Chapter 623 Binjiang Home Appliance Park
readx;
The development of consumer electronics and paper manufacturing base in Haizhou, the development of white goods manufacturing base in Huishan, and the development of high-precision technology research and development base in Jianye are originally Kumho's established development strategy. Pen | fun | pavilion www. biquge。 info
Whether it is Li Yuanhu, Luo Jun, or Zhao Yang at this time, Zhang Ke will express such an attitude euphemistically - in fact, he is not tactful to Li Yuanhu at all, Kumho's tough attitude towards Li Yuanhu at the beginning of the year is undoubtedly an adventure; However, such an adventure also has benefits, so that others such as Luo Jun and Zhao Yang will not easily test Kumho's bottom limit.
Zhao Yang can only expect Kumho to maintain such a neutral posture, and it was only after Sun Shangyi arrived in Huishan that he learned that through the cross-injection of the Ye family's capital injection into Yuexiu Holdings in the Hong Kong company and Yuexiu Holdings' capital injection into the Ye family's Shengxin Global, the Ye family, Kumho, and Haiyu are also closely knotted together in business, and even Sun Shangyi, who moved to Hong Kong with his family in the mid-eighties, has many old friends in the East China Sea.
I don't know how big it was.
The wind blows the bamboo forest outside the purple bamboo garden, and the broken leaves like the silkworm devouring mulberry leaves come to the room, after the banquet, some people say goodbye and leave, Tao Xingjian they go to the hot springs of the purple bamboo garden first. Zhang Ke left them behind, he didn't have much time to stay in Huishan, now that he came over, he still had to have a good exchange.
Zhang Ke and Sun Shangyi accompanied Zhao Yang to the elegant room to make tea and talk, there was no demand in their hearts, it was always easy for the guest and the host.
Those sensitive topics, are understated and said no one to mention again, this time to Huishan, after all, we still have to talk about the business of investing in Xiangxuehai, Zhang Ke did not hide it, said: "The financial turmoil in Southeast Asia, the domestic situation is better, but export enterprises have also been greatly affected, Aida Electronics has business in Southeast Asia, empathy." In the next stage, the pressure on RB, H, Taiwan, Singapore and other places will be greater, and the economic setbacks in these regions will be to a certain extent, and the depreciation of currencies in various countries is also a general trend. On the other hand, currency depreciation can take advantage of the export of domestic products, and the markets of the entire Asian region, Southeast Asia, and East Asia will shrink to a certain extent. A considerable part of the increased exports stimulated by currency depreciation and those products that have spilled over from other shrinking markets will enter the mainland market, and the competitive pressure on domestic enterprises will naturally increase day by day......
Zhao Yang listened intently to Zhang Ke's opinion, this kid was able to run Kumho into today's behemoth in just a few years, which made people ignore his age.
“…… Huishan's household appliance supporting production capacity ranks among the top in China, but the competitiveness of these enterprises is not as good as in the early nineties," Zhang Ke continued, "I don't know what measures Huishan will take, but I think that if we don't take active measures, in the next two or three years, the competitiveness of these enterprises will further decline, and maybe they will be ......eliminated from the market soon."
All localities are engaged in the pilot reform of the state-owned enterprise system, and the cities on the southeast coast are more radical, such as Haizhou in recent years, basically the municipal state-owned enterprises have been plowed all over, and Huishan is naturally also engaged in it, but the focus of Huishan's development in recent years is not on this, and the scale naturally cannot be compared with Haizhou.
Zhao Yang said with a smile: "Haizhou has a lot of experience in improving the competitiveness of state-owned enterprises, and that is also the foundation laid by your father, there are some things that you must teach me......"
