Chapter 644, film scheduling monopoly!

As the release date of "Black Man" approaches, the frequency of activities of the film's main creators is becoming more and more frequent. The investors are eager to break these stars into more than a dozen pieces by themselves, one in Yangcheng, one in Mingzhu, one in Yanjing, and one in Tongliao -- every major city in the country loses a platform, relying on their appeal to attract all those fans to the cinema.

Of course, such a wish is impossible to achieve. If you really do that, it won't be movie promotion, but murder and dismemberment.

Therefore, Tang Zhong and several other leading actors have been busy in the past few days, and they only have time to catch their breath at night.

At the star-studded movie premiere, 'Second Artillery' Tang Zhong once again threatened in an interview with the media that the box office of the fourth part of "Black Man" will definitely exceed one billion. If such a good movie can't exceed one billion, it's really unreasonable.

As a result, the masses present said one after another that the Second Artillery was indeed 'two'.

Fortunately, after the premiere, most of the media representatives and critics present were positive about the film.

"The black man played by Tang Zhong is good, flesh and blood, with a strong sense of justice but not hypocritical. He's a hero, a roadside hero, an office hero, and a supermarket hero. Perhaps, you have also seen this hero. He is the hero of our side. He didn't exalt himself too much, everything he did was something I wanted to do but didn't have the ability to do. This is a reporter's impression posted on Weibo after the viewing.

"Zhang Chi has a degree. Speaking of martial arts to the flesh, lyrical and ridiculous. Tang Chong's performance has great potential, and his acting skills are immature, but he performs in his true colors. Zhang Heben can be called a ghost, and people fall in love with this girl at the first sight of her. A good movie deserves to be a masterpiece. This is an excerpt from the original review of "The Hero in Our Heart" by Zhang Xiaobai, a famous film critic in the circle.

"After returning from watching "Black Man", I couldn't calm down for a long time. Perhaps, the second artillery is not as 'two' as we think? Perhaps, the box office can really exceed one billion? ”

Of course, no movie is perfect.

There are voices of praise, and naturally there are voices of criticism.

Some people say that Tang Chong's performance is naïve, and Zhang Heben is a vase. Some people say that the story is made up nonsense, and such a movie should make him zero box office. Some people also scolded Zhang Forest for being out of touch with the times, and he should put down his shelves and learn from some small directors.

In any case, for the TV company, the box office warm-up has already been achieved.

July 7 is the traditional Valentine's Day in China, also known as the 'Queqiao Festival'.

Legend has it that a long time ago, a poor farmer and a second-generation white Fumei fell in love. Both of them are more avant-garde in their thinking, and there is really no entertainment in the countryside at night, so they have to use each other's bodies to pass the empty and lonely time.

Once there will be a second, and if there is a second, there will be a third. With the third there will be many times. Because they didn't have effective contraception, Bai Fumei soon became pregnant and gave birth to a child ten months later.

A year later, they gave birth to another boy - an act of superbirth, but because they were not registered and lived in a desolate mountain village. Neither the family planning organization nor the neighborhood committee could find them fines.

Just when they were happily living a life of male weaver and female farmer (no way, the second generation of red Bai Fumei can spell, blow a breath and those fields will be automatically cultivated and sown), Bai Fumei's family found them through the GPS positioning and navigation system. They came in a flying engine and forcibly took Bai Fumei away.

Bai Fumei lives in Tiangong Villa, and Poor **Si still lives in a mountain village. The Tiangong Villa is heavily guarded, and only through pupil verification can you enter smoothly. Bai Fumei misses her husband and children, and washes her face with tears every day. After pleading hard, he finally persuaded his mother, who promised to let them meet on the seventh day of July every year, and issued a temporary pass for the poor ** silk -

In order to commemorate this firm and persistent relationship, later generations set this day as Valentine's Day.

In modern society, as long as it is a festival, it must be a reason for merchants to speculate on goods and an excuse for people to be lazy to relax.

"Black Man" chose to be released on this day, and it is not without the idea of borrowing the Qixi couples crowd to increase the box office and bring word-of-mouth marketing.

After all, in the eyes of everyone, the emotional drama between Tang Zhong and Zhang Heben in "Black Man" is still remarkable. It's not impossible to position it as an 'action #romance movie' – as long as you don't think about it, of course.

In the conference room, Tang Chong, Zhang Heben, Wu Linlin, Han Siping, and a group of film creators gathered together.

Today, all the main creative activities have been cancelled. In the words of director Wu Linlin: We have done everything we can do, and leave the rest to the audience.

