After leaving Horikoshi College, Zhang Shaojie rushed to the Tokyo office of Golden Harvest Company.

The entire office, the crew of "Datang" and the team of Golden Harvest Company are all busy with tension. At any time, everyone adjusts their publicity methods according to the dynamics of the market box office, the reaction of the media, and the reputation of the audience.

If a film wants to achieve good results, it mainly needs to consider - the quality of the movie, the number of theaters, publicity and hype, the audience's reputation, the box office appeal of competitors in the same period, directors and actors, and so on.

The quality, director, actors, and other factors of "The Legend of Double Dragons of the Tang Dynasty" have been finalized, and there is nothing to make a fuss about.

As for the audience's word-of-mouth and competitors in the same period, this is an uncontrollable factor.

The decision on the number of theaters is in the hands of the theater company, and it is not controlled by the producer.

The only thing that can make a fuss about the film's producers and investors is - publicity and hype! If the publicity and hype are right, it can attract the audience's curiosity.

The more audiences enter, the more box office it brings, and the cinema operators will continue to increase the number of screenings.

The more shows – the more box office – the more exposure in the media – the more viewers you attract

Hype is not everything, but without hype, it can't!

Jiahe and Baolong, the two major companies, have contacted some film critics in Yueben after coming to Yueben. At a high price of 30,000 yuan for 1,000 words, more than 20 well-known film critics in Tokyo watched the movie "The Legend of Double Dragons of the Tang Dynasty" seriously, and on the other hand, they processed some of the promotional materials provided by Baolong Film into flowery promotional advertorials.

With the hard work of these film critics, at least more than 10 high-quality "Datang" film reviews will appear every day in the major media of this book.

Coupled with Fuji TV's "official hype", "Datang" always maintains an amazing exposure rate!

Originally, 70 percent of the people in the country paid attention to the news media. Under such a high frequency of hype, if you don't live in an isolated environment, you will basically keep hearing hot terms such as "The Legend of Double Dragons of the Tang Dynasty", Zhang Shaojie and so on!

Now in Tokyo, if someone says that they have not heard of "The Legend of Double Dragons of the Tang Dynasty", then most likely the information they have is too outdated

Gu Long said excitedly: "In the morning, 47 movie theaters in Tokyo have already earned more than 10 million yuan at the box office. The audience in Tokyo is not inferior to Hong Kong, Taiwan, and new regions in their enthusiasm for "Datang"! ”

Zhang Shaojie looked at it, Lin Qingxia and others were there, and Tsui Hark was missing, so he asked, "Where is Tsui Hark?" ”

Gu Long said: "Tsui Hark was invited by the media to do the show!" It is said that a bunch of directors begged Tsui Hark to be their teacher! ”

Zhang Shaojie smiled: "What this movie lacks is not only the director's skills, but more importantly, the lack of grasp of the audience's tastes." A bunch of nerds, it is naturally not possible to make a movie just by relying on the theory of textbooks! ”

Gu Long seriously agreed, and said with a smile: "The box office market is the best teacher!" ”

In June '81, the local film of Yuben was actually very depressed and cold. At this time, two films were being released.

One is "The Emaciation of the Female Beast", which was released on May 7, which is a work invested by Tripitaka Film Company and directed by Takumi Nishikawa.

Another film invested by Shochiku Film Company and released on May 23 "Can't Help Becoming Crystals", such a movie, just from the name, smells a smell of hitting the street, how can it be popular?

The title of the movie itself is an important business card of the movie.

Many audiences have to at least look at the title of the movie before entering, and feel the attraction or curiosity from the title of the movie before they can enter. Even the title of the movie seems incomprehensible, so it has become inevitable that the box office will hit the streets.

The two domestic films that are being released are completely inexplicable works.

Although the audience of this book also wants to support domestic production, but you can't support all the shit, right?

After the release of "The Legend of Double Dragons of the Tang Dynasty", the moviegoers of Yuben chose to go into the cinema to watch "The Legend of the Double Dragons of the Tang Dynasty" without hesitation

Tsui Hark is really a natural master of martial arts films, and he can interpret the movie picture to a magnificent and moving one, and every scene is touching.

And the performances of Lin Qingxia, Wan Ziliang, Wu Dairong, Donnie Yen, Lin Zhengying and others in the movie are all very in place. After all, this is a repeated refinement, so that Hong Kong actors who are accustomed to going to multiple crews to catch up with filming in a day, endure their surnames and spend half a year concentrating on making a movie, which is really not easy!

Other film martial arts directions, art directions, lighting, photography, post-production, any aspect has reached the limit of the Hong Kong film industry in this era.

The computer CG special effects of Industrial Light & Magic have made "The Legend of Double Dragons of the Tang Dynasty" break through the limits of Hong Kong movies and truly reach the world's leading level in technology!

