Chapter 297: "Millionaire" Wisdom Quiz Program

In 82 years, the Hong Kong TV industry fully interpreted what is called "feng shui turns" and what is called "thirty years of Hedong and thirty years of Hexi".

In January ~ April, with popular programs such as "Supergirl" and "Chen Zhen", Asia Television once won the status of the ratings champion.

But in May ~ August, after TVB's "Rookie Singing Contest" and "Miss Hong Kong Contest" two strong programs, the audience's focus was attracted by TVB's programs.

"Miss Hong Kong" has been in business for many years and has made a reputation. Therefore, what followed was to drive TVB's ratings to continue to rise.

In August, the average viewership of Hong Kong's TV media was 38.7% for Asia Television and 61.3% for TVB.

In the face of the disadvantage in the ratings again, the leaders of Asia Television, Huang Xizhao, Zhou Liang Shuyi, Mai Dangxiong and others have made suggestions.

"The rookie singing contest is not to be worried, the most worrying thing is TVB's 'Miss Hong Kong Contest', more than 2,000 beauties have signed up, which has attracted the attention of the whole city. At least 4 million citizens are watching the 'Miss Hong Kong' contest! Huang Xizhao shook his head and said with a wry smile, "The current audience is very fanatical when they encounter the beauty audition show!" ”

"TVB has Miss Hong Kong, we can also have a similar beauty campaign!" Zhang Shaojie said, "This kind of show is what the audience likes to see, and we can only do what we like!" ”

Beauty pageants are not just popular with Hong Kong people. Auditions such as "Miss World", "Miss Universe" and "Miss International" around the world were already broadcast live around the world in the 80s, attracting five or six billion viewers.

It can be said that the economic benefits of such beauty pageants are second only to sports such as the "Olympic Games" and "World Cup".

"TVB is holding a Miss Hong Kong contest, so since we are Asia TV, let's launch the 'Miss Asia' contest. Not only local beauties from Hong Kong are invited to participate, but also beauties from all over Asia are invited to participate. In this way, isn't the gimmick bigger? Zhou Liang Shuyi suddenly smiled.

Zhang Shaojie agreed: "Then let's have a Miss Asia contest." The cost of this election is controlled within 20 million Hong Kong dollars, and it is a little more beautiful, and the ratings must be guaranteed for one or two months! ”

"Beauty pageants are not the king of television after all. The core competitiveness of modern TV media, the first is TV dramas. The second is journalism. The third is variety shows. Only these three points are invincible in the world to become the real overlord of the TV industry! Huang Xizhao said.

Zhang Shaojie asked: "We still have those well-made TV series this year!" ”

"Then we must talk about "The Legend of Deer and Ding", "Family Spring and Autumn", and "Blood Debt and Blood Repayment"!" Mai Dangxiong said with a smile, ""Family Spring and Autumn" and "Blood Debt and Blood Repayment" have been completed, and "The Legend of Deer and Ding" is being filmed! ”

"Home Spring and Autumn" is based on the original book by Mr. Ba Jin, and since the 70s, Asia Television has remade many TV series related to "Home Spring and Autumn".

And the 82-year-old set of "Family Spring and Autumn" has a total of 26 episodes, which belongs to the last TV series filmed in Li's TV era.

Zhang Shaojie was not very impressed by "Blood Debt and Blood Repayment", after all, this movie is not as famous as "Silkworm Transformation".

"When will "The Legend of Deer and Ding" be completed?" Zhang Shaojie asked.

"It can be completed in October at the earliest!" As the producer of "The Legend of Deer and Ding", Mai Dangxiong is very confident.

"The Legend of Deer and Ding" is a work written by Jin Yong between 69 ~ 72 years and took 3 years. After the completion of this one, Jin Yong announced that he would no longer create new martial arts. It's just that the 14 martial arts written in the past have been constantly renovated and revised.

The first time "The Legend of Deer and Ding" was adapted into a TV series was in 77 Hong Kong Jiayi TV. At that time, Jiayi TV really attracted good ratings with "The Legend of Deer and Ding". Although this TV series has received a good response, in the eyes of today's audiences, it is still not classic enough, and many performances are not in place.

Mai Dangxiong's version of "The Legend of Deer and Ding", when writing the script, Zhang Shaojie gave guidance according to the most classic 98 Chen Xiaochun version of "The Legend of Deer and Ding" in history.

In addition, Mai Dangxiong's partner, gold medal screenwriter Xiao Ruoyuan, is also a genius in the screenwriting industry.

Therefore, on the script of "The Legend of Deer and Ding" filmed by Asia Television this time, there are all kinds of exaggerations and jokes. Of course, these jokes are repeated scrutiny, although they are funny, but they are still added on the basis of reasonableness and in line with the original plot.

