With the help of Fan Wuxi, Fan Ting's recruitment plan is also going well, and after a month, I found about forty or fifty students in the school who have flexible minds and language talents, but Fan Wuxian took a look and found that there were mostly girls in it, so he couldn't help but shake his head, and said that this is probably the problem of the old sister.

Then I found someone to popularize the sales knowledge of these students, borrowed two experienced managers from PepsiCo directly, and carried out literacy for them, and occasionally Fan Wuxian put forward some more advanced insights to supplement, and after more than a month, these people have all looked the same.

Then there was the actual combat test, Fan Wuxian sent them some high-grade walkmans and newly made humidifiers, and everyone used the weekend time to sell them or promote them on the street.

In this way, the advantages and disadvantages are clear at a glance, no matter how good some people's verbal kung fu is, the practice is still unsatisfactory, after some actions, more than 20 people stand out, and they are recorded by Fan Ting one by one for later use.

In May, two months before the opening of the Los Angeles Olympic Games, some problems arose, and 16 countries led by the Soviet Union suddenly announced the launch of the Olympic Games. The actual reason for the Soviet Union's use of security concerns as an excuse was nothing more than revenge for the United States' boycott of the Moscow Olympics in 1980.

The Chinese Olympic Committee sent a large sports delegation to participate in the event. This reminds people of the 10th Olympic Games that old China participated in for the first time 52 years ago, also in Los Angeles. At that time, Liu Changchun was the only athlete alone. This time, more than 200 athletes participated in the competition in 16 major sports except football, hockey, boxing, equestrian, and modern pentathlon.

The Chinese Taipei Olympic Committee also sent more than 60 athletes to participate in track and field, swimming, weightlifting, and other events, which was the first time that Chinese sons and daughters from both sides of the Taiwan Strait met at the Summer Olympics.

At 2:15 p.m. local time on July 28, 1984, the conference officially opened at Los Angeles Memorial Stadium, with 100,000 spectators in colorful costumes crowding the stands. Volpa presided over the singing and dancing with American national characteristics, which was fascinating, making the opening ceremony a stirring art event.

At 7:15 p.m., US President Ronald Reagan opened the meeting. Although the United States has hosted the Winter and Summer Olympics four times since 1904, this was the first time that a president personally attended the opening ceremony.

The official competition starts from the next day.

In the Prado shooting arena, the young Xu Haifeng took a can of Jianlibao placed beside him, hooked the pull ring, took two sips, calmed down, and then walked to the target position. Two hours later, he brought his first gold medal of the Games.

"Hey! Congratulations, Xu! An American shooter walked over, hugged Xu Haifeng, then looked at the Jianlibao in his hand, and asked curiously, "Can you tell me, what kind of drink is this?" ”

"Oh-" Xu Haifeng was stunned for a moment, and handed Jianlibao over, "This is Jianlibao, madeinchina." ”

"Jianlibao? It's delicious! Chinese, it's amazing! The shooter didn't care that the drink had already been drunk, so he raised his neck and took a sip, and then said to Xu Haifeng with a smile while holding the Jianlibao jar.

A reporter next to him lost no time in capturing this shot.

Especially in the women's volleyball final on August 7, the Chinese women's volleyball team girl who has become a national hero drank Jianlibao and defeated the host American team in three straight games with unstoppable momentum, realizing the great cause of "three consecutive championships", which immediately caused the whole country to boil.

In the 11th issue of the Tokyo Shimbun, the reporter published a lace press release "Relying on "Magic Water" to Attack Quickly? He was curious to find that the women's volleyball player had been drinking a drink he had never seen before.

In fact, due to Fan Wuxi's insistence on the strategy of being a hit, Jianlibao at that time in addition to supplying the Chinese delegation, even in the domestic market had almost no sales, so I guessed that Chinese athletes won 15 Olympic gold medals, probably because of drinking Jianlibao, a new sports drink with some magical effect.

Obviously, this is a handwritten press release that has not been interviewed or verified. The significant improvement in the performance of Chinese athletes has caused a lot of speculation in the international community, which is nothing more than a kind of friendship and ridicule. Unexpectedly, a domestic reporter who interviewed with the group saw this news, and he rewrote it as "China's magic water is popular in Los Angeles", when this "export to domestic sales" news was published in the evening newspaper, it was quickly and widely reprinted, "Chinese magic water" and "Oriental Witch" (nickname for the Chinese women's volleyball team) complement each other, adding a pride full of mystery to the already boiling Olympic fever, which is really very consistent with the psychological satisfaction of an oriental nation that has just returned to the international stage.

