Chapter 214: The Legend of Huaxia Automobile
The 1991 Dakar Rally began on January 1 and lasted for 15 days, and today is the last day.
Two French truckers, Sonic Lak and Bogoois, collided near the finish of the second stage and were killed at the same time. So far, since the event was held in 1979, 26 people have sacrificed their precious lives.
In 1986, a helicopter crashed over Mali, leaving none of the five people on board, including the founder and organizer of the Dakar Rally. Sabin. Zeli? Sabin once said that the Dakar Rally: it is a challenge for those who participate; For those who didn't attend, it's a dream.
In order to fulfill this dream, every year, hundreds of adventurers set foot on the vast African desert on the occasion of the New Year, passing through various terrains such as sand, desert, mud, roads, grasslands, farmland, etc., and have to endure the cruel test of heat and sandstorms.
Since its inception, each edition of the event has attracted hundreds of participants and different types of vehicles, and the support team has reached thousands of people! However, with such a large lineup, there is no guarantee that every car will be able to run back to the finish line safely.
Because these participants must face various unexpected situations in the 15-day race of nearly 10,000 kilometers, which not only tests the ability and durability of the car, but also tests the endurance and skill of the drivers, and of course, the resilience of the support team.
Each team charters a special plane with all the spare parts, supplies and maintenance technicians to fly to the designated area before the car. Dozens of planes painted with their respective team logos parked next to each other, and the scene was spectacular.
When a car with the same logo arrives in the pits, it is gathered under the wing for repairs and supplies. At this time, it is like a small bird resting under the wings of a big bird, which is particularly interesting in previous years, most European utility vehicles such as Land Rover, Rover, Mercedes-Benz G-Class and Pintzgale dominated the race, while others such as Rolls-Royce, Citroen and even Porsche used modified cars to race.
The rally, which starts in France on January 1 every year, has been widely reported on television, radio, newspapers and magazines in 180 countries and regions around the world, and is popular with more than 500 million people around the world.
This year, the number of people following this event has suddenly increased by hundreds of millions, and there is only one reason, Huaxia Automobile and drivers are participating!
This event, which is almost monopolized by Europe's top automobile manufacturers, has appeared for the first time in Huaxia Automobile, which is really a highlight of the event. To this end, all the media covering this event have opened a special column to report on Huaxia Automobile, which has earned enough eyeballs for Huaxia Automobile!
This alone has made Huaxia Automobile's exposure directly rise from zero to an immeasurable value, and its advertising effect cannot be measured by money at all. You know, this is the Olympic event of the automotive industry, and the vast majority of the attention is paid to car fans.
If you want to advertise on such a large scale, not to mention that the advertising fee is an astronomical amount, the problem is that those discriminatory media, who will ask you for the advertising fee of Huaxia Automobile? People are afraid of smashing their own signboards!
Since CCTV began to report on Huaxia Automobile's competition, many people have speculated that Huaxia Automobile will hold out until the next few days. It is said that there was also a gambling game at the Lisboa Casino, betting that Huaxia Automobile would give up in the first few stages.
No one expected that Huaxia Automobile would hold out until the last day, and even achieved quite good results. Huaxia Automobile has three cars participating in the competition, and the support team is a small team of 18 people, who also rented an aircraft as a logistics supply station.
What makes Huaxia people proudest is that every time the maintenance area appears in the broadcast footage, the most dazzling logo is the totem dragon of Huaxia Automobile! The minimalist but powerful dragon with a golden light shining all over has become a highlight of the Qatar Rally in just ten days.
In fact, before the rally started, someone wanted to buy the Huaxia logo, which was so perfect! It was an all-metal poured dragon, its thick and powerful claws firmly gripping the hood, and its body winding upward, shining with golden light, slender but full of power.
The dragon head raised high and opened its big mouth, as if it was swallowing clouds and spitting out mist, majestic. Especially those eyes, which are like two crystals, set there. In fact, these eyes are also a pair of decorative lights, which will flicker like neon lights at night.
Huaxia Automobile did not register for the 1991 Dakar Rally, and the quota was bought later. It was the team that squeezed into the last train, a team from a country with a backward automobile industry, that all three cars completed the whole section of the race, which became a big news for the event.
What the outside media didn't know was that all the contestants of Huaxia Automobile were veterans from the Bianzang Transportation Team, and the logistics support team serving them was an in-service car maintenance soldier. The long period of highland transportation life has given these veterans endurance that ordinary people cannot imagine.
In this event, which requires the perseverance of the players, the three competitors completed the event exceptionally well, winning a single stage race, finishing second in two stage races, and finishing fourth in five stage races. The team's overall result is second only to Volkswagen!
If at the beginning, CCTV still had a try posture and cooperated with Lefu Entertainment and Phoenix Satellite TV Chinese to report this event, but later, it went all out. Because with the progress of the event, Huaxia Automobile has achieved world-renowned results, which has greatly encouraged the national pride of Huaxia people.
