Chapter 621: Is there a market for mobile phone navigation?
Chen Jiayi shook his head, in his heart, it was very slow now. You know, compared with the United States, China still has a lot to go. This fourth satellite is just the first step for Chen Jiayi to participate.
Three days later.
At the Xichang Satellite Launch Center, all the technical members looked serious. Although, this is not the first time they have launched a satellite, nor is it the first time they have launched a Beidou navigation and positioning communication satellite. However, this launch, there are some minor changes from the previous setup.
"Launch."
With a bang, another Chinese satellite was quickly lifted into the air under the leadership of the Long March missile.
At the same time, the media also delivered the Xichang Satellite Launch Center Express to the whole country for the first time. However, this was not the first launch. Of course, it is not a very important launch. Like Shenzhou...... and so on, which will be noticed by the whole country and even the world. Therefore, this time the launch was not broadcast live to the audience.
As for the publicity of the outside world, the media only said that the Xichang Satellite Center launched a Beidou navigation communication and positioning satellite.
It's just that a sensitive reporter, he has already caught the news point. When they reported the news, they also raised their own questions, such as, "Why is Beidou Navigation a communication and positioning satellite this time, not a positioning communication satellite." ”
We know that Beidou navigation, its most important role, is positioning. And communication is only secondary, so for the outside world, the full name of the Beidou navigation system is also the Beidou navigation and positioning communication satellite. Positioning is above communication, that is, positioning is primary and communication is secondary.
However, this time, judging from the information released by the Beidou navigation system, it is obvious that communication has been ranked in front.
At first, such questions were only of interest to Chinese journalists. After all, an artificial satellite, he is not landing on the moon. There are satellite launches every day around the world, and if it is reported on a large scale every day, there will be no time. For some less important satellites, many international media just publish a piece of news and do not focus on it.
However, for some reason, the fourth satellite of Beidou Navigation was launched. Moreover, after the Chinese media expressed their attention, the world media also focused their attention on the "fourth Beidou satellite". Moreover, these international media, they have even greater doubts.
If I remember correctly, when they interviewed the Beidou Navigation Center system. The answer given by Beidou Navigation is that there is no timetable for the launch of the fourth Beidou navigation satellite. And, from today's launch, they are also curious. Why, without any forecast, the fourth Beidou navigation satellite was launched?
Even, this satellite, it seems, has changed a lot in its name.
One is positioning communication, and the other is communication positioning.
It looks the same, but the habit of writing in Chinese characters. In the front, he is the first and most important. For this, many media have discussed. Moreover, some military experts were also invited to analyze.
A European military analyst bluntly said, "Although only three Beidou navigation and positioning communication satellites have been launched before, from the recent strength of the Chinese military, the power of this system has been witnessed." In particular, the United States authorities have taken a keen view of the satellite system. In order to maintain its military position, the Chinese military, naturally, the previous 3 were far from enough. I believe that in the coming period, we will see more Beidou navigation satellites in space.
However, in this regard, although we believe that the Beidou navigation and positioning system is indeed very good. However, he is still at a disadvantage compared to the US GPS. For example, if he covers the world, Beidou navigation is far inferior. At the same time, in terms of accuracy, although Beidou navigation does perform well, it should be in the middle of the match with the American GPS navigation system. Even, it's a little worse than him.
I think that when China developed the Beidou navigation and positioning communication system, he took into account the combination of positioning and communication. That is, when there is no ability to exceed GPS global positioning for the time being. China has effectively combined positioning and communication to build a satellite system integrating positioning and communication. And, because of communications, he will have a very good performance in military and commercial research.
The communication and positioning satellite launched this time is, presumably, to strengthen the communication capability of the Beidou navigation satellite......",
This reporter expounded his understanding of China's militarization to the fullest.
