387【Japan Strategy·3】

"I'm back!" After recording a song for a day, Miyuki Nakajima tiredly pushed open the door and put on a smiling face.

Miyuki Nakajima's mother brought out two bowls of soba noodles and said, "Miyuki is back, go wash your hands and eat." ”

Miyuki Nakajima's younger brother Ichiro Nakajima's face turned green when he saw the noodles: "Ah, it's this again, I've been eating it for half a month, and it's okay to eat chazuke!" ”

"Let's just eat, just be busy for a while." The mother comforted her and brought another bowl to her husband, who had suffered a stroke.

Seeing her mother walk away, Miyuki Nakajima patted her younger brother's head and said, "Mom works hard, and she doesn't have time to cook chazuke, so don't complain." ”

Ichiro Nakajima said, "Isn't my sister recording a record? If you become a singer, you will definitely be able to make a lot of money. ”

"I hope so." Miyuki Nakajima sighed.

If it weren't for her father's stroke and the family's financial difficulties, she wouldn't have come out to be a singer.

Although the song "Times" last year was sung in this book for a while, she didn't make much money, and most of it was taken by the company. But fortunately, the company saw her strength, re-signed a sharing agreement, and promised to give her a big album this year.

"Sister, have you watched "Food Truck"? A lot of my classmates are talking about this movie. Nakajima Ichiro said.

"I've heard about it, too." Miyuki Nakajima, "But I don't have time to see it. ”

"Then let's go see it tonight." Ichiro Nakajima said excitedly.

Miyuki Nakajima said: "After a while, I'll accompany you to watch the song when I'm done." I'm a little tired today. ”

"You should go even more when you're tired, take this opportunity to relax." Ichiro Nakajima kept persuading.

"Alright, alright, let's go tonight!" Miyuki Nakajima couldn't stand the entanglement of her younger brother and agreed, although the family's current economic situation is a little tight, but a movie ticket of 200 yuan can still be afforded.

Nakajima Ichiro quickly swallowed the soba noodles, then waited on the side, and as soon as his sister finished eating, he grabbed his coat and shouted to his mother, "Mom, let's go out to the movies." ”

"Come back early!" The mother shouted inside, but the siblings were already far away.

Walking down the street, Miyuki Nakajima smiled and said, "Ichiro hasn't had a girlfriend yet?" It's really pitiful to watch a movie and ask your sister to accompany you. ”

Nakajima Ichiro's chest was straight, and he said proudly: "Cut, there are many girls chasing a handsome boy like Ichiro, but none of them I can look at." ”

"I thought you couldn't find a girlfriend!" Miyuki Nakajima said with a smile, walking on the street, being blown by the night breeze, and the depression accumulated in her heart was also empty.

Just a short distance from the side of the building, the giant poster of "Food Truck" is clearly visible in the neon light. Ichiro Nakajima said, "I can see advertisements for it everywhere, and it seems to be really powerful. ”

"It's really amazing!" Miyuki Nakajima nodded, she is already a person in the entertainment industry, and naturally knows how much this level of publicity will cost.

After walking for a while, Ichiro Nakajima suddenly shouted: "Yaga, how can there be so many people queuing!" ”

Miyuki Nakajima was also taken aback when she saw it, and saw that the ticket buying queue outside the theater was dozens of meters long.

"It's the same as last year's "Ghost Love." Miyuki Nakajima said, "It's not surprising, Wang Zijun's movie is strange if no one watches it." ”

"But that's too much." Nakajima Ichiro said dejectedly, "Let's go watch "Manhunt", otherwise we will have to wait until when." ”

................................................................................................ "Food Truck" has been in theaters for a week, and for the first two or three days, the Chinese film has been on par with "The Killer Female Boxer" and "Manhunt" due to the impact of the publicity offensive. But soon, the box office of "Food Truck" suddenly exploded.

After the film was released, Wang Zijun hired various media and film critics to tout the wonderfulness of this movie as if he was burning money, and praised this film only in the sky, how many times in the world can he hear it. All of a sudden, all kinds of media were full of praise for "Food Truck", coupled with the good reputation after watching the movie, fans spontaneously spread the word of mouth, giving ordinary people the feeling that they were talking about "Food Truck" everywhere, as if they hadn't seen this movie and didn't have the face to come out to meet people, they consciously or unconsciously entered the cinema.

At first, I still spent money to hire people to fry it, but later, the movie became popular, and those entertainment media spontaneously began to help report it.

