Zhang Shaojie's deepest impression of Taiwan is from Taiwan's variety shows and entertainment programs. is also because at the beginning of the 21st century, Hong Kong's TVB and ATV's TV programs are becoming less and less powerful, which makes Zhang Shaojie interested in Taiwan's variety shows and some competitive youth idol dramas.

At the same time, I also have some understanding of the situation of Taiwan's TV industry.

At the beginning of the 21st century, Taiwan can be said to be the most brutal competition in the whole of Asia. The island of Taiwan, with a population of more than 20 million, actually has hundreds of television stations.

In the whole of Asia, there is no more denser area than Taiwanese television establishments.

You must know that in the other three regions of the Asian Tigers, Hong Kong has only TVB and ATV (which was later reorganized into Li's TV), two major television stations that provide free channels, and South Korea has only three major television organizations, and Singapore is mainly "Mediacorp" company that monopolizes the television industry.

The reason why Taiwan has produced so many television organizations has a lot to do with the history of the development of Taiwan's television industry.

Since the end of the 60s of the 20th century, Taiwan mainly has TV stations supported by the three major political axes of Taiwan Television, China Television and China Television. However, because there are many mountainous areas in Taiwan, and in some mountainous areas, ordinary TV antennas cannot receive the TV signals of the three major stations.

As a result, some private companies began to invest in the construction of large-scale antenna equipment to receive TV signals from the "three major stations". Subsequently, the received television signals are transmitted by cable to some mountainous areas for a fee.

These small companies, which provide cable television signal reception services to subscribers, are collectively referred to as "Channel 4".

By the 90s, with the development of technology, the mountainous area was able to receive the TV signals of the three major stations directly through the antennas of the home.

These "fourth stations" can no longer make money by broadcasting the programs of the three major stations. So, in order to survive, some "Channel 4" began to produce their own shows and sell them to the audience.

The sale of homemade TV shows is not officially licensed.

However, because the law does not hold the public accountable, finally in the era of the rise of satellite television in the 90s, the Taiwan authorities began to issue satellite television licenses to the "fourth station".

In addition, after the ban on the party was imposed in Taiwan, the opposition parties were dissatisfied with the KMT's monopoly of the three major Taiwan public opinion mouthpieces. Therefore, many opposition parties have invested in the "fourth channel" and used these television stations to promote their own parties and canvass votes through television programs. As a result, hundreds of television stations in Taiwan have launched an unprecedentedly fierce competition among television media.

In the 80s, Taiwan's TV media has always been Taiwan Television, China Television, and China Television, and the "old three stations" dominated Taiwan's TV media market.

Zhang Shaojie went to Taiwan to promote "The Legend of Double Dragons of the Tang Dynasty".

And this old three stations naturally rushed to invite Zhang Shaojie to participate in the interview program.

In the end, Zhang Shaojie decided to choose the interview program of "China Television", and the reason why he chose China Television was because Zhang Shaojie was one of the three major fan groups in Taiwan, "Datang" Girl Group", there is an active fan Qian Qian, who is the host of China Television.

And in the "Datang" girl group, Sissi is also a very active participant. In addition, she also took the initiative to use her work surname to consciously promote Zhang Shaojie on TV media.

Zhang Shaojie naturally understands that if a celebrity wants to succeed, relying on his own talent alone is also limited. Instead, it depends on the support of a large number of die-hard fans to achieve greater success.

Third-rate celebrities, relying on diligence.

Second-rate celebrities, relying on talent.

First-class celebrities rely on fame and market appeal!

The size of fame depends on talent and commercial promotion.

The market appeal depends on the number of die-hard fans.

Zhang Shaojie knows that the important surnames of these die-hard fans!

A die-hard fan can even play a role in promoting one person, and can drive dozens of people to support Zhang Shaojie's works. Even, their word-of-mouth publicity is more direct and effective than advertising in the media!

And Sissi is the backbone of Zhang Shaojie's "girl group" in Taiwan's three mainstream fan groups. The entire "Datang" girl troupe is mainly some middle school girls, college girls, and young women in literature and art who have just joined the work.

Although these female fans are not as good as the performance ability of professional actors and artists, they add up to more than 5,000 registered members.

Moreover, because young women and little loli like to take advantage of the holiday to carry out some "Datang" live cos performances in some schools and parks, each performance attracts a large number of onlookers, and subtly enhances the cultural influence of "The Legend of Double Dragons of Datang" in Taiwan.

It is precisely because of the advice of the fans of the "Girl Group" that Zhang Shaojie chose to participate in the program of "China Television".

March 30, ——————————. Evening.

Taipei. Renai Road, Radio and Television Building.

This is a joint venture between the two major media groups of China Radio and China Television Co., Ltd., and it is the first building in Taiwan dedicated to radio and television media.

Since its opening in 1971, it has become the main TV program recording and broadcasting base of ZOSE.

