Chapter 626: Bad Things Become Good Things

readx; As Shi Lei expected, many media in the province began to appear in the evening newspaper on the day he arrived in Queensland, and the reports of these media almost all avoided the important and mainly talked about the main foundry of the stone group, although there was no clear accusation of how the stone group was, but the implication was obvious, this obvious trick to guide readers has always been the best at the media. Pen @ fun @ pavilion wWw. biqUgE怂 ļ½‰ļ½Žļ½†ļ½

Of course, these media still have concerns, so they didn't dare to mention Shi Lei in a word, just mentioned the Stone Group.

The most important information appeared on the Internet, in Tianya, Xici Hutong and even the Qiangguo Forum, these famous BBS forums, there were posts with different signatures but similar content, the content directly pointed to the Stone Group. The posts detailed the treatment of Yang Daneng in the hospital after his accident, but they downplayed the process of Yang Daneng's accident. Then these posts all used a great deal of space to explain the sense of responsibility of the enterprise, and how they were indifferent to their subordinate employees, and their sinister intentions were almost directly attacking the Stone Group.

The post also constantly explained the pressure on these workers, as well as the situation of overtime and the unreasonable income of their income, and explained that the reason why Yang Daneng was injured and broke his hand was completely because the factory disregarded the safety of workers and did not care about the lives of workers. And they also tried to argue with great sinister intentions that Yang Daneng's hands were related to long-term work pressure, and this point was almost directed at the Stone Group, and it was precisely because of the hot sales of the Stone Group that it would bring so much production pressure to the factory, which led to the factory ordering workers to work overtime indefinitely in order to obtain greater profits. In the end, it led to such a tragedy.

As soon as these posts came out, they immediately aroused enthusiastic responses from netizens, especially many of these netizens who were fans of the ROC series products, and they began to express their disappointment with the Stone Group.

The most vicious trick of the behind-the-scenes inspirer is here, he began to command those posters, following the words of that part of the ROC fans, and concocted some posts again, these posts were written as ROC fans, first explained their love for ROC series products, and described themselves as loyal users since the first generation of ROC products, and then turned his pen and began to express his disappointment as a brain-dead fan for the Stone Group, so rich and unkind, earning money all over the world, However, he actually ignored the safety of workers so much, and directly showed a vicious posture, using rumors to accuse the factory of refusing to spend money on safety management, and making workers work so hard overtime, but the pay was very small, and it was also because the stone group squeezed the profit margins of the factory, which would lead to the factory squeezing the labor of the workers so much.

As soon as these posts appeared, there were originally many voices of condemnation of the Stone Group on the Internet, but now they are becoming more and more intense.

Fortunately, Shi Lei's PR team is ready and has already started their work. They don't get tangled up with the obvious trolls on these forums, as a mature PR team should do, and this kind of detail entanglement will only lead to growing disagreements. Those who are originally inclined to you are likely to have an unstable position due to the endless verbal battles between the two sides, and the original opponents will even more sneering and reprimand the Stone Group for trying to cover up. The smear is the most proud, they don't have the inclination to win everyone in the first place, they just need to make the online media as different as possible, and every time they win a supporter of the Stone Syndicate becomes their supporter, or just becomes neutral, it is their victory. Shi Lei told his public relations team a long time ago that at any time, don't fight with the smear, it will not help, and any entanglement will become the best weapon for the other party to fight back. In the face of smearing, any justification is futile, they will not be persuaded by you, they are just muddying the waters.

Therefore, from the very beginning, the public relations department of Stone Group did not plan to make a fuss in this regard, but only carried out public relations work on this crisis through the media.

After the media released the news about Yang Daneng's injury, the public relations department of Stone Group immediately sent a written manuscript and a statement to these media outlets. First of all, in the name of Shi Lei, the public relations department explained that they had just gotten the news from the factory, and at the first time, Shi Lei personally rushed to Queensland to see the worker who was injured at work, and had contacted the hospital to give Yang Daneng the best care. Although Stone Group is not directly responsible for this accident, Stone Group is still willing to bear all the treatment costs and future compensation costs, and promises to provide Yang Daneng with a suitable position for him, and all treatment standards are treated like regular employees of Stone Group.

At the same time, the Stone Group strongly condemned the foundry of the director of the Ju factory, and solemnly stated that the processing fee they gave was definitely very high in the world, and this point, if necessary, the Stone Group could submit a tax bill from the tax department to prove what kind of price they gave to the foundry.

