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"It's no wonder that your Fan's Investment Group has not sponsored sports. Maybe it's because you don't approve of certain sports? Shen Ying asked.

"Actually, we sponsored the Olympics in the early days, and then we didn't do that kind of thing very much." Fan replied.

As early as the 1984 Los Angeles Summer Olympics, Fan Wuxian introduced the Oriental Magic Water Jianlibao to the market, and indeed achieved very significant results, but at that time, the authenticity of competitive sports in China was still relatively credible.

In the later years, some things were done too much, Fan Wuxian was not interested in funding these projects at all, and because of the impact of the return of Hong Kong and Macau, Hong Kong businessmen were keen to sponsor the Olympic champions, such as rewarding villas, rewarding gold or something, Fan Wuxian was reluctant to join in the excitement, and instead devoted his energy to the development of education, and the connection with the sports world was much weaker.

So much so that at a certain meeting between the General Administration of Sports and the press, a more influential official also complained that the support of some large domestic enterprises for the sports industry can almost be said to be zero, and this large enterprise naturally refers to Fan's Investment Group, but the other party does not dare to say it by name, after all, Fan Wuxi's influence is too great, and the General Administration of Sports can't bear him.

Long. The education system in China is an elite system, and the same is true of the sports system, although the strength to compete for gold and silver in the Olympics is indeed very strong, but it is too difficult for an ordinary sports enthusiast to participate in the Olympics through his own efforts.

In the final analysis, China was able to win the gold medal in the Olympic Games, and the credit of the national system can be said to be very great, and an athlete does not have to worry about anything else after being selected for the national team, he has a canteen, a dormitory, and a monthly allowance, and what they need to do is to train hard and strive to achieve good results in the international arena. Such a national system has brought a lot of honor to Chinese sports. But this kind of gold medal is mainly a product of elite education, not based on sports for all.

On the contrary, in other countries in Europe and the United States, sports is a way of exercise for the whole people to participate in, anyone who likes sports, can sign up for many competitions, which can explain why Lithuania can have more than 2,000 participating teams in a domestic basketball game, many Olympians are not professional athletes, university team athletes, and even restaurant chefs, ordinary staff, company CEOs, can get the opportunity to participate in the Olympic Games, and some sports are still above the Chinese team.

Generally speaking, the three criteria for measuring the world's sports power are the size of the sports population, the strength of the sports industry, and the quality of sports performance. Only those who have a strong sense of sports, often participate in more formal sports, and often consume sports can be called a sports population.

For a country. The number of gold medals is indeed a manifestation of honor, but if you want to become a sports power, it is very necessary to open the door to the general public, and the popularization and improvement of sports among the public is the foundation and fundamental.

Take rowing, for example, which is a big upset in China.

There is almost no trace of rowing on the lakes and rivers in China, and many people don't even know what rowing is, but in Europe and the United States, rowing is more popular than you can imagine. There, open water, wide rivers are often dotted with rowing boats, and many university gymnasiums even have dedicated indoor rowing practice ranges, where people who love and participate in rowing can be found everywhere.

The same is true for sand volleyball, in China, there are only 100 male and female sand volleyball players combined, and many provinces and cities do not have sand volleyball teams. The same is true for other sports, there are special boxing clubs abroad, and the popularity of synchronized swimming is also quite high, so, in this sense, there is still a lot to do in China.

"In fact, there are such things as stimulants or auxins at home and abroad." Fan Wuxian said to Shen Ying, "For example, Ma Jiajun in China originally used something called hemocytopoiere. It can significantly improve athletic performance. The main problem with middle-distance running is oxygen supply, and if you can get athletes to take in more oxygen during the race, athletes can do better. There are two ways to increase the supply of oxygen, one is to increase the oxygenation concentration, that is, to let a blood cell bind more oxygen, which is more difficult. The other is to increase the number of blood cells in the blood, which can be done with hemocytopogen. This drug turned out to be undetectable, so the old horse was bullish for a while. Of course, any drug has side effects, and people who commonly use hemocyte growth hormone are prone to fever, so we often hear that Ma Jiajun and other players often have a fever and insist on playing with illness, of course, their competitive level is very high, which must be admitted. ”

"I've never heard of this—" Shen Ying said, tilting her head.