These are just some of the advantages of the film production process.

In fact, the more core success factor of this film is Zhang Shaojie's vision for the development of the film industry. The power of one person contributed to the release of "Datang", and this appearance changed the history of the film industry in advance!

The world's first New Wave martial arts film!

The world's first movie to use computer CG special effects!

The first film in Hong Kong with an investment of more than HK$40 million

The combination of so many successful elements makes the grandeur of the "Tang Dynasty" movie like an epic war movie, and the beauty of the martial arts scenes is like a myth

The audience who has just accepted a bunch of bad movie abuse feels pleasing and shocking to the heart of such a sophisticated production as "The Legend of Double Dragons of the Tang Dynasty"!

"What a shock!"

"This kind of movie can't be created by future technology, right? With today's film technology, how can such an amazing scene be rendered? ”

"Zhang Sang and Xu Sang are no wonder they are called the hope of the Asian film industry!"

"The goddess of fate is too eccentric, and after giving it to Bruce Lee, Jackie Chan, and Xu Guanwen in the Hong Kong film industry, she gave it to the more powerful Zhang Shaojie and Tsui Hark. Woohoo, poor movie, it's not even the third rate in the world"

After the movie "The Legend of Double Dragons of the Tang Dynasty" ended, even if the audience walked out of the cinema, the atmosphere of discussion continued to rise. Every group of audiences who walked out of the cinema was like a missionary, telling others about the shocking feelings of the movie "The Legend of Double Dragons of the Tang Dynasty"!

And the audience's word-of-mouth effect has made the box office of "The Legend of Double Dragons of the Tang Dynasty" grow like a snowball!

In the past, Hong Kong movies were able to sell more than local films. But compared with well-made Hollywood blockbusters, Hong Kong movies are still a few points inferior.

For example, Jackie Chan Movies, the representative of Hong Kong films that the audience is familiar with, essentially relies on Jackie Chan's personal idol charm to attract the box office, rather than the quality of the film to the extent that it can compete with Hollywood blockbusters.

"Datang", a new wave martial arts movie, was born ahead of schedule, and it really rolled up a monstrous wave in the box office market!

In the middle of the night, the box office data of the two major theaters of Dongbao and Songzhu were summarized.

"Zhang Sang, "Datang" has achieved a box office of 45 million yuan on the first day!" Hideyuki Takai congratulated, "The average attendance rate in the Tokyo area is 96%! ”

In fact, in the box office market of this movie, 20% of the attendance rate can be profitable. The average movie, if it can have an average attendance rate of 50%, is obviously a big hit.

Even if it is a Bruce Lee and Jackie Chan movie, the average attendance rate in this book is only about 70%.

The 96% average attendance rate achieved on the first day of "Datang" is almost comparable to Hollywood blockbusters like "Star Wars" that have swept the world!

"Thank you, Takai-san, without your full support, "Datang" would never have achieved such amazing box office results!" Zhang Shaojie said humbly.

Takai Hideyuki said excitedly: "Zhang Sang, this is the right that the strongest movie should have, starting tomorrow, all of Toho's theaters in Yuben will release "Datang". If you add Songzhu's theaters, then "Datang" may dominate the film industry Although I shouldn't look down on the local directors of the book, but in fact, I am not afraid of your jokes, most of the local directors of the book are really Adou who can't be supported! ”

Zhang Shaojie also smiled: "Not necessarily, many of the directors of Yuben have received a professional education from the film academy, and their skills are more solid than those of Hong Kong directors." What's missing is just a business mindset."

Takai Hideyuki waved his hand and said, "It's all in vain!" Even if Ben has become the world's first-class economically developed region, the directors' thinking has always been stuck in the textbooks of the 50s! The directors really don't know what movies the audience likes to watch, and those who understand the audience's aesthetic taste go to make cartoons! ”

Zhang Shaojie smiled.

In the 80s, there were obvious differences in the business philosophy of the old film companies.

The two major companies, Dongbao and Songzhu, are more pessimistic about the local film industry. Therefore, these two major companies are gradually reducing their self-made films, and they are more keen to cooperate with film companies in Hong Kong, Hollywood and other places to introduce overseas films into the film industry.

Other established film companies, such as Yuehuo Film Company, which was once known for its literary films, are now more enthusiastic about making pornographic films. Of course, the company believes that the money made from making pornographic movies is for better literary films. Besides, if the audience has an artistic mentality, they can also taste art from pornography

There is also a giant in the film industry, Toei Film Company, which is actively cooperating with Kadokawa Shoten and the animation industry of Karumoto, and is keen to adapt anime and similar works into movie theater versions. Compared with other film companies, Toei seems to be more confident in the revitalization of local films.

(To be continued)