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Chapter 404 Divide the lot

March is about to pass, and April is about to kick off next spring. Pen "Fun" Pavilion www.biquge.info

At the end of the month, however, a piece of gossip rippled through the automotive industry like a stone in a pool.

However, for the vast majority of ordinary car users, they were not affected by the grapevine, and their lives are still business as usual.

It's just that some meticulous people have found that just this month, several well-known automobile companies in the world have attacked again, and the new series of models that were intended to be launched at the end of the year or the middle of the year have begun to appear in this spring and summer alternate season.

What has attracted the attention of industry insiders is that the new series of cars launched by several well-known automobile companies in the world this time are almost all CX standard chainlink engine cars.

And what makes car users feel even more pleased is that the price of the new series of models launched by several major automobile companies has dropped slightly compared with the price advertised, which has made the global automobile market usher in a sales boom again.

Especially the new Volkswagen Audi CXQ9 that fans have been looking forward to for more than half a year, because of the advanced 14 major functions, as well as strong power, and the speed of the speed, after the official public debut of this new car in the world, orders have soared, and the sales performance is very hot.

Not only Audi, but also Bentley, Porsche, Fiat, Mercedes-Benz, BMW, Tianzheng and other series of world-renowned car brands, have also appeared new models, so that the attention of users in the global automobile market has been firmly attracted to the past.

But this phenomenon is a bit abnormal.

Some professionals in the industry have already smelled a hint of mountain rain coming from it.

Because they found that all of these companies that launched new cars were major members of the CX Standards Alliance, which was initiated by China's Future Group and officially recognized by international official organizations such as OICA and G10 last year.

But then, after a piece of gossip spread and began to spread, and finally the news was officially reported by the international official media, not only the auto companies were shocked, but the global auto market was in an uproar.

First of all, the news media in France, Germany, Italy, and China began to report that due to the fierce competition between the HX-T standard company and the CX, a batch of low, medium and high-end cars sold around the world at the end of last year had major engine failures.

After this news broadcast came out, the people in various countries were in an uproar, but then, many media organizations around the world also reported on the major failure of the HX-T standard engine car, and user complaints soared, and the government of various countries could not suppress the rebound of users, as well as an apology letter from Cummins Inc. and DETL, the initiators of the HX-T standard, to global car users, as well as a repurchase statement and compensation measures for the HX-T series of automobile engines.

When these news was gradually reported by the media in many countries around the world, the global economy, as well as the automobile market have been greatly affected by fluctuations, some companies in the HX-T standard alliance have lost money, and this fluctuation has made their stocks fall seriously to the lowest point in history, and the stocks of major automobile companies have also been greatly affected, which has shocked the world again.

With the emergence of this turmoil, the government departments of companies that have joined the HX-T Standards Alliance in various countries have begun to implement emergency regulatory policies to ensure that their companies do not decline due to this turmoil.

However, even if the relevant national governments are stepping up regulation, the major companies of the HX-T Standards Alliance have stopped producing HX-T series engine cars and continue to use the old plan, but this strategy has not had any effect, but it has been frosted.

In the current global automobile market, because of a new power engine storm in the past two years and the innovation of power engines, users in the global automobile market have formed a wide recognition and pursuit of new engine technology for automotive products.

It can be said that after two years of brewing, the chain link engine has been deeply rooted in the hearts of the people.

Users in developed countries choose cars, mostly based on new power engine standards, for those old engine cars, in addition to the old brand users, it is difficult to expand the new user market.

Therefore, after their emergency plan was launched, not only did it not achieve results in the market, but it led to a backlog of products that were difficult to sell, and they had to collect a strategy of selling at a reduced price, but few people still cared about it.

After all, it is difficult for old-fashioned engine cars to attract the critical eyes of users, and they can no longer meet the needs and appetites of users for more powerful engines after the power revolution is upgraded.

At this time, the major companies of the CX Standard Alliance have launched a new series of CX standard engine chain link engine car products, which undoubtedly brought a violent impact to the global automobile market again, making the attention of global car users due to the major problems of HX-T, and was firmly attracted to the CX standard alliance car and the powerful chain link engine that has long been widely recognized and respected by global car users.

Because of this major accident in the HX-T Standards Alliance, as well as the strong attack of the CX Standards Alliance companies that have fierce competition with it, they have launched a new series of car brands to quickly occupy the market, which has also made the user market of the CX Standards Alliance companies have been fully expanded again.