Later, after the truth was revealed. It was found that the facts were not exactly as analysed by the military expert. However, most of them are already about the same. When communication and positioning are discussed all over the world, and it is considered that communication is necessary for positioning. Tang Dynasty Group has signed a commercial contract with the Beidou Navigation System R&D Center. In the future, the Beidou navigation system will cooperate with Tang Dynasty Telecom and Tang Dynasty Electronics, which are subsidiaries of Tang Dynasty Group...... and other subsidiaries to maintain close business cooperation.
"What, cooperation?"
Although everyone knows that. The use of militarization, when it reaches a certain stage, will inevitably be put into commercialization. However, this also requires a certain stage. Judging from the direction of China's military research, they have always been in secrecy research and will not invest in business at all. However, people never imagined it. The Beidou navigation and positioning system has not been completely perfected, at least, it has not yet completed the global coverage. The Beidou navigation and positioning system is more direct than that of the West, and immediately adopted cooperation with the Tang Dynasty group.
"What's the situation?"
If only one Beidou satellite is launched, even if he launches several a year. It can only attract the attention of some people, but when Beidou Navigation cooperates with the Tang Dynasty group. Countless ordinary people, they have already watched it. They don't know, what is the specific cooperation between Beidou Navigation and the Tang Dynasty Group?
Of course, it's not that you don't know anything. At the very least, they know what Beidou navigation is, it is the positioning system. Naturally, the cooperation with the Tang Dynasty group should be positioning.
In particular, car navigation has become more and more popular recently. According to last year's estimates of China's navigation market, China's annual car navigation market has reached a scale of 5 billion US dollars. In the future, with the increase of automobiles. There will be more such markets. There is no reason for China to give up such a market, and naturally, it is a good choice to commercialize Beidou navigation. However, there are some insiders, they also said. Although they are very optimistic about this cooperation, and believe that China has not been as traditional as it has been in the past since entering the new century.
But, they think. At present, the GPS positioning system of the United States has occupied 95% of the global market. In addition, there are not many local cars in China, how can they seize the market with GPS positioning systems, which is a serious problem? Of course, this is just a question for some insiders. For many ordinary people, the cooperation between Beidou Navigation and Tang Dynasty Group has just been reported, which has attracted the interest of countless people.
"The Tang Dynasty Company is worthy of being the Tang Dynasty Company, and even the Chinese military has done it."
From this one phenomenon, we can see. The Tang Dynasty Company not only showed Niu Cha in the civilian aspect, but also his relationship and his background. Do you think it will be easy to cooperate with the Chinese military? You must know that the Beidou navigation and positioning communication system is China's top-secret system. According to rumors, this system also shot down a US missile during a joint military exercise between China and the United States.
Such a system is really China's top equipment, how can it casually cooperate with the non-governmental sector? To cooperate, it is also a wholly-owned company controlled by the state. However, with the Tang Dynasty group, he made the impossible possible. A company composed of all private capital has officially reached cooperation with Beidou Navigation. And, in order to expand the impact of cooperation. Tang Dynasty Group and its many subsidiaries, together with the Beidou Navigation R&D Center, held a special press conference.
Naturally, at a press conference like this one, not only insiders expressed interest. At the same time, ordinary people, etc., they also expressed interest. On the one hand, they do not only express their support. On the other hand, they also want to know. Tang Dynasty Group and Beidou Navigation have reached a cooperation, what kind of products will appear.
After all, the final product is what ordinary people are most interested in. Of course, for the media, they are also rushing towards this. If you always get something military, you get something that can't be connected with civilian use. Ordinary people, etc., how can they have so much enthusiasm?
"May I ask Director Kong, we know that Beidou navigation has always been a national military research, why did it invest in the civilian market this time?"
The significance of the press conference is to promote product promotion and improve corporate visibility. Second, it is also to answer the questions of the media and ordinary friends. Therefore, Tang Dynasty Group and Beidou Navigation R&D Department did not do too much foreplay and directly entered the question session. ,
"We have always emphasized that no matter what research in our country is, it will eventually be used for civilian purposes. Military and civilian, in fact, are the same thing. There is no special military, and it does not exist, only for civilian use. ”
Kong Xiangdong replied very seriously.
