565 The Fourth Shift: The Lying Gun of England
Brothers, four more, Xiaobai with a total of more than 10,000 words to show my attitude of admitting mistakes, during the double monthly pass, I beg the brothers of the monthly pass to forgive Xiaobai for yesterday's broken shift, for the sake of full attendance is gone, give a monthly pass
"I want a wholly owned acquisition"
Wholly owned
In the living room of the hotel.
As soon as Zhang Chen's words fell, Tian Shuilan saw that although Klaus's face was a little surprised, there was no obvious change.
Apparently.
Zhang Chen's conditions did not surprise the other party, and it was even very likely that they had expected Zhang Chen to put forward such conditions.
I have to say.
At least in this regard, Zhang Chen has an extraordinary ability to make predictive judgments.
In fact.
He didn't know that Zhang Chen had already seen the news that Ford had sold Aston Martin and Jaguar as wholly owned by Ford, and even though he had not yet experienced the 2008 financial crisis, he was afraid that he had a similar plan for a long time.
Especially in the face of such a huge potential automobile market as China, any car company in the world will probably be tempted.
Tian Shuilan's observation is very subtle, and he is not wrong, there has indeed been a similar proposal within Ford's senior management for a long time, but there are not many people who support this approach now, if it were not for the sudden appearance of Zhang Chen's MSI technology, I am afraid it would indeed be the same as in history.
It will not be until the outbreak of the financial crisis in 08, the overall decline of the U.S. economy, and the dual pressure of the fierce competitive market and the economic crisis that Ford will officially raise this issue for discussion.
But opportunities don't always keep up with change.
One of the important reasons why Klaus has such a strong confidence and certainty in this trip is that he has been authorized by the highest management of Ford, and is even willing to sell Aston Martin to Zhang Chen.
But that's the bottom line.
Ford would not make this choice unless absolutely necessary.
But they all underestimated Zhang Chen, or rather. They are all pitted by their own future choices.
Klaus fell silent.
He's weighing the pros and cons
Yes, he does have the right to do this, and he has the right to promise Zhang Chen. But if he does not receive actual benefits, I am afraid that when he returns to the United States, he will be greeted not with a reward but with a notice of dismissal.
"Mr. Zhang. What can you give Ford? ”
Quintessentially American thinking.
But on the contrary, Zhang Chen likes to work with this kind of person very much, which is simple and straightforward
"Ford gave me Aston Martin, I can work with Ford to increase its visibility in the Chinese market, as for market share? Then I can't guarantee that, because the product is yours. I can't decide whether it will cater to the needs of Chinese customers.
But I can guarantee that in China, Ford is definitely the most famous brand"
Over here.
In fact, Zhang Chen dug a pit for the Americans to jump
But the most hilarious thing is that the Americans can't dig this pit without jumping.
The reason is not difficult either
The Americans did want to increase Ford's popularity in the Chinese market and thus increase its market share, but it is strange that in later generations, Ford was definitely not the best-selling car in the Chinese market.
From the high-end, Chinese people prefer to buy BMW and Mercedes-Benz, and the Germans are in the design of the car and the management of the brand. It seems to be a cut above the Americans.
In the low-end market, Chinese people prefer brands such as Volkswagen, while the low-end market. They seem to prefer Japanese and Korean cars.
Increasing Ford's market visibility?
Zhang Chen must be able to do it, because even if he is not needed, Ford was later famous in China, but fame and popularity sometimes do not necessarily have a positive relationship with sales.
Zhang Chen is very clear about this.
However, he will not cheat the Americans too much, because since he wants to get involved in the automobile industry, he will definitely not give the Japanese a chance, and in the low-end market, Ford will definitely have a better opportunity and a larger market share than he remembers.
Klaus was not very satisfied with Zhang Chen's answer. Because it is difficult for him to judge from Zhang Chen's words whether the conditions proposed by the Chinese can achieve the actual effect that Ford wants.
