Chapter 325: Pepsi's Invitation
"Okay, let's stop talking nonsense with you, how do you want to change it? If there are any requirements, hurry up and make it clear! Lu Jia ignored the row of exclamation marks that Chen Chufan had called, and soon another message came. Literature Museum
Chen Chufan's response was also very direct, "Referring to Beethoven's "Symphony of Destiny", adding some emotions that ordinary humans should have, let's change him to the song of Jesus who has endured suffering." ”
"Got it, give me a month!" After replying to this sentence, Lu Jia's avatar darkened.
"A month?" Chen Chufan repeated the sentence in astonishment, and only reacted after a while, this is not a simple pop song, but a Ji symphony that requires the ensemble of more than ten instruments to play for dozens of minutes.
He got it himself very quickly, and he was able to get all the pieces out in a few hours. But he was writing silently, not creating, let alone revising, basically he didn't need to use his brain, of course it was fast.
After thinking about the joints clearly, Chen Chufan didn't worry about these, and even dispelled the plan to continue to write out the music scores that came out of his head, it was too much to change, so it was better to wait for Lu Jia to give him the changed score a month later, and then discuss the matter of setting up a studio with Lu Jia.
Giving Lu Jia too much music at one time not only did not work efficiently, but more importantly, he really couldn't explain where he got the inspiration to suddenly write so many large-scale tunes.
After making a plan, Chen Chufan also turned off the computer, and lay down with peace of mind and fell asleep holding the ball.
The next day, I slept in, got up and sorted out the music that popped up in my head at my desk, and the time quickly mixed up in the morning. After casually eating lunch and resting for a while, Chen Chufan rushed to the central TV station. Although the official recording of the evening program began in the evening, the director asked all the actors to rush to the studio hall before 3 o'clock in the afternoon. Start preparing for the evening party.
It can also be seen from this that the style of the central television station is indeed rigorous enough. Even if it's not live, there's no big mistake or omission. Of course, this is not a young man who feels like a young man who burns that kind of feeling, and it is best to have all kinds of unexpected occasions.
But it's a pity that CCTV is like a mature middle-aged and elderly uncle, and the rules are always meticulous. Putting on makeup, changing clothes, and once again being called aside by Director Wang to go through the steps of the performance that had been rehearsed several times yesterday. It was almost dinner time, Chen Chufan could finally take a breath, and followed a group of big names to stay in the background and eat a box lunch.
I'm afraid that CCTV has the confidence to leave such a large group of big names in the station to eat box lunches. However, the quality of the lunch box is good, at least Chen Chufan eats it with relish.
During this period, Sun Yuyue came to talk to Chen Chufan again. After congratulating him for passing the review, he was attracted by the ball ball next to Chen Chufan, so he was tired of Chen Chufan's side and didn't leave, holding the little guy in the palm of his hand and teasing it, which caused a room of people to look sideways frequently, and also made Chen Chufan feel embarrassed.
Luckily, not long after dinner. The show officially began. Sun Yuyue also hurriedly took place. All the stars at the opening show will appear in the gala-style song and dance "Happy Lantern Festival", except for Chen Chufan, who participated temporarily. Because he didn't have rehearsals, he wasn't arranged, which made him a lot easier than other big names. At least at this time, he could still sit backstage and rest, and watch the lively scene in front of the stage from the TV screen with Mrs. Chen, who came with him.
"Mrs. Chen, did you say that the audience in the audience wanted to buy tickets?" Chen Chufan looked at the TV, gossiping boredly.
"I rarely come inland. But I've never heard of CCTV selling tickets for the party. Mrs. Chen didn't care about the nonsense that Chen Chufan asked, and replied quite seriously.
"That's not a loss-making deal!" Chen Chufan smashed it and smacked his mouth. Said softly.
"How can you lose money?" Mrs. Chen glanced at Chen Chufan, who didn't understand the media operation model at all, and said in popular science: "For example, if you are on the show, Universal Music will contribute one million, and I don't know if anyone else has to pay tribute, but there are other incomes for a party, such as being able to be named, such as prime-time advertising, and so on." With the ratings of your inland central TV station, the cost of a gala can easily be earned. What's more, I haven't heard of any celebrities who go to the central TV station to ask for appearance fees, so there is not much cost for a party at all! ”
Mrs. Chen's explanation made Chen Chufan's eyes widen, he really didn't expect that in order to allow himself to show his face on CCTV TV, Universal Music would pay a price of one million, and the money is too easy to make, right? According to Mrs. Chen's statement, the central TV station will have a party that will make a net profit.
