Life is like a stream running in different geographical environments, sometimes running through the valley to stir up waves, sometimes flowing on the plains, plain and waveless, if the trade fair can also bring Zhao Guodong some fresh pleasure, then after officially taking over the work of investment promotion in the development zone, he found that in fact, life is sometimes very dull.

After the staff meeting of the whole management committee presided over by Qu Yunbai announced that Zhao Guodong would temporarily take over the work of deputy director Peng Xiaofang who was recuperating due to illness, Zhao Guodong was in a state of confusion, and Peng Xiaofang's original office was only one investment promotion office, and there was a deputy director and three staff members in addition to Huang Zhongjie, the director of the investment promotion office.

The work of investment promotion is complicated and complex, simple and simple, and the preliminary work of investment promotion is of course painstaking, but once the other party determines the intention to invest and build a factory, the next work is relatively easy and simple.

Two small distribution factories that reached an agreement on the intention of the surname in the trade fair are mainly for the production of automotive fabrics and plastic parts, the variety is relatively single, but it is very particular about specialized production, and the scale of investment is not large, covering an area of less than 100 acres, and the investment is less than 2 million, which is really pitiful compared to Huayang, Wangtang and Bichi, which can easily exceed 10 million yuan in the signing of the investment agreement with the intention surname.

Zhao Guodong realized for the first time that even if he has the memory of later generations, he is powerless for this kind of thing, compared with the basic conditions of Jiangkou Development Zone, Huayang and Wangtang are definitely much superior, whether it is from the airport or the railway station or road traffic facilities, Jiangkou can not be compared with Huayang and Wangtang County, and Bichi District occupies the incomparable advantage of the headquarters of Anqi Group, and it is not surprising that it will win the top three investment results of Andu City in the International Trade Fair.

Fortunately, the signing of these two small distribution projects is also considered to have achieved zero breakthrough since the adjustment of the management committee of the development zone, the two bosses from Fujian are quite positive, the early visit and inspection work are very satisfactory to them, after signing the contract at the trade fair, two Fujian people returned to Fujian, ready to officially enter the factory before the year.

To Zhao Guodong's surprise, Zhao Changchuan actually signed an agreement with Pennsylvania to invest in the development of Canglang mineral water at the trade fair.

Originally, Zhao Changchuan had always complied with Zhao Guodong's wishes and did not want to make a noise, but the Canglang County side did not make any achievements at the trade fair, which made the leaders of Canglang County quite nervous, and repeatedly asked Zhao Changchuan to sign an investment agreement with Canglang County in advance, even if it was an agreement of intent surname, so that he could hand over the business to the Penn Prefecture Party Committee and the Office.

In the end, Zhao Changchuan had no choice but to sign an agreement with Canglang County to invest 5 million yuan in the development of Canglang mineral water, and Zhao Changchuan also took this opportunity to ask Canglang County to help him obtain a loan of 1 million from the County Industrial and Commercial Bank, and in order to achieve the goal, Canglang County finally agreed to this request.

The five-million-yuan investment project for Canglang County is enough for them to become the star of the Pennsylvania area at the trade fair, Liu Daoyuan even personally participated in the signing ceremony, although the young man who came to sign is quite suspicious, but Liu Daoyuan never thought that this young man with a lofty spirit turned out to be Zhao Guodong's younger brother, the only thing he knows is that this investor is from Andu, and he is a trendsetter who returns to Anyuan to run an industry after making a profit from the Shanghai stock market.

It took six hours to run along the national highway to reach the downtown area of Binzhou, and it took more than an hour to rush from the downtown area of Binzhou to Canglang County, and finally arrived at the site of the mineral water plant that was about to start construction, it was already past four o'clock in the afternoon, and the road conditions from Anyuan to Penn and Penn to Canglang County were still unsatisfactory, but the road conditions from Canglang County to Danzhou Town, where the Canglang Springs are located, were a little bumpy, and the gravel road made Santana a little difficult to drive.

Looking at the reckless Canglang Mountain Area, Zhao Guodong sighed, the Canglang Mountain Area, which stretches for three hundred miles, is still hidden in the clouds like a bride who has not yet lifted the veil, and when she is really revealed in front of the world, it will make tourists in China and even the world intoxicated.

The site was chosen less than a kilometre from the water source and surrounded by dense forests, with a widened plough road leading directly to the planned site.

The crisp mineral water made Zhao Guodong's mind clear, nodded, and took a deep breath of the fresh air from the natural oxygen bar of nature, living in this place is only afraid that he can live ten years longer than in the metropolis, but no one wants to stay here for a lifetime, no matter how beautiful and charming the scenery is, it is equivalent to the people who live here all year round.

Liking the new and hating the old is always people's natural surname, so why men always use a clumsy reason to explain why men are looking for flowers and willows, home flowers are not as fragrant as wild flowers, wives are not as good as concubines, and concubines are not as good as stealing, this classic adage from Chinese feudal society seems to be the most profound to dig out the inferior roots of men.