Many users who are loyal to some companies in the HX-T Standards Alliance have also switched camps and firmly become CX standard car users because of this major product quality problem.

But immediately after that, another piece of news was reported by the international media, which once again shocked the entire world's automotive industry.

March 26 was a very dull and helpless day for the people of Malaysia.

Because of the unfavorable regulatory policy of the government, coupled with the huge impact of the HX-T turmoil, as one of the world's top 20 automobile companies, LTOUS company, because of serious losses, the stock fell seriously, and the government FU was also unable to save due to the European economic recession, and on the 26th, the Lotus company reluctantly officially declared bankruptcy.

On the day that Lotous officially declared bankruptcy, an extremely large acquisition group in history also arrived in London on this day as scheduled, once again attracting the attention of the world.

This acquisition group was initiated by the CX Standards Alliance, and if it is said that the acquisition of an LTOUS company, any company in the CX Standards Alliance is fully capable of swallowing it.

However, this time the significance is different, because Lotus is one of the main council members of the HX-T Alliance, and it is also the first company in the HX-T Alliance to go bankrupt, which also represents the competition between the HX-T standard and the CX standard, and HX-T has begun to show signs of failure.

Therefore, the acquisition made by the CX Alliance this time will be jointly divided by six companies Proton and Lotus, and at the same time, the world will know the huge ambition of the CX Alliance to carve up the global auto market. (Note: Lotus is controlled by Proton, because Lotus is more famous, so Lotus includes Proton Proton in Malaysia)

In this acquisition plan, Deutz and DDC, Volkswagen and Fiat, as well as Future Group and Tianzheng Group, will acquire Proton and Lotus in Malaysia, including all subsidiaries of the company.

This is the first major move by the CX Alliance since its inception, so the eyes of the world have been drawn to it.

On the 26th, at the London International Convention Hall, representatives of six companies formally negotiated the acquisition plan with representatives of Louts and Proton respectively.

The amount of negotiations for the acquisition of the other party amounted to 7.6 billion US dollars, but the collapse of Lotus and the loss of Proton were already in the making, and under a series of verbal battles between the two sides, the acquisition was finally reached for 4.2 billion US dollars, which was also divided between these six companies on the spot.

In this acquisition, the future group has shared four important manufacturing enterprises under Proton and Lotus, and Tianzheng Group will include the Proton brand into its pocket, which also makes the future group expand the Southeast Asian market again due to the acquisition of Proton and lotus, and will directly face the Indian TATA Group, and start a fierce confrontation with it.

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At the same time, at the time of this incident, it was Tokyo, Japan.

The atmosphere in Toyota Motor Company was not very good, and Zhang Fujifu came to the conference room with a gloomy face today.

This time, Kato Shozo's trip to China did not achieve the results they wanted, although the members of the CX Standards Alliance verbally agreed to the application they submitted, but this matter still needs to be discussed and studied at any meeting, which obviously colded them to the side, and they were not even given a mouthful of soup to drink.

As soon as they arrived at the conference room, the members of the board of directors saw Zhang Fujifu's gloomy face, and they all nodded and said hello, and they didn't dare to say anything.

After the meeting began, Zhang Fujifu suddenly slapped the table, everyone was silent, and listened to Zhang Fujifu roaring: "What a good opportunity this is, but it passed by us, let's not talk about whether we have gained actual benefits in this fluctuation of the automobile industry, just talk about the plan I proposed last time, some of you stupid people only look at the immediate interests, so that we lose the best opportunity to join the CX Alliance and become a core council member, but now, you should also see the results, Jing Taijun, What do you have to say? ”

Jing Tai is an important director of Toyota Motor Corporation, and the last time he submitted a cooperation plan to the Future Group, some of the more demanding requirements put forward were the main ones he advocated, and in his eyes, this Future Group was not qualified to be on an equal footing with Toyota, let alone qualified for them Toyota to pay huge benefits in exchange for cooperation opportunities with them.

However, after this year's development and changes, the rapid rise and growth of the future group, the world's attention, and the cooperation with Volkswagen, General Motors and other well-known enterprises, so that the share of the global automobile market has been expanded again, but also let Toyota in that fierce competition has always been at a disadvantage.

So they had their eyes fixed on the CX Alliance, and they had to temporarily maintain an ambiguous relationship with the HX-T Alliance, intending to take advantage of the opportunistic once, wanting to be fishermen and gain benefits at both ends.

But Jing Tai didn't expect that they couldn't steal chickens, but instead ate rice......

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