Chapter 172: Yao Qing's shock
Jiangnan Province, a film and television base.
A few days ago, Yao Qing, who accidentally broke her forehead because of filming, and her assistant Xiaomei were bored playing with their mobile phones in the hotel room to pass the time.
In the past few days, the bruise on Yao Qing's forehead has healed and scabbed, but the scar left behind is obvious, and it is not a matter of three or five days to wait for the scar to be eliminated.
For this reason, Yao Qing's agency has helped her push back some recent announcements, and the crew is even more unable to film.
was somewhat guilty, which made the entire crew suffer a lot of losses due to his own reasons, so Yao Qing simply didn't go back, and stayed in the hotel of the film and television base all the time.
I am going to wait for the day when the scar on my forehead is not so obvious, and I will resume work immediately, and strive to save as much time as possible that has dragged down the crew.
"Huh? Sister Qing, look at this ......"
Assistant Xiaomei suddenly exclaimed, and hurriedly brought her mobile phone to Yao Qing.
"What's wrong?" Yao Qing took her eyes off her phone, raised her head sideways, approached her assistant Xiaomei, and looked at her phone screen.
Xiaomei pointed to the content displayed on the screen of her mobile phone and said, "Sister Qing, isn't this advertisement the brand of the bottle of scar removal liquid that Jiang Shanshan gave you last time?" ”
Xiaomei's mobile phone opened a video website, originally she wanted to find a TV series to watch to pass the time, but she didn't expect that the product advertisement of the small brand called Xianzi appeared at the beginning of the film.
It's just that the content of this advertisement is not the scar removal liquid that Jiang Shanshan gave to Yao Qing last time, but a beauty product called Yangyan Pill.
Xiaomei was very surprised when she saw this advertisement.
After all, in her impression, this Xianzi brand is just a small brand, and she has never seen an advertisement for this brand before, but she didn't expect one to suddenly pop up on the video site at this time.
"Really! The brand of the bottle of scar removal liquid that Shinshin sent back to me was called 'Xianzi'. At the time, I said that the name was very good, quite stylish......"
Yao Qing looked at the advertising content on Xiaomei's mobile phone and couldn't help but say.
During this time, with the official website and mall of Xianzi about to be launched, Ji Xueqing also directly spent 20 million yuan on online promotion, whether it is a variety of forums on the Internet now. There are still advertisements of Xianzi on major video sites.
"I didn't expect such a small brand to be willing to spend money on advertising."
Xiaomei's words are obviously ridiculing, "But Sister Qing, you look at what is said in this advertisement, in order to celebrate the National Day, the official website and official mall of Xianzi will be launched, and all customers who place orders in the official mall will enjoy a 75% discount......"
"Tsk, if I'm not mistaken, the price of the bottle of scar removal liquid sent by Jiang Shanshan last time was 1888 yuan, right? There is also the beauty pill mentioned in this advertisement, and the price is as high as 998 yuan a bottle. Even if it's a seven-to-five discount. That's more expensive than some international first-line brands. How dare they sell it! I don't know how many fools will buy it. ”
Xiaomei's complaint made Yao Qing shake her head in a hurry, this Xiaomei is such a character, she likes to complain when she sees anything that is unsatisfactory.
"Alright, you. It's just a matter of talking in front of me in private, but don't talk nonsense with others, it's easy to offend people. Yao Qing reminded.
Xiaomei knew what she meant, pouted and said, "Sister Qing, don't worry, I'm not stupid, I'll just complain to you in private." I definitely won't let that Jiang Shanshan hear these words! ”
This is exactly what Yao Qing meant by what he said just now. Jiang Shanshan kindly sent a bottle of scar removal liquid, and he didn't need to use it himself.
But you can't say that the things sent by others are not good or bad, not to mention that they also said at the time that they were produced by her friend's company. If people hear this kind of thing, what will people think?
I'm afraid that no matter how generous a person is, this will not be happy in his heart. It's all mixed in one circle. After all, I don't look up and look down, and it's not good-looking after all.
"If you know, it's good." Yao Qingdao.
"Sister Qing, in fact, I'm a little curious about where this Xianzi company got the confidence to dare to set such a high price for their products, aren't they afraid that the products won't sell at all?"
"Since people set prices like this, there are naturally people who have the truth, and people themselves are not worried that the products can't be sold, so what are you worried about."
"Uh...... Isn't that just pure curiosity? Such a high price can only be positioned at high-end customers. However, the current high-end beauty products market has already been carved up by those internationally renowned big brands, and it has the confidence to enter the high-end beauty products market with a small brand product that is not well known. I really don't understand what the boss of this company thinks. I wonder if he's missing a lot of brains......"
"Maybe their products are really good. Okay, you can worry less about snacks. If the boss of this company knows that you are so heartbroken for their company, maybe they will directly hire you to be the general manager. ”
Yao Qing quipped.
