Chapter 209: Press Conference (2)
"A movie budget of 43 million? The salary of directors and actors should be high, that is a must! Our director Tsui Hark received a salary of 500,000 Hong Kong dollars, and other important members of the crew Yuan Heping, Cheng Xiaodong, Lin Qingxia, and Wan Ziliang also had hundreds of thousands of yuan, and even the newcomers Wu Dairong and Donnie Yen also had a salary of 50,000 yuan. Of course, the salary of the whole movie, as well as the funds consumed for filming on the set, are still trivial, and it only cost 7 million! Zhang Shaojie said with a smile.
Li's TV reporter asked: "What about more than 36 million?" ”
"The bulk of the money spent on this movie comes from computer CG special effects! Because we are the first in the world to use computer CG technology, many technical difficulties are overcome while shooting. A special effects shot also costs two or three hundred thousand Hong Kong dollars for a cheap one, and some shots with high technical difficulty, even in just a few seconds, need to cost millions! Zhang Shaojie explained, "If you are interested in computer CG special effects, you can ask this Richard. Mr. Taylor, he's the leader of ILM's CG special effects team! ”
Zhang Shaojie pointed at Richard. Taylor.
Richard nodded to the reporters.
Journalists get excited.
The reporter of "Oriental Daily" asked: "May I ask Mr. Richard, what kind of company is Industrial Light & Magic, and what is the difference between computer CG special effects and traditional movie special effects?" ”
Although "Star Wars" is famous around the world as a sci-fi blockbuster, most people at this time focus on director Lucas, and do not pay attention to Industrial Light and Magic, which provides special effects technical services for "Star Wars".
In fact, ILM's fame began to grow in the mid-80s, when it provided special effects services for many Hollywood blockbusters.
Richard. Taylor explains, "ILM was the world's first professional film special effects studio, and Star Wars is our studio's work! However, in the first and second parts of Star Wars, Industrial Light & Magic mainly used model effects, not computer CG effects! The so-called computer CG special effects, which are different from traditional models and makeup effects, are that they directly use computer graphics technology to add some incredible pictures to the movie. Computer special effects can be created out of nothing, creating visual effects that are impossible to shoot with a camera in reality! For example, realistic tsunamis, earthquakes, shock waves of martial arts masters' internal forces, sword qi"
"In the competition of future film technology, the competition of special effects technology is the mainstay! The computer CG special effects, which are at the commanding heights of various special effects technology, belong to the special effects of special effects! ”
Richard's explanation, which sounded very powerful, immediately frightened most of the people on the scene.
Of course, the reporters are even more in awe of the computer CG special effects, this thing costs 6 million Hong Kong dollars per month, and burns an average of 200,000 yuan per day!
Even the two major companies with the strongest strength in the Hong Kong film industry, Golden Harvest and Shaw Brothers, do not have the courage to spend 43 million Hong Kong dollars to make such a high-cost blockbuster, because with such a large investment, it is impossible to earn back the cost by relying on the box office of the local market in Hong Kong!
Baolong Film Company burned 43 million Hong Kong dollars in one go, which caused a sensation.
When it was time to finish the press conference.
Journalists, girls, and uncles have received a lot of money for carriage and horses.
For the more famous media, reporters have a red envelope of 2,000 yuan per person, while ordinary media also have 500 yuan. This car and horse fee is itself an unspoken rule of the industry.
When the journalists left one after another, only Baolong Film Company's own people remained.
Zhang Shaojie was very satisfied with Richard's previous performance, and said with a smile: "That's a good point, man!" The future of the film industry lies in the development of special effects technology. And the computer CG special effects are the king of all special effects technology! ”
"Of course, whoever masters the computer CG special effects will master the future of the film industry!" Richard humorously.
Tsui Hark, Gu Long and others couldn't help but smile when they heard this, and said in their hearts, these two people are really good at hype!
Who doesn't know that Zhang Shaojie is instructing Richard to write a book, and Richard, the point he is telling today is also the main selling point of Richard's upcoming books in the future!
Today, Richard explained the concept of computer CG special effects to the media, not only to promote "The Legend of Double Dragons of the Tang Dynasty", but also to lay the groundwork for Richard's new book "Glory and Dreams, Computer Special Effects War" that is being prepared.
In fact, the draft of Richard's new book is almost finished. The rest is to revise and translate to make the text more appealing and to refine the selling point more purely.
The difference between published works, sometimes bestsellers and street books, is not in the writing skills or connotation, but in the "selling point".
Even if two authors write according to the same outline, the sales results that may be caused are very different, which is the question of whether the "selling point" is accurate.
