211 [Party Newspaper Propaganda]
In the days that followed, Taiwan's major entertainment magazines reported on the premiere of "If the Wine Sells Nothing," the last wave of publicity launched by Wang's company.
Zhuo Botang wrote in "Influence": "It is not that it is called art when people look at things that they don't know what to say. Art is always the string in everyone's heart, and a light touch can make your heart flutter and your soul tremble...... Today's Hong Kong and Taiwan film industry is full of martial arts films, blindly pursuing visual satisfaction and movie box office. The war films that emerged last year are just picking up people's teeth, and they are all martial arts films labeled as war. These movies are very relaxing and enjoyable when you watch them, and you completely forget them after two or three days after watching them.
Sometimes I am terrified, because I don't have the emotion I had when I was younger, and I even wonder if Chinese movies are going to ruin. I remember watching "The Duck Farmer" with my friends when I was a teenager, and I cried a lot at the time, thinking that this was the best movie in the world. I kept this emotion in my heart, and when I watched "If the Wine Sells Nothing" many years later, I found that the feeling was so familiar...... Today, I will put aside all the film expertise and talk about this film purely with the perception of feelings...... Whoever does not have parents, whose parents do not give their all to their children. Twenty years of parenting, and now I haven't repaid my parents at all, how can I not make people cry after watching this movie. As people grow up, they have less and less time to go home, and every time they go home and see their parents much older than before, they always feel guilty. I don't know how many lifetimes it will take to repay this deep kindness. We often owe people money and favors, and we always have to find an opportunity to repay other people's money and favors. But we don't know how much we owe to our parents and other people who care for us......
Qiong Yao said in a column for Crown Magazine: "Last week, I was preparing for the new film "A Thousand Knots in My Heart", and I was honored to receive an invitation to Zijun's premiere. In my eyes, Zijun has always been a young man with a literary atmosphere. Last year's "Bloody Lonely City" and "Shanghai Tang" were war films, gangsters and romance films, and they were written by Zijun, which surprised me...... It wasn't until I watched "If the Wine Sells Nothing" the night before that I realized that I was not mistaken, he still made a literary film after all, and it was a literary film that people couldn't help but applaud.
I am a very emotional person, the whole film is completely a tear gas bomb for me, I began to be moved to tears less than half of the performance, and I cried even more in the end, tears flowed down my face. The consistent elements in the movie are about love, friendship, and struggle...... And so on and so forth, all of which are given downplay in this film. The only thing it wants to express is the greatness of family affection and gratitude...... "If the Wine Sells Nothing", it is worth your crying. ”
"Seven Colors" magazine also invited Liu Jiachang to write a film review article: "After watching this movie, I was very shocked. From the director's point of view, it made me feel like what I was shooting was ridiculous; From the perspective of a songwriter, the two songs sung by the heroine at the end made me feel creepy. That kind of anger and roar, like the Buddha's slap in the face, woke me up all at once. And then I thought, what's the original purpose of writing songs and movies? I remember writing songs when I was young, it was very easy and happy, but now that hobby has become a profession, sometimes it is a kind of pain......"
The entertainment edition of the China Times wrote: "This is a reflection movie, when a person is famous, can he ever think of silently supporting his parents and wife? Friends who will help you get through the difficult times and stick a knife in both sides......"
Seeing these film review articles, countless fans were aroused with curiosity and wanted to see what kind of movie this was, why did these celebrities have different opinions and applaud at the same time?
It's a pity that they have to wait, the movie will not be released until after the students' summer vacation in July, and there is still a week to go.
Just when fans were speculating about "If the Wine Sells Nothing", the "Central Daily" suddenly published an editorial. The general content is that the moral orientation and values expressed in "If the Dried Wine Sells Nothing" should be carried forward, and the Ministry of Education has made "If the Dried Wine Sells Nothing" as a key promotional film to encourage young people to watch it more.
This shocked many people, why did the Kuomintang party newspaper come to promote the movie? It's not that "Central Daily" has not promoted movies, but it used to promote anti-G films such as "The Story of 100,000 Mountains and Bandits".