"How can I have the qualifications to talk nonsense in front of Secretary Zhao, and say the above things just to talk about things related to Xiang Xuehai, or only to talk about things that are beneficial to Xiang Xuehai," Zhang Ke said with a smile, "Will it seem too selfish?" ”
"Which will? I'm interested in hearing from you. ”
"To improve the competitiveness of state-owned enterprises, some traditional economists in China even hope to transform national political thought; Thinking from a more pragmatic perspective, the government should withdraw from areas where administrative resources are not dominant, and give more room for the development of the non-public economy, so as to better invigorate the local economy...... "From Xiang Xuehai's point of view, we also hope to strengthen the supporting production capacity of the three production lines such as ice washing air conditioners, and move several supporting factories in the city to the Binjiang Home Appliance Industrial Park, which can also give Huishan City room for urban development...... In order to do a good job in a considerable aspect, Yuexiu will inject 800 million yuan into Xiangxuehai this time, and can also continue to raise funds from relevant financial institutions......"
"Of course, I hope that Xiang Xuehai's investment can be 'Han Xin's troops, the more the merrier'," Zhao Yang said with a smile, "These things you said can be considered in the city......"
In short, Yuexiu still has to inject capital first, Zhang Ke does not insist on this, there is nothing to insist on, no matter whether the support in Huishan City is large or small, they will not slow down the development of Xiangxuehai.
It was very late before they went back to their rooms to rest.
In the early morning, the morning light on the treetops is still glowing with green light, and the forest is still quiet; Zhao Yang wanted to take the car back to the city, but Zhang Ke didn't alarm the others, and got up alone to say goodbye to Zhao Yang.
Zhao Zi, the proprietress of Zizhuyuan, was also there, watching Zhao Yang's car disappear in the morning mist of the winding mountain road, before turning back. There is an exquisite garden outside the purple bamboo garden, where the branches and leaves of the flowers and trees are dipped in crystal clear morning dew; Zhao Zi is a beautiful woman with a bright face and a quiet temperament.
"Why didn't Xu Si come to Huishan together?"
Last year, she lived with Xu Si in Zizhuyuan for a while, and Zhang Ke said with a smile: "She runs a designer studio in Hong Kong, and in her spare time, she has to go to university to study architects, so I want to bring her with me......
Walking back to Zizhu Garden, it may be that the sound of Zhao Yang's car leaving the car alarmed the quiet early morning in the mountains, Sun Shangyi, Tao Xingjian, Guo Jian, Ye Xiaotong and others all got up one after another and chatted in the garden where they lived.
The garden of Zizhu Garden is very chic, it is a little cold in the early morning, but it does not reduce the interest of appreciating the garden, breakfast will not open until seven o'clock, Zhao Zi greeted everyone, and went to do her business - no one else understands the identity of this bright woman behind her back. Zhang Ke walked over and asked Ye Xiaotong and Shao Xinwen about the marriage arrangement, and joked: "It seems that I am going to help you save a lot of money, at least you don't have time to spend your honeymoon......
"With this realization," Ye Xiaotong raised his eyebrows, "but the wedding you sent us can't be too thin......
"Your Ye family has a big business, and you will still covet my little gift?" Zhang Ke said with a smile, not to dwell on this issue with Ye Xiaotong, but to other topics, and asked Tao Xingjian, "What are the big gains of your trip to Southeast Asia?" ”
Tao Xingjian and Chen Xinsheng and Jiang Wei went to Southeast Asia to pick up fruits, this was the first time, and it was not yet time when the fruits were covered with the ground.
Malaysia, the Philippines, Thailand, Indonesia and other Asian tigers have very strong production capacity of household appliances, and the gap between Malaysia, which has the best economic conditions, and the mainland is not so big that it is very suitable to introduce the surplus resources caused by the economic crisis into the country.
In particular, with the introduction of human resources, Xiangxuehai has developed rapidly, and like Kumho, it has always been in a state of thirst for engineering and technical personnel.
Senior management and technical personnel are better to say, Tao Xingjian directly hired several deputy factory directors in Malaysia with high salaries this time to strengthen the management of the factory; Intermediate engineering and technical personnel with a slightly worse level are extremely difficult to introduce alone, and need the cooperation of the labor company there, in short, the common cultural background can greatly reduce the resistance in all aspects.