Zhang Shaojie has a lot of resources and has a wide range of knowledge and experience.
So his way of testing the selling point is simple - find a group of editors and readers to try it out.
If editors and readers feel that they are enjoyable after reading it, and can't help but watch and look forward to it, then such a text is obviously written out of the "selling point".
If the text is placed in front of the reader, and the reader feels bored after reading a few pages, then it is obvious that the selling point of the article has not been grasped well.
For Richard's book, Zhang Shaojie invited more than 50 workers from the Ming Pao Group to read his work. Constantly revise it according to the suggestions of all readers. It was revised until it was able to attract most of the reporters and editors of Ming Pao, and the beginning of the article was officially drafted.
Because, Richard's new book can be read with a surname, which has been recognized by dozens of editors and reporters under Ming Pao, Zhang Shaojie can be sure that after Richard's book is published, at least it will not hit the street!
But if you want to sell big, you need a catalyst!
The catalyst is the world's first film "The Legend of Double Dragons of the Tang Dynasty" that uses computer CG special effects technology.
If "The Legend of Double Dragons of the Tang Dynasty" can be a big hit at the box office, can cause a media shock, and can pay attention to the concept of "computer CG special effects" all over the world, then when the time comes, Richard's "Glory and Dreams, Computer Special Effects War" will be published, and it will surely become a bestseller.
Publishing Richard's book is a secondary profit.
The most important thing is to let Chinese filmmakers in two or three places in this era gradually understand the importance of computer CG special effects by reading Richard's books.
In the Chinese film industry, more and more people of insight attach importance to the research of computer CG special effects.
Or more and more film companies are willing to invest in making movies with large costs and using computer CG special effects. Then, the Chinese film industry will be able to run on the same line as Hollywood's technology competition in the future.
Computer CG special effects technology has just begun to sprout and start, and even Hollywood's technology is not mature.
This is a rare opportunity for Hong Kong films, as well as Chinese films! Whoever can grasp this opportunity will be able to become the winner of the global film market!
"Seriously, Shaojie, are you really that confident in the box office of the movie "The Legend of Double Dragons of the Tang Dynasty"?" Lin Qingxia said suddenly.
"Ha, you really knowingly asked this question" Zhang Shaojie said humorously, "Intellectually, there is one movie in Hong Kong that has broken 10 million at the box office, and that is "Modern Bodyguard"! Therefore, it is difficult to predict that the box office will exceed 10 million. However, in terms of personal feelings, I am obviously very looking forward to making money, and the more box office, the better, I can't expect to lose all my money, right? ”
"We have done our best, and all of us in the crew have a clear conscience for this film! As for whether it can be a big hit, everything is left to the box office market to test! Tsui Hark sighed and said.
Zhang Shaojie looked at everyone's expressions and knew that everyone was a little worried about whether this movie could be profitable.
The investment of 43 million Hong Kong dollars, according to common sense, requires a box office of more than 80 million to recover the cost, but this data, according to the previous records of Hong Kong films, is very difficult
Of course, international superstars like Bruce Lee, Jackie Chan, and Xu Guanwen are different.
These international superstars not only have box office appeal in the Hong Kong market, but more importantly, their films also have unparalleled box office appeal in Southeast Asia, South Korea and other places.
Although Zhang Shaojie has a good reputation in Hong Kong and Taiwan, he has also written a blockbuster movie like "Modern Bodyguard". However, the box office miracle of "Modern Bodyguard" is more due to the box office appeal of the three brothers, Xu Guanwen, Xu Guanjie, and Xu Guanying.
After leaving the box office appeal of superstars such as Xu Guanwen, can Zhang Shaojie's script still be a big hit when it is made into a movie?
Tsui Hark's directing talent, the advanced technology of Industrial Light and Magic, and the martial arts action design of Yuan Heping, Cheng Xiaodong and others, combined together, can really create miracles?
Everyone, they feel a little lost!
"Okay, let's rest in peace for a few days! A few days later, the premiere ceremony, everyone is still busy! Moreover, on the Taiwan side, there must also be propaganda activities. In addition, after the release of Korea, Thailand, Malaysia, Singapore and other places, the crew will have to tour the publicity. So, rest more and recharge your batteries! Gu Long said suddenly.
As Gu Long spoke, everyone seemed much more relaxed, at least on the surface.
Oh, yes! There's so much to do in the coming period!
The most important thing now is to recharge your batteries. In the future, it will be everyone's top priority to cooperate with the publicity activities after the release of the film and strive to make the box office higher.
The future and future are won by earning!
(To be continued)