In order to ensure the classics of the script, Zhang Shaojie's guidance, Jin Yong's opinions, Xiao Ruoyuan, and Mai Dangxiong consulted more than 30 senior screenwriters in the entire Hong Kong industry to continuously polish and scrutinize the script.

This kind of "grinding script" consumes enough manpower and financial resources to cost 3 million Hong Kong dollars.

Not to mention, in order to pursue classics, Mai Dangxiong constantly "grinds the lens", and if he is not satisfied with a shot, he can repeatedly study and reshoot for a week.

In order to pursue excellence, it is also possible to shoot one shot for a week.

However, due to the heritage of Asia Television and the fact that there are many veteran actors in the Hong Kong film and television industry. Therefore, most of the shots, passing through two or three times have also become classics.

"Miss Asia won't be able to do it this year, let's start doing it next year!" Zhang Shaojie groaned, "In the second half of the year, it is not enough to rely on "The Legend of Deer and Ding". There are also some heavyweight novelty shows. In this way, I will design a quiz program, and participants will be rewarded with HK$1 million for correctly answering 15 multiple-choice questions in four choices. This show is called "Millionaire"! What do you think? ”

The inspiration for the show "Millionaire" came from the TV game launched by a British TV station in 1995, and the whole show has 15 multiple-choice questions, and the audience can get some gifts for every time they answer some questions correctly. If you answer 15 questions correctly, you can get a bonus of 1 million yuan.

This simple program, after its launch, quickly became the most watched hit program in the United Kingdom. Many viewers are curious about who can answer the question correctly and get a million-dollar prize. I also constantly fantasize that I can participate in the show, become the ultimate winner, and quickly become a millionaire.

Because, after the popularity of the British "Millionaire" show. Beginning in the mid-90s, TV stations around the world began to imitate similar quizzes set up by "Millionaire" to win prizes. These programs, all over the world, have achieved good ratings.

It can be seen that the program that won a million prizes by simply answering a question satisfies the curiosity of ordinary viewers and the desire for wealth.

There is so much wealth that it feels incredible.

It's too easy to get rich, and it feels too fake.

Answering 15 multiple-choice questions correctly and getting a prize gives people the thrill of success of "winning the prize with knowledge". This is a good program that can get ratings simply and crudely!

"What a creative idea!" When everyone heard this, they all felt appreciation.

—————————— because of the show "Millionaire", it seems that there is a lot of money to be paid, and it seems to be very costly. However, each episode of the show, in fact, can earn far more than the bonus paid by selling ads.

On August 15, ATV began promoting the show "Millionaire", thanks to which viewers can sign up for free.

After arriving at the show, the lottery machine immediately drew some audience seat numbers, and selected 50 audience members to participate in the quiz program.

For 15 questions, the lucky audience needs to press the selection button within the time limit. After that, the host announced the answer on the spot. The audience who answered correctly moved on to the next question, and the lucky audience who made the wrong question was ruthlessly eliminated.

Of course, the 15 questions are selected from various subjects such as geography, history, physics, mathematics, chemistry, etc. The one who can answer correctly with personal wisdom must be a knowledgeable person.

"Audience friends, hello everyone, this is the "Millionaire" program broadcast live for you, I am the host Xia Chunqiu!"

"I'm the host Guan Zhilin!"

Xia Chunqiu is the gold medal host of Asia Television, and used to host the [***] lottery program, which has attracted wide attention from the Hong Kong people. And Guan Zhilin is a signed female artist of Asia Television and has already played roles in some TV series. However, when necessary, Guan Zhilin can also be asked to serve as the host of some programs.

"It's the first episode of Millionaire that will be broadcast live for you!" Xia Chunqiu said with a smile, "This is a relatively new set of games, and it is an opportunity to win millions of prizes on the spot with knowledge, wisdom, and luck!" Compared with [***] color, such a game is more of a test of people's knowledge and experience. Friends, who among you will be the lucky spectator who won the prize with wisdom and luck? ”

Guan Zhilin smiled: "First of all, let's explain the rules of the show." The rules of "Millionaire" are very simple, 50 lucky audience members are selected on the spot and invited to the stage to answer the questions. There are a total of 15 multiple-choice questions, and there are four selection buttons on the seats of the audience who answer the questions: A, B, C, and D. The host will give you a question, and after that, please make a choice within 3 minutes. Those who do not answer the questions within the specified guidance will be eliminated. If you answer incorrectly, you will also be eliminated. Viewers who answer correctly can move on to the next question"

"Okay, Guan Zhilin has already explained the rules to everyone. Now, let's start drawing 50 lucky viewers. The lottery starts on No. 08, No. 11, No. 15, No. 809, and the 50 lucky viewers have been selected! Xia Chunqiu was a little excited, and said, "Let's enter the answering time, see who can answer more questions with wisdom and win a generous answering bonus."

The 50 lucky spectators sat in the answering chairs with great excitement.

(To be continued)