Wang Zijun is a little conjectural, it is estimated that the Ministry of Education and the Cultural Affairs Bureau are now overwhelmed by the garage rock and pre-punk trends from Europe and the United States. The constant impact of Western concepts has caused ideological confusion in society, and moral decline has often been mentioned by intellectuals, who lament the world.
As soon as "If the Wine Is Sold Nothing" came out, it happened to be the spleen and stomach of the Ministry of Education, so it was naturally used as a propaganda weapon. Of course, if Wang Zijun hadn't changed the angle of demolition in the original work and tended to speak for the authorities, it would be strange that this movie was not banned.
In fact, the most important point is that after Chiang Ching-kuo learned the plot of the movie, he said a sentence: This movie is good and can be promoted.
When the minister of the Ministry of Education found out, he immediately listened to the wind and rain and asked the secretary to make a phone call to the editor-in-chief of the "Central Daily" and ask them to get a draft to publicize "If the Dried Wine Is Not Sold Yet." As a result, as soon as the people below the Ministry of Education discussed with the "Central Daily," they came up with such an editorial.
It's like Zhang Yimao making a new movie come out, Brother Tao said that this movie is good, CCTV and "People's Daily" will definitely jump.
As soon as the editorial of the "Central Daily" came out, the media below panicked. The persons in charge of various newspapers, radio stations, and television stations spontaneously contacted Wang's company, saying that they wanted to publicize it for them.
When it comes to publicity, they just copy and paste other magazines or reports, but the overwhelming publicity has made many filmmakers feel pain. The good films that various companies are preparing to release in July have changed their plans and replaced them with some chicken rib films, so as not to have a hard time with Wang Zijun's movie.
Bai Muyang now has more than a dozen newspapers on his desk, all of which report on "If the Dried Wine Sells Nothing". It seems like a lot, but in fact it is only two or three articles, and the content is almost the same, and the editors of these newspapers are so shameless that they don't even change the headlines of the reports.
"I knew earlier, why spend so much money on publicity." Bai Muyang said with a wry smile.
The investment in "If the Wine Sells Nothing" is NT$500, but it does not include the cost of filming Wang Zijun's concert, and most of the money is paid by Haishan Company.
Wang Zijun is a little unhappy, this kind of publicity is sure to achieve a good box office, but it always makes people feel a little less satisfied to conquer the audience.
For many people, this movie, originally called "The Wrong Car", is far less famous than "God of Gamblers" or the like. But the social effect it causes is no worse than that of "God of Gamblers". In particular, the effect of "God of Gamblers" is negative, while "The Wrong Car" is positive.
In Wang Zijun's mind, even if he doesn't use the political axe to help with publicity, he can still succeed, because he is not fighting alone. He strives for perfection on the basis of the creations of many big names, and the height of art alone is not comparable to any current film.
Let's take a look at the creators of "If the Wine Sells Nothing" in another time and space:
Producer Mai Jia, Hong Kong actor, famous director. Producer Huang Baiming, a famous Hong Kong editor, director, and actor, broke the Hong Kong box office record with five films. Planner Zhang Aijia, musician, two-time Golden Horse actress, two-time Golden Statue actress, one of the most powerful female directors in Hong Kong and Taiwan. Screenwriters Huang Baiming, Wu Nianzhen, Ye Yunqiao, Song Xiangru. Wu Nianzhen, a famous Taiwanese writer, screenwriter, director, and actor; He has won the Golden Horse Award for Best Screenplay five times and has been nominated for Best Screenplay seven times.
