Chapter 399: Examining the Korean Game Industry

Of course, "Winley" understands that this is impossible. At least, not now.

After all, the user's habits cannot be changed in a month or two. Even if Tang Dynasty TT is better than ICQ, the basic functions are the same, and without breakthrough innovation, it is impossible for users to abandon ICQ so quickly. But if you sit idly by, maybe a year or two later. When everyone is used to using the Tang Dynasty in Renren. software, then, Renren then released the "Renren Tang Dynasty TT client version." Then, at that time, it was the end of ICQ.

"Head, actually, we can do the same."

At this time, one of the managers at the bottom said directly.

"yes, what should we do?"

Winley frowned, he was speechless about the guy.

This guy's name is "Yami." "Moreover, this guy was sent by AOL headquarters. It is said that his brother-in-law is the manager of the marketing department of AOL, so with a little power, "Yami" also came to ICQ. Actually, he didn't have any goods in his stomach. Thankfully, AOL isn't so mediocre. It's just that he hangs up a manager's career, but in fact, it's just a fictitious position, and he doesn't care about things, and in normal times, it's enough to come to work and watch TV.

However, Wen Li is speechless and cannot be angry, after all, ICQ is now a subsidiary of AOL.

"Actually, our AOL official website is also good, why don't we go on the AOL official website, the same as Renren?"

Yami smiled.

He didn't understand why he had to hold this meeting, in his opinion, such a simple matter could be handled by himself.

"Okay, Yami, we see, any other opinions?"

Winley ignored Yami's words.

Because, he knows, Renren is a global website. And AOL, he is just an American portal. And ICQ already has a large market in the United States, even if it is on the "America Online" platform, what is the use of installing ICQ. After all, the Tang Dynasty TT came to grab the mouth of the world market and ICQ, naturally, his vision should also be put on the world. Of course, install ICQ on US Online. The web version also has the advantage of being a little more resistant to MSN.

However, AOL these portals, in fact, although they have a lot of traffic. However, some of the traffic, they just come to watch the news and play soy sauce. Moreover, basically do not send a word. And users who have always had the habit of commenting,I'm afraid less than one in a thousand......,Such a website,Even if the ICQ version is launched,It is estimated that not many people will use it。 After all, AOL doesn't have much community, and the user just wants to browse, and he doesn't choose AOL to interact with others.

"I don't listen to me."

Yami is a little helpless, but he is also smart. He's here. It's just mixed rice, but the company's operation has nothing to do with him. Whether it's good or bad, they can weigh it themselves. So, Yami didn't say much, leaned back in his chair, and closed his eyes slightly to recuperate. And Wen Li just didn't see it, and continued to ask for everyone's opinions.

"Head, I think, in the area of market expansion, we may not be able to fight the Tang Dynasty."

At this time, a marketing manager in the audience said directly.

Because, he knows, the Tang Dynasty. If you want money, you need capital, and you need technology. Moreover, even the means of business operation are also very powerful. Moreover, before the Tang Dynasty, it was with か. A secret agreement was signed, and ICQ has been very messed up. If it weren't for the fact that ICQ has cultivated a large number of loyal users in recent years, I'm afraid ICQ would have been defeated long ago.

Honestly, this. The current situation is really a bit helpless.

It seems that a large number of users have great potential, but, in the face of か. and the Tang Dynasty, who knows his difficulties?

"So, what are we going to do?"

Wen Li was not angry, he knew that this marketing manager's ability to understand the market was the highest among all the people present. If he doesn't listen to him, there are basically not many people's suggestions to follow.

"Then try to keep the existing users."

If you can't expand, then choose to stick to it.

"Looks like it's a good idea."

I don't fight with you, I guard my third of the market. Even if you expand a lot, I might have fewer users. However, if you can keep this group of users, it will be worth it. ,

"It's just, how to obey the law."

Sticking to it is not talking, there should be a certain strategy. Platoon troops fight like fighting, just shouting slogans to defend, but do not do some defensive measures, it is estimated that as soon as the enemy soldiers arrive, you will immediately lose your armor.

"Increase ICQ's various businesses and launch more entertainment methods."

"You can try."

Winley nodded, he also thought that North. Now that the content is somewhat simple, users should not only meet the needs of instant messaging, ICQ can also provide users with more services. For example, things like games, music, journals, ......, etc.

Danyang, MSN and ICQ. What's the reaction. ”

After Renren launched a built-in version of Tang Dynasty bamboo, Chen Jiayi began to watch the market. Because, this step strategy is an important step for the "Tang Dynasty TT" to seize the world market. It can be said that only this strategy is the most convenient for Chen Jiayi now. If you wait a few more years, there will be no Tang Dynasty at that time. market.

In terms of MSN, Microsoft has recently planned to build MSN into its operating system, and I believe that it should perform well in terms of market share. ”

"Well, Microsoft is a big monster, let him go first."

