Chapter 336 Fat, Fortune

Five billion, on average, one billion per year, if the net profit of a bottle of Dynasty is four yuan, then it takes 250 million bottles of sales per year to earn back this royalty.

This is just the royalty, which is to be paid to the dynasty immeasurably, and the winner will have to achieve greater sales to get a return.

The sales volume of 250 million bottles is obviously unrealistic, and a functional drink that has just been launched, with annual sales of 2.5 billion, can no longer be described as a miracle, but should be called a fool's dream, a fantasy.

Therefore, as soon as Wang Zhuo's words were finished, everyone present understood that Wang Zhuo wanted to hype the price to a height beyond the reach of the dark horses, and use their momentum to set off the sky-high price of Guangyi Pharmaceutical.

But does Wang Zhuo really think so?

Li Guangyi hurriedly left, and Wang Zhuo did not abandon him, a designated partner, which made his mood full of emotion.

He didn't think that Wang Dynasty Wuliang could really make more money for Wang Zhuo, in his opinion, Wang Zhuo would rather make less money than be a trustworthy businessman, from any point of view, this approach is admirable.

In the venue, there was a lot of discussion in the guest seats, so that the staff had to come forward many times to remind them to maintain order in the venue.

"It's amazing that the bid is more than Sanshan B!"

"Before I came, I thought this was another hype of the Shengshi Dynasty, but I didn't expect that the three big companies of Dynasty Group, Blue Island Investment, and Venture Capital International were involved."

"This is not hype, I think the current situation is about to see the bayonet red!"

"In this way, the dynasty is really separated from the prosperous dynasty, no matter who wins the bid today" Dynasty is able to be listed on the domestic A-share market. ”

"Three billion, an average of 600 million a year, I'm really curious what these groups plan to do to make this money back.

"I'm also curious, but if we can understand the doorway," I don't have to write in the newspaper office, I would have been a market analyst for a large group a long time ago. ”

In the midst of the discussions, the bid price gradually climbed to a height of 3.55 billion yuan, which was the first time since today's auction that a figure of not the whole 100 million yuan appeared, and people's spirits could not help but be shaken, wondering whether the final winning price was not far away.

"Three and eight billion! Guangyi Pharmaceutical bid 3.8 billion! Today's fourth aspiring bidder has appeared! ”

The auctioneer's voice was high-pitched and excited, like a rooster in heat.

Guangyi Pharmaceutical suddenly raised the price by 250 million, which immediately completely dispelled everyone's speculation, and those bidding companies that were already considering closing the customs were also immediately disrupted and began to re-examine whether their previous decisions were missing something.

Wang Zhuo quietly slipped back to the guest seat at this time and sat back in his place.

"Master, do you have diarrhea?" Angel chuckled and teased him.

An Qi felt that it was quite a miraculous thing for him to come back at this time, and asked in surprise, "It's all arranged?" ”

Wang Zhuo glanced at An Qi and whispered to An Qi: "There are some variables, but everything is still within my control." ”

His words reminded An Qi of the thief Mike in the movie "Crazy Stone", "Mike also said the same thing when he called his employer after climbing out of the sewer, but the scene at the time was quite embarrassing.

I'm afraid this little man will never be so embarrassed............ She looked at Wang Zhuo with some distraction, thinking so in her heart.

"I rarely have diarrhea." Wang Zhuo was farting with Anqi: "It's just a small relief just now, my bladder is so good that it can store a lot of urine, so I need to urinate for a long time at a time." ”

Angel snorted at him, recalling the impact of his ejaculation in his mouth, "There was a rush of heat on his body.

At this time, "Dynasty Group raised the price by 50 million again, and then was immediately counterattacked by Guangyi Pharmaceutical with a price increase of 150 million, and the price finally climbed to the height of 4 billion.

Wang Zhuo's expression was a little more thoughtful, and he no longer talked nonsense with Anqi, but looked at the enlarged pictures of the tender documents set up on both sides of the venue in a large format.

In the preparation before the bidding, he always thought that 2.2 billion was a peak that could not be broken through, "because if you exceed this amount, you will not make any money, and there will be no fool to bid, but those thousands of additional drinks have brought great variables to things, and the result has developed into the current situation."

Although this was a major mistake and even affected the company's key decisions, it was also an opportunity for Wang Zhuo to realize the shortcomings of his previous preparations.

Let's take the price as an example, now some people are willing to pay 3.85 billion yuan for real money, which is more than 1.6 billion higher than Wang Zhuo's estimate, which is definitely something he didn't expect before, that is to say, these three dark horses have seen a broader market that he didn't see before, and they can make greater profits.

Because of the coincidental reminder of the fat dragon, Wang Zhuo now knows the plans of these three dark horses, they want to lengthen the product line, increase the added value of high-end products, and segment the market, instead of taking the mass route of Coca-Cola or Red Bull drinks as Wang Zhuo planned before.

Coca-Cola's marketing policy is the simplest, the Coca-Cola drunk by the poor ghost is exactly the same as the one drunk by billionaires, which is one of the reasons why it sells well, Wang Zhuo originally planned to do this, but now it seems that more seniors who understand the market do not agree with his marketing policy, but choose the direction of market segmentation.

