Chapter XXXVIII

Although Huang Yulang is only a primary school culture, he is quite visionary in business. Especially in the comic industry, the sense of smell is not inferior to the head of the first-class ACG company.

However, it is limited to the small size of Hong Kong's local market, and the mainland's cultural policy is relatively conservative, and the review of Hong Kong comics is relatively strict.

Hong Kong Man really entered the mainland, that was more than 20 years later.

However, even before Zhang Shaojie's rebirth, Hong Kongman's sales market in the mainland was mainly in Guangdong Province.

The vast majority of mainland readers know about Hong Kong comics, most of them by renting bookstores to watch pirated comic books, and downloading and browsing scanned versions of Hong Kong comics on the Internet.

The tragedy of Hong Kong comics is similar to that of the Hong Kong film industry -- it is obviously backed by the huge market of the motherland's population of 1.3 billion, but it has been rejected like overseas comics such as comics and American comics.

So much so that Hong Kong comics are trapped on a small island, and in the face of the impact of the ever-changing and new comics, the market has fallen step by step, and the new generation of Hong Kong comic talents are becoming fewer and fewer.

Now, it is still the golden age of Hong Kong comics, and the situation of the ACG industry dominating the world has not yet been formed! There is Yulang International to unify the best talents in the entire Hong Kong comic industry in the next 30 years, and this so-called strong lineup before will be fully developed.

I can't say, Hong Kong Man may not be trapped on an isolated island and wait to die, but there is an opportunity to take advantage of the general trend of internationalization, go to the world like a manga, and become a world-class comic production and export base!

Zhang Shaojie and Huang Yulang hooked their shoulders and discussed the "cosplay" plan intimately, and the assistant of Yulang International recorded the main points of the discussion between the two.

"A live-action cosplay exhibition, is 500,000 Hong Kong dollars enough?" Huang Yulang said.

"500,000 yuan is enough if it is only the cost of recruitment, training models, and exhibitions, but if you want to create unprecedented momentum, I think you should have more capital!" Zhang Shaojie emphasized, "We are the first comic company in the world to engage in cosplay live-action role-playing! This new way of promotion and publicity can be expected to usher in a trend in the near future. Therefore, we have to make a grand event for the first time, so that when people mention cosplay in the future, they have to think of Yulang International Company! ”

Huang Yulang thought for a moment and gritted his teeth and said, "It's out, two million!" The Hong Kong film industry's so-called big-budget film promotion funds are nothing more than that! ”

"Yes, that's how it should be, if you don't go crazy, you can't live. The development of this comic is getting faster and faster, if we don't think about developing faster, sooner or later we will lose the Hong Kong market when the comic comeback! Zhang Shaojie knew that this should be all the idle funds that Huang Yulang could raise without affecting the normal operation of the company!

Moreover, the fixed assets of Yulang International Company are only 30 or 40 million Hong Kong dollars, and with such a sum of money, it is estimated that Yulang International Company will tighten its belt and live a thrifty life in the next few months!

However, for the sake of Hong Kong Man's future, these adventures are worth it!

According to the deliberations of the two.

In the first step, Yulang will secretly select models and train them.

Wait until the cosplay model training is completed.

An unprecedented cosplay exhibition will begin!

In conjunction with the cosplay exhibition, there will be a publicity fee of more than 1 million Hong Kong dollars, so that the vast majority of newspapers in Hong Kong will frantically hype the cosplay exhibition of Yulang International in a short period of time!

Zhang Shaojie is convinced that as long as this publicity continues, it will soon drive the sales of Yulang International's comics and peripheral products.

It's a pity that Yulang International's strength today is only comics, and as for animation production and the development of peripheral products, it is almost completely blank. Otherwise, the first cosplay exhibition will become a crazy exhibition!

These were originally the promotion and publicity models that the animation industry only began in the 90s, and historically, cosplay is indeed a booster for the development of the ACG industry!

