woman, who is already a mother of two children, is a more pragmatic kind of role, and Liu Mengmeng strongly recommends it, and he still recognizes Liu Jingjing's ability. He hopes that Liu Jingjing and the team can quickly integrate into the company and support the promotion and distribution of Beyond records.

Coincidentally, taking the opportunity of this release of "White Birch Forest", Lin Zaishan approved a budget of 100,000 yuan for Liu Jingjing's team, and asked their own team to do the publicity and release of "Hills", and the single album "Hills" was also released on the market.

Beyond has already applied for the publishing and distribution rights of "The Hill", but there is no channel for a large number of distributions, so it has not done the distribution of this single album, but has done activities on the forum as a gift to music fans for free.

Now it is just taking this opportunity that Lin Zaishan wants to investigate the ability of Liu Jingjing's team, so he asked them to promote and distribute "Hill" on a small scale to give it a try.

For this "Hill" single album, Beyond Records undertakes all the production and publicity work by itself, and finally the net profit of various expenses is removed, which can be all taken into its own. Selling a copy of "The Hills" at a retail price of 10 yuan, they can make a net profit of almost 3 yuan.

The publicity and promotion cost of 100,000 yuan was smashed out, plus additional labor costs, and "Hill" had to sell at least 40,000 copies to pay off.

In today's Chinese music scene, what is the concept of selling 40,000 records?

At present, the first-line singers in the Chinese music scene have to be relatively popular, and the annual sales of an album are almost 4 or 50,000 copies.

Those popular idol groups work hard to promote their records, and if they can sell 100,000 copies, it is a huge success.

The hottest singers, such as Lee Hyo-ni, who have many die-hard fans and super names in the record industry, now sell no more than 400,000 copies in a single album and a single year, and there is a trend of declining year by year.

This is the cruel reality, the current record sales in the Chinese music scene are extremely sluggish due to piracy.

Lin Zaishan didn't expect "The Hills" to sell 40,000 copies of the original at all, and the goal he set for Liu Jingjing's team was to sell 10,000 copies within half a year, and 30,000 copies in the long run, even if it was a success.

released this record, he mainly wanted to inspect and hone the company's own team, or did he go to the regular list to play the charts and accumulate more popularity for him.

Another point is that after the record reaches a certain sales, the songs will be included in the major KTV jukebox systems, and "The Hill" must be included. It can also help Beyond earn a little income. Although this income will not be much, this income is long-term, and it can accumulate slowly, and it can also offset a lot of publicity costs.

In the afternoon, Lin Zaishan arranged all the work, and in the evening, he followed Liu Mengmeng and went to sing the tail teeth of the city.

At eight o'clock in the evening, after the performance. Lin Zaishan went to Canghai Mansion non-stop, held a meeting with Lu Dong's technical team, and urged Lu Dong to hurry up and make the mobile version of the Beyond forum.

Qianli searched over there, and faxed the signing document about the search ranking cooperation to Beyond this afternoon, which was written in black and white to help the Beyond forum improve its search ranking.

Lin Zaishan has also tried it a long time ago, starting from January 1st, he searched for his name for thousands of miles, and the first result came out was the URL of their Beyond forum.

This auxiliary publicity of Qianli Search has greatly increased the number of visits to the Beyond forum in the past few days.

At present, the number of registered people for the forum has exceeded 80,000. The average number of people online reached 15,000 during the peak hours of the evening! This is far more than they had expected.

In the past few days, the technical team led by Lu Dong has a total of 23 people, and they are going crazy!

On the one hand, they need to optimize and continue to improve the current services of the forum. They also had to develop a new version of the mobile login, which was already a bit overwhelming for them. What's even more infuriating is that recently hacker groups have targeted their forums.

The members of the technical team responsible for security protection have already prevented two waves of tentative attacks by hackers. These are very clear about the security technology. There is a hacker team that has been exploring the vulnerabilities of their forums and seems to be plotting a large-scale attack.

Several members of the security team have been facing a big enemy these days. I can't take care of anything else, and I've been doing security reinforcements for the forum, striving to withstand large-scale attacks by hackers.

However, the security team proposed that the forum be hard-hardened, which would require a large investment in upgrading the security system.

Lu Dong put the plan to upgrade the security system on hold, and now the company's cash is stretched, and by the end of this week, there will be a large sum of money (400,000 bonuses for "White Birch Forest") to make up.