"Cut, if I were really the general manager of this company, I wouldn't be so foolish. This high-end beauty market is so easy to enter, let alone a small brand with no reputation. Xiaomei pouted.
Yao Qing could only shake her head helplessly, too lazy to talk nonsense with Xiaomei anymore, lowered her head and continued to use her mobile phone to brush her scarf.
As for Xiaomei, she didn't stop nagging and complaining, but at this time, she didn't have the heart to continue watching the video, but became curious about this Xianzi company.
I want to see what kind of company this is.
So Xiaomei took her mobile phone and quickly typed the word 'Xianzi' into the browser to search.
When Xiaomei saw the information about Xianzi on the Internet, and many netizens' evaluations of Xianzi products, she couldn't help but be surprised.
In particular, one of them is a professional organization's investigation and analysis report on the high-end beauty products market in Yinhai City since September, which made Xiaomei open her mouth wide in surprise.
When Xiaomei finished reading the report, there was only shock left in her eyes.
"Really? Such a brand that has just been launched and listed for only two months can occupy nearly 40% of the market share in the Yinhai high-end beauty products market?! ”
Xiaomei couldn't help but burst out.
Yao Qing, who was brushing his neck next to him, couldn't help but be stunned when he heard it, turned his head suspiciously, and asked, "Xiaomei." What do you say is really fake? ”
Xiaomei took a deep breath, handed the phone directly to Yao Qing, and said, "Sister Qing, you better watch it yourself." ”
Yao Qing took Xiaomei's phone suspiciously and looked down. "Isn't this the investigation report of 'Zhen Yan Beauty Magazine'?"
This 'Zhen Yan Beauty Magazine' is a more influential beauty magazine, Yao Qing also knows something about this magazine, since it is the investigative report of this magazine, there should not be much difference in content.
The rapid rise of Xianzi Beauty Pill in the Yinhai high-end beauty market in the past month, and the momentum of sweeping all competitors, such a movement has naturally attracted the attention of many relevant industry insiders and institutions.
After all, Yinhai is not as good as a few first-tier cities. However, it is also one of the top in all second-tier cities in China.
It can be said that for any beauty brand, Silversea is an important market that cannot be ignored.
But now, in just two months, this is enough to rank in the top ten in the whole of China. Even the huge market close to the top five or so has been sparked by an unknown new brand product, rising rapidly, squeezing the market share of other competing products......
It is difficult for such a thing not to attract the attention of the relevant industry.
After Yao Qing saw that this investigation report was published by 'Zhen Yan Beauty Magazine', she began to read the content of this investigation report carefully.
At first, Yao Qing didn't pay much attention to it, but when she saw that the investigation report about Xianzi products, especially Xianzi beauty pills, in the Yinhai market, successfully occupied nearly 40% of the market share of Yinhai's high-end beauty products in less than two months, her heart was suddenly full of surprise.
Especially in the latter report, the estimation of Yinhai's high-end beauty products market in the next one or two months made Yao Qing feel a little shocked.
That's right. It's just shocking!
This report estimates that within two months at most, Xianzi products will completely sweep the entire high-end beauty market in Yinhai, and will occupy at least 7 to 80% of the market share!
Other similar competitive products will inevitably be disshadowed from the Silver Sea market.
Even. The report also predicts that in the near future, once the newly rising Xianzi company has the spare strength to open up the national market, the entire high-end beauty product market in China may usher in a complete reshuffle!
As for their own estimates, this report also clearly gives the reasons why they dare to make such bold predictions. One of the biggest things is the effect!
Quality and efficacy are always the number one factor in any product. This is the foundation of any product's continued success.
And Xianzi's products undoubtedly already have such a foundation.
The report makes it very clear that the investigators of this report have personally tried Xianzi's products. The effect is indeed the same as advertised by the company, and the effect can be clearly seen in a very short time. And there are no toxic side effects.
comparatively. The effect of other products of the same type is at least four or five grades apart!
It is precisely for this reason that the compilers of this report believe that in the future, the high-end beauty market in China and even the whole world will usher in a storm of change......
When Yao Qing finished reading this investigation report. The shock in my heart couldn't be calmed down for a while.
I couldn't help but think: Is the effect of this Xianzi product really so good? It was able to make Zhenyan Beauty Magazine push it to such a high level!
Even if there is an element of exaggeration and boasting, there shouldn't be much discrepancy in the survey data.
A brand-new brand can occupy nearly 40% of the market share of Yinhai's high-end cosmetics in just two months...... It's really unimaginable.
The only explanation is that the products of this brand are really very good, so good that almost everyone who has used them agrees with it.
Otherwise, with the pricing of the two products of Xianzi being nearly 1,000 and nearly 2,000 respectively, even if there is a slight discount, it is still the price of the international first-line brands, and it is absolutely difficult to occupy such a high market share in such a short period of time. (To be continued)
ps: The fourth watch is over. Read the book to vote.,So,Big guy, for today's update, it's okay to have more recommended votes and monthly passes~