Chapter 153 Propaganda in Hong Kong, Taiwan, and Southeast Asia
In the next few days, advertisements for the comic version of "Zhu Xian" could be seen everywhere in Hong Kong, Taiwan and Southeast Asia.
Many media magazines under Yulang International, such as "Fresh Weekly", "New Era", "Youth", "Yulang TV", "Star TV", "Hong Kong Daily", "Financial Daily", "Daily Daily", etc., all went out to carry out large-scale publicity, and posters were also pasted on the streets and alleys.
Yulang International also bought 15 seconds of advertising time in the prime time of TVB to promote the comic version of "Zhu Xian", through various media reports, plus the prime-time advertisements of TVB, the overlord of ratings, soon everyone in Hong Kong knew that the first episode of the comic version of "Zhu Xian" was going to be officially sold on November 11.
At the same time, Taiwan's Taiwan TV, "United Daily News", "China Times" and many media in Southeast Asia have also carried out all-round reports, of course, the propaganda in these regions also has local partners to contribute, otherwise Yulang International would not have such great energy.
Two themes were also highlighted in these promotional reports, the first of which was "an epic masterpiece that subverts the style of Hong Kong comics!" The second is the comic adaptation of the novel of the same name by Chen Lang, the overall champion of the Asian Amateur Singing Competition and a well-known novel writer! ”
In terms of the content of the publicity, this is definitely the most subversive and groundbreaking comic book in the history of Hong Kong comics, whether you are a novel or not, you should not miss it, because this is a comic that witnesses history, and you who buy a comic are witnesses to the history of Hong Kong comics!
As for the second promotion, it is mainly aimed at comic book fans, novel fans and even fans in Taiwan and Southeast Asia.
Because of Chen Lang's amazing finals and the hot sales of the novel "Zhu Xian" in the two places, it is necessary to attract fans in the two places, not to mention, there are indeed a group of Chen Lang fans and book fans in Taiwan and Southeast Asia, and they are also curious when they see the news about Chen Lang's comic version of "Zhu Xian".
As for Chen Lang, Hong Kong's novel fans, comic fans and hardcore fans have been looking forward to it since they knew that "Zhu Xian" was going to be adapted into a comic, and they have been waiting for the day when the comic will be released.
Soon Chen Lang received the first episode of the comic version of "Zhu Xian" sent by Qi Wenjie, and it can be seen that Yulang International does attach great importance to it, the paper quality of the whole comic is very good, the packaging is also very exquisite, and the comic is also packed in plastic film, which looks tall and tall.
Chen Lang took out the comics and looked at them seriously, the characters looked handsome, the costumes were complicated and retro, antique, full of Taoist charm, with a trace of fairy charm, as for the storyline, there was indeed no big change, but Chen Lang still watched it with relish, and unconsciously finished watching the first episode, and the content ended before the Seven Veins Huiwu.
"How? Is it good-looking? After reading it, Chen Lang asked, who also finished reading the comics.
"It's very good-looking, although the content is not much different, but it gives people a more intuitive feeling, making people's previous fantasies when reading books seem to be displayed in front of them, and the characters, magic weapons, and magic weapons are really amazing, even beyond the imagination in their hearts, more perfect, making people feel that this is the real fairy, and I really want to have such a dress and such a magic weapon." Sister Chen Yun commented.
"Then if we produce a batch of character toys in "Zhu Xian", as well as all kinds of divine weapons and fairy birds and beasts, do you think anyone will buy them?" Chen Lang said with a move in his heart when he heard this, this is the road to the development and improvement of peripheral products.
A classic novel is adapted into a comic, and then a variety of puppet toys are launched, and even adapted into cartoons, games, TV series and movies, so that it can be regarded as a complete product peripheral, and the potential of a good work is fully explored.
It's a pity that there are still too few talents in Hong Kong who really pay attention to special effects, especially filmmakers, who only want to make a low-cost movie and make a fortune and open another one, and will not invest a lot of money in special effects research at all.
Maybe Tsui Hark is one, from his "New Shushan Swordsman", "Legend of Shushan" and "Dragon Gate Flying Armor", it can be seen that Tsui Hark is a director who loves special effects, and other Hong Kong main special effects movies include "Fengyun" and "Kung Fu", etc., but the Chinese people are still not very satisfied after watching it, because after being influenced by American blockbusters, it is really impossible to compare with these again.
Don't talk about movies, let's just say that animation is good, there don't seem to be any classic masterpieces, Chen Lang thought of the lack of special effects in Hong Kong and suddenly moved in his heart, this may be his chance, but after thinking about it, he had to give up, special effects research is definitely a gold-swallowing monster, he only has about 1.5 million now, and it may not be enough to gather professional talents and buy some equipment for research.
