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Bandung Tower.

Yin Xiu sat in Ji Xueqing's office.

He held two pieces of note paper in his hand and handed them to Ji Xueqing, and said, "This is the recipe I got yesterday, one of which is to remove scars, and the other is for beauty." ”

"Got it done so quickly?"

Ji Xueqing was pleasantly surprised. Yesterday, Yin Xiu said that because of the material, the recipe needed to make some adjustments, she thought that Yin Xiu would have to take at least ten days and a half to get the recipe right, but she didn't expect that it would be done in just one day.

Pleasantly surprised, Ji Xueqing took the two prescriptions, and quickly glanced at them.

Although she was not familiar with pharmacology, she still felt familiar with most of the medicinal materials needed for the recipe, and she had heard it before. It's certainly not something too rare.

"I have roughly checked the materials on the square, except for a few that are slightly more expensive, more than seventy percent of the materials are relatively cheap."

Yin Xiudao.

After a slight pause, he said: "The production of the scar removal in the two prescriptions will be in a thick liquid state, and the usage is to apply it evenly on the scar." Another beauty prescription is pills, which are taken orally. Dosage: One capsule a day is sufficient. ”

After working in the company for nearly a month, Yin Xiu also has an understanding of the beauty and cosmetics market. The two formulas that I took out at the moment are both hot-selling.

As for the effect, it will naturally not be bad. Compared with similar products on the market today, it can be said that it can completely leave off the gap of a few streets!

"Can you get some finished products out and try them out? If the product wants to be listed, you need to register for the record, you first get some finished products, and I can go through the relevant procedures. ”

Ji Xueqing said.

"That's fine. I'm going to buy some materials tomorrow and come back and make some finished products. ”

Yin Xiu responded. This is just a trivial matter, and the recipe he personally made will naturally not have any problems.

"Good! Then I'll leave that to you. Ji Xueqing said happily. As long as Yin Xiu's two prescriptions are okay and the effect is as good as he said, then the matter is half the battle!

"By the way, apart from these two prescriptions, do you have any other types of ancient beauty prescriptions in your hands?" Ji Xueqing asked again.

If you really want to make a big brand, only two products are still too few, and it is better to have some other products.

For example, facial cleanser, mask, whitening and moisturizing...... and other products such as foundation for makeup.

Yin Xiu understood what Ji Xueqing meant, and responded: "Naturally, there is." But I think it's better not to spread the stall that big at first. Focus on one or two products first, and then gradually add other types of products after the brand's reputation rises. ”

"In this way, first of all, we can focus on the two products at the moment. Secondly, it can also reduce the initial investment capital. ”

Ji Xueqing nodded approvingly, "Well, you're right. At the beginning, it is enough for us to focus on these two products, but if there are too many products, it will be easy for us to lose sight of the key points. At that time, it will be more troublesome to promote, and the energy and money invested will be multiplied. ”

"That's it." Yin Xiudao, "By the way, have you roughly estimated the budget required for investment?" ”

Ji Xueqing said: "I roughly calculated. In addition to the investment in plants, production lines and workers, it is also necessary to set aside a large amount of money for promotion and opening up channels. It is initially expected that no less than 15 million yuan will be prepared. ”

After a pause, Ji Xueqing said again: "In addition, since we don't have too much capital, we can open the market in Yinhai first, and when we gain a firm foothold in Yinhai, I believe that our capital situation should also improve a lot." ”

At that time, it will begin to expand to the cities around Yinhai. If you have sufficient funds, you can even directly develop markets in several first-tier cities......"

Ji Xueqing slowly told Yin Xiu her general thoughts.

Yin Xiu nodded approvingly, and then said, "What about brand positioning and price strategy?" What are your plans? ”

After working in the company for a month, Yin Xiu also has an understanding of various modern business plans, and knows that if a brand wants to succeed, it must have its own clear brand positioning and promotion and marketing strategy.

Ji Xueqing obviously had some ideas in her heart, and immediately replied: "Since our products can 'kill' other similar products on the market today in terms of effect, then I don't think we need to set the style so low, and we can formulate corresponding strategies in accordance with the standards of international first-line brands." ”

"Especially in terms of price, it must not be low. The beauty and cosmetics market is not cheap and always easy to sell. The price is also a brand, and the grade of a product is differentiated. If you want to be high, then the price must also be 'high'. ”

"Of course, the general strategy is like this. As for the specific pricing, you still have to wait for you to get the finished product out first, let's test the effect, and then calculate the cost before specifying. ”

Yin Xiu has no objection to this aspect at all, after all, he can't compare with the 'professional' Ji Xueqing in terms of brand positioning and marketing strategy.

Moreover, what Ji Xueqing said was also something that Yin Xiu agreed with very much.

"Okay. As you said, you'll have to take care of these things then, and I'm not familiar with them. As for funding......"

"You can raise about eight million on your own, and I will prepare the remaining seven million shortfall as soon as possible." Yin Xiudao.

The two chatted in the office for about ten minutes. Generally speaking, it is the planning of the future company, and these are mainly Ji Xueqing's ideas, Yin Xiu added a few words.

Regarding the fact that the company has been terminated in advance by Xianglan Daily Chemical, Ji Xueqing has not announced it to other people in the company for the time being.

She plans to make the future company plan and product plan in the next two days, and at the same time try to raise funds before announcing this matter.

The employees in the company are basically veterans in beauty and cosmetics marketing, and Ji Xueqing naturally hopes that they can all stay.

However, it is obviously not possible to mass produce new products in a short period of time. At that time, those people in the company will inevitably have nothing to do for a while.

If Ji Xueqing wants to persuade everyone to stay, then it is bound to let everyone see that the company has a very bright future, or it can be said that it needs to draw a large pie that is attractive enough......

After discussing things with Ji Xueqing, Yin Xiu walked out of the office.

A few minutes after returning to his desk outside, he suddenly received a call from Yin Zhaowu......