089 Different reactions
There was still no official speech in the conference room at Apple's headquarters, but there were whispers, and the head of MAC software began to privately communicate with the IOS system architecture engineers about the almost all-round mobile phone system in the video. The executives in charge of marketing began to consider whether the withdrawal of this mobile phone system would be a blessing or a curse for the future sales of Apple's mobile phones, and as for the person in charge of the online app store of the Apple mobile phone who least wanted this system to be launched, his life would be sad.
Speaking of which, the sudden emergence of this system has indeed caused the world's largest companies by market capitalization to be the most entangled. Of course, not only because of the online store, but also because they are now the world's best-selling high-end mobile phone supplier, and they also have their own IOS smartphone system, and with this efficient intelligent system and online store, countless Apple fans are crazy.
Now there is a mobile phone system that is comparable to, or even significantly taller than their ISO system, and can be perfectly compatible with their mobile phone hardware, which will naturally bring a great impact to Apple. Even their biggest competitor in the world market, Samsung, will not struggle as much as they do with Apple. After all, Samsung cooperates with Google, the free system Android used, and now there is a more perfect system, and it is possible to change the flag directly without the slightest psychological barrier, but let Apple easily abandon the self-developed IOS system, as well as the online store that survives around the IOS system, and completely degenerate to grab business with Android, which is obviously an extremely difficult and tangled decision.
Obviously, these are all issues that participants have to consider, and these are not issues that can be concluded in a short period of time.
"Bruce, you can say a few words first!" After waiting for a full minute, seeing that he did not take the initiative to speak, Tim Cook could only call out his name directly.
Tim Cook's voice fell, and the whispering in the conference room immediately stopped, and everyone's eyes fell on a middle-aged man with black-rimmed eyes sitting at the end of the conference room. Bruce Sewell is Apple's General Counsel and Senior Vice President of Government Affairs, reporting directly to Tim Cook. Tim Cook's first point in speaking to him was naturally to draw relevant conclusions from the legal side.
"Actually, it's just a system, and if the system itself doesn't infringe on our patents, I don't think Apple can sue the developers of the system from a legal standpoint. Especially in China. It's like when we sell a laptop, customers can also install Microsoft's Windows system, and we have no reason to sue Microsoft. So the best way to solve this problem is to solve it technically. Bruce Sewell clearly didn't give much constructive advice.
"So Scott, what do you think?" After listening to Bruce's preliminary conclusions, Tim Cook couldn't see his joy or anger, but directly approached Apple's vice president in charge of IPONE software, who is also the chief engineer of Apple's IOS system architecture.
Apparently, the head of Apple took Bruce's opinion and went straight to asking for the opinion of the technical department.
"Just a video!" The engineer who looked to be only in his thirties but was in a high position spoke, and then paused before continuing: "This is far from enough, there is too little information for us, and now we can't judge the advantages and disadvantages of this Huaxia system, everyone knows that a stable system needs to be tested for a long time with multiple projects, but now we have only seen the test results in this short few dozen minutes in the video, which is not enough for us to draw conclusions immediately!" ”
Scott Forsdale said quite seriously, this is obviously not a pretext. Although the software engineer may not seem to be very old, his resume at Apple is absolutely impressive. He joined Apple in 1997 and was one of the original architects of the Aqua user interface for MacOSX, and was responsible for the development of several versions of the Mac operating system, most notably MacOSXLerpard. Therefore, his speech is naturally very weighty, and it can be said to be the collective voice of several technical executives.
"Hmm!" Tim Cook nodded, was silent for a long time, did not continue to roll call, but decided after a moment: "Okay, that's all for today's meeting, I'll ask the head of the Asia Pacific market to try to contact the developers of this system, and continue to follow up on this smartphone system, and get this system as soon as possible for you to test and study." In addition, the public relations department issued an informal message that the product launch of IPHONE6S and IPHONE6SPLUS, which was originally scheduled for next week, may be postponed. ”
No one was surprised by Tim Cook's decision, and no one objected. To be honest, everyone was very entangled at this time, and the young figure in the video was firmly remembered by everyone at the scene.
……
A group of Android engineers from Google, another Internet giant, were also watching an edited version of the video. But Google's meetings are obviously much more relaxed than Apple's high-level meetings.
In fact, Google, as one of the world's largest Internet companies, has been committed to becoming a technology giant with a complete ecological environment.
As a multinational high-tech company, its financial report shows that the total revenue in Q1 of 2015 was 16.8 billion US dollars, and the revenue from Google's website, mainly advertising, was nearly 15 billion US dollars, which means that nearly 90% of Google's revenue comes from its advertising revenue.
In other words, Google is improving its search business, doing Google+, playing with email, making Google Glass, driverless vehicles, Google Maps, 3D Earth, etc., almost all of them are playing tickets, because no one can see what significant impact these specific activities have on Google's revenue. In other words, Google is probably the only one who thinks it's doing the right thing.
And Android is the same for them. Anyway, Google has nearly 35,000 regular employees, only a few hundred people are in charge of advertising, and the other 90% are busy with soy sauce work that does not see any profit. Hundreds of more people play the ticket Android system, which is completely free of any psychological barriers for them.
Perhaps the biggest significance of the Android system to them is to push Google search, Google maps, Google mail and other things to a terminal, of course, in this mobile Internet era, this is indeed quite meaningful. After all, for a company like Google, traffic is the foundation of ad revenue.
So although a group of technical engineers looked relatively relaxed when watching the video, but with the advancement of the press conference, the world's top software engineers began to look solemn, it seems that this system independently developed by Chinese people is really not so simple.