The box office of "Food Truck" quickly surpassed "Manhunt", which was released four days earlier, and went to the chrysanthemum of "Killer Female Boxer", which was released half a month earlier.

In the face of the box office whirlwind set off by "Food Truck", the Yomiuri Shimbun commented: "Sharp and realistic action scenes, excellent camera images, mysterious Spanish castle style...... Everything attracts the audience. What are you doing, filmmakers? Why are our local films being left behind by Chinese-language films? ”

The comments of "Chaoyue News" are much more relaxed: "The hot sale of "Fast Food Truck" successfully replicated the success of Bruce Lee's "Enter the Dragon". The two films have a lot in common, namely Asian-Western collaboration, fantastic real-life fights, and a tight and moving storyline. I think these are all things that we can learn from. Don't just focus on the country, we can go out and make more contact with the Western film industry, so that we can progress and succeed. ”

The film review of this issue of the authoritative film magazine "Film Xunbao" said: "There is no doubt that the luck of "Killer Female Boxer" is a little bad, this movie unites Chiba Shinichi, Kurata Showa and Shiho Mietsuko, three stars with great box office appeal, whether it is action design or directing techniques, they are the leaders of domestic kung fu films in recent years. But it met "Food Truck", although the latter has only been released for a week, but judging from its word-of-mouth and box office response, I believe that the box office will surpass the former in less than a month.

I watched both movies and have to admit that "Food Truck" is superior to "Killer Female Boxer" in every aspect. However, what we have to see is that the investment in "Food Truck" is enough to shoot 5 "Killer Female Boxers", and the loss is not unjust.

Comparatively, I prefer Manhunt. The investment in this movie is not large, the plot is interlocking, the director's shots are clean and neat, and the picture is full of tension. In some ways, it's better than "Food Truck", and fans who like to watch mystery movies shouldn't miss it......"

……………………………………………………………………………… In any case, "Food Truck" shocked the film industry again. Previously, Wang Zijun's "Ghost Love" is good to say, at least it is a Hollywood movie, even if it loses, it is also lost to Hollywood, which can still be accepted by most filmmakers. But "Food Truck" is a complete ten Chinese films, which undoubtedly some people's nerves!

Half a month later, the box office of "Fast Food Truck", which was released for more than 20 days, successfully broke through the 200 million yuan mark, and killed "Killer Female Boxer", which had been released for more than a month, at the total box office, and temporarily ranked at the annual box office throne in 1976.

Asian Film Distribution Company.

Saburo Takahashi's secretary, Tomoko Kawamoto, walked into his office with excitement on her face and said, "President, the heads of Fukunori Cinemas and Oshima Cinemas in the Kansai region just called and said that they want to release "Food Truck". ”

"We bear a lot of publicity costs, and only give 4% of the share to the theater chain and theaters, are they willing?" Saburo Takahashi asked.

Tomoko Kawagen said, "They want to be able to talk again." ”

"Tell them, don't talk about it, if you want to get the film, you can only give them a maximum of 4% profit, otherwise we will lose money. If they want to interview me in person, just say I'm busy and not available! Saburo Takahashi said with a smile.

"Yes, President!" Tomoko Kawagen bowed and withdrew.

"Humph! Half a month ago, I took the initiative to contact you, and I didn't do anything to give 45% of the profit share. Saburo Takahashi sneered.

Nowadays, the share of imported films is about 5% to 10% for the theater chain, and the share for theaters is as high as 50%, leaving only about 40% of the profit left for the distribution and producer. In other words, the Wong Film Company and the Asian Film Distribution Company combined can share 40% of the profits of the box office.

Of course, Wang Zijun is not happy, he has already spent tens of millions of yuan in publicity expenses, and he can only get a pitiful more than 20% of the company's share of more than 10 percent.

In other words, if "Food Truck" can have 500 million yuan at the box office of Yueben, then Wang's company will earn more than 100 million yuan at most, and the rest will be tens of millions of yuan in publicity expenses, and the rest will be tens of millions, and the income of 10 million Taiwan dollars will be burned in high incense.

Moreover, if the box office of "Food Truck" cannot reach 500 million yuan, if the box office is too small, Wang's company is estimated to be in vain.

Wang Zijun was forced to raise the production share, and Saburo Takahashi could only suppress the profits of theaters and theaters, which was also the reason why some theaters were reluctant to release "Food Truck" at the beginning. The reason is very simple, why, the previous practice was that the theater side could get 50%, and now it can only get 40% with the theater chain, isn't this a cheat?