"It is related to the face of the country, some things cannot be said indiscriminately, and naturally no one in the media dares to report it, that is, it is just said in private, and people in the industry know it." Fan Wuxian replied, "For example, East Germany was also a gold medal power, you have been in Germany for a while, I don't know if you know this?" ”

"Oh, I think I've heard a little bit." Shen Ying nodded.

In the past, East Germany used to be the first-class gold medalist in the history of the Olympic Games, and it can also be said to be a model for China's national system. The country covers an area of less than 110,000 square kilometers and has a population only the size of Shenzhen, but such a small country has made a jaw-dropping record in the history of the Olympic Games.

At the 1976 Montreal Olympics, the East German team exploded and won 40 gold medals in one go. In the 1988 Seoul Olympics, East Germany, which was politically declining, still won 37 gold medals, beating the United States by one and ranking second in the gold medal list.

For two decades, East Germany was a major sports player alongside the United States and the Soviet Union, and won the third largest number of Olympic medals in the world, second only to the United States and the Soviet Union.

However, after the reunification of Germany, this East German myth was shattered, and the results in the Olympics were not as good as the previous one.

It is not so much the decline of German sport as the normal return of German sport. West Germany's sports system has always been very healthy, not overly pursuing the number of Olympic gold medals, but allowing the people's physical fitness to develop freely, so it is very satisfying to win about 10 gold medals at each Olympic Games.

On the other hand, in order to show the so-called superiority of socialism in comparison with West Germany, East Germany adopted a national system to organize sports. The official explanation of the so-called nationwide system is that in order to make a breakthrough in a short period of time when the country's overall strength is still relatively weak, it adopts an organizational system that concentrates the country's human, material, and financial resources to tackle tough problems.

In other words, the national system is to mobilize the resources of the whole society to assist in the training of a small number of elite athletes, and do their best to win the most medals and trophies in major international competitions.

But this way. The use of national resources is seriously reversed, spending huge amounts of national wealth every year on the training of elite athletes, but ignoring the needs of the public for sports and hobbies and physical fitness. The state selects talented young people for closed training, but the purpose is only to let a few top athletes compete for medals, and as a result, hundreds of thousands of athletes are sacrificed for their youth, and even many athletes are injured for life, ruining their lives. Eighty percent of athletes have difficulty making a living after retirement because they have no education and no skills, and many of them have fallen ill or even become disabled due to overexertion.

There is another drawback. It is to form a huge interest group of star athletes, coaches and sports bureaucrats. Gold medals bring great fame and fortune to athletes and coaches, and bring prosperous official fortunes to sports bureaucrats, thus making the national system a catalyst for the best in sports.

Not only that, but drug scandals in the West are generally the actions of individual athletes, but they are an official act under the national system. The East German government even dared to require doping from athletes. The East German authorities have been systematically subjecting at least 10,000 athletes to various banned drugs for a long time, and have systematically studied and implemented how to effectively pass the drug test at the event.

The ban allowed East Germany to shine at the Olympics, but it also caused the sudden death of more than 100 athletes, the lifelong disability of countless athletes, and the virilization of many female athletes.

After the reunification of Germany, the injured athletes took the East German sports minister and medical adviser Hope to court and demanded compensation.

"However, there are some things that you know you can't do, but you have to do them." Fan Wuxian said to Shen Ying, "China has accumulated a hundred years of weakness by foreign bullying, accumulated three hundred years of fatigue by the Manchu Dynasty enslaved by the decaying dynasty, national self-confidence can be said to have fallen to the bottom, originally after the establishment of New China was high-spirited for a few years, but unfortunately it was tossed by a group of people, and fell back into continuous backwardness, the downturn in popularity is difficult to express, in this case, if you want to inspire people and rebuild confidence, you need to use your brains from competitive sports." ”

In other words, in the short term, competitive sports are something that we know is harmful, but we must continue to do it.

"Of course, when competitive sports go to the extreme, they will naturally return normally, which is also an inevitable development trend." Fan Wuxian finally said to Shen Ying very firmly.

"It's almost the Sydney Olympics, aren't you going to sponsor it?" Shen Ying asked.

"I don't go to that field, naturally there will be others to show loyalty, and this is also a time for advertising." Fan Wuxian smiled.

What he doesn't care about, it's not that others don't care either, there are naturally a lot of people who hold stinky feet.

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