This answer is not satisfactory to everyone. Especially in the international media, they have a lot of contempt in their hearts. I made a fork, in the world, the most pretending to be forced, that is, China. However, there is nothing they can do about it. There are some questions, on the Chinese side, that will not give you a real answer to the death.
In this way, they also changed the question, "Then may I ask, why did you choose to cooperate with the Tang Dynasty Group instead of working with a state-controlled company?" ”
In general, the country has some major projects. Naturally, it is a company that is controlled by the state, especially cutting-edge technology, even if it is commercialized, it is also a company for itself. Even, there are some relatively large markets. They have also set up their own company for this purpose, which deals exclusively with this civilian market. Anyway, they don't have to worry about the lack of market.
Because, the whole of China is unique, and it is not afraid to sell. If a private company wants to enter, it is basically impossible.
But this time, Beidou Navigation, he is cooperating with Tang Dynasty Group, a private company.
It's a very strange thing. Maybe the domestic media, they don't dare to ask such a question. However, for foreign media, especially European and American media, among them like CNN, ABC and the like. They asked these sharp, but unavoidable questions.
"We believe that Tang Dynasty Group has a relatively large market platform. In addition, there is also a relatively strong strength, comprehensive analysis, we chose Tang Dynasty Group. ”
Kong Xiangdong is the technical leader. However, responsible for Beidou navigation for so long. When it comes to news speeches and the like, how can we not know what to say and what not to say? Even if there are some things that shouldn't be said, he can answer them fluently. Of course, what you hear in it will not be a direct answer.
Speechless, typical speechlessness.
European and American reporters have been completely speechless about Kong Xiangdong. In this way, they didn't bother to ask Kong Xiangdong again. Because, no matter how much I ask, I can't ask anything. To this end, they turned their attention to Zhang Zixian, CEO of Tang Dynasty Group, Liu Zhiming of Tang Dynasty Telecom, and Liu Ganfei of Tang Dynasty Electronics
First, they asked Zhang Zixian a question. The questions raised are also issues that everyone is concerned about. For example, what kind of products will Tang Dynasty Group launch, and the use of these products.
"May I ask Mr. Zhang, what kind of products will be born in the future in cooperation with Beidou Navigation?"
"Based on the advantages of the Beidou navigation and positioning communication system, we will focus on positioning and communication to carry out the research and development of civilian products. Like car navigation and the like, we'll also cover. ”
This answer is average, and everyone guessed it. Subsequently, the reporter continued to ask, "We know that the current market navigation has GPS, how can Tang Dynasty Group seize the GPS market?" ”
Although, they are very confident in the Tang Dynasty group. However, it does not mean that the Tang Dynasty Group is omnipotent. They may be able to say nothing but control the entire market in the Internet field. However, when it comes to the physical market, then, it is impossible to be so powerful.
"We think the market for GPS is huge. Moreover, I would like to say that we at Tang Dynasty Group understand the needs of the Chinese market and even the needs of the global market better than any other company. ”
Based on this, the Tang Dynasty Group cooperated with Beidou Navigation.
"Domineering, it's really domineering."
After Zhang Zixian's words were finished, the audience erupted in thunderous applause.
Yes, the Tang Dynasty group must not be the most skilled. However, he knows the market best. Whether it's the Internet market or the hardware market. Like the Tang Dynasty mobile phone, he created the era of smart phones. Another example is the explosion-proof battery, and the explosion-proof technology of the Tang Dynasty battery has always been the standard in the industry.
Such an enterprise, he does not lead the market, who will lead?
