Hong Kong's ORD Technology Co., Ltd., with a share of $1 million from its North American branch, bought a small office building with a construction area of more than 4,000 square meters in Chai Wan.

Xiaobawang's Hong Kong headquarters is the office that rents ORD technology. However, even these employees of ORD Technology have not been able to figure out what the reputation of Xiaobawang Game Company has been.

It wasn't until September 1, 1981 that after the answer was revealed, Xiaobawang Game Company caused a sensation in Hong Kong overnight.

Media reporters are vying to hype up the Xiaobawang game console with beautiful words. And the 88 lucky players, after taking home the rewards, also formed a good demonstration effect.

Not afraid of comparing goods, many players take the Atari 2600 and compare it with Xiaobawang, and find that Atari is a garbage, and the hardware surname of the game console can completely lag behind Xiaobawang by a grade.

Many players who have tried Xiaobawang are convinced that sooner or later, Xiaobawang will sweep the Atari 2600 into the trash!

And Zhang Shaojie took advantage of the hot iron and spent 300,000 Hong Kong dollars on TVB to advertise for a week in a row - "Ahhhh ”。

After this advertisement was published, it added fuel to the fire and touched the hearts of gamers in Hong Kong.

Although, Xiaobawang announced that on September 5, the game console will be officially put on sale.

However, it still can't stop the orders from gamers and major shopping malls from pouring in. In the past 5 days, Xiaobawang game consoles have received orders for 3,000 units.

The Xiaobawang game console is very cheap, the price is only 800 Hong Kong dollars, and the profits are mainly given to dealers, and the breakeven of Xiaobawang is very good.

In fact, Zhang Shaojie didn't expect the game console to make money, he just hoped to rely on the game console to seize the market, and the real money mainly depended on the sales of game cartridges!

At this time, the price of the "read-only memory" of the game cartridge is as high as 6 US dollars, which is equivalent to the cost of 60 Hong Kong dollars, plus the development cost, production cost, and tax rate of the game cartridge, the total cost has reached 100 Hong Kong dollars. Even if 30 yuan is given to the dealer, Xiaobawang company earns 50 yuan, which is very cheap.

The flat price of the Super Mario Bros. game cartridge is HK$180, which is cheaper than the price of the Atari game cartridge of more than HK$400.

Now there is only one game called Super Mario Bros. on the Little Overlord console, but this is only temporary. In the near future, Xiaobawang Game Company will not only develop more new games independently, but also attract game production companies around the world to make more new games for Xiaobawang.

At that time, Xiaobawang will have the strength to truly challenge Atari.

—————————————— headquarters of Xiaobawang Games.

"Nice to meet you, Mr. Li!" Mi Zhen shook hands with a middle-aged man expressionlessly.

"I'm glad to meet you, too, Manager Mi!" Mr. Lee, named Li Yuanlong, is a director of the Hongkong Electric Company and the president of Fortress Electric Company, a subsidiary of Hongkong Electric.

Fortress Electric was founded in 1975, although the history is not long, but because the parent company is Hong Kong Electric, so it has developed rapidly, quickly opened more than 30 stores in Hong Kong, and has become the largest electrical appliance chain company in Hong Kong.

Atari 2600 and other home game consoles, in Hong Kong, the most important distributor is Fortress Electric.

Although the Atari 2600 is priced at 2,400 Hong Kong dollars in Hong Kong, almost the same as the price of a color TV, more than 10,000 game consoles have been sold in Hong Kong for more than a year, creating more than 20 million sales and more than 1 million Hong Kong dollars in profits for Fortress Electric. In addition, the annual sales of Atari 2600 game cartridges in Hong Kong also exceeded 10 million Hong Kong dollars, which can bring a profit of 800,000 Hong Kong dollars to Fortress Electric.

Soon after the Xiaobawang game press conference was held, it became a controversial topic in Hong Kong. The Fortress Electric Chain has noticed the business opportunities.

Now, Li Yuanlong is coming to discuss the cooperation with Xiaobawang Game Company on behalf of Fortress Electric.

"If, Xiaobawang Company authorizes Fortress Electric to become the exclusive distributor in Hong Kong, then we guarantee that the annual order will not be less than 10 million Hong Kong dollars" Li Yuanlong politely for a long time, straight to the point.

"10 million orders?" Mi Zhen shook his head and said, "It's too little, you know, in less than 5 days, we have already got more than 3 million orders in the market, if you follow normal sales, it is not too difficult to sell 100 million in Hong Kong a year." With such a small guaranteed order, it is not in the interests of our company to want to get the qualification of exclusive distributor in Hong Kong! ”

Li Yuanlong shook his head and said: "The Atari 2600 only sells 10,000 units a year, and you are confident that you can sell 100,000 units in Hong Kong?" ”

"Atari costs 2,400 Hong Kong dollars, and we cost 800! He can sell 10,000 units, why can't we sell 100,000 units? Mi Zhen was confident, "Even if we open a few stores by ourselves and sell 100,000 units a year, it won't be a big problem!" ”

Li Yuanlong smiled bitterly and knocked on the table; "I said Lao Mi, why don't you give face, or do you still hate Xiaowei for marrying me back then?"