Now Microsoft is still very good, although, the whole world is playing his idea. However, now it is under the monopoly of Microsoft. Many of Microsoft's policies can be used to bind MSN through system update patches. Just like when Microsoft promoted its browser, this "browser," full of numerous vulnerabilities, has been criticized since its launch.

However, because it is a built-in software, and even it is a necessary software for surfing the Internet, others just don't want to use it, and they are slowly getting used to it.

Including Chen Jiayi, he is deeply affected by Microsoft's monopoly. Although there are some other good browsers in the market. Like Firefox, like Maxthon, but. Since I've been using it before, I've always used it. Moreover, it is still an older version before IE8.0.

"And what about ICQ?"

In fact, Chen Jiayi wants to grab the ICQ market the most.

Because of ICQ. is the weakest one, which is not to say that he occupies a small market. However, the backstage of ICQ does not stubbornly look at MSN, to defeat MSN, he will have to be hostile to the entire Microsoft, it is too difficult, and Chen Jiayi has no way for the time being. In this way, Chen Jiayi also set his sights on ICQ.

"The murderers have not shown much lately, and according to sources, they are upgrading the postal ......"

"Upgrade ICQ?"

Chen Jia thought for a moment and asked, "Do you want to make ICQ an invincible version?" ”

That's what it means. However, for now, ICQ just wants to expand the scope of instant messaging with some entertainment. including games, music, books, news, ......, and so on."

"Wait, I'll think about it."

Thinking carefully about CIQ's strategy.

Speaking of which, this is an inevitable product of the development of instant messaging in later generations. Because, if you only do instant messaging, you don't do instant messaging add-on products. Then, no matter how many people use instant messaging, there is not much economic effect. Instead, add some other services on top of instant messaging. Like games, music......, there's a whole bunch of other membership industries to come... On the one hand, it can bring users a higher level of enjoyment, and on the other hand, it can also effectively make profits.

This strategy is a very good means of instant messaging.

However, there is a serious problem. For example, when seizing the market, you can only silently do a good job of instant messaging and rarely launch other services. Just like when Tang Chaozhu fought Tencent QQ before, even if he had a lot of business means, Chen Jiayi didn't consider promoting them.

For no other reason, now is the time to grab the market, not the time to develop the business.

Although ICQ has amassed a large number of loyal users since its inception in 1996, it has a large number of fans around the world. However, if he wants to continue to hold on to the share of the world market. Then, he should focus on the market, not profit. If it is Chen Jiayi, even if it is a little less profit, he also wants to do a good job in instant messaging, and do less in other additional businesses.

Because, although instant messaging software can bring great help to other businesses. However, he also has a fatal flaw, that is, the more business, the more difficult it is to operate. This is simply no use value for novice users, who are difficult to operate live chat software, and they will definitely not use such software. ,

Thinking of this, Chen Jiayi seemed to have figured it out.

It seems, ICQ. It's still the same way as before. That's a lot of development work, which makes the gameplay richer, but it also makes the basic operations much more difficult. Of course, this doesn't feel like a good thing for old users. Because they are familiar with it, "the murderer forced a series of businesses without much feeling of his own, which eventually led to the failure of CIQ... There are fewer and fewer users.

"Since ICQ likes to engage in business so much, let him go, and our Tang Dynasty, even if we want to develop business, we have to abide by a principle. That is, none of the services can affect the basic operation of instant messaging. ”

After all, instant messaging software, its communication function is the foundation of a single thing, and this can not be damaged in any way.

"I Know Myself"

Zhao Danyang didn't understand why Chen Jiayi said this sentence at first, until he recalled that he was ugly. years ago, the countries of the major instant messaging scuffle. Only Tencent, which is relatively simple to operate, stands out. Although, after this, it was defeated by the Tang Dynasty that was launched later, but this is another matter. Now, under the pressure of TT in the Tang Dynasty, ICQ actually wants to use the way of expanding business to tie up users. Although it seems feasible, it won't be long before they will taste a series of troubles that come with a lot of business, and then they will have no chance to regret it.

"Alright, that's all."

After hanging up the phone.

Chen Jiayi didn't think about the Tang Dynasty anymore, and now that the situation has been laid out, when the time comes, the net will be closed.

"No, it's hanging again."

As soon as Chen Jiayi finished the call and entered the dormitory, Zhang Yuancong sighed.

"Don't ask."

Chen Jiayi knew that Zhang Yuancong must be in the Zhuxian OL again, challenging the Qingyun disciple array. Although, the power of this large array is not the most powerful. However, the formation has a certain degree of skill, which is not only manifested in the skill of thinking, but also in the skill of operation, so to speak, the lack of one of the two, must not be able to walk away from this big array.