As for the safety of the factory, the Stone Group also said that they had repeatedly urged the factory to strictly control the production safety management issues, and expressed great regret for this accident, and because of the accident that the Stone Group had had, and the failure to report it in the factory had even led to the seizure of a large amount of the Stone Group's inventory by the industrial and commercial department, the Stone Group had sent a lawyer's letter to the factory, ready to terminate the contract with them, and asked them to compensate for the losses of the Stone Group.

At the end of the statement, Stone Group said that its marketing and production departments have been contacting the new foundry, and solemnly promised the society that in the future, any cooperation with the foundry will be marked with its production safety standards on the contract, and strive to protect the rights and interests of those workers.

The media welcomes such a statement, which can lead to greater discussion, and what the media needs is not discussion? After this statement was issued, it was quickly cited and published on the front page by major websites, and quickly triggered a wide range of discussions, those ROC fans who began to waver, began to lean towards the side of the Stone Group, they said that the attitude of the Stone Group was very sincere, did not avoid the important and light, nor did they evade responsibility, but carried all the responsibilities on their shoulders, and even these responsibilities were not originally the problem of the Stone Group, this was just a problem caused by one of their foundries.

There is also a lot of noise in the society, and those media who have published news reports before are just looking for news hotspots, and they don't want to really offend the Stone Group. To put it mildly, for such a large-scale enterprise to appear in the national industry, this itself is a kind of pride of the Chinese people. Moreover, it is unlikely that the Stone Group will be particularly affected by this incident, especially after the statement was issued, and the media saw that the Stone Group would quickly overcome this crisis. If the Stone Group is dissatisfied with their previous reports and refuses to be interviewed by these media with a blocking attitude, then they will no longer be able to get the first news, let alone any interviews and special topics.

These media outlets also quickly adjusted, and just one day later, they published a series of articles in the form of editorials. No matter what the article says, there is only one core.

In this regard, media practitioners are far clearer than ordinary netizens, who directly pointed out that the accident caused by the foundry in Queensland had nothing to do with the Stone Group, and it cannot be determined that the Stone Group is fully responsible for the cooperation between them and the Stone Group. It's like someone buys all the ingredients, gives them to a restaurant for processing, and then asks the restaurant to charge a processing fee. However, the kitchen of the hotel caught fire, resulting in the chef being injured or even killed, and the person who bought the ingredients can certainly express his apologies and condolences, but it does not mean that this person needs to be responsible for the fire in the hotel kitchen.

At the same time, these media also elaborated on the positive response of the Stone Group in this matter, and even the willingness to take responsibility that they should not have taken in an extremely humanitarian manner. This is already a great manifestation of corporate social responsibility, and it is impossible to do better than Stone Group for another company.

The handling of foundries and the pursuit of responsibility in the statement of the Stone Group were originally just normal business practices, but they were also beautified by these media as the greatest embodiment of social responsibility. Of course, the focus is on the statement mentioning that the Stone Group will be more cautious in the selection of future partners, and require the other party to make greater efforts in production safety management, which is actually beyond the scope of ordinary business cooperation, but this is precisely the responsible attitude of the Stone Group to cherish every employee who works for them and indirectly for them.

After the tone of the media has changed, the media outside Jiangdong Province naturally joined in the discussion of this news event, and they even got the information that Shi Lei was furious in the hospital. There was not much praise, but it only expressed praise for the chairman of the Stone Group for being so hands-on for the work injury of an ordinary worker. Some media in the south have sublimated Shi Lei's behavior, saying that as a conscientious entrepreneur, Shi Lei is definitely a model in this regard, and the reason why Stone Group can maintain such a rapid growth is obviously related to Shi Lei's personal charm.

In such a situation, the opposition was significantly smaller, and the details of the public relations department of the Stone Group began to operate. Posts with clear signatures began to appear on major websites, all of them claimed to be ordinary employees of the Stone Group, explaining that after they joined the Stone Group, their salary income was the highest in the same industry, and various benefits were also the best in the same industry, and whether it was because of work injuries or their own health, the company would show great concern for them, and even provide the greatest convenience for employees within the maximum range that the company could afford.

After seeing the salary slips and various welfare receipts posted by those posts that signed their real names, the rumors on the Internet suddenly changed, and at this time, a post about a competitor wantonly smearing and spreading rumors came out, and it was immediately condemned by the vast majority of netizens. They all showed a sudden realization, indignantly said that they were almost confused by those smearers before, and then said that Stone Group is the conscience of Chinese enterprises and the pride of Chinese enterprises.