As a result, Jianlibao became known to the world overnight.

The summer of '84 was undoubtedly very hot for Fan Wuxi.

Due to the excitement of the Olympic Games, Jianlibao has become a magical drink that has attracted the attention of the whole country overnight, and even people who don't like sports very much will look for this oriental magic water because they can't help but be curious. And the bonuses given to the winning athletes by Fan Wuxian after the Olympics made Jianlibao even more famous.

When all kinds of Jianlibao alloy cans printed with award-winning athletes appeared in the hometowns of the champions, runners-up and third runners-up, it almost set off a frenzy of panic buying.

In just one summer, Jianlibao's sales exceeded 30 million yuan, and even some of them were ordered by foreigners when they heard the news.

Of course, this cannot exclude the efforts of the group of Peking University students led by Fan Ting, at least they are very dedicated in publicity, Fan Ting officially occupies a place on Wangfujing Street in Yanjing, as the Beijing office of Fan Wuxi's various industries.

Due to the stimulation of the advertising effect of the Olympic Games, domestic dealers have rushed to Yanjing, and Jianlibao institutions in Beijing to negotiate, in order to win more than a share of market sales, dealers around the country almost broke the head competition, Fan Wuxian followed this good situation, timely launched print and TV advertising, Jianlibao from a summer sports drink, directly promoted to the four seasons of men, women and children can be applied to the mass drink.

But in this way, Fan Wuxian also found some problems, that is, the production efficiency of Jianlibao's two factories was far from the expected level, which made him feel very surprised, in order to solve this problem, he decided to go down to the factory to have a look.

He first came to the Jianlibao North Production Base in Miyun.

The doorman was very responsible, and after registering, Fan Wuxian entered the factory, and the factory director who heard the news was sweaty, and he trotted all the way over.

"Mr. Fan?" The factory manager had never met the real boss, and it had always been PepsiCo who was in charge of their selection and training, and when he heard that the representatives of the management had come to inspect them, he immediately felt a little panicked.

As a result, they waited left and right, and when Fan Wuxian had already come to the factory, they learned the news.

"Don't worry, I'm just going to come over and have a look." Fan Wuxian said with a smile.

Although it was said that it was a casual look, Fan Wuxian turned the entire factory around before returning to the factory director's office and gathering the senior management personnel to prepare for a discussion.

"I gathered everyone together today because recently, whether it is a southern factory or a northern factory, the production efficiency is somewhat insufficient, and I came to see if there is a solution." Fan Wuxian said straight to the point, "You know, our Jianlibao market demand is very large, and customer orders have been scheduled until the Spring Festival, so it is a good thing to hold such a large amount of funds in your hands, but it is a big problem to delay the supply." If you have any ideas, you can mention them, and if there is a reasonable solution, the headquarters will consider giving a reward. ”

There were more than a dozen people in the room sitting there staring at each other with big eyes, and no one was sure what the plan of Mr. Fan from the headquarters was, so the room fell silent and continued to be cold.

The gun shoots the first bird, and the rafters rot first, according to the traditional thinking of the Chinese, no one will open this mouth first.

In the end, the factory director had to say first, "Everyone, Mr. Fan, let me say a few words, let's throw bricks and lead the jade!" The production efficiency is insufficient, I think the proficiency of the workers for the equipment is still relatively low, although many of the equipment is very advanced, but we can not play its advantages! So I think that in order to improve this situation, we must first strengthen the training of workers. ”

Fan Wuxian nodded, "What the factory director said is right, this is a reason, the headquarters will consider sending people to strengthen training for employees to solve this problem." ”

In this way, there are more people who dare to speak, and everyone talks about some problems in reality, and there are more than a dozen of them, but they are not very critical issues.

Just when Fan Wuxi was frowning and thinking about it, someone suddenly whispered, "What is the lack of production capacity, isn't it because of the salary problem!" Give more money, what problems can't be solved? ”

(To be continued)