The daily calls to CCTV have forced CCTV to open a special hotline, which is the first time for CCTV. From the very beginning of the rally, Huaxia Automobile's orders began to grow explosively.
Huaxia Automobile participated in the competition with two new SUVs and an enhanced version of ordinary passenger cars. In particular, the streamlined SUV has even received orders from abroad, which cannot but be said to be a marketing miracle.
It was only two months after Huaxia started production, initially assembling semi-finished products from Frans Automotive, and it was not until the end of December that it began to produce its own cars. However, the three cars participating in the competition have been strengthened by military technology, which has enabled Huaxia Automobile to achieve excellent results.
All the products in stock of Huaxia Automobile Company, only 1,000 units, were sold out as early as January 7, so that the company had to ask the Chuncheng Automobile Factory for help. I hope to get the help of a large number of skilled workers, but there is no way, this is the weakness of Huaxia Automobile Company.
The establishment time is too short, there are not many skilled workers, and there are only more than 300 workers abducted from the little devils, plus the employees who jointly run the school with the Jingjiang District Vocational Education School for short-term training, it is far from meeting the demand.
For the request from Huaxia Automobile, Chuncheng Automobile did not have the idea that its peers were enemies, and organized a group of 300 employees to come to the emergency. What touched Huaxia Automobile the most was that there were nearly 200 retired workers who rushed to assist in production.
In order to repay the strong help of Chuncheng Automobile Factory, Huaxia Automobile decided to build a R&D studio with Chuncheng Automobile Factory. In Liu Feng's view, the progress of a single enterprise and the independence of a single enterprise cannot make a certain industry in China catch up with the world level.
Then cooperating with Chuncheng Automobile to form an automobile industry belt in the central part of Baishan Province is to maximize benefits. This idea has received strong support from Secretary Wang Junqing and Governor Ou Zihou, and all departments are required to fully cooperate.
It must be said that although the technology of Chuncheng Automobile Factory is very backward, the accumulation of 40 years of old factory is definitely a valuable asset. The huge team of technicians in the Chuncheng Automobile Factory alone makes Huaxia Automobile Company salivate!
Not everyone is happy that Huaxia Automobile has achieved such impressive results, at least, the vice governor and his brother-in-law who are "doubted" about their character cannot be in a good mood.
"This little brute, and let him take a big advantage, why does this kid have such good luck?"
Meng Qingyuan slapped the table heavily and scolded resentfully. Nie Sihu was in a bad mood, he didn't see the benefits of his own oil and gas development company, but Liu Feng was full of money, which made him embarrassed!
As proud as he is, he can't wait to rush back to Jingjiang District immediately, let his oil and gas development company run and at least produce something, so as not to become a laughing stock in the eyes of the cadres and masses in Jingjiang District. It's just that thinking of the two little devils in Jingjiang District, Nie Sihu's heart is sudden.
Nie Long rolled his eyelids: "Hmph, if you and the Four Tigers still think it's luck, then the Four Tigers will never want to have a chance to win in front of Liu Feng." ”
Nie Sihu glared at his cousin Meng Dong, who was sitting still: "Cousin, tell me the truth, can the equipment of that oil and gas development company be able to operate?" How can you ignore everything in order to make money? ”
Meng Dong squinted at Nie Sihu: "Cousin, I gave you a profit of 30 million US dollars, but you are holding a big head, and I can only get a little leftovers." And now you're going to blame me? As for that set of equipment, it was indeed still in production at that time, so there should be no problem.
Even if there is, there will be no major accidents, so you can rest assured. Besides, it's enough for our brother to make money, and it doesn't matter if it lives or dies in an oil and gas development company. ”
Nie Long's eyes widened: "Safety production is a major matter related to the life of the family, and it must not be underestimated." You two are so presumptuous! Four Tigers, I warn you, if you make any more money, you will resign, and don't get mixed up in the political axe organ.
In this way, sooner or later, something big will happen, it is better to make money with peace of mind, and you will always look at others making money. Again, when you go back, you must check the equipment well, and if there is a little problem, it must not be put into production. It's a big deal, even if you are deceived by foreign businessmen, this is not the first time in Huaxia, it's not a big deal. ”
Meng Qingzhi said anxiously: "Dalong, the Four Tigers have a great future, how can you say that he will resign?" Absolutely not! What's the big deal about making a little money, if you don't have Meng Dong to contact you outside, how can you buy something so cheap.
Even if it is an intermediary fee, it is justified, this is the remuneration that the two brothers should receive. Meng Dong, don't feel wronged, go back and your aunt will help you find a few more businesses, so that you can earn it back. ”
Nie Long sighed: "Do you take me for a fool? With an equipment investment of 120 million US dollars, the Four Tigers alone earned 30 million, plus what Meng Dong earned, as well as long-distance freight, how much money is left to buy equipment? What kind of goods can I buy? ”
Nie Sihu smiled: "Isn't that Liu Feng also buying a bunch of bargains?" Compared with him, we are just the eldest brother, don't laugh at the second brother. ”