"I think someone should buy it, all kinds of characters are really perfect, it's very comfortable to look at, anyway, I'll definitely buy a set." Chen Yun thought for a while and nodded.
"I also think it's feasible, I'll discuss it with my parents later, and then I'll contact those manufacturers to produce and stock up, and make more money, it's really poor now, alas......" Chen Lang thought of his plan and felt that he was still too poor, but he didn't have a way to get huge funds all at once, so he was really anxious.
"Are you still poor? You're only 15 years old and you're already a millionaire, how much more do you want? Sister Chen Yun couldn't help but complain when she heard Chen Lang's words.
"Hehe......" Chen Lang was both proud and unwilling when he heard this.
When the family had dinner in the evening, Chen Lang said his idea of continuing to develop the peripheral products of "Zhu Xian", Chen's father and Chen's mother glanced at each other and said with a smile, "Okay, we have no opinion." ”
Chen Lang was stunned when he heard his parents' words, he thought that the two would be conservatively dissuaded, feeling that he was hot-headed and carried away by success, but he didn't expect to agree directly, and he had been preparing for a long time to persuade the two of them, and the words were nowhere to go.
Seeing Chen Lang's look of disbelief, Chen's mother said with a smile, "Now the business in the "Lang Lang Qiankun" store is very good, and there is an endless stream of people every day, and many of them are customers from far away.
Although the daily sales are not as exaggerated as more than 20,000 yuan on the first day, they can have more than 4,000 yuan at the most, more than 2,000 yuan at the least, and an average income of 100,000 yuan a month. ”
"In addition, many customers from afar have suggested that we open a branch in their area, so that they can be much more convenient, and now that the business of the store is so prosperous, I really have this plan." Chen's mother was full of happiness and pride, and her face was full of ambition.
Chen Lang heard that he understood here, it seems that the booming business has given his mother confidence in his own ideas, after all, he proposed to open a store, and now Chen's mother is busy grabbing money every day, so she naturally feels that her son has a good vision, and all voted in favor of Chen Lang's proposal today.
"Although I don't want to admit it, I have to say that my son is a genius, in the past, your mother and I were afraid that you would be immature so we wanted to take care of you a little more, especially after you became famous and had a huge fortune, but now your mother and I feel that we seem to put a layer of shackles on you, so that you can't do a lot of things you want to do.
Now the two of us also want to open, as long as you don't learn badly, don't pull down the grades, you can make your own decisions about the rest, we will only fully support you in the future, at most give you some advice for your reference, but the final decision has to be your own decision, no matter whether the result is good or bad, you have to bear it yourself. Father Chen said proudly and emotionally.
Chen Lang obviously didn't expect his parents to think this way, or that every pair of parents with genius-like children would have this kind of proud and complicated feelings? However, it is a good thing that Chen's father and Chen's mother can relax their restrictions on themselves, after all, they are more special, but their parents' insistence on their studies is really stubborn.
"Of course I'm a genius, and I don't look at who gave birth to me." Chen Lang looked at his parents who were a little emotional and laughed funny, and Chen's father, Chen's mother, and Chen Yun also laughed when they heard Chen Lang's words, relieving some of the serious atmosphere.
"That's right, no matter how powerful it is, it's my son." Mother Chen smiled and added a piece of fish meat to Chen Lang's mouth and said with a smile.
"By the way, Mom, is the idea of opening a branch really true?" Chen Lang asked after solving the fish.
"It's true, first of all, the business is really good, everyone likes these cute little things, and the customer response is great, and secondly, there are a lot of such messages on the message wall you set up, and finally there are many young lovers who come to buy things in addition to your fans.
They all like to go to the store to buy things for their lovers, and they don't care about the money when they buy them, so I don't think it's a big problem to open another store, but we only opened on November 1, and now we are going to open another one in less than ten days, which seems to be a little inappropriate, so I will be a little hesitant. Chen's mother said her thoughts in detail.
"I don't think it's a big problem, it's better to open another one, it's useless to keep the money in the bank, it's better to take it out and invest, listen to me." Chen Lang has long wanted to open a few more stores, after all, just buying these shops will be able to appreciate more than ten times in the future, and it will definitely be a sure profit.
"Since you say so, then it's better to open another one, many shops are not selling well now, the price is very cheap, and it will be three months before the renovation is completed." Chen's father also chimed in.
"That's it, Dad, you contact that Li Yuan, and I'll discuss with him about the peripheral products of "Zhu Xian". Chen Lang remembered his original intention and said.
"No problem, I'll get in touch."
PS: Ask for collection! Ask for recommendations!