It is no wonder that Beidou Navigation will choose to cooperate with the Tang Dynasty Group. If you choose a state-owned enterprise at random, or open your own company. With the operational capacity of the state's enterprises, I am afraid that it will be weak. Looking at the countless state-owned enterprises across the country, if there is no monopoly, their competitiveness has always been the weakest.
Look, why many state-owned enterprises that do not monopolize, they will go out of business. It is because, in the absence of a monopoly, they cannot compete with private enterprises. In the end, these businesses have no choice but to go out of business. Come to think of it, the Beidou navigation system has clearly seen that it is difficult to launch a positioning system. I'm afraid that if they are promoted, it will be the Year of the Monkey and the month of the Horse? ,
Thinking about it this way, it is better to cooperate with this legendary Tang Dynasty group.
Such an answer not only met the approval of the audience. Even some media reporters, after hearing this answer, had to admire the Tang Dynasty group. In their hearts, a voice sounded, there is such a company, "China wants to be strong, it is difficult." ”
Later, after these media asked Zhang Zixian, they set their eyes on Liu Ganfei of "Tang Dynasty Electronics" and Liu Zhiming of Tang Dynasty Telecom. First, they asked Liu Ganfei, "This time the Tang Dynasty Group cooperated with Beidou Navigation, so does it mean?" Tang Dynasty smartphones will abandon GPS navigation and completely adopt domestic Beidou navigation. ”
On an ordinary mobile phone, of course, there is no navigation system. However, how could there be no smartphones in the Tang Dynasty. Although, many mobile phone manufacturers, they do not understand the use of mobile phone navigation in the market. And, some mobile phone manufacturers also said. Although the mobile phone navigation and positioning function can enrich the functions of the mobile phone.
However, this navigation is just positioning, and they feel that there is no need to spend so much money to choose a navigation. Moreover, users will not choose a more expensive positioning and navigation phone.
It's a pity that who of them knows better than Chen Jiayi?
Mobile phone positioning and navigation, is it so simple positioning? In later generations, mobile phone navigation can also be regarded as entertainment. And, it can also form a phenomenon. For example, tie targeting to group buying. Combine positioning with local dating, and link the positioning system with Renren?
In this way, his entertainment will also come out.
Only, such entertainment performance launched. In the future, he can definitely be regarded as a phenomenon. And, it's a very technological phenomenon. For this reason, such a phenomenon can also drive the global trend. As with touch in later generations, we know that touch was not invented by Apple. However, the touch was under the command of Apple, and it went crazy all over the world for a while.
Therefore, the world has opened up a touch market because of this touch.
It has to be said that this is a miracle.
Yes, you will never believe it until you see it.
In the same way, as a positioning, as a positioning and navigation mobile phone, Chen Jiayi, in the same way, he will push this positioning to the world, forming a phenomenon that is the same as "touch". Of course, the current touch has little to do with Apple. Real touch, he is from the Tang Dynasty group.
"GPS is an important object for us to work with, and so far, we have no intention of giving up."
Liu Ganfei said.
As for the big development of the positioning system on the mobile phone, Liu Ganfei will not say.
"So, let's ask. Some users have been reacting, saying that the positioning system is a bit chicken, which has aggravated the price of smartphones in the Tang Dynasty. For this reason, will Tang Dynasty Electronics consider removing the positioning system. The result is a smartphone that is lighter and more suitable for everyone. ”
Is the mobile phone positioning system useful, and is there a market?
For some time, it has been debated.
Some people think that this is a necessary piece of hardware for a smartphone, otherwise, he would not be a smartphone.
Some people also believe that such a system, the light display is high-tech, but it has no effect at all.
Even some hand-made manufacturers, they think so. Even, there are some mobile phone manufacturers, in order to achieve some price advantages in the next generation of smartphone market. So they went to their smartphones and removed the navigation system.
"At present, we have no plans to do so."
Give up the navigation system, how is it possible, I am not a show again. This system is still a secret weapon. When the time comes, it will definitely be an epoch-making product.
(To be continued.) [