They don't have any more money to spend on improving their security system, and what they need to focus on now is to develop a mobile login version first. When the mobile version of the Beyond forum goes live next week and the company's money is in place, they will upgrade the security system.

It is such a time difference that the Beyond Forum will suffer a huge hacker attack on Sunday night, and all the services of the forum will be paralyzed.

And the mastermind behind the hacking attack is the younger brother of Liu Zhongjie, the president of Huali Group, Liu Zhongyao.

Lin Zaishan has made a comeback to the music scene in the past few months, and his popularity has soared, and various breaking news posts have never stopped.

The biggest thing about him was the scandal of beating Liu Zhongjie to prison that year.

This incident was the most impressive event that the public had the deepest impression of Lin Zaishan and also caused a huge negative social impact back then.

Lin Zaishan's fire, all the people who hacked him had to take out the incident back then and talk about it. For example, Bigman Satellite TV also deliberately made a special review of this matter in the program group, in order to re-smear Lin Zaishan's image.

Lin Zaishan is blackened to the end, and it doesn't matter how you wipe it. On the contrary, Liu Zhongjie, who wanted to forget about this incident back then, was brought out by the media and the public again and discussed it again.

The photo of him being beaten into a bun face has become popular on the Internet again.

There are fans of Lin Zaishan, and they also made a dynamic picture for this photo, with the text: Who dares to Uncle Heilin again, this is the end!

The Liu family is very, very annoyed by Lin Zaishan's comeback.

Liu Zhongjie himself is not to mention, now that he sees a photo of him being beaten on the Internet, he can't wait to smash the computer!

The Huali Group once put pressure on Dragon TV to block Lin Zaishan, but Lin Zaishan was too popular, and the economic benefits that Lin Zaishan brought to Dongfang TV were far more than the advertising sponsorship of the Huali Group, so Dongfang TV didn't take the warning of the Huali Group seriously at all.

In terms of strength, Dragon TV Group, which is one of the eight major David TV groups in China, is much stronger than the gorgeous group that does food processing.

Seeing Dragon TV's strong support for Lin Zaishan, Liu Zhongjie directly instructed the group to cancel all advertising sponsorship contracts for Oriental TV and unilaterally blocked Dragon TV. But that wasn't enough to relieve Yoo Jong-jae.

In this special period, Liu Zhongjie couldn't do more to directly hit Lin Zaishan. He is now the domineering president of the listed group, and his every move will affect the interests of the entire gorgeous group. It is impossible for him to publicly retaliate against Lin Zaishan because of personal grudges.

And to be honest, he himself doesn't hate Lin Zaishan so much, what he hates is those who blindly coax the seedlings on the Internet with the media, and humiliate him with the events and photos of the year.

As for the grievances between him and Lin Zaishan, all the grievances were just a fight, and there was no deep hatred.

Even if he was beaten badly by Lin Zaishan, it was just a matter of fists, if he lost, he lost, and there was nothing to worry about. There are so many of them who can't beat a thin Lin Zaishan, so they can only admit it.

When it comes to that, it's actually their side that is wrong.

That night in the bar, it was a friend of Liu Zhongjie who went to flirt with an eight-tier actress who was completely unpopular, and he had to have a bang with the girl, but the woman didn't give his friend face, so he didn't obey! This annoyed Yoo Jong-jae. They also drank too much at the time, so they just took the girl away and took her to the hotel to clean up.

It's so damn good, when they came out of the back door of the bar, they happened to bump into Lin Zaishan who was blasted out of the bar because he didn't have money to settle the bill.

The girl didn't know Lin Zaishan, but when she saw a stranger, she hurried to ask for help.

Lin Zaishan didn't set off when he was angry, and when he encountered this incident, he didn't say a word, so he beat Liu Zhongjie and them all violently.

The girl looked stupid at the time, and when she saw Lin Zaishan beating people like a madman, she was about to kill them, and she couldn't pull them back, so she quickly called the police.

Later, all of them were detained, and the girl explained the situation to the police, and Lin Zaishan should be regarded as a righteous and courageous act. But because Liu Zhongjie was too hard, he was beaten too badly by Lin Zaishan, and his life might be in danger, so the police detained Lin Zaishan.

In fact, this matter is not a big deal, if the two sides can reconcile, this matter will be over.

But this eight-line actress knew that the person who helped her get ahead was actually the big **** Lin Zaishan! The idea of self-hype was born immediately. (To be continued.) )