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", or search in Baidu: Sanlian Literature Network] Illness comes like a mountain, and illness goes like a thread. The matter of the spring capital, as the so-called freezing three feet is not a day's cold, the original leading meat brand in the country, ended up like this in a blink of an eye, which is really embarrassing.

The reason is also complex and diverse, first of all, its own production line is aging, and the product category is single, so that the market has less space to choose from.

Secondly, it is the rise of Panshi meat processing factories and the competition of meat brands from all over the world, which has compressed the market space of Chundu.

Third, there is the chaos in management, the leadership has been somewhat out of control of the situation, the original entrepreneurial took advantage of the unique opportunity to erect the golden signboard, now a little unsupportable.

When the spring capital rose in that year, one of the most powerful measures was to invest a lot of advertisements in CCTV, which was just like Fan Wuxi's Walkman advertising on CCTV back then, and the effect was remarkable, making him a household name among the people of the country all of a sudden.

Chinese have a saying, that is, preconceived, Chundu success is here, and the original founder insisted on high quality and quantity is also a key that cannot be ignored, on the other hand, now, not only the quality has declined, but also the advertising on CCTV has been withdrawn, which naturally greatly affects his reputation.

\\\ Advertising is a double-edged sword for businesses, with both positive and negative sides.

In the early stage of the market, advertising is undoubtedly very important, which everyone can see, so advertisers who do not hesitate to spend money on CCTV will get extremely huge returns, but in the later stage, after the market has been occupied, many companies are reluctant to spend this unjust money.

Just like Tongchundu, now that I am famous and have the largest market share in the country, consumers have also recognized my products.

So why do I spend so much money on advertising every year? There's no need for that, huh?

！ In fact, this is a big misunderstanding, the advertising effect is time-limited. No matter how intensive the advertising investment is, the time that can be maintained is also limited, and once the advertising stops, it is inevitable that some people will think about it.

Hey, why can't I see the spring capital advertisement on the TV screen? Is there something wrong with the factory?

In this way, the problem arises. When there is nothing to do, this is not a problem, but once something really happens to the enterprise, it will be like the local sausage turmoil that happened in the spring capital now.

\\The reputation system that the company has built up for a long time will fall apart in an instant, of course, because the rumor-mongers are too vicious, but also because the company's own advertising strategy is wrong.

If the spring capital CCTV advertising still insists, even if it is once every two days, it will not be so passive now, at least everyone will not believe it in the early stage of hearing the rumors, and I hope that the company can have a positive reaction, such as appearing on the CCTV advertising screen regularly.

This will undoubtedly deal a heavy blow to those rumormongers. Since CCTV is broadcasting advertisements in the spring capital.

Then there must be no problem with this product, most people will think so. But. In order to save money, advertising on CCTV has been stopped for a long time!

Fan Wuxian took advantage of the past two days to take a closer look at the current business status of Chundu. I really shook my head, and I was very unimpressed.

I really don't know how they became famous in one fell swoop, probably because they took advantage of the time, it was really their rise and their death.

Now how to deal with the problem of the Chundu factory and recover the losses is already a later story, and the most important thing now is to calm down the unfavorable remarks first, so as not to bring trouble to the head office because of the current matter.

\\\ Fan Wuxian also has a bit of a headache, after all, because the fire does exist, this fact cannot be erased, at most it can only be weakened, but how to weaken this effect is really not an easy thing.

But before Fan Wuxian could come up with a countermeasure, the media in Luoyang City gave him a blow to the head. I don't know who leaked the news, anyway, the acquisition of the owner of the Chundu factory has come to Luoyang.

Probably because they didn't get the red envelopes, the local media in Luoyang seemed to point the finger at the Panshi meat processing factory and the Fan's investment group hidden behind the Panshi meat processing factory.

There are even many media who vaguely put the accusation of the accident in the spring capital to the head of Fan's Investment Group, which means that if it were not for the intervention of capital, with the famous brand system formed by the spring capital for many years, how could this situation not occur, and this is all caused by capital intervention!

"Keep all these things for me, and give them lawyer letters one by one." Fan Wuxian looked at the various newspapers sent by his subordinates expressionlessly, and instructed Boss Wang.

This time he left in a hurry, Fan Wuxian didn't bring so many lawyers with him, but it was cheaper for them, otherwise, they would have to close their doors now.