But vaguely, he couldn't figure out what kind of loopholes existed in it. It's just that hesitation is momentary and difficult to judge.
But Zhang Chen had already judged from the expression on his face that except for Ford's minimum. The wholly owned acquisition of Aston Martin is not a difficult request.
"Mr. Zhang, I can't give you a positive answer, I need to communicate with the company's senior management about this matter."
"Well, hopefully Mr. Krauss will convince Mr. Ford, because I prefer a Bentley or a Lamborghini to me."
Even though he knew that the other party was already tempted, Zhang Chen still couldn't help but give Klaus a dose of fierce medicine, not afraid that the other party would not take the bait, but afraid that they would drag on for too long.
Ford can afford to wait, but Zhang Chen can't afford to wait, because now the European Commission only needs to drag on for one more day, then Europeans will watch Chinese jokes for one more day, which is a value that is difficult to measure with time.
In fact, if the Americans had figured out Zhang Chen's mind, I am afraid that their asking price would be better, but unfortunately, they are not Zhang Chen, and they do not know that even if Zhang Chen did not bring Aston Martin to China, China will become an important sales market for Aston Martin in the future.
Even the oil tycoons in the Middle East will be interested in this classic sports car.
Of course, there are some things that cannot be assumed
So when Klaus came to the hotel again that afternoon, Zhang Chen almost concluded that he had made the right bet
"Mr. Zhang, I think we will have a great time working together"
"Mr. Klaus, this is a match made in heaven, and I think in the future you will be proud that you have personally signed this cooperation agreement."
Zhang Chen is really not wrong in this sentence.
It is really because of the signing of this cooperation agreement with Zhang Chen that China's automotive industry has squeezed into the world's leading ranks for the first time.
Later, when the development of China's automobile industry was detailed, it was almost inevitable that this issue would be discussed, and Klaus's name would forever be recorded in the history of the development of China's automobile industry.
Of course.
For him personally, whether it is something he is proud of or not is perhaps unknown.
At least, the Chinese still have a lot of good impressions of this American named Klaus.
It was not Zhang Chen who signed the acquisition agreement with Ford, but Tian Shuilan, and Zhang Chen and Klaus only signed a cooperation intention.
Of course, this already has legal effect.
It's just that the specific price and cooperation method still need Tian Shuilan to go to the United States to finalize it in detail with the other party.
Zhang Chen remembers that when Ford sold Aston Martin four years later, it was less than a billion dollars, and now the price should only be lower, and Zhang Chen has authorized Tian Shuilan to fly to the United States immediately after this matter.
But the general framework is already in place, and the rest of the process is basically a procedure.
So the moment he signed his name, Zhang Chen was almost sure.
The British are going to cry
As a condition agreed upon by both parties.
Ford will sell Aston Martin to China's MSI Technology Group, and the two parties will sign a cooperation agreement at the same time as the transaction contract.
In the future, Ford Group will provide technical assistance to Zhang Chen's Aston Martin Company, and MSI Technology Group will also become a strategic partner of Ford Motor.
At the same time, all the technology and resources belonging to Aston Martin will also be packaged and handed over to MSI, and Ford will not interfere with how to deal with it.
As the most powerful condition for Zhang Chen, he will allow Ford Motor Company to purchase and hold no more than 5 percent of MSI Technology's shares.
Zhang Chen has a very careful consideration of this condition, MSI Technology Group will not be able to bypass the American interest group when it enters the US market in the future, and it is better to pull Ford than to spend energy to find a partner.
At least in the United States, Ford's strength and fame have reached the point where certain forces have stopped.
It can be said that in the process of this transaction, Ford and Zhang Chen have achieved their goals, and the only thing to be pitted is to be pitted.
It could be the British
Of course.
What will happen to the British, the Americans will definitely not care.
Compared to the British.
They prefer profits.
And for Zhang Chen, he will not miss the opportunity to disgust the British
Brothers, the monthly pass is not finished.
...