This kind of touting quickly became uncontrollable, and some of the words even Shi Lei felt numb when he saw it, but it was clear that the Stone Group not only did not suffer any damage in this sudden incident and did not know who was behind it, but even gained more fans.

It's just that there are more and more voices on the Internet complaining about the lack of supply from the Stone Group, and they can't queue up to buy Rocpad.

Immediately, Stone Group issued a statement again, stating that they are now coordinating with the industrial and commercial department, hoping that their inventory will not be detained due to the work mistakes of the foundry, and promised that once the industrial and commercial department lifts the ban, they will ship to retailers all over the world to meet such a large demand in the market.

Shi Lei has not been idle in the past two days, first watching the director of the Health Bureau make administrative treatment and internal party criticism of Dean Zhu and Sun Feng, Dean Zhu and Sun Feng also knew that they could not survive this catastrophe unscathed, and finally chose to resign after sending gifts to the director of the Health Bureau to intercede without success.

This Shi Lei has no time to care, what he cares about is when the ROCPAD that has been temporarily detained by the industrial and commercial department will be released. Fortunately, under Cui Xiaolong's interrogation, the industrial and commercial department also knew that there was no reason for him to seize the goods of the Stone Group, so he quickly let him go, and Shi Lei finally asked He Cailan to immediately ship the goods to retailers all over the world, and apologized in writing to all retailers. Of course, there is also a part of the compensation, but most of these retailers are not too harsh on anything, and the symbolic surname takes a little compensation, more than half of which are charged a dollar of compensation for the symbolic surname, and the largest compensation does not exceed 10,000 US dollars. These retailers do not want to offend the stone group because of this compensation, although most companies will be tied to the retailer, because they are the most direct candidate to promote sales, but the stone group constitutes a monopoly of the market is not the case, the relationship between them and the retailer, is completely one-sided, the retailer is simply begging the stone group to provide them with more goods, because the ROC series products are always in short supply, not unsellable or need to promote the product. In this case, who wants to offend the Stone Group for that small compensation? Aren't you afraid that the Stone Group will blacklist them from now on and will not renew the contract after it expires?

Although it still caused some losses, Shi Lei didn't mind this, and being able to make a bad thing eliminate the impact or even turn it into a good thing would definitely boost sales. Although it is not a blessing in disguise, the stone group will still be the sole hegemon of the market.

When the retailer began to have goods in their hands again, the sales of ROCPAD around the world showed a rapid upward trend, not only quickly filling the sales gap in the first few days, but also the increase in sales was obviously beyond Shi Lei's expectations. In just one week, Rocpad sales have exceeded 5 million units, and it is expected that RoCPAD sales will exceed 10 million units this month. Although sales may be rapidly reduced in the future due to the wait-and-see attitude of consumers and the saturation of the market in the later stage, this amount of 20 million units for the whole year may be more easily completed. Moreover, some investment banking experts on Wall Street predicted that the sales of Rocpad of Stone Group this year will exceed 15 million units, which is obviously going to be changed. When the sales of Rocpad exceeded 5 million units, the expert on Wall Street who had made the prediction re-posted a blog post, saying that he was surprised by the popularity of RocPad in the consumer market, and began to congratulate Stone Group, congratulating Shi Lei for obviously creating another market miracle. Finally, while he boldly predicted that Rocpad's total sales would exceed 23 million units this year, he also laughed and said that he was not very interested in tablets, but now, he has also decided to buy one and become one of those 23 million people.

However, these Shi Lei also had expectations, and now, Shi Lei is more concerned about who is targeting him this time, and who is behind the ghost.

The two neighbors of Yang Daneng, who were taken away by the police at the police station, originally thought that even if they provoked someone they couldn't afford to provoke, they would go through the motions at best, after all, they had a lot of connections with the local police station and the public security bureau, and they would be able to go back in a few days. But unexpectedly, after entering the police station, they were quickly transferred to the detention center, and the city bureau personally cared about their affairs and referred them to the city bureau for interrogation.

The result of the interrogation made Shi Lei quite disappointed, these two people did not seem to be instigated and instructed by anyone, and they simply felt that Yang Daneng's affairs could be taken advantage of, and they could make a lot of money. Shi Lei wants to find the driving force behind this incident from them, but it seems impossible.

"Who could it be? I haven't offended anyone in the past two years, have I? Shi Lei, who rarely smokes, actually lit a cigarette, he was not worried about himself, but he was very worried about that person's purpose, in fact, Shi Weixian

(To be continued)