\\\\

"If we are not busy with the lawsuit, how should we deal with the current situation?" Boss Wang asked with a sad face.

If he hadn't acquired Chundu, there would have been no big trouble now, so Boss Wang's heart was very worried, originally he was thinking about bearing the loss himself, but now it seems that it is no longer a matter that can solve the problem by spending money, and the reputation of Fan's Investment Group will also be affected.

"I think the city government should be dealt with first, and the rumors must be stopped." Wang Lao Er has received a lot of heads and brains from various bureaus these days, and he feels that if the city government is not done, there will be no way to carry out normal work, and once the city government is willing to bear part of the responsibility, the situation will stop a lot, and he will have the energy to go back and deal with those rumor-mongers.

"This time, we found that there are competitors who are pushing the way, from local meat brands to rising stars in Hebei and Shandong, who are consciously contributing to the situation. Should we go to the door and warn them? Wang Laosan has not been idle these days, he has been paying attention to who has danced the most happily in this matter, then they must be the primary target he has to deal with.

\//\

"What's the use of that?" Fan Wuxi shook his head and said,

"The best way is to surrender without a fight, instead of hitting the door and shouting and killing. We are now going to the door, and the only way out is to think of a way to surrender without a fight. "If the opponent is a company, accusing the other party of being a ghost is effective, but now that Chundu is facing competitors across the country who have been red for many years, how can they let go of such a good opportunity to fight back?

Not to mention the means of suppression against them, it can only be that the greater the pressure, the greater the resistance.

However, Fan Wuxi felt that it was also necessary to contact the city government, at least let them restrain their subordinates, and not run over to cause chaos when they had nothing to do, otherwise, it would be like chasing stinky flies, which would be annoying.

As a result, instead of waiting for Fan Wuxian to come to the door, the people from the city government came first. The person who came was a deputy mayor of the city government, and he brought many people, saying that he was coming to inspect the human sausage incident in the Chundu factory.

Fan Wuxi felt very annoyed when he heard this, he didn't know anything yet, and he actually said such a disgusting topic as human sausages, this tendency itself is problematic!

He was really speechless for such a local leader, so Fan Wuxian ordered the factory to be closed, and all but the visitors he approved were turned away.

"Boss, you're going to escalate the conflict by doing this." One of Fan's subordinates reminded,

"As far as we know, the deputy mayor came here this time, mainly because the leader of their Quality Supervision Bureau was yelled at by you last time, and the excuse of human sausage is mainly to disgust you, see your endurance, if you fight hard, it is estimated that they will soon have a reason to mobilize the police to solve the situation. Think about Yu Zuomin in Daegu Village, isn't he also carrying a fight? "Yu Zuomin of Daegu Village was also the number one person at the beginning, known as a figure who didn't even come out to welcome a dozen ministers' visits, and later because of the crowd to confront the judiciary and shield the murderer, he was sentenced to more than ten years in prison, and he is still eating pickles and drinking mush in prison!

Fan Wuxi said very angrily,

"The current spring capital is already surnamed Fan! Whether it's good or bad, it's not their turn for outsiders to come and point fingers, and they really treat themselves as a dish?! So the factory door was closed, and after the deputy mayor and his party came, they were not allowed to enter the door, and finally went back to their homes in a gloomy manner, which immediately spread in the city, making the city government feel disgraced and very faceless.

But in this way, the contradiction really intensified. Early the next morning, the police dispatched more than 20 police cars and hundreds of policemen to block the gate of the Chundu factory.

"Hey, it's hilarious." Wang Lao Er said. However, the people of the city government did not dare to move for the time being, so they fenced it off first, after all, there was no evidence that Chundu Factory had done anything, and the so-called human sausage problem could not be put on the table.

After all, there are more than 4,000 employees in the Chundu factory, and if something happens, it will be difficult for the city to end.

Who knows, Fan Wuxian has never had the consciousness of being soft.

"Let's make trouble, let's make trouble, I see how you end up in the end?!" Fan Wuxian looked at the policemen blocking the gate below through the floor-to-ceiling window above the factory building, and said with a cold snort.

The forces on the Chundu Factory side are too complicated, Fan Wuxian came over this time, and in addition to solving the crisis, the other most important thing is to completely reshuffle the cards here.

If it weren't for that, he wouldn't have had to go out of his way like he did now.