Zhao Changchuan noticed that his brother was standing on the hillside and seemed thoughtful, and he didn't dare to disturb his brother's thoughts. The elder brother had officially handed over millions of distant funds to himself, and Tokuyama was only assisting him, which made him feel a great responsibility. After returning from Andu, he officially registered Penn Canglang Water Mineral Water Co., Ltd. in the Canglang County Industrial and Commercial Bureau, with a registered capital of 3 million yuan, according to Zhao Guodong's opinion, Xu Xiuqin held 50 percent of the shares, Zhao Deshan and Zhao Changchuan each accounted for 20 percent of the shares, and Zhao Lingshan and Zhao Yunhai each accounted for 5 percent of the shares.

This is a standard family-owned business, take Zhao Guodong's design, in order to avoid unnecessary trouble in the future, his name will not appear in any of the Zhao family's industries.

"Changchuan, when are you going to start construction?" It took a long time for Zhao Guodong to wake up from his contemplation.

"The construction will start on the fifteenth day of the first month of the first month, complete the plant construction and equipment installation and commissioning within three months, and strive to be officially produced before June 1." Zhao Changchuan said confidently.

"All kinds of equipment have already been ordered?" Although he couldn't ask about specific matters, Zhao Guodong still couldn't help but want to ask.

"Well, some of them are second-hand equipment, but they are all seven or eight percent new, and they can be put into production with a little debugging, brother, you can rest assured, I will stay here and let this factory turn up." Zhao Changchuan thought that his brother was a little uneasy, and hurriedly said.

"No, it shouldn't be you who stay here, it's the people you recruited! You have to put more of your mind on the outside, advertising, sales and finance, that's what matters. The key to FMCG is sales, and you must remember that once sales go wrong, it will fall into a situation of no return. Zhao Guodong shook his head, "In fact, once it is put into normal production, the operation of this factory is very simple, just leave it to the staff you trust, remember, I mean reliable and trustworthy people." You have to shift your focus to sales and finance. ”

It can be seen that his brother still has something to say, and Zhao Changchuan is also interested.

"You were right with me last time, new products must rely on advertising if they want to open the market, and high-intensity large-scale advertising, in addition to advertising creativity, the most important thing is the media you choose, television, newspapers and various activities, you can consider, to engage in a little more momentum, only in this way can you create a brand in the first time, to leave a deep impression on consumers."

In my impression, 945 is the craziest era of advertising, the crazy advertising of Sanzhu and Feilong made the health care product market hot all of a sudden, and the huge profits it brought were unimaginable, and CCTV used its powerful communication power to send Confucius Banquet Wine and Qinchi Distillery to heaven, and then soon fell into hell, the crazy era also created crazy enterprises, but it is certain that the crazy person will definitely pay the bloody price, no matter who it is.

Zhao Guodong has not yet thought of wishing that the water of the waves that has not yet been put into production can fight for the advertising king of CCTV, without tens of millions, you can't even step into the threshold, but with the help of some influence of CCTV to hunt non-prime-time advertisements to expand the popularity of the water of the waves, you can still give it a try.

Before CCTV wants to show their media power, they will spare no effort to show their strength, and it is undoubtedly appropriate to dip into the light at this time, as for when the so-called standard king gimmick is becoming crazy, there is no need to mix it.

However, in the early stage, Zhao Guodong believed that the first task of the water of the waves was to open up the situation in Anyuan Province, which depended on the propaganda offensive launched by the media in Anyuan Province, and Zhao Changchuan seemed to be already working on this, and he even asked for Han Dong's phone from himself, and asked him to make a call to Han Dong first.

In some aspects, Zhao Changchuan is indeed better than himself, at least he is more open than himself in using all kinds of connections.

The work of the channel needs to be carried out in advance, at this point Zhao Changchuan is more acute than Zhao Guodong imagined, in Pennsylvania when the site has just had time to choose a good site, he has been thinking about how to develop channel providers in Andu and the secondary cities in Anyuan Province, as far as possible to persuade channel providers to purchase goods first, and once the advertising effect of various media explodes, it is necessary to spread all the large goods in their factories to the hands of channel dealers in the first time, so that their products can quickly impact the market and occupy the height.

"How are you in touch with the logistics and transportation side?" Zhao Guodong let out a sigh of relief, to make a company successful, it is not just by knowing a little genius, it requires a lot of solid work.

"Deshan is in charge of the specifics, we have contacted several transportation companies in Pennsylvania, and there has been progress on the railway side, Canglang County is right on the Angui line, and the freight volume is very small, which is an advantage for us, and their freight department is also very enthusiastic about it." Zhao Changchuan answered.

Zhao Guodong nodded and said no more, many things can only be understood after they have been done, I believe that Zhao Changchuan will also be trained in this kind of tempering, and there is no need to ask everything.

Say nothing!

(To be continued)