Wang Zhuo's marketing plan has reached the top of 2.2 billion in five years, but the subdivision plan of the dark horse trio has been bid to nearly 4 billion, presumably these three large groups with strong assets are not stupid, even if they are occasionally stupid, they cannot be committed at the same time, so Wang Zhuo's decision in this regard is wrong.

But the reason is not Wang Zhuo, but in his weak information department, Wang Zhuo made the wrong decision because the information he has is not comprehensive, there are serious deficiencies, if he knew that the batch of free drinks has been hyped to a sky-high price, he must have re-examined the previous plan a long time ago.

To enter the emerging market, there must always be a process of exploration" Wang Zhuo underestimated the potential of the market under the premise of incomplete information, but fortunately, he discovered it in time and corrected this mistake......

"Okay, now I announce" Guangyi Pharmaceutical has become the final bidder today, with a transaction price of 14.68 billion! ”

The auctioneer made the final decision on the final result of this magnificent bidding, and the sky-high price of 4.68 billion yuan caused warm applause from the audience, and the participation of three famous horses also made everyone who thought that this bidding would be a hype drama changed their opinions.

Only a few of Wang Zhuo's friends and partners knew that this was indeed a well-prepared drama, but three extras were accidentally killed halfway through, making the play even more exciting and fascinating, and he became a good person who added to the cake.

"Did I hear me right?" An Qi looked at Wang Zhuo in disbelief: "Master, you have earned nearly five billion in one fell swoop?" ”

"Shhhh............h ”

"Why your own people?" An Qi was stunned: "Won't selling to others make a net profit of more than four billion?" ”

Wang Zhuo smiled faintly but did not answer, "An Qi on the side looked at his confident expression, and unconsciously fell into a trance.

This was followed by a press conference, a celebration banquet, a report meeting, a summary meeting, and in short, a series of meetings.

Wang Zhuo was busy for three days, and finally did everything that should be done, and Lu Weimin expected it well, "After Wang Zhuo conducted an investigation of the Ministry of Information, he eliminated all those mediocre talents, and then spent a lot of money to pry in a more professional and dedicated senior team from other companies.

Guangyi Pharmaceutical began to prepare for production, Wang Zhuo's core factory has begun to operate, and the semi-finished products produced are sent to Guangyi Pharmaceutical with customized refrigerated tankers, where the raw pulp sent by the tanker will be processed and diluted in several simple processes, and then canned, sealed, labeled, and packed into final products.

This is almost exactly the same as the production model of American Coke, but the sales plan has been greatly changed, using a tiered product line instead of a uniform price like Coke, in order to cater to some of the high-end people who "only buy expensive and do not choose the right one", Wang Zhuo has arranged for people to design and produce sky-high luxury packaging.

If the five-year license is packaged and sold to one of the three dark horses, these things are actually not in Wang Zhuo's hands, but the current situation is different, Guangyi Pharmaceutical is actually equivalent to the dynasty of immeasurable cooperative manufacturers and channel sellers, and the work of designing and formulating sales strategies has returned to the side of the dynasty.

A bidding meeting turned the hype into a real bidding, and the sky-high price of 4.6 billion caused a great sensation in China, and countless media came to visit, and even China Television came down to the interview team.

Vice President Zhang and Fu Xinran became busier than ever, and Wang Zhuo was ambitious, so he refused to show his head and continued to be his behind-the-scenes heroes.

He handed over the sweet cream to Fu Xinran with his experience, but he didn't want that as time went by, these two eye-catching beauties gradually became famous.

Because of Qi Fei and Guan Yingying, the pair of dynasty shuangshu in front, Ganshuang and Fu Xinran were unknowingly named the title of Infinite Shuangjiao, but after all, the Shengshi Dynasty only has frequent activities in big cities such as Jiangzhou, and it is predictable that the future stage of Infinite Shuangjiao is the global market, because the three dark horses did not withdraw because of the failure of the bidding, but are actively negotiating the agency of the dynasty Wuliang overseas.

The day of going abroad is not far off!

"Immeasurable Shuangjiao? It's a terrible nickname. Wang Zhuo threw the street tabloid in his hand back to the bedside and shook his head again and again: "The person who wrote this thing is so uncreative, no wonder the sales of this newspaper are not very good." ”

Lying beside him, Sweet Frost gently stroked his hair that had just grown more than an inch long, and asked with a smile: "I heard that Jin Chengyou has made a fortune recently?" ”

"yes." Wang Zhuo smiled: "I gave him the bonus that I originally planned to send to the Ministry of Information, and it was just a few boxes of tastings. ”

Sweet Frost smiled, and said in her heart that it was not a lot of money, I heard that Feilong just bought a BMW after selling those boxes of tastings, it's really not too chic!

"It's more than an inch long, why haven't you cut it lately?" She asked curiously, fiddling with her curly hair.

"Because I like to watch them go in and out of your nostrils" Wang Zhuo's laughter wafted in the sunny room: "Come on, baby, let me enjoy it now!" ”! ~!