Tao Xingjian said: "If the supporting capacity is not up, Xiangxuehai's blind expansion will have a fatal flaw, and we have also contacted several related supporting companies in Malaysia, intending to encourage them to transfer their Malaysian family funds to Huishan, the key is to see the support of Huishan City...... There are also complete sets of supporting enterprises in the city, and a large number of engineering and technical personnel have been accumulated, and it is completely possible to strengthen the supporting capacity of the Binjiang Household Appliance Industrial Park through tripartite cooperation. ”
"Yes, anything may be discussed with Huishan City, and things that are beneficial to Huishan City will not be refused," Zhang Ke nodded, "In addition to the 800 million injected this time, Xiang Xuehai can also finance from relevant financial institutions, this time we must work hard to enhance our comprehensive strength, the situation is very urgent, but there is also a buffer period of one to two years." Of course, we don't have to reject the responsibility of the tiger and wolf outside the country, everything must be considered on the premise of Xiangxuehai's own development requirements......"
"Are you thinking about building a technical training school?" Tao Xingjian said, "Since 95 years, the national enrollment and talent training policy has undergone major changes, and secondary schools are no longer the delivery place for outstanding students; It feels like there is a shortage of qualified mechanics right now, and in two years, the situation may be a little more serious...... I thought Xiang Xuehai had to prepare this. ”
In '98, the enrollment of colleges and universities expanded, and the educational resources would be further diluted, not to mention the sharp decline in the quality of students, and the quality of education in middle and senior vocational training schools was really worrying.
Zhang Ke said: "There are some situations that Aida will also face, and they can be considered together......
In this case, there is no need for Xiang Xuehai's side to take the initiative to prepare for this matter, everything is waiting to cooperate with Kumho.
Many resources of Xiangxuehai and Aida can be used with the help of each other, and the digital technology of home appliances is also the future development direction, which can rely on Kumho's technical resources and the Oak Park plan, and the marketing and after-sales systems can also support each other, and it is not very difficult to finally separate the marketing systems of the two groups and inject them into one company; It is also a good choice to wait for Shengxin Global Electric to continue to expand and leave the logistics business of the two groups to Shengxin to do.
Of course, there is still a lot of work to be done to form such a complex system and make it work effectively.
The construction of Binjiang Household Appliance Industrial Park began, Zhang Ke has not yet visited, in his own words, he has never been the boss of Xiangxuehai, since he came over this time, others always have to go around together, Zhang Ke reluctantly followed the past.
The Binjiang Household Appliance Industrial Park was established as early as 94 years, but several state-owned household appliance enterprises in Huishan have been weak and unable to build. Samsung intends to operate this place as their manufacturing base in China, but unfortunately things to Zhang Ke and they joined forces to stir up the yellow, after Aida Electronics injected 300 million yuan, Binjiang Household Appliance Industrial Park was quickly launched, and at the beginning of the year raised 50 million US dollars, all invested in this park, at this time began to take shape.
Diagonally opposite the Binjiang Household Appliance Industrial Park is the instrument and electrical product manufacturing base, which is known as the source of cash of Chint Group and has a scale of thousands of acres. When passing by, Zhang Ke stopped the car for a while, and said to Sun Shangyi with a smile: "This is the so-called 'not a rival and a don't get together'......" Looking at the large-scale manufacturing base of Chint Group, I thought that the domestic instrument industry will also have great room for development in the next ten years, and the Xie family has such a good foundation, and it is extremely difficult to bring down the Xie family at once.
Of course, the market capacity of instrumentation and electrical products is limited, and it is impossible for the Xie family to curb the desire for diversified development.
Sun Shangyi smiled, Chint Group is also a very powerful enterprise, but compared to Kumho, the pattern is too far behind.
