This matter is a long story, even if Guo Yujing makes a long story short, it took a full half an hour.

After listening to Guo Yujing's words, Kevin spent a long time before finally finding a clue and asked, "Miss Guo, you mean that if there is a problem with the quality of our products, the compensation will be paid from this money, and we don't need to compensate Mr. Wang Kefan for the loss caused by the quality of the product?" ”

"Yes, exactly." "Ever since we were falsely accused, I've been thinking about how to eliminate the negative impact of that incident on my company, and even have a positive effect.

Since so many people think that advertising agencies should be responsible for the quality of their products, I intend to be responsible for the advertising of my products. But the money used to take risks cannot be weighed down on us. We are only responsible for supervision, and the funds are still paid by the company that produces the product. ”

Kevin nodded, "As far as responsibility is concerned, this request is very reasonable. ”

Guo Yujing continued: "According to the sales of the product and the size of the product company, we will earn different amounts of late fees, during the contract period, all the problems caused by product quality, compensation will be drawn from this money, and because we need to take too much risk for the product, so after the expiration of the contract, the remaining money in the fund is our investment income." ”

"Two-way investment between advertising agencies and manufacturers?" Kevin's eyes lit up, and he couldn't help but shout out loudly, "Ms. Guo, this idea of yours is simply a huge innovation in business methods!" ”

Guo Yujing said calmly: "It is precisely because this idea is too novel that we must find a trustworthy large company to cooperate in order to play its due advertising value." With Pepsi as the main body leading this advertising model, and NK as the protagonist of this event to endorse Pepsi, I think Pepsi's popularity in China can increase by at least two percent. In addition, with NK's advertising design capabilities, we can make this announcement and Pepsi into a public welfare symbol. ”

Kevin nodded frequently, and Guo Yujing became more and more in a state of interest.

"China's food safety problems have become more and more serious in recent years, and consumers have begun to have a psychological fear of food. In this environment, if Pepsi is one step ahead and promises to be willing to take all risks from the first window of publicity, then Coca-Cola, which outsells your biggest competitor, has a theoretical possibility. Mr. Withers, as long as we both have enough sincerity, it is entirely possible for Pepsi to beat Coca-Cola in the Chinese market. ”

After listening to this, Kevin looked at Guo Yujing with a smile and said, "Miss Guo, such a good idea, aren't you afraid that I will use it to find other stars to work with?" ”

Guo Yujing smiled faintly, shook her head, and replied: "This idea is actually the content of a new paper by NK, we not only have natural intellectual property rights, but also have applied for patents in China, the United States and the European Union. In addition, due to the special environment of China and NK's special role in this incident, it is impossible for anyone to achieve the same effect as our cooperation. ”

Kevin finally looked at Wang Kefan and Guo Yujing with admiration.

From beginning to end, he was completely in the calculations of the two people.

Kevin shook his head in admiration and said, "Looks aside, you are indeed the most compatible couple I have ever seen." ”

Wang Kefan smiled and said thank you.

Kevin said seriously: "I need to report this matter to the headquarters first. ”

Seeing the big fat man squeak out of the reef on the plank, Wang Kefan gave Guo Yujing a thumbs up and said, "I can't help but praise you if you sell me." ”

Guo Yujing said: "Come and listen." ”

"Yu'er, I really love you to death."

Guo Yujing leaned her head on Wang Kefan's shoulder and said with a smile: "My mouth is so stupid, and I don't have any creativity in my sweet words." ”

After dinner, Wang Kefan continued to work.

The time for singing always passes quickly, and in the reluctant retention of fans, Wang Kefan got off work on time and on time, and did not give in to these people who watched the play and did not give rewards.

Not long after returning to the hotel, Kevin called and said that the headquarters had agreed to Guo Yujing's offer.

10 million is no problem, but you can only sign it for one year.

Pepsi is obviously still somewhat skeptical.

Free endorsement, no advertising production costs, no promotion costs, only 10 million funds for risk-taking, and the contract can be terminated at any time, such a big concession is actually only signed for one year.

Wang Kefan hung up the phone and shook his head and said: "I really deserve to be stepped on by Coca-Cola, such a cautious management is destined to be the second oldest in 10,000 years." ”

Guo Yujing smiled and took off Wang Kefan's coat, and said while pushing him into the bathroom: "Where are there so many people in this world who are not afraid of losing like you, people are such a big company, it's not wrong to be careful." Kefan, you can't think of eating a bite and becoming fat, Pepsi is willing to sign with us for a year, and in the next few days, we can at least pull this tiger skin and sign a few hundred million with other companies. ”

Wang Kefan thought to himself, and suddenly turned around, gave Guo Yujing a princess hug, and rushed into the bathroom amid her weak protest. After a few minutes, there was a beautiful panting sound in the bathroom...... Early the next morning, Kevin called and asked the two to meet at PepsiCo's office in Monaco.