Mi Zhen suddenly said: "Hugh mentions the old things!" ”

In fact, it's bloody. In the 60s, Mi Zhen and Li Yuanlong were good friends, studying at the same university and working in the same company. Later, the two fell in love with a beautiful colleague at the same time, Mi Zhen took the initiative to pursue it, and Li Yuanlong chose to back down.

However, Mi Zhen is not very good at writing love letters, and has asked Li Yuanlong to ghostwrite many times. As a result, when Mi Zhen was about to succeed in stealing the heart of the beauty, the truth was revealed.

The beauty Xiaowei was angry and chose Li Yuanlong.

Mi Zhen resigned gloomily, left the sad place, and never got along with Li Yuanlong.

"Okay, business! An order of 100 million yuan a year, we Fengze Electric, can not accept. If you have an order of 50 million a year, you may be able to consider "

"Exclusive distribution rights at least 100 million orders, otherwise hands-free!"

"So, we don't ask for exclusive distribution rights, can we close the order for only 30,000 Xiaobawang game consoles and 30,000 Super Mario Bros.

"No, I'll only give you 10,000 units!" Mi Zhen is quite bullish.

In fact, there are only 20,000 units in stock in Xiaobawang's warehouse.

Among these inventories, more than 3,000 units have been ordered by users, and another 10,000 units have been ordered to Fortress Electric. Then the inventory in the warehouse will be reduced to less than 7,000 units.

"Okay, deal!"

The two clasped their hands together, as if they were smiling and hating.

On September 5, ————————————, Xiaobawang game machine swept Hong Kong, Fengze Electric Appliance Co., Ltd. took the lead in launching the sales banner, more than 30 chain stores, and at the same time posted the promotional billboard of Xiaobawang game machine, and will set up a sales counter for Xiaobawang game machine and game cartridge.

Children throughout Hong Kong have stubbornly asked their parents to buy them Xiaobawang game consoles.

And some young people are also vying to be attracted by the charm of "Super Mario Bros.", and have asked around about the purchase channels of the Xiaobawang game console.

When Fortress Electric took the lead in putting the Xiaobawang game machine on the shelves, it immediately attracted thousands of customers, and there were long queues outside the major branches, vying to buy them.

Central, Fortress Electric Appliance Flagship Store, Xiaobawang Game Counter.

Wang Xiaohu is a game fan, since the press conference of the Xiaobawang game console, tried to play "Super Mario Bros.", he didn't want to wait for the Xiaobawang game console to go on the market all day.

Early in the morning of September 5, Wang Xiaohu hurried out of the door and went to the Central flagship store of Fengze Electric.

Unexpectedly, not long after he arrived at the store, there was already a long queue inside and outside the store. One by one, players are anxiously lining up, ready to snap up the Xiaobawang game console.

"Dizzy, it's 8 o'clock, the electrical appliance store has just opened, and there are so many people?" Wang Xiaohu smiled bitterly.

"Hey, you're on Mars, at 7 o'clock, there were already more than 100 people! In the back, there is a steady stream of players, who will come at any time," an eleven or twelve-year-old boy rolled his eyes.

"Why are there so many people?" Wang Xiaohu was puzzled.

"Because, the production of Xiaobawang game consoles is insufficient, and it can only be sold in limited quantities, you look at the posters posted in this store, and the limited sales are 150 units! There are those who are fast, and those who are slow are not. Wait until the next batch of Xiaobawang is listed, I don't know the Year of the Monkey! The young man said with an old expression.

"I see!" Wang Xiaohu suddenly realized.

"Brother, do you smoke?" The eleven or twelve-year-old boy pulled out a cigarette and asked.

Wang Xiaohu shook his head and said, "Don't smoke!" ”

"Then you're welcome!" The young man lit a cigarette by himself, swallowed the clouds and said in a fog, "Lao Tzu originally didn't play games, but for the sake of cigarette money." Get ready to stock up on one, make a black market difference, and sell it to the rest of the line! ”

Wang Xiaohu looked along the long line, only to see that the line was getting longer and longer, and it was estimated that there were at least 200 people in the entire long line. Obviously, those at the back of the team can't buy Xiaobawang from normal channels.

After queuing for more than half an hour, the young man queued up to buy a Xiaobawang game machine, sold it to others at the back of the line at a high price of 3,000 Hong Kong dollars, and left happily after getting the money.

And Wang Xiaohu finally bought his long-awaited Xiaobawang game console, as well as the "Super Mario Bros." cartridge, and trotted home excitedly to try it out

Such a scene was staged in major electrical appliance malls in Hong Kong.

Since September 1981, "Little Overlord Infinite Fun" has gradually become one of the most popular weather vanes in Hong Kong.

(To be continued)