"It's too easy to get this money, right?" Chen Chufan said with emotion.
"Soon, you'll feel that money is actually quite easy, and there's something I was going to tell you after the party, so since I'm talking about it, I'll tell you about it. Pepsi invites you to join the ranks of Pepsi superstars, that is to say, to invite you to become one of the brand's endorsement stars, the price is one million Hong Kong dollars a year, of course, the contract is only signed for one year for the time being, are you interested? Of course," Mrs. Chen said.
"Looking for me to be an endorsement? HK$1,000,000? Chen Chufan was stunned, he really didn't expect that a company would suddenly find him as a spokesperson, but the obvious price given made Chen Chufan feel a little embarrassed, one million Hong Kong dollars is really not a big number for him, and it will not help him to buy an island.
"That's right! If you agree, as soon as the Lantern Festival is over, I will contact PepsiCo to find a suitable time to sign the contract, and maybe hold a press conference. Mrs. Chen nodded.
"To be honest, not much interest!" Chen Chufan shook his head, looking uninterested.
"What? Lack of money? Mrs. Chen looked at Chen Chufan with a smile, "I'm here to persuade you to take this endorsement!" ”
"Oh? Why? Chen Chufan naturally doesn't think that Mrs. Chen is interested in the signing fee, you must know that in the contract, Mrs. Chen helps Chen Chufan contact an endorsement contract, but she can only mention 5% of the signing fee, which means that even if Chen Chufan successfully signs a contract with Pepsi, Mrs. Chen can only get a mere 50,000 Hong Kong dollars, which is naturally a dispensable amount of money for Mrs. Chen.
"You should know that PepsiCo is a big and world-renowned brand. To put it mildly, your current fame can't be compared to Pepsi. As PepsiCo, when they invite you to be the face of their brand, it's only natural that they see your potential in the future. Now yours can even be said to be relatively weak compared to Pepsi's brand, you have no opinion on this, right? ”
Mrs. Chen patiently began to explain to Chen Chufan, and seeing Chen Chufan nodding in agreement, she continued: "As a world-renowned mature brand, they tend to be more cautious when choosing artists to endorse, and usually spend a period of time to investigate the artist's image, literacy, reputation, etc., before deciding whether to choose the artist as an endorsement." ”
"You mean that Pepsi is willing to ask me to be an endorsement, I should be honored, right?" Chen Chufan couldn't help but complain.
"I haven't finished yet, listen to me slowly!" Mrs. Chen looked at the impatient teenager with disgust and blamed.
Chen Chufan stuck out his tongue, "You continue, I'll listen!" ”
"The endorsement advertisements of this brand are often big productions, and the filming teams they use are the best in the industry, and the image created is naturally very high-end, so as an artist, it is natural for you to improve your own level after the commercial is broadcast, and even form an impression in the hearts of the audience, this artist is very high-end. So other big brands will also consider using you as an endorsement, which is a virtuous circle, and after a circle, your grade will be raised, and at the same time, the quality of your work will also improve. So, even if there is zero endorsement fee, I suggest you take this endorsement! ”
Mrs. Chen was afraid of being interrupted again, so she said all the benefits in one breath, and just as Chen Chufan showed a thoughtful look and was about to speak, Mrs. Chen continued: "Of course, as a big brand, they also have zero tolerance for negative news about celebrities who endorse advertisements. They all have a well-established procedure for dealing with negative news about celebrities, and once their spokesperson spreads negative news during the endorsement that will make consumers feel disgusted and affect the brand image, they will immediately activate this set of response procedures, immediately remove the advertisement, or even terminate the endorsement contract. Therefore, signing a contract with such a big brand is also a kind of self-discipline constraint for the artist itself. ”
"Okay, Mrs. Chen, don't say it, I'll take it, can't I take it?" In fact, when Mrs. Chen explained the virtuous cycle theory of cooperating with big brands, Chen Chufan was already moved. For him, what success and fame are all in all directions, it is all false, and it is his priority to get an island and fulfill his promises.
The big man's words were spilled water, and he didn't intend to take it back. As for art moving the world, well, you can't ask a person who can't even eat enough to save the world, right? Of course, as an artist born in CA, Chen Chufan's most basic conscience still has drops, and after agreeing to sign a hundred contracts, Chen Chufan added: "I said Mrs. Chen, if, well, I mean if, don't laugh at me." If I'm really famous, don't help me with all the messy ads! ”
Mrs. Chen glanced at the young man angrily: "Don't worry, I'm not one of those unscrupulous agents who only care about making money for themselves, and I won't treat your reputation as a child's play!" ”