In fact, the total cost sharing of 60% of the cinemas and theaters in this practice is ridiculously high, which is also a regulatory measure for the film market to increase its own profits and protect local films. Under normal circumstances, the total share of imported film theaters and theaters is generally 45% to 48%, as Takahashi Saburo said, only 40%, in fact, the theater chain still has to make money.

After "Food Truck" set off a box office storm, those theaters that had not negotiated with Saburo Takahashi also regretted it at this time, so they came to contact Takahashi one after another.

If you don't talk about it, "Manhunt" can maintain a high attendance rate because of its very attractive plot, but "Killer Female Boxer" has rapidly declined because of the sniper moviegoers of "Food Truck". There is no way, the two films are of the same type, as the saying goes, you have to throw it away, and when you get a sum together, the originally good "Killer Female Boxer" seems to be completely unsightly.

These days, those theaters that have not released "Fast Food Truck" have been scolded by fans I don't know how many times.

……………………………………………… Secretary Tomoko Kawagen talked on the phone with the heads of the two theaters for a long time, but the other party just refused to let go, and the people from the two theaters couldn't sit still, so they went directly to Takahashi Saburo's house that night, and finally divided it into 43%. As for the 43%, how the theater chain and the theater are distributed, that's their own business.

Saburo Takahashi is no longer worried about the box office, but is busy restoring the former Takahashi cinema line. At the beginning, when the Takahashi Cinema Line was at its most brilliant, there were more than 100 theaters in total, but unfortunately later suffered serious losses, and most of the allies turned their backs on him, and now there are only 31 left, and half of them are his own.

The popularity of "Food Truck" undoubtedly gave Saburo Takahashi an idea, that is, to restore the number of theaters in theaters to more than 50.

And it turns out that the return of reality is far beyond Takahashi Saburo's expectations, and after he revealed that he has mastered the film sources of many film companies in Hong Kong and Taiwan, dozens of theaters are interested in joining his cinema alliance.

In the construction of theaters, joining is the most common and effective. Like Golden Harvest Cinemas, most of them are retail theaters that Zou Wenhuai's movies have attracted after their success.

The other is a film company with a strong foundation like Shaw Brothers, and a large part of the theaters under its theater line, Run Run Shaw holds ownership or part of the shares. Wang Zijun's Wang Cinema Line This is this number, almost eighty percent of the theaters in its cinema line are acquired, and its arrogance has shocked peers, I don't know where Wang Zijun got so much cash.

……………………………………………………………… The Taiwanese media, whose self-esteem is fragile, immediately became full of pride after learning the news from Yu Ben's side, and they touted Wang Zijun's victory in the international film market.

It is reported that the blockbuster "Fast Food Truck" by Mr. Wang Zijun, a great director of China, has achieved unprecedented success in Yuben. Now the box office has reached 240 million yuan, far exceeding the other films released at the same time, ranking first in the box office. The directors in the film industry praised one after another, saying that Director Wang Zijun is a rare genius in the film industry, and I hope to cooperate with Director Wang Zijun in the future......"

Wang Zijun put down the newspaper in his hand, and laughed for a while, the reporters of these Taiwanese newspapers are too good at blowing, but fortunately they didn't say that Akira Kurosawa watched the movie and asked to see him in Taiwan.

"What's so funny?" Lin Fengjiao walked over and said next to his shoulder.

"It's nothing, someone is complimenting me." Wang Zijun stretched out his hand, took Lin Fengjiao into his arms, and sat on his lap.

Lin Fengjiao glanced at the newspaper and said with a smile: "Haha, it turns out that you are stinky and beautiful here." ”

Wang Zijun reached into her clothes with his big hand, played with the plump breasts that were full of bullets, and said, "I haven't seen our baby for a long time, when will I bring him out." ”

Lin Fengjiao said: "My parents are watching closely, you can see me when you go to my house." ”

"I don't dare go again." Wang Zijun hurriedly shook his head, he was directly blasted out the last time he came to the door.

Lin Fengjiao looked out the window and said, "It's getting dark, you should go back to accompany her." ”

"I'm sorry for wronging you." Wang Zijun said guiltily, he asked repeatedly later, and Lin Fengjiao told what happened that day. Hearing that Lin Fengjiao actually knelt down and begged for someone, he was so moved that he swore to treat her well in the future.

"Nothing to be sorry about." Lin Fengjiao leaned on Wang Zijun and said, "Qingxia acquiesced now, at least I feel a lot more relaxed." ”