The authors of the theme song, Luo Dayou, Li Shouquan, and Liang Hongzhi, are all palace-level figures in Taiwan's music industry. Lyricists, Luo Dayou, Wu Nianzhen. The lineup of photographers is absolutely gorgeous: the director of photography of the Taiwan group is He Yongzheng. The first group of photographers is Liao Qingsong, known as Taiwan's new movie nanny. The second group of photographers is Lin Hongzhong. The third group of photographers is Ye Qingbiao. The fourth group of cinematographers is Christopher Doyle, the greatest cinematographer in the Chinese film industry, known as Asia's No. 1 cinematographer, who has won the Academy Award for Best Cinematography six times. The director of photography for the Hong Kong group is Tsui Hark, a leading figure in Hong Kong cinema. The first group of cinematographers is Wong Chung Biao, a famous Hong Kong photographer and the first president of the Hong Kong Cinematographers Guild (H.K.S.C.), who won the Golden Horse Award for Best Cinematography three times and the Academy Award for Best Cinematography once. The second group of cinematographers is Huang Yuetai, the greatest commercial cinematographer in the Chinese film industry, the chairman of the Hong Kong Cinematographers Association, who has won the Academy Awards for Best Cinematography nine times, and including two triple crowns, as well as the first Best Cinematography in the history of the Academy Awards; Wen Jun, chairman of the Academy Awards, said that more than half of Hong Kong's photographers are now the children and grandchildren of Wong Yuetai. The third group of photographers is Ao Zhijun, a famous Hong Kong photographer and the master of "Infernal Affairs" director Lau Wai-keung. The Hong Kong Film Awards have only been held for 29 years, and the cinematographers who have participated in the filming of the movie "The Wrong Car" have won 16 best cinematography awards.
Wang Zijun's photographers at this time are naturally not as good as these people, but Wang Zijun has done much more homework in advance than them, and with the original movie as a reference, his harshness of the lens almost makes the photographers cry. In this way, the cinematography is better than the original, and the cinematographers who grew up in "Bloody Lonely City" have also greatly improved their skills.
As for the lines and music, after Wang Zijun's pondering for several months, they are also more refined and beautiful, and it can be said that they surpass the original work in all aspects.
July 10, 1973.
"If the Wine Sells Nothing" was first screened in Taipei.
"Mr. Takeuchi, what do you think of the scene?" Wang Zijun pointed to the long queue of ticket buyers outside the theater.
Kanhito Takeuchi also went to the cinema to watch the premiere a few days ago, but he was more interested in Wang Zijun's cinema, so he immediately called the headquarters of Toho to report.
"It's spectacular, but this is in Taiwan, and if you take it to the book, you still need the help of our local companies." Kanhito Takeuchi suddenly changed the topic and asked, "Wang Sang, you really don't need to think about the investment in the studio?" ”
Wang Zijun said with a smile: "No, thank you for your company's kindness, but Taiwan's economic situation has been very bad recently, so don't mention the matter of investing in the construction of a cinema." ”
Takeuchi said: "With all due respect, I also listened to Wang Sang's idea that day, and I felt very shocked. However, whether it is a city or a garden, it is actually a very simple and ordinary folk building, if you want to build a palace, such funds are astronomical, and it is difficult to do it only by relying on the Wang family. ”
"Someday it will be built." Wang Zijun smiled politely.
"Okay." Takeuchi said with some regret, "I asked the president, and Toho is willing to continue to negotiate with your company about the purchase of films. We can cancel the additional contract, but Dongbao can be a strategic partner of Wang's development. In the future, the films released by Wang's company must be distributed by Dongbao Company, and the publicity costs will be borne by Dongbao Company, and the box office will be divided into 60% of Dongbao. Moreover, Dongbao has the right to choose films, and can refuse inferior films produced by Wang's company. The relationship between strategic partners is indefinite and can be terminated by either party, but it will not take effect until six months after the termination is proposed, and only reasonable reasons must be presented. ”
Damn, it's just a different story from that day's content. Wang Zijun thought about it, if Dongbao was responsible for the publicity and distribution of the book, Wang's forty percent of the box office would actually be very cheap. It's just that the strategic partner will trap him to death at once, and a lot of things can happen during the half-year termination period.
"Deal." Wang Zijun finally agreed, anyway, it would not be his main battlefield, and the box office over there was just icing on the cake.
The time for the release finally began, and the audience walked into the theater one after another.
At this time, most schools are already closed, and students also make up a large percentage.
"Hurry up, this is my buddy's film." Sun Xibi held his girlfriend Zhou Yan's hand and greeted his classmates at National Taiwan University.
A beautiful girl smiled: "It's good to have a star as a classmate, and you don't even have to queue up to buy tickets." Hey, dead fat man, don't you know Wang Zijun? One day, you will introduce me to Wang's company, maybe I will become your sister-in-law. ”
"Ah Xiu, you're scratching again. There are so many beauties in Zijun's company, how can they fall in love with you? Another girl joked.