Han Siping glanced at the people present, held the teacup and said, "Originally, I wasn't nervous. I have confidence in Lao Wu and all of you here. However, Don shouted out of the box office

After the slogan of a billion, I suddenly became nervous. It's as if our box office doesn't exceed a billion, or we are not qualified. Tang Zhong has set a big goal for us. ”

Everyone laughed, and everyone's eyes shifted to Tang Chong.

Tang Chong, dressed in casual clothes and wearing a baseball cap on his head, sat in the corner of the conference room, smiling shyly and greeting everyone's kind eyes.

"I got an analysis report from the marketing department." Han Siping opened the folder in front of him and said, "Anyway, everyone is idle, so I'll tell you about our market expectations." I know, you're really concerned about that, too. ”

"It's still Mr. Han who understands us." Lisser, one of the heroines, said with a giggle. "If there is an event today, we will be busy and forget about these things for a while. Now I don't do anything, the only thing I care about is the box office. ”

Han Siping nodded and said, "Today is the traditional Valentine's Day of the Chinese country, so there are three love movies released at the same time as our "Black Man". Of these three romance movies, two have the potential to form a direct competition with us. One is "Show Love" starring Liu Hua director Wen Qing, Liu Hua is a new director, but he has performed well at the box office. The last drama got a box office of nearly 200 million. This time, they found Wen Qing, who has a strong appeal, just to have a big harvest on Valentine's Day. The second love movie is a new film by Taiwanese director Niu Dezhi, Niu Dezhi is a veteran of romance films, and invited Taiwan's most popular idol actor Wu Zhuo and otaku killer Lin Zhixuan to attract popularity, and the box office may be very good. ”

Han Siping saw that everyone was listening carefully, and after taking a sip of tea, he continued: "In the imported movie, there is an animated film that poses a great threat to us. DreamWorks' "Snow White and the Seven Dwarfs" is on a rampage, and analysts point out that it could be the biggest box office winner — and watching a romantic and beautiful cartoon has a different meaning on this holiday. After all, in today's world, men are generally influenced by women's thinking. The analysis department did a sample survey, and out of a hundred women, only 31 were willing to choose "Black Man" to watch, and 38 chose to watch "Snow White and the Seven Dwarfs"—"

Han Siping is right, American cartoons have always had excellent performances.

Now, the world's highest-grossing animated film is probably DreamWorks' "Shrek 2", which earned DreamWorks $350 million at the box office. You must know that Tang Chong's "Black Man" movie box office of more than one billion is Huaxia currency, if you convert these billion Huaxia coins into US dollars, the box office is only half of the box office of this animated film - is the goal of one billion box office high?

It's not high at all.

Whoever said it, how big the heart is, how big the stage is.

Not only "Shrek", but also "Finding Nemo" and "The Lion King", which are widely known and loved by the audience, have grossed more than $300 million. In addition, there are several animated films that are close to $300 million. It can be seen that American animated films have a strong influence all over the world.

"No one can guarantee that "Snow White" will definitely lose to "Black Man". The results of the market analysis department were that we won 54 percent of the time – the first day at the box office, the first week at the box office, and that was really important to us. Of course, this is not to say that our opponents are only these few movies, even if the data analysis at hand is accurate, but no one can control the box office - maybe a dark horse will jump out that we didn't expect. This has not happened before. ”

After Han Siping finished analyzing the situation, Wu Linlin looked at Tang Chong and said, "Tang Chong, what do you have to say?" ”

"I think we can take the first place." Tang Zhong said. "They have their way of analyzing, and I have my way of thinking. "Black Man" is our Chinese hero, and it is a typical blockbuster style, there is no reason why they should not choose us - I substitute myself into the audience, and in these movies, the first choice is "Black Man". Regardless of men and women, who does not have a hero complex? ”

"That's a good point." Wu Linlin said with a smile. "Tang Chong's confidence is sufficient, we must also have confidence in ourselves. Trust us to be the best. If we don't think so, the audience will definitely wonder about it.

Because of the name of director Wu Linlin, because of the strength of the film distribution text, because of the hot speculation and controversy of the film in the outside world, on such an important day as Valentine's Day on Qixi Festival, when many heavyweight movies were released at the same time, the major theaters still gave great care to "Black Man", and the film scheduling rate reached an astonishing 45%.

In other words, less than one out of every two screens in the country is showing "Black Man".

This is a happy outcome for the creators of "Black Man", but it is a nightmare for supporters of other films.

Of course, such a high scheduling method has also been attacked by many people as a 'film scheduling monopoly'.