"Why, I was killed by Qingyun's disciples again."

Chen Jia smiled and said in a teasing voice.

"Alas, this formation is too perverted, it's almost over, but it just can't pass."

That's how to say it. However, Zhang Yuancong also felt quite enjoyable.

This big array is as refreshing as clicking through the game. Although he hung up in the end, he broke into battle for half an hour, which made his blood boil. If it weren't for the restrictions on the game, maybe Zhang Yuancong would still want to continue to fight in the formation and fight with a large number of Qingyun disciples for three hundred rounds.

"Take your time and find more experience."

Chen Jiayi also tried to play Zhu Xian. , and for the evaluation of Zhuxian A, Chen Jiayi gave a high score. Although, there are some places where it is not very perfect. For example, in some of the later tasks, it is more complicated. However, looking at it now, it seems, since a period of closed beta. Zhu Xian. It has successfully transformed many gamers into ancient gray players. These players, they began to study the resource, and also, they began to study the ...... operation.

Therefore, even if it is a fairy. Some of these tasks are too complex to provoke the ambition of a large number of people. They don't believe it, they won't be able to get through these tasks.

Thinking of this, Chen Jiayi patted his head. By the way, after Zhu Xian A, what game does Tang Dynasty plan to develop?

"World of Warcraft?"

This has been announced a long time ago, and it is almost complete. It is expected that in ZM years, it will also be launched. If the time comes, World of Warcraft and Zhu Xian. After the launch, then, Tang Dynasty will have a large number of game developers who are relatively idle. For example, it's impossible to have so many people develop subsequent versions.

After thinking about it, Chen Jiayi felt that there were still a few good games in the future, and they were more innovative. As soon as this thought arose, Chen Jiayi planned to make a phone call to Gu Xiaoyu and tell her about his plan. After thinking about it, Chen Jiayi decided to forget it. Let Tang Dynasty Network think for themselves, this can be regarded as an incentive for them to develop their own.

Determined, Chen Jiayi decided to remain silent. However, I seemed to be able to put some pressure on them, and secretly said in my heart, "Hehe, don't think that after the development of Zhuxian and the Demon Car World, everything will be fine." The global game market, that's wide, give me work, work hard.........,

After thinking about it, Chen Jia logged on to the Internet and sent a message to Gu Xiaoyu.

"Are you there?"

"Yes."

It just so happened that Gu Xiaoyu was online.

"What's the company's game plan for the next one?"

"After the development of World of Warcraft, the company's previous online game plan has basically been completed. At present, we are looking at the market to see what type of online game the company should develop next. ”

2。 There is, there is a hurry, and even turn-based games, Tang Dynasty Network also has two. Originally, Tang Dynasty Network wanted to create a casual entertainment game. It's just that there is a bubble hall in Shanda, and in addition, the current go-kart will be launched soon. In this way, the Tang Dynasty Network did not consider this plan J for the time being. It's just that apart from these games, it seems, it seems, there really aren't any other games to dig into. Of course, in fact, it is not without a mouth to say that there is no plan, but Tang Dynasty Network does not want to create some copycat games, if there is no innovation, it is better not to do it.

"Well, Tang Dynasty Network has always been the leader in the domestic and even world online game market, and we must take the lead. This market investigation is also indispensable. If you need to, you can go to South Korea. ”

"South Korea?"

Gu Xiaoyu was a little puzzled. Korean games are basically kimchi games, even if it is a few t flavor companies supported by Tang Dynasty Network in South Korea, it is actually a kimchi game company, although its own development ability is very strong, but the production level is relatively rough, and there has not been much market.

"Yes."

Chen Jiayi replied in the affirmative.

However, it seems that Gu Xiaoyu doesn't seem to pay attention to South Korea at all. It is no wonder that after the launch of the Tang Dynasty Network and a large number of online games in China, the Korean game industry retreated to the freezing point. A large number of game companies have collapsed, and it has to be said that this is an important failure among Korean video games.

"Think about it, apart from Chinese online games, which country's game has the second largest market share in the world?"

At this time, Chen Jiayi asked.

"South Korea."

"Yes, yes, it's South Korea."

Even in South Korea, his game is not liked by Chinese players, including players from all over the world. However, he still has a certain market. Especially the legend, driven by the popularity of the legend, the legend's market share in the world is also relatively large.

So, judging from the data, although China can not see South Korea as a competitor, it cannot show a disregard attitude.

"The game creativity in Korea is still good. And, due to South Korea's fusion of East and West, their games are able to attract not only Chinese players but also foreign players. This point,But it's worth learning from the Tang Dynasty network,If the Tang Dynasty network doesn't have a specific game plan for the time being,Don't go to South Korea to take a look... It can also be regarded as an investigation of the market. After all, South Korea is also a big country in online gaming. ”。 οΌ‰