"Why don't you look down on me? Let me tell you, my aunt and grandmother have to capture Wang Zijun. Ah Xiu said fiercely, turned his head and asked [***], "Hey, Ah Bian, do you say I can do it." ”
"A Xiu woman's martial arts are strong, and she can be caught." Ah Bian smiled, took his girlfriend Wu Shuzhen's hand, and squeezed into the theater with others.
Several people sat down next to each other, and [***] asked Sun Xibi: "Xibi, does your friend Boss Wang need legal counsel in his company?" ”
"What, Senior Brother Chen, do you want to find a job or an internship?" Sun Xibi asked.
Later, Ah Bian, who was beaten flat by countless people and scolded by Bush Jr. as a "son of a bitch," had just finished his third year of college and passed the bar qualification examination with the first place in Taiwan, and became the youngest lawyer in Taiwan. So Sun Xibi is very strange, now that many law firms are looking for [***] to work, how could he think of asking Wang Zijun if he wants someone?
"Yes, I want to go to Wang's as a legal adviser, and I don't need to delay too much time anyway." [***] said with a smile naturally.
The real intention of [***] is still because Wang Zijun has been in the limelight recently, and the company's affairs must be connected with some departments of the authorities. If you go to work there, you may have the opportunity to meet the top management of some departments, which will be very helpful for your future development.
In fact, [***] current ambition is not too big, when he first entered the university, he was full of ambition, and what kind of rhetoric such as wanting to improve Taiwan's judiciary has long been thrown into the sky at this moment.
His current girlfriend Wu Shuzhen is from a wealthy family, but he himself is an ordinary grassroots, and Wu Shuzhen's family forbade them to date. Although the title of Taiwan's youngest lawyer has given him some fame, it is still too far from marrying Wu Shuzhen.
Now the direction of efforts is to climb up as soon as possible, so that my girlfriend's family will look at me differently.
"Okay, I'll talk to Zijun." Sun Xibi said.
In anticipation, "If the Wine Is Dry" finally began to be screened.
With the release of several movies produced by Wang's company, the tiger at the beginning has gradually become familiar to everyone, and when Wang Zijun's work comes out, some Wang Zijun's fans directly began to applaud. This made some older audiences baffled, the movie hasn't started yet, what do you applaud?
"Hey, are you ready with a handkerchief and tissues?" A female viewer asked her companion.
"No, I only prepared melon seeds and popcorn." Another girl said and grabbed a handful of melon seeds and began to knock them up, "What do you want a handkerchief for?" Cut, I really don't believe it can make me cry. If it weren't for Sister Qiong Yao saying that this movie is good, I wouldn't have come, I only watch Qiong Yao's films. ”
The girl's rhetoric soon stopped, and the film began with warmth and fun, followed by anticipation, then worry, heaviness, complaint, grief, and finally regret.
The whole process, how many seconds the emotion of each part of the camera lasts, Wang Zijun has been scientifically considered when editing, and tries to lead the audience's emotions as much as possible.
At this moment, Wang Zijun is like incarnating as God, using an invisible hand to control every audience in every theater, making them sad and happy, and making them sad.
When Ami becomes famous and staggers past Armin's hearse in an expensive car, she has no idea that it was her best friend from her childhood who died. Sometimes, it is very difficult to get complacent and turn back.
When the song of "If the Wine Is Dry" sounded, the older the people who had experienced many things, the more they felt sad and couldn't help but start crying.
Because it is the starring role of Lin Qingxia, Lin's father, Lin's mother, eldest brother, sister-in-law, and younger sister all bought movie tickets to watch. Lin Qingxia's eldest brother felt very sad, but he couldn't help crying, and although the younger sister was eccentric, she was too young after all, and she just felt that she was on her back.
Mother Lin and Wang Ziyun were crying while watching, but Wang Ziyun remembered her dead mother and threw herself into Lin Chengsen's arms and cried.
Father Lin said angrily: "This is a good movie, such movies should be made more." Cheng Sen, go back in the evening and call your sister and Zijun, so that they can make this kind of movie in the future. What's so good about those hit-and-kill films? It's just a waste of money. ”
(To be continued)