Many people have fallen in love with ACG-related stuff because they have become cosplay models!

After discussing the cosplay plan, Huang Yulang said, "Okay, Shaojie! I just got the manuscript of "The Legend of Double Dragons of the Tang Dynasty", more than 500,000 words, I have to read it carefully. Rest assured, character is guaranteed, respect the original! ”

Huang Yulang is quite arrogant in business. However, in fact, the foundation of his fortune is still based on his comic creation.

Even though he became the owner of Hong Kong's largest comic publishing company, Huang Yulang still worked very hard to create comics himself.

Zhang Shaojie expressed his understanding and said: "Don't worry about me, I'll just walk around by myself, Brother Huang, you are busy with yours!" ”

Huang Yulang thought about it, and decided to let Ma Rongcheng, an "idler", accompany Zhang Shaojie.

At this time, under Yulang Company, many popular painters led a large number of assistants, all of whom were fighting on the front line of work, and they were racing against time every day to catch up with the manuscript.

Because, when the sketch is released, it is really more profitable than the movie!

Stained with the rising prosperity of Hong Kong's comic industry, the popular painters under Yulang Company at this time often have an annual income of more than hundreds of thousands of yuan, or even millions of Hong Kong dollars.

An ordinary painter who works hard for a month can sometimes exceed the income of an ordinary working family in Hong Kong for a year! If you are a popular painter, your annual income will even exceed that of some famous film and television stars in Hong Kong!

The income from comic publishing alone can be much higher than the annual salary of Hong Kong's first-class celebrities.

It must be known that the total local box office of Hong Kong films in 1980 was only HK$180 million, and the most popular film was able to achieve a box office of HK$9 million.

And the investor has to take most of the profits of a movie, and the rest is shared by the director and actors.

Although the overall market of Hong Kong's comic industry is less than 100 million, one-third of the market is occupied by this comics. However, Hong Kong's local comics have developed to at least 60 million Hong Kong dollars per year.

With a market share of more than 60 million Hong Kong dollars, Yulang Company occupies at least 40 million Hong Kong dollars. Moreover, the share of cartoonists is far more than that of movie directors and stars!

For example, Yulang Company only has an annual operating income of 40 million Hong Kong dollars, but the annual remuneration paid to painters is more than 7 million Hong Kong dollars.

The printing cost and issuance cost exceeded 20 million Hong Kong dollars.

Add office expenses, employee salaries, tax costs, and the principal and interest to be repaid on liabilities.

In fact, the net profit of Yulang Company belonging to the company's shareholders was only less than 2 million Hong Kong dollars.

The popular painters under the company, if they work harder, can even get more remuneration than the company's shareholders. It can be seen that the boss of the comic company is much more bold and generous than the boss of the film company.

Although Ma Rongcheng was not a famous painter at this time.

But I have been in the industry for many years, and I know all kinds of information in the circle.

Zhang Shaojie wants to understand the current development of the Hong Kong comic industry, and he really asked the right person.

"Drawing comics is actually more lucrative than being a movie star, it seems that cartoonists are really a promising profession!" When he learned about the income of Hong Kongman's first-line painters, Zhang Shaojie couldn't help but sigh.

Ma Rongcheng smiled: "That also depends on talent, some people have good talent." Like Boss Huang, he has amazing market appeal, and he can even open his own company and hire many painters to work for him. The second genius painter can also earn hundreds of thousands of yuan a year. However, most painters still can't support their families from comics."

"Brother Xiaoma, what level of painter do you belong to?" Zhang Shaojie asked curiously.

Ma Rongcheng shook his head and said with a wry smile: "Me? Although I have published some short cartoons in some newspapers and magazines before, I can't make stable money to support my family. Now I join Yulang International to work, mainly as an assistant to others. I was able to get the opportunity to exercise, and at the same time, my income was much more stable than before. However, it can only earn 10,000 or 20,000 yuan a year, which is about the same as the guy who serves tea and water in an ordinary company."

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