"The audience at the scene, as well as the audience in front of the TV, welcome to watch our special program - 'China Television Genius Special Issue - Interview with Zhang Shaojie'! I'm the host of this issue, Sissi. Speaking of this episode, I almost died, in order to invite our Mr. Zhang Shaojie. I joined Shaojie's 'Tang Girl Fan Group' a few months in advance, and through the sisters of the fan group, I used beauty tricks, bitter meat tricks, and cute tricks to get Shaojie to agree to record this show! ”

The host Sissi, with double ponytails and a baby face, looks very cute, even if she pouts and sells cuteness, she is not annoying: "Okay, everyone knows that this girl is a talker, and as soon as she seizes the opportunity, she can't help it, crackling, crackling, nagging." Okay, okay, I'm not nagging anymore, let's get down to business, I have the protagonist of today's show, 18-year-old genius writer Zhang Shaojie! ”

Wherever the lights are on!

on the red carpet.

Zhang Shaojie walked out shyly, with Lin Qingxia and Lin Chiling by his side, two beauties.

In the audience, hundreds of spectators applauded excitedly.

"That's right, he is Zhang Shaojie, wherever he goes, there are beauties with him." Qian Qian said in a very surprised tone, "Let's see, the big beauty on his left is the sister of Lin Qingxia, the head of the Taiwanese jade girl who is very familiar to the audience and friends, and the one on the right, God, a little cutie - only so little big, who is she?" Zhang Shaojie, shouldn't you be a part-time weird Shu millet who abducts little Lori, right? ”

More than 200 viewers in the live broadcast room laughed out loud.

"Miss Qingxia, a native of Taiwan, is afraid that I will get lost, so she took the initiative to be my guide!" Zhang Shaojie touched his nose, "And this little cutie is called Lin Chiling." It was at the airport in Taipei, and I just got off the plane. Seeing that she was alone, I didn't worry about her, I was afraid that she would be abducted by bad people, so I took it with me for the time being. As for participating in today's show, I brought her, mainly hoping that her father and mother would come and take away this cute little cutie after seeing the show! ”

"Ah, so caring, Brother Zhang Shaojie, I took a plane from Hong Kong to Taipei. As soon as you get off the plane, you picked up such a cute little Lori? Is it? Sissi teased.

Zhang Shaojie was ridiculed by Qianqian's face and ears were red, and hurriedly protested against her off-topic: "Hey, hey, hey, let's talk about it today, talk about it, movies, art or something, don't talk about gossip"

"Okay, let's talk about "The Legend of Double Dragons of the Tang Dynasty" itself." Qian Qian sat on the chair with a black silk surname, "Brother Shaojie, the work of "Datang" is very remarkable, the version of "The Legend of Double Dragons of the Tang Dynasty" has sold 18.76 million copies as of last week, and with the continued serialization of this work, you can firmly sit among the best-selling kings of Hong Kong and Taiwan writers. I don't know, how did you come up with the idea of making this unfinished book into a movie? ”

Zhang Shaojie said quite confidently: "From the beginning of writing, I had a plan. If the book becomes popular, it can be adapted, like the overseas "The Chronicles of Narnia", from a bestseller to a blockbuster movie. Moreover, even animation, games, peripheral products, and other industrial chains related to "Datang", I have taken it into account. In my eyes, the words that are written are not just stories, but a cultural brand. After "Datang" became popular, I could try to build a cultural brand across multiple fields such as film and television, animation, and games by investing heavily in movies and other ways. Although the current "Legend of Double Dragons of the Tang Dynasty" is just a seed, I have the confidence and strive to cultivate this seed into a towering tree."

"Wow, Zhang Shaojie, so bold, the king is domineering!" Sissi agreed very cooperatively, "However, you never thought that the film industry is very risky, unlike writing, where you can get paid for writing as long as you write." If you invest the manuscript fee you earned in the past in the movie, won't all the previous efforts be in vain if you lose it? ”

Zhang Shaojie said: "How can it be in vain? What I do is the brand "The Legend of Double Dragons of Datang". I invested in the movie, 43 million Hong Kong dollars, even if I can only earn 10 million Hong Kong dollars at the box office. That also means that there are 1.3 million viewers who have watched the movie "The Legend of Double Dragons of the Tang Dynasty", which further expands the popularity of this brand, and will definitely attract more moviegoers who have not read the original book to watch my original book. At the same time, most of the old readers who have read the original book will more identify with the cultural brand of "Datang" after watching the movie. My goal is not now, but in the future! In the future, I will invest more capital to adapt "The Legend of Double Dragons of Datang" into an anime, a TV series, and a game, so as to spread our culture and promote our history through "Datang", a martial arts work full of 'Chinese style'. The world - in addition to the values of the West, the values of the USSR, there should be the values of the Chinese! I hope that one day, more Chinese cultural products will be widely disseminated in the world, so that more nations around the world will realize that China's splendid culture and the magnificent imaginative world of the magnificent Oriental country are not inferior to the West! ”

As Zhang Shaojie confidently described his ideals, the entire audience was moved by his infectious words, and the applause rang out one after another.

People can't help but applaud the darling of this era!

(To be continued)