Wang Kefan and Guo Yujing had nothing to do anyway, and they rubbed in the room unhurriedly for a long time, and when they arrived at the place, it was already 10 o'clock in the morning.

Kevin Withers, who had been waiting a little panicked, heard the movement at the front desk and immediately greeted him, followed by a young man, Kevin introduced him as a lawyer.

Because Wang Kefan's new cooperation model is a bit complicated, and the lawyer has a strong sense of self-esteem, he is unwilling to let Wang Kefan write it, so hundreds of agreements are not completed until dark in the morning.

After Wang Kefan read it and confirmed that there was no problem, both parties signed and sealed.

is a good endorsement advertisement, and it has been turned into a commercial cooperation.

Kevin breathed a long sigh of relief, stretched out his hand, and said to Wang Kefan: "Happy cooperation." ”

Wang Kefan held Kevin's big hand and smiled very differently, he could almost guess that after the cooperation model between the two sides was launched, within three months, Coca-Cola would come to the door, and the money would be at least three times that of Pepsi. If Pepsi wants to renew its contract next year, it will be too late to cry.................. As a trade secret, after Kevin signed a contract with Wang Kefan on behalf of the company, Pepsi did not announce the details of the cooperation with Landi Advertising Company.

But inviting Wang Kefan to endorse this matter can be said.

As soon as the news was announced, China was naturally harmonious, and the Internet was full of words such as support and strength.

In foreign countries, it is the companies that are the first to express their positions.

Now that Pepsi has signed a contract with others, it shows that at least the market still has confidence in Wang Kefan.

After Pepsi, Omega came to the door.

For something as unlikely as a watch that can cause harm to the user, it is obviously not appropriate to say anything about the "product quality assurance fund".

Facing the representative of Omega, Guo Yujing made a move back and forth.

"PepsiCo's agreement with NK is $10 million a year......"

"That's the amount Pepsi currently offers to NK, I think they must not want to see NK cooperate with a luxury brand at a lower price than them."

"The price offered by Pepsi is not a reflection of courage, but a ...... of vision"

Omega's representative eventually fell out with Guo.

Guo Yujing didn't care about the failure of this case, anyway, there were Rolex, Vacheron Constantin and Patek Philippe lined up behind. With so many rich people dangling in front of him, it is impossible to have no one who does not take money as money.

Representatives of Omega and Rolex walked sideways with a smile on their faces.

As soon as the Rolex representative sat down, he got straight to the point: "We are willing to accept the offer that Omega rejected just now." ”

Guo Yujing: "......"

At the end of the morning, Guo Yujing and Wang Kefan received a total of 8 companies and successfully signed two contracts.

Rolex 2 years 20.5 million euros, LANDI Advertising Agency is responsible for the regular product promotion advertising for the duration of the contract.

The other is Versace, who is well-known in China, who carefully signed a 7 million euro a year, but refused to be advertised by Landi.

After a tiring morning, I have to greet customers in the afternoon.

The first guest who came in the afternoon made Wang Kefan a little embarrassed.

Because whether it is Jieshibang or Durex, Wang Kefan has never used it. In fact, they have been in love with Guo Yujing for so long, and the two of them have no idea of taking protective measures at all. According to Wang Kefan's thinking, isn't this turtle grandson company hindering his development of the next generation?

But I also know where these two companies got the gossip, and they all insist that no matter how much money they have, they must ask Wang Kefan to endorse them, because there are not many Asian men with that size...... Wang Kefan had no choice but to draw lots to choose one, and the representative of the Du Lei period who was happy to win the bid was overjoyed. As for the endorsement fee, there is no need for Guo Yujing to waste any tongue, this company specializing in cutting off children and grandchildren is very happy to sign a 5-year long-term contract with Wang Kefan, with a total value of up to 75 million US dollars after tax.

After Comrade Bi Yuntao left, Guo Yujing touched her belly and was melancholy for a while, and before the melancholy was over, the next big customer came to the door.

As soon as Guo Yujing saw that it was a car dealer, her eyes immediately lit up.

Ten minutes after the BMW representative sat down, "Sir, this matter is a bit complicated, and it has to start with the slander of NK in China......"

In the face of a product like a car that will kill people if it is not done well, if you don't get a "product quality assurance fund" back, how can you be worthy of your IQ?

(To be continued)