Tao Xingjian saw Zhang Ke's eyes fixed on the direction of the gate of Zhengtai Instrument, and said: "Now Xie Wanshan is in charge of Zhengyi's affairs, and they have recently been in close contact with a refrigeration equipment factory in Huishan City, I don't know if they have the intention of developing into the refrigerator manufacturing industry......
"They invest more than 400 million yuan in the brand of Kewang a year, and if they don't find a few baskets to put eggs, they are not afraid that I will kick the basket of their DVD player away?" Zhang Ke smiled playfully, "In the traditional field of instrumentation, electrical and electromechanical manufacturing, they still have technical advantages...... They're kind of rethinking now. ”
It can not be said that Chint Group chose to follow up the disc player industry is the wrong choice, their biggest mistake is just to choose an overly radical market path, Kewang will pay 350 million advertising fees to CCTV this year, not counting the investment in overseas markets, and the advertising investment in the domestic local area will not be less than 100 million.
Zhang Ke could almost calculate the loss that King Ke would have to bear today, smiled, didn't say anything, and asked Fu Jun to drive the car to the place they were going.
Xie Wanshan arrived at the factory here on time at half past eight every day, and saw the tail of Mercedes-Benz turning into the door of Xiangxuehai Factory.
The lines of the tail of Mercedes-Benz W140 are hard and easy to recognize, and there are not a few cars in Huishan, Xie Wanshan thought: What nobles did Xiangxuehai attract to enter the door? I felt that Xiang Xuehai might have made a lot of recent moves, so I picked up my mobile phone and wanted to ask Xie Jiannan in Haizhou for news.
Before Zhang Ke left Haizhou, he asked Kumho to reduce the supply price to Xinyuan Electric, and until the 18th, he reached an agreement with Scober, Deyi, and Philips to reduce the supply price of decoding chips and movements, and also increased the turnback ratio according to the supply volume.
Previously, Kewang and other disc machine manufacturers asked these three component suppliers to adjust the price, but they didn't expect the price adjustment to come so quickly, Xie Wanshan was thinking that Xie Jiannan and Chen Jing heard the content of Zhang Ke's phone call at the door of the bar, could it be that this is what they refer to, rather than the inappropriate words against Xie Zhan?
Many people believe that Kumho and Scober, Deyi, and Philips have actually secretly formed a price alliance in the supply of DVD player components, so Xie Zhan is a sacrifice in vain?
Of course, no one will mention the matter of Xie Zhan coming back again.
Xie Wanshan is not responsible for Kewang's business, in short, it is an industry within the system, and he still has to care about it.
The collective price adjustment of several component suppliers has reduced the cost of the disc mechanism by 10% to 15%, which has alleviated some of the pressure on the Southeast Asian market and left some room for the domestic market sales price to be lowered.
The price has been lowered, and the market capacity has increased to a certain extent; If the price is not lowered, the profit of a single machine will rise sharply, which is great news for disc machine manufacturers.
Of course, many manufacturers have the impulse to lower the market price, and it is impossible to continue to maintain the huge profits of the disc player industry.
No one thought that it would be the latest reduction in the market price of Xinyuan Electric, which can probably judge that Xinyuan Electric may really take the goods from Kumho at the new price directly after Zhang Ke's phone call.
Xinyuan Electric was formed more than half a year later than Kewang, and they have been rectifying the domestic market, and they have not had time to open up the overseas market in Southeast Asia, so they have not suffered any losses because of the financial turmoil in Southeast Asia, and they got low-cost components from Kumho half a month in advance, so there is naturally a conflict of early price reduction to seize the market.
On the 18th, Xinyuan Electric Appliances lowered the market price, and other disc machine manufacturers were forced to adjust the price closely.
To the incomprehension of many people, AIDA Electronics adjusted the prices of several of its low-end disc players, and the prices of the two newly launched disc machines were only slightly concessionary, which was